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Delivering a Persuasive Speech Lesson Plan

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Lesson Plan #: AELP-SPH0200 Submitted by: Douglas Parker Email: [email protected] School/University/Affiliation: Albany Academy, Albany, NY Date: May 30, 2001

Grade Level: 6, 7, 8, 9, 10, 11, 12

Subject(s):

• Language Arts/Speech

Duration: Two 50-minute sessions

Description: Students need to understand that how they say something and how they physically present themselves are just as important as what they say. By understanding the dynamics involved in effective persuasive speaking, students will improve their overall confidence in communicating.

Goals: The goal of this lesson is to improve students’ speaking skills by understanding persuasion proficiencies.

Objectives: Students will be able to:

• Demonstrate the appropriate classroom public speaking and listening skills (e.g., body language, articulation, listening to be able to identify specific examples of the speaker’s coordination of talking and action) that would be necessary to influence or change someone’s mind or way of thinking about a topic.
• Define the elements of persuasion.
• Recognize the elements of personal credibility.
• Develop methods to analyze other students’ speeches.
• Understand outlining main ideas.
• Create a persuasive speech.
• teacher-prepared topics for persuasive speeches
• sample rubric (available in .pdf format)
• Sample Rubric

Procedure: During class discussion, define and explain how people make decisions based on what they see and hear. Explain that sometimes we have to use skills to convince others about our positions. Have the students recall and list their own experiences trying to convince their friends about something, and then ask them to share these with the class. Have the students pick a proposition that not everyone would agree with such as: nuclear power plants are superior energy sources. Have them write a 6-8 minute speech in outline form to persuade the class. Each student will then deliver this speech in front of the class while the rest of the students take notes and prepare to give the speaker feedback on the speech. 

The voice and the body are the best tools — every student is a natural persuader! They have done it all their lives. Every time someone enters a conversation, he or she engages in elementary persuasion techniques. It is true that any time students make a statement of fact, they are asserting its validity and assuming that their listener agrees. This speech goes further than a normal conversational assertion: now students have to assume that not everyone will agree with them from the start, and it is their job to make them see things their way. The goal of this speech is to change someone’s mind or way of thinking about a topic. This is not a speech to sell, as students do not ask that the listener do anything except to agree with them or to begin to listen to their way of thinking. Their message is, of course, very important in this speech, but their voice and body language are even more important. Here they will learn how their delivery can help. There are several important aspects of presentation to keep in mind; the academic elements of persuasion are:

• Body Language – Make sure that they have a proper posture. If their shoulders are sagging and their legs are crossed, they will not appear as being sincere, and people just will not accept their message.
• Articulation – Articulation means how their total vocal process works. There are several steps to this entire process. Students need to understand the process. First, they need air from the lungs, their vocal cords in their larynx must be working, their mouth and tongue must be in sync, and they have to make sure that they have got some saliva in their mouths to keep things oiled. They should be aware of their physical makeup to be able to understand how they speak.
• Pronunciation – Students need to pronounce each word. They must avoid slang, except to make a point, and not slur the words. They must avoid saying, you know.
• Pitch – Pitch refers to the highs and lows of the voice. Whatever they do, they must avoid a monotone!
• Speed – The speed, or pace, is an important variable to control. Between 140-160 words per minute is the normal pace for a persuasive speech. Any faster and they may appear to be glib; any slower and they sound like they are lecturing. If they are not sure about their speed, tape them for one minute and then replay it and count the number of words they used in the minute! The human ear and brain can compile and decode over 400 spoken words per minute, so if they are going too slow their listeners’ minds are going to start to wander as the brains finds other ways to keep themselves occupied.
• Pauses – The pause, or caesura, is a critical persuasive tool. When they want to emphasize a certain word, have them just pause for one second before; this highlights the word. If they really want to punch it, tell them to pause before and after the word!
• Volume – Volume is another good tool for a persuasive speech, but they should use it with caution. If they scream all the way through their speech, people will become accustomed to it and it will lose its effectiveness. On the other hand, a few well-timed shouts can liven up the speech! They must try to project or throw their voice out over the entire class – or speak to the last row.
• Quality – Quality of voice is gauged by the overall impact that their voice has on their listeners. Quality of voice is the net caliber of their voice, its character and attributes. They must try to keep the vocal quality high; it is what separates their voices from everyone else’s.
• Variance – Variance of vocal elements is the most important consideration of all! One of the most persuasive speakers in modern history was Winston Churchill. One of his most remarkable qualities was his ability to vary the elements of his voice. He would start with a slow, laconic voice and then switch gears to a more rapid pace. People were light-headed after listening to him! Even if they have no desire to run for political office, students can still use the tools of variance. Have them try to change their pitch, volume, and speed at least once every 30 seconds, if only for just one word. Never let them go more than one paragraph without a vocal variance. This keeps the class locked into the speech, if for no other reason than it sounds interesting! Let the students’ words speak for themselves; reflect their nature through their voices. If they use the word strangle, have them say it with a hint of menace in their voices. If they say the word heave, let the class feel the onomatopoeic force behind it. If they say the word bulldozer, make it sound like a titan earthmover, not like a baby with a shovel.

The Strategy: Appear Rational When students are trying to convince someone of something, they must first establish their credibility, or in other words, they must sell themselves before they sell their message. If people feel that they are not being reasonable or rational, they do not stand a chance. They must be committed to the ideals and goals of their speech and what they are saying. They should not use words such as maybe or might- the should use positive words such as will and must. Students must portray themselves as the authority figures in this speech, so they had better supply enough information to prove their points so that they can seem knowledgeable, and they had better know their material cold. People can usually spot someone who is trying to wing a speech. They should also appear to be truthful – even when they are really stretching a point. If they do not appear to be earnest, even if their message is the 100% truth, people will doubt their word and tune out their speech. Lastly, they must not be afraid to show a little emotion – this is not a sterile or static speech. Students’ bodies and voices must match the tone of their words. If their language is strong, they must present a physical force to go along with their deliveries.

The Class Reaction The class has two major criteria to consider after each member’s speech. First, the delivery. Were the speaker’s body, words, and actions in synchronization and harmony? Did one support the other or was there tension between the body and the voice? Secondly, were the students persuaded? Why or why not? Discuss what makes a persuasive speech work and how the intangibles effect a positive outcome. Assessment: The class will assess each speaker’s performance in terms of voice and body coordination and in terms of persuasiveness. Each class can develop performance assessments such as rubrics to facilitate this process (see sample rubric in Materials ).

Useful Internet Resource: * Basic Public Speaking, 2nd edition (written by the lesson plan author) http://www.capital.net/~bps2

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Persuasive Lesson Plans and Activities

Explore ready-made resources and discover how to teach the key concepts behind each Step.

Lesson plans

• This series of sample lesson plans demonstrates how to teach the Seven Steps activities using the explicit teaching model – I Do, We Do, You Do.
• Each lesson plan includes relevant links to the Australian Curriculum and NAPLAN marking criteria, plus a learning intention and success criteria to assist with planning and assessment.
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Think First, Write Second

STEP Step 1: Plan for Success PURPOSE Teach RESOURCE TYPE Lesson plan YEAR 3–6 RELATED

• Learn how to brainstorm and select great ideas for a persuasive text.
• Students work in groups to come up with several arguments for and against a topic.

• These templates promote creative thinking and encourage students to have fun with the Seven Steps.
• We have a range of templates available for students of all ages and ability levels (see  Teacher Hub  for more). Students can write or draw on the templates; many are editable PDFs that can be used electronically.

For and Against Topic Brainstorm

STEP Step 1: Plan for Success PURPOSE Apply RESOURCE TYPE Template YEAR F–10

• This editable template is left blank to fill with a ‘for and against’ topic of your choice.
• Teach students to brainstorm ideas for and against a topic before picking a side

Planning tools

• Need tips on how to implement the Seven Steps? We have a selection of planning resources on Teacher Hub to help you with ideas and inspiration.

Writing Improvement Agenda

STEP All Steps PURPOSE Teach RESOURCE TYPE Planning YEAR  F–10 RELATED Bucking the trend with the Seven Steps

• A sample Term 4 planning document from Allenstown State School in Queensland.
• Amalgamates the NAPLAN marking criteria with the Seven Steps in a fortnightly scheme of work.

More persuasive resources

Explore more classroom resources and make persuasive writing fun with the Seven Steps!

Writing samples and exemplars

Discover the difference Seven Steps can make with these student writing samples. We also have ‘real world’ exemplars – discover how professional authors use the Seven Steps in narrative texts.

Picture writing prompts

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Other text types

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Lesson plans and activities to help your students write engaging informative texts that bring facts to life.

Persuasive Writing Course

Step-by-Step guide to teaching the Seven Steps for persuasive writing.

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When creating a lesson plan to teach persuasive speech, it is important to model what a persuasive speech sounds like by providing students with specific examples.

There are countless easily accessible speeches online to help students visualize their task. One example is the TeacherTube video of Angelina Jolie discussing global action for children. Or the audio clip of Martin Luther King, Jr. delivering his historic “I Have a Dream” speech. Once students are allowed to see and hear a persuasive speech in action, they’ll be more prepared for the written portion of the assignment.

Topic ownership

Everyone wants something and is willing to try and convince someone else to provide it. That is how most environments in the modern adult world work. Students of all ages and abilities need to learn how to craft a persuasive speech to be successful later in life.

Students use persuasion in life, often without realizing it. Young children may want their parents to take them out for ice cream. Middle school children may want to have a sleepover with friends. High school students may want to persuade their parents to buy them a car when they get their driver’s license.

If students are allowed to choose their own topic, they will feel more ownership in the assignment.

Preparing and writing the first draft

Students need to create a logical argument giving details about why they should get what they want. Some persuasive strategy definitions include:

• Claim: The main point of your argument.
• Big Names: The experts referred to during a speech.
• Logos: The logic or rationale of your argument.
• Pathos: The emotional aspect to your argument.
• Ethos: The trustworthiness of your claims.
• Kairos: The urgency of your argument.
• Research: The graphs, tables and illustrations that support your argument.

After outlining all areas of the argument, students can begin to write the first rough draft of their speech. To begin, the introduction should include the main topic and the argument.

Next, the body of the paper should include correct sequencing of examples as well as a counter argument. It’s very important to include a counter argument in your speech.

Finally, the conclusion of your speech should make a strong statement and give a call-to-action to the audience.

When writing a persuasive speech, students should make sure their facts are accurate and their voice is expressed. If students are having trouble creating the essay, using a graphic organizer is sometimes helpful. There are many interactive organizers that can assist students, including the  persuasion map.

Peer editing

Once students have written a rough draft of the persuasive speech, it is important to  peer edit . Teachers should put students in groups of three to four and allow them to read each other’s essays. They can give feedback about whether the speech is convincing and ways it can be improved.

Often, when students work together, they more effectively point out mistakes in their peer’s argument while also providing words of encouragement about their strengths. You want to make sure when creating the groups that there are varying ability levels grouped together.

Next, students can revise their speech. Classmates may have pointed out areas that needed improvement or clarification. Students often need a different perspective to make sure the argument they are making is clear and reasonable.

Speaking and presenting

Finally, students should be allowed to present their persuasive speeches. Although getting up in front of the class is the best way to present orally, shy students could also be allowed to create a PowerPoint presentation that integrates the audio feature so they can practice reading their speech for the presentation.

Teachers and students can complete grading rubrics for the student presentations. Students need to learn how to evaluate other students and provide appropriate feedback. Using a  grading rubric  is the best way to make sure the assessment if fair and accurate.

Creating persuasive speeches is a valuable skill for students to learn at any age. Whether they are trying to relay an idea to their parents, their peers, or their government, it’s important to know how to create logical arguments and provide accurate, reliable support. The more students practice writing and presenting persuasive speeches, the more confident they will be when a real-life situation presents itself.

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Vote for Me! Developing, Writing, and Evaluating Persuasive Speeches

• Resources & Preparation
• Instructional Plan
• Related Resources

To deliver an effective persuasive speech, students must formulate logical arguments and back them up with examples. In this lesson, students will study political campaign speeches to explore the characteristics of effective persuasive speechwriting and oral argument. While using an online tutorial and looking at examples, students learn what makes a strong speech. A second online tool helps them learn how to formulate a persuasive argument. Students then apply this information in two ways: by writing their own speeches and evaluating others'.

Featured Resources

ReadWriteThink Persuasion Map : Use this interactive tool for any lesson in which students need to create a piece of persuasive writing.

From Theory to Practice

• Persuasive writing can take many forms including essays, letters to the editor, classified advertisements, and speeches.
• In political speeches, writers use precision to make the speech more easily understood.
• In a short persuasive speech, it's important to have an introduction that states the position of the speech clearly; this is followed by at least three pieces of evidence to support the position.
• Students should examine the various ways persuasion is used in everyday life before they begin writing their own persuasive pieces.
• Persuasive writing is easily incorporated into content areas such as science and social studies.

Common Core Standards

This resource has been aligned to the Common Core State Standards for states in which they have been adopted. If a state does not appear in the drop-down, CCSS alignments are forthcoming.

State Standards

This lesson has been aligned to standards in the following states. If a state does not appear in the drop-down, standard alignments are not currently available for that state.

NCTE/IRA National Standards for the English Language Arts

• 4. Students adjust their use of spoken, written, and visual language (e.g., conventions, style, vocabulary) to communicate effectively with a variety of audiences and for different purposes.
• 5. Students employ a wide range of strategies as they write and use different writing process elements appropriately to communicate with different audiences for a variety of purposes.
• 8. Students use a variety of technological and information resources (e.g., libraries, databases, computer networks, video) to gather and synthesize information and to create and communicate knowledge.
• 11. Students participate as knowledgeable, reflective, creative, and critical members of a variety of literacy communities.
• 12. Students use spoken, written, and visual language to accomplish their own purposes (e.g., for learning, enjoyment, persuasion, and the exchange of information).

Materials and Technology

• Computers with Internet access
• LCD projector and screen
• Persuasive Speech Checklist
• Persuasive Speech Rubric

Preparation

Student Objectives

Students will

• Develop critical thinking skills by learning about the characteristics of an effective speech, both how it is written and how it is delivered, and then applying these criteria to sample speeches
• Formulate an argument, including the use of examples to support a thesis, using an online tool that helps them organize their ideas
• Develop skills in persuasive writing and oral delivery by writing a one-minute persuasive speech and presenting it to a small group of their peers
• Interpret and evaluate persuasive arguments using a rubric to assess their peers' speeches

Session 1: The Characteristics of a Strong Speech

Session 2: Persuasive Writing

Session 3: Effective Speech Delivery

Session 4 Convincing Their Classmates

• Explore the "Record It" section on the Speechwriting website. Listen to the student speeches and discuss and evaluate them using the Persuasive Speech Rubric . You can also have students record their speeches for the site.
• View and discuss some actual campaign speeches and compare them to the students' speeches.

Student Assessment / Reflections

• Observe student participation in the initial discussions about what constitutes an effective speech. Collect the Persuasive Speech Rubrics from the first session's discussion and review them to make sure students are correctly applying the criteria to the sample speech. If you observe some consistent misconceptions, address these at the beginning of Session 2.
• Review each student's Persuasion Map and speech and offer him or her feedback using the Persuasive Speech Rubric.
• Observe students both when they are practicing their speeches and while they are working in their groups. Review the completed Persuasive Speech Rubrics to determine that they understand how to apply the criteria to evaluate a persuasive speech.
• Strategy Guides
• Lesson Plans
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• Student Interactives

Through a classroom game and resource handouts, students learn about the techniques used in persuasive oral arguments and apply them to independent persuasive writing activities.

Election Day is held on the Tuesday after the first Monday in November.

The Persuasion Map is an interactive graphic organizer that enables students to map out their arguments for a persuasive essay or debate.

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Persuasive speech writing

Subject: English

Age range: 11-14

Resource type: Lesson (complete)

Last updated

4 February 2015

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Writing persuasive speeches

I can plan a persuasive speech about my new word.

Lesson details

Key learning points.

• A successful speech will maintain a clear, single viewpoint throughout.
• Ideas must be logically sequenced and linked, so that the audience can follow the argument.
• Vocabulary and language devices must be chosen for effect.
• Use structural features at paragraph and sentence level, to manage pace and emphasis.

Common misconception

Students should avoid short or one-word sentences in favour of longer, complex sentences.

If used correctly, shorter sentences can be great for amending pace and giving emphasis to particular parts of a speech.

Viewpoint - A viewpoint refers to a person’s point of view on a particular issue.

Pace - In relation to speeches, pace refers to the speed with which ideas are presented and developed.

Emphasis - Emphasis refers to the particular importance given to something.

Sequenced - If ideas are sequenced then they are presented in a logical order.

This content is © Oak National Academy Limited ( 2024 ), licensed on Open Government Licence version 3.0 except where otherwise stated. See Oak's terms & conditions (Collection 2).

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