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Five tips to set yourself apart.
Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).
I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.
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Blog Beginner Guides 8 Types of Presentations You Should Know [+Examples & Tips]
Written by: Krystle Wong Aug 11, 2023
From persuasive pitches that influence opinions to instructional demonstrations that teach skills, the different types of presentations serve a unique purpose, tailored to specific objectives and audiences.
Presentations that are tailored to its objectives and audiences are more engaging and memorable. They capture attention, maintain interest and leave a lasting impression.
Don’t worry if you’re no designer — Whether you need data-driven visuals, persuasive graphics or engaging design elements, Venngage can empower you to craft presentations that stand out and effectively convey your message.
Venngage’s intuitive drag-and-drop interface, extensive presentation template library and customizable design options make it a valuable tool for creating slides that align with your specific goals and target audience.
Click to jump ahead:
How do i choose the right type of presentation for my topic or audience, types of presentation faq, 5 steps to create a presentation with venngage .
When it comes to presentations, versatility is the name of the game. Having a variety of presentation styles up your sleeve can make a world of difference in keeping your audience engaged. Here are 8 essential presentation types that every presenter should be well-acquainted with:
Ever sat through a presentation that left you feeling enlightened? That’s the power of an informative presentation.
This presentation style is all about sharing knowledge and shedding light on a particular topic. Whether you’re diving into the depths of quantum physics or explaining the intricacies of the latest social media trends, informative presentations aim to increase the audience’s understanding.
When delivering an informative presentation, simplify complex topics with clear visuals and relatable examples. Organize your content logically, starting with the basics and gradually delving deeper and always remember to keep jargon to a minimum and encourage questions for clarity.
Academic presentations and research presentations are great examples of informative presentations. An effective academic presentation involves having clear structure, credible evidence, engaging delivery and supporting visuals. Provide context to emphasize the topic’s significance, practice to perfect timing, and be ready to address anticipated questions.
If you’ve ever been swayed by a passionate speaker armed with compelling arguments, you’ve experienced a persuasive presentation .
This type of presentation is like a verbal tug-of-war, aiming to convince the audience to see things from a specific perspective. Expect to encounter solid evidence, logical reasoning and a dash of emotional appeal.
With persuasive presentations, it’s important to know your audience inside out and tailor your message to their interests and concerns. Craft a compelling narrative with a strong opening, a solid argument and a memorable closing. Additionally, use visuals strategically to enhance your points.
Examples of persuasive presentations include presentations for environmental conservations, policy change, social issues and more. Here are some engaging presentation templates you can use to get started with:
A Demonstration or How-To Presentation is a type of presentation where the speaker showcases a process, technique, or procedure step by step, providing the audience with clear instructions on how to replicate the demonstrated action.
A demonstrative presentation is particularly useful when teaching practical skills or showing how something is done in a hands-on manner.
These presentations are commonly used in various settings, including educational workshops, training sessions, cooking classes, DIY tutorials, technology demonstrations and more. Designing creative slides for your how-to presentations can heighten engagement and foster better information retention.
Speakers can also consider breaking down the process into manageable steps, using visual aids, props and sometimes even live demonstrations to illustrate each step. The key is to provide clear and concise instructions, engage the audience with interactive elements and address any questions that may arise during the presentation.
Training presentations are geared towards imparting practical skills, procedures or concepts — think of this as the more focused cousin of the demonstration presentation.
Whether you’re teaching a group of new employees the ins and outs of a software or enlightening budding chefs on the art of soufflé-making, training presentations are all about turning novices into experts.
To maximize the impact of your training or instructional presentation, break down complex concepts into digestible segments. Consider using real-life examples to illustrate each point and create a connection.
You can also create an interactive presentation by incorporating elements like quizzes or group activities to reinforce understanding.
Sales presentations are one of the many types of business presentations and the bread and butter of businesses looking to woo potential clients or customers. With a sprinkle of charm and a dash of persuasion, these presentations showcase products, services or ideas with one end goal in mind: sealing the deal.
A successful sales presentation often has key characteristics such as a clear value proposition, strong storytelling, confidence and a compelling call to action. Hence, when presenting to your clients or stakeholders, focus on benefits rather than just features.
Anticipate and address potential objections before they arise and use storytelling to showcase how your offering solves a specific problem for your audience. Utilizing visual aids is also a great way to make your points stand out and stay memorable.
A sales presentation can be used to promote service offerings, product launches or even consultancy proposals that outline the expertise and industry experience of a business. Here are some template examples you can use for your next sales presentation:
Pitch presentations are your ticket to garnering the interest and support of potential investors, partners or stakeholders. Think of your pitch deck as your chance to paint a vivid picture of your business idea or proposal and secure the resources you need to bring it to life.
Business presentations aside, individuals can also create a portfolio presentation to showcase their skills, experience and achievements to potential clients, employers or investors.
Craft a concise and compelling narrative. Clearly define the problem your idea solves and how it stands out in the market. Anticipate questions and practice your answers. Project confidence and passion for your idea.
Feeling the need for a morale boost? That’s where motivational presentations step in. These talks are designed to uplift and inspire, often featuring personal anecdotes, heartwarming stories and a generous serving of encouragement.
Form a connection with your audience by sharing personal stories that resonate with your message. Use a storytelling style with relatable anecdotes and powerful metaphors to create an emotional connection. Keep the energy high and wrap up your inspirational presentations with a clear call to action.
Inspirational talks and leadership presentations aside, a motivational or inspirational presentation can also be a simple presentation aimed at boosting confidence, a motivational speech focused on embracing change and more.
Projects and businesses are like living organisms, constantly evolving and changing. Status or progress report presentations keep everyone in the loop by providing updates on achievements, challenges and future plans. It’s like a GPS for your team, ensuring everyone stays on track.
Be transparent about achievements, challenges and future plans. Utilize infographics, charts and diagrams to present your data visually and simplify information. By visually representing data, it becomes easier to identify trends, make predictions and strategize based on evidence.
Now that you’ve learned about the different types of presentation methods and how to use them, you’re on the right track to creating a good presentation that can boost your confidence and enhance your presentation skills .
Selecting the most suitable presentation style is akin to choosing the right outfit for an occasion – it greatly influences how your message is perceived. Here’s a more detailed guide to help you make that crucial decision:
Begin by clarifying your presentation’s goals. Are you aiming to educate, persuade, motivate, train or perhaps sell a concept? Your objectives will guide you to the most suitable presentation type.
For instance, if you’re aiming to inform, an informative presentation would be a natural fit. On the other hand, a persuasive presentation suits the goal of swaying opinions.
Regardless if you’re giving an in-person or a virtual presentation — delve into the characteristics of your audience. Consider factors like their expertise level, familiarity with the topic, interests and expectations.
If your audience consists of professionals in your field, a more technical presentation might be suitable. However, if your audience is diverse and includes newcomers, an approachable and engaging style might work better.
Reflect on the content you intend to present. Is it data-heavy, rich in personal stories or focused on practical skills? Different presentation styles serve different content types.
For data-driven content, an informative or instructional presentation might work best. For emotional stories, a motivational presentation could be a compelling choice.
Evaluate the time you have at your disposal. If your presentation needs to be concise due to time limitations, opt for a presentation style that allows you to convey your key points effectively within the available timeframe. A pitch presentation, for example, often requires delivering impactful information within a short span.
Visual aids are powerful tools in presentations. Consider whether your content would benefit from visual representation. If your PowerPoint presentations involve step-by-step instructions or demonstrations, a how-to presentation with clear visuals would be advantageous. Conversely, if your content is more conceptual, a motivational presentation could rely more on spoken words.
Take the presentation environment into account. Are you presenting in a formal business setting, a casual workshop or a conference? Your setting can influence the level of formality and interactivity in your presentation. For instance, a demonstration presentation might be ideal for a hands-on workshop, while a persuasive presentation is great for conferences.
Determine the level of audience engagement you want. Interactive presentations work well for training sessions, workshops and small group settings, while informative or persuasive presentations might be more one-sided.
Stay open to adjusting your presentation style on the fly. Sometimes, unexpected factors might require a change of presentation style. Be prepared to adjust on the spot if audience engagement or reactions indicate that a different approach would be more effective.
Remember that there is no one-size-fits-all approach, and the best type of presentation may vary depending on the specific situation and your unique communication goals. By carefully considering these factors, you can choose the most effective presentation type to successfully engage and communicate with your audience.
To save time, use a presentation software or check out these presentation design and presentation background guides to create a presentation that stands out.
Capture your audience’s attention from the start of your presentation by using a surprising statistic, a compelling story or a thought-provoking question related to your topic.
To conclude your presentation , summarize your main points, reinforce your key message and leave a lasting impression with a powerful call to action or a memorable quote that resonates with your presentation’s theme.
To create an engaging and interactive presentation for your audience, incorporate visual elements such as images, graphs and videos to illustrate your points visually. Share relatable anecdotes or real-life examples to create a connection with your audience.
You can also integrate interactive elements like live polls, open-ended questions or small group discussions to encourage participation and keep your audience actively engaged throughout your presentation.
Some presentation types require special markings such as how sales presentations require persuasive techniques like emphasizing benefits, addressing objections and using compelling visuals to showcase products or services.
Demonstrations and how-to presentations on the other hand require clear markings for each step, ensuring the audience can follow along seamlessly.
That aside, pitch presentations require highlighting unique selling points, market potential and the competitive edge of your idea, making it stand out to potential investors or partners.
Need some inspiration on how to make a presentation that will captivate an audience? Here are 120+ presentation ideas to help you get started.
Creating a stunning and impactful presentation with Venngage is a breeze. Whether you’re crafting a business pitch, a training presentation or any other type of presentation, follow these five steps to create a professional presentation that stands out:
In the realm of presentations, understanding the different types of presentation formats is like having a versatile set of tools that empower you to craft compelling narratives for every occasion.
Remember, the key to a successful presentation lies not only in the content you deliver but also in the way you connect with your audience. Whether you’re informing, persuading or entertaining, tailoring your approach to the specific type of presentation you’re delivering can make all the difference.
Presentations are a powerful tool, and with practice and dedication (and a little help from Venngage), you’ll find yourself becoming a presentation pro in no time. Now, let’s get started and customize your next presentation!
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Microsoft 365 Life Hacks > Presentations > How to create a sales presentation
Creating an effective sales presentation involves understanding your audience, delivering clear value propositions, and showcasing your product or service in an engaging way. Use these tips to make a presentation that not only captivates the crowd but also compels them to make a purchase.
A sales presentation is an important tool used by businesses to explain, promote, and sell their products or services to a client or potential buyers. The presentation usually includes an introduction to the product, a discussion of its features and benefits, and a list of reasons why the audience should buy it. Effective sales presentations are well-structured, tailored to the audience’s needs, and delivered in a confident and persuasive manner.
Powerpoint empowers you to develop well-designed content across all your devices
Your sales presentation should be a blend of information, persuasion, and appeal. Here’s what to include in your upcoming presentation:
Creating a persuasive sales presentation requires careful planning and extensive research. Follow these tips while drafting your presentation for a seamless delivery :
The length of your sales presentation can vary depending on the complexity of the product and the audience’s engagement level. However, experts recommend keeping presentations between 20 and 30 minutes to cover all your important points without losing your audience’s attention.
After drafting your presentation, remember to review and refine it. Here’s a quick checklist:
A successful sales presentation includes engaging visuals, persuasive rhetoric, and well-structured information. By using the tips above, you can design a presentation that not only holds the attention of your listeners but also encourages them to take the next step.
It’s the Office you know, plus the tools to help you work better together, so you can get more done—anytime, anywhere.
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The OECD helps all subnational regions to become more equitable, inclusive and resilient by prioritising well-being. Our work addresses global trends like climate change, digitalisation, migration, jobs and demographic shifts by applying a local lens. Using a place-based approach and OECD regional data, we help improve lives for people, places and firms at the local level.
Policy issues.
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presentation: [noun] the act of presenting. the act, power, or privilege especially of a patron of applying to the bishop or ordinary for instituting someone into a benefice.
Learn what presentation is, how it is used in organizations, and what are its main parts and factors. Find out how to make a presentation effective and persuasive with visual aids, language, and body language.
Learn the meaning of presentation as a noun in English, with synonyms, antonyms, and examples. Find out how to use presentation in different contexts, such as business, education, and media.
A presentation is a means of communication that can be adapted to various speaking situations, such as talking to a group, addressing a meeting or briefing a team. Learn the key elements of a presentation, such as context, presenter, audience, message, reaction and method, and how to prepare and deliver an effective presentation.
A presentation program is commonly used to generate the presentation content, some of which also allow presentations to be developed collaboratively, e.g. using the Internet by geographically disparate collaborators. Presentation viewers can be used to combine content from different sources into one presentation.
Presentation definition: an act of presenting.. See examples of PRESENTATION used in a sentence.
Learn the meaning of presentation as a noun in different contexts, such as appearance, event, talk, gift, or performance. See synonyms, pronunciation, examples, and word frequency of presentation.
Learn the various meanings and uses of the word presentation, from showing or explaining something to a group to the act of giving something formally. Find examples, synonyms, and related terms in Britannica Dictionary.
Learn the meaning, pronunciation and usage of the word presentation in English. Find out how to use it as a noun in different contexts, such as a meeting, a slide show, a gift or a play.
A presentation is a communication method for delivering information to an audience. It typically involves a demonstration, illustration, or speech crafted to inform, persuade, inspire, or share a new idea. Presentations require every speaker to deliver their message with compelling elements. To ensure effectiveness, you need to know the basic ...
Presentation definition: A formal introduction of someone to others, as at court. The style or manner with which something is offered for consideration or display.
Define presentation. presentation synonyms, presentation pronunciation, presentation translation, English dictionary definition of presentation. n. 1. a. The action of presenting something: the presentation of awards. b. The style or manner with which something is offered for consideration or...
The noun presentation means the official giving, or presenting, of something. The presentation of diplomas at a graduation ceremony is the part that makes many of the parents in the audience cry.
The definition or meaning of a formal presentation is a presentation that one has had time to prepare for. One has generally been asked in advance to give the presentation, and one has practiced ...
Definition of PRESENTATION for Kids. 1. : an act of showing, describing, or explaining something to a group of people. 2. : an act of giving a gift or award. 3. : something given. Medical Dictionary.
1 [uncountable] the act of showing something or of giving something to someone The trial was adjourned following the presentation of new evidence to the court. The presentation of prizes began after the speeches. The Mayor will make the presentation (= hand over the gift) herself. Members will be admitted on/upon presentation of a membership card. a presentation copy (= a free book given by ...
A presentation is a slide-based visual storytelling aid. It's used for transferring information and emotion to an audience with visual, vocal, and textual communication. The purpose of a presentation is to help the audience understand a subject matter. Presentations are used in business, academics, and entertainment.
A presentation can be effective if it is carefully planned and prepared. However, delivering presentations is not always easy for every individual. Some people take presenting as a probable opportunity to showcase skills, while others find it a challenging task. To provide an effective presentation, a presenter must possess some abilities.
Presentation skills are the abilities and qualities necessary for creating and delivering a compelling presentation that effectively communicates information and ideas. They encompass what you say, how you structure it, and the materials you include to support what you say, such as slides, videos, or images. You'll make presentations at various ...
PRESENTATION meaning: 1. a talk giving information about something: 2. an occasion when prizes, qualifications, etc. are…. Learn more.
Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired ...
Apply the 10-20-30 rule. Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it! 9. Implement the 5-5-5 rule. Simplicity is key.
2. Persuasive presentation. If you've ever been swayed by a passionate speaker armed with compelling arguments, you've experienced a persuasive presentation . This type of presentation is like a verbal tug-of-war, aiming to convince the audience to see things from a specific perspective.
What is a sales presentation? A sales presentation is an important tool used by businesses to explain, promote, and sell their products or services to a client or potential buyers. The presentation usually includes an introduction to the product, a discussion of its features and benefits, and a list of reasons why the audience should buy it.
The OECD helps all subnational regions to become more equitable, inclusive and resilient by prioritising well-being. Our work addresses global trends like climate change, digitalisation, migration, jobs and demographic shifts by applying a local lens. Using a place-based approach and OECD regional data, we help improve lives for people, places and firms at the local level.