game center business plan in nigeria

Game centre business plan in Nigeria Industry Overview: This is the most complete Game Center Business plan in Nigeria article you will read. This is a guide for those who want to start a game center business in Nigeria. It provides information on what you need to do in order to start your own game center. The article also provides some tips and tricks on how you can make your gaming center in Nigeria successful.

Game centers are popular in Nigeria and have been for a while now. This is because of the popularity of online games like PUBG, Fortnite and more recently Apex Legends. With the increase in the number of people playing these games, there has been an increase in the number of game centers opening up all over Nigeria.

The Market for Game Centers industry in Nigeria is very huge and profitable, this is the main reason why most shopping malls in Nigeria engaged in this business model. many entrepreneurs are unaware of the profitability of this venture.

There are many things you need to consider when starting a gaming center business in Nigeria. The location should be in an area that is easily accessible, with good infrastructure and good facilities.

The other considerations include having a license to operate the business, choosing a name for your business and designing its logo, choosing games that will interest your target audience, and creating a marketing plan to promote your business.

The Game Center business plan in Nigeria Market Analysis:

Table of Contents

The Nigerian gaming industry is one of the fastest-growing in Africa and it’s projected to grow from $1 billion to $4 billion by 2020. The gaming industry has been growing at a rapid pace over the past few years, with many companies being established in the region. The gaming industry is expected to grow at a rate that will be higher than the average for all other industries.

The gaming industry has been growing at a rapid pace over the last few years, with many companies being established in the region. This growth is projected to continue exponentially as more customers are entering the industry and increasing the number of games played in total. The gaming industry is expected to grow at a rate that will be higher than the average for all other industries. Nigeria’s Gaming Industry Facts & Figures Nigeria’s gaming industry has grown beyond expectations in the last decade. From its humble beginnings with a handful of games and centers, the industry now boasts more than 50 games, including many online internationally acclaimed ones.

The Nigerian gaming industry is a growing market and has been estimated to be worth over $100 million USD. The industry employs more than 4000 people and has created jobs for many Nigerians as well as contributed to the country’s GDP by about $8 million USD annually.

Game Center Business Plan in Nigeria Finance and financial considerations of starting.

In recent times, gaming centers are mostly used as a recreational center to pass out time. With the increasing popularity of gaming, more and more people are starting up these centers. However, this comes with its own set of challenges that they need to overcome. The first challenge is financing the business. There are a few ways in which they can start up a gaming center and finance it.

The first is by investing their own money into the business and hoping for success. The second is by taking out loans from banks or other financial institutions. The other challenge faced by these entrepreneurs is maintaining their profit margins while sustaining customer interest in their products. This can be done by creating new games that will keep customers coming back for more or developing different types of games such as VR games or mobile and online games.

The Market for Game Centers in Nigeria:

The game centers industry in Nigeria is still in its infancy. There are no comprehensive data on the market size of the industry. So there is lots of work to do. To establish a baseline for future growth projections and help us identify potential areas for investment. The next step would be to look at the current state of our gaming centre. This will allow us to see how we are doing financially, as well as what needs to change in the future. The next step would be to look at how we can improve our gaming centre’s performance by increasing its capacity and improving the quality of services provided. By doing this the company will have a better idea of how it is going to achieve these goals and objectives.

Game center business plan in Nigeria

Game Center Business in Nigeria seems like a simple venture to start, But without a business plan you might end up failing. Game Center business in Nigeria is not a mere child’s play and can lead to lots of financial regrets in the no distant future if not planned well.

Game Center business plan in Nigeria is very essential for your business success. Your Game center business plan is the building block that connects every aspect into a meaningful combination called a business, otherwise, without it we’re just performing a fruitless activity with no aim. And so therefore it can’t be called business. Failure in most Nigerian businesses is caused by 20% under management and 80% lack of planning.

Most business entrepreneurs in Nigeria think the major ingredient in business is the management function, this is why they monitor their business daily. As a result, they only increase profit margin and not scalability. This is a huge problem some are ignorant to solve.

This is the main difference between a small scale business and a large scale business, large scale business makes strategic long term goals (in terms of scaling, profit, quality, efficiency etc.) and make sure it is achieved by equally dividing obligation and goals into bits such as duties which are assigned to different subdivisions in an organisation, while a small scale business is majorly focused on sales primarily because most times it is owned by small entrepreneurs who have only one source of Income which is the said business.

Knowing how important and essential a business plan is, it is an error to start a business without it except you don’t intend to start a business or make any profit. Some of the factors to consider when getting the right business plan includes:

Executive Summary
Description of Problem and Solution 2.1 Vision 2.2 Mission 2.3 Value Proposition 2.4 Business Objectives 2.5 Critical Success Factor 2.6 Current Status of Business 2.7 Legal Requirement 2.8 Contribution to Local and National Economy 2.9 Contribution to SDG
SWOT Analysis
Market Analysis
Competitive Analysis & Risk Analysis
Marketing Plan 6.1 Description of Product (S) or Service (S) 6.2 Potential challenges in the business industry 6.3 The Opportunity 6.4 Target Market 6.5 Marketing and Sale Strategy
Production Plan/Operational Plan 7.1 Description of the Location/Factory 7.2 Raw Materials/consumables 7.3 Production Equipment/Capital Expenses 7.4 Equipment/Depreciation Table 7.5 Pricing strategy 7.6 Record/Stock Control Process 7.7 Pre-operating Activities and Expenses

8.0 Organization Structure and Responsibilities

8.1 Salary Schedule

9.0 Financial Plan

9.1 Start-Up Capital Estimation (Expansion Capital Estimation)

9.2 Loan Details

9.3 Business Risk and Mitigating Factor

9.4 Financial Projections

9.5 Sales Forecast And Sales Assumption

9.6 Income Statement (P&L) Account

10. Conclusion

All the criterias of a good business plan mentioned above are packaged in our Gaming center business plan in Nigeria, This business plan is made for smart entrepreneurs who want to crush the market and make huge profits in this venture. When you get the gaming center business plan from us, you’ll then have access to our consultation services.

Find the right location for your gaming center.

Choosing the right location for your gaming center is an important decision. Location is one of the most important factors that determine how successful a business can be. The best place to start is with a good location, and you should choose wisely. A good location will help you get the best out of your gaming center, and also increase your profit and visibility rate in the market.

Location is the first thing that potential customers see and it will influence their opinion about your business. It can also affect the success of your business in many ways, such as:

Fundamental Steps in Starting A Game Center in Nigeria

identify the type of gaming center you want to build
Determine the type of equipment it will require
Analysis of the total starting and running cost
Have a Good marketing campaigns
Have a good target audience

All these perquisites are all packed in our gaming center business plan for Nigeria, which you’ll need if you intend to start the business and succeed in it, in a long run.

Top 3 Reasons for starting a Gamer Business in Nigeria.

The world is changing and with the advent of technology, we are able to play games on our smartphones. However, there is something about having a gaming centre in your neighbourhood that makes it more special.

Gaming centres are a great way to entertain children and adults alike.
Gaming centres provide a good way to spend time with friends and family members who live in the neighbourhood.
Gaming centres provide jobs for people who live in the neighbourhood.

Conclusion Gamer center business in Nigeria is a very profitable business if planned and executed well and hope this article by naijaceo has been helpful don’t forget to contact us for your Game center business plan in Nigeria.

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Micah Erumaka

About Micah Erumaka

Micah Erumaka is the Founder of LiaonCEM solutions which owns NaijaCEO. He is an Internet Entrepreneur and a content creator. After the failure of his first company at age 18 he started NaijaCEO to help entrepreneurs with the information they need in operating a successful business in Africa

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Game Centre Business in Nigeria: How to Start, Cost & Requirements in 2024

October 1, 2023

Video games are one the most popular ways of driving fun by young people in Nigeria. As per that, starting the business is very profitable in any part of the country.

While a lot of youths love video games, many (over 90%) can’t afford a game console, not to mention a TV. This makes the only option a gaming center if they want to have fun playing games.

The game business in Nigeria is one of the fastest-moving and highly lucrative daily income business ideas. Once you open your shop in the morning, chances are you’ll start getting customers right off the bat.

From students to non-students who just want to have fun, you’ll get unlimited customers if you set up your game business the right way in Nigeria. And in this post, you’ll learn exactly how to do that to make the most money.

Here, from the cost of starting to the profitability, and steps to take to succeed, you’ll learn everything about the video game business in Nigeria. That’s not all, but we will also show you how to massively increase your profits.

So, without further ado, let’s get started!

Table of Contents

Understanding Video Gaming Business in Nigeria

A video game business involves setting up a shop where people will come to have fun playing different kinds of video games including GTA, PES, Bike Race, Car Race, and so on for a fee.

This business is very profitable in Nigeria, and it moves fast, as the demand for the service is usually high among youths. The business is very easy to start and highly scalable. There is no limit to the amount you can make starting a video game business in Nigeria.

Related: How to Start a Football Viewing Center Business in Nigeria

How to Start a Video Game Center Business in Nigeria

Here’s a simple step-by-step guide on how to start a gaming center business in Nigeria in 2023:

1. Do Your Research

Firstly, you want to start with market research, so as to get to understand the business. Since a video game business is just like every other business, you need to know what it takes to start.

Here, you’ll need to find out about the requirements to start in your area, the best location for the business, the best types of TV to buy, the best game console and version to buy, how to get them, and so on. You’ll also need to find out about the current fee charged per game in your area.

To get the best result out of this, it would be ideal if you meet someone already in the business, build a business rapport, and do your findings.

2. Arrange for Capital

During your research, you should find out about the more accurate startup capital needed to start and operate a video game business. Knowing that the next thing now is to source the fund.

If you already have a source of funding, you can tap into it to get started. However, if you don’t have up to the required amount, you can seek assistance through partnerships and loans from friends and family to get started.

Related: How to a Phone Charging Business in Nigeria

3. Get a Shop

After getting your capital ready, the first thing you want to invest in is a shop. You can start with a small or spacious shop depending on how big you want to start.

Depending on your area and the amount of money you are able to raise, you can either find a space and build a shop or mount your kiosk or rent a shop.

Also depending on your capital, if you want to build a shop, you can use less expensive materials like planks, and fairly new roofing sheets. Perhaps, you can arrange for a container kiosk to use as a shop.

Either renting or building a shop, make sure that the location is ideal for the business. Usually, you want to sit your shop in a busy area such as a student area.

Also, make sure that the location has low crime records especially if your equipment like the television will be in the shop permanently (which usually is the case).

4. Get All Necessary Equipment

With your shop now ready, you need to get the required equipment to run the business. Here, you’ll need to budget a reasonable amount of money, as much of the equipment are costly.

See Also: 50 Smart Daily Income Businesses in Nigeria

Equipment Needed to Set Up a Video Gaming Center

Here are some of the equipment needed to start and operate a gaming center business in Nigeria:

Televisions
Game consoles
Cable Wires
Power Generator
Extension Sockets.

5. Set Up Your Game Center

After acquiring all the needed types of equipment, the next thing is to set up your shop to look perfectly like a gaming center.

Here, you’ll need to set up the power supply, connect the TVs and game consoles, arrange the benches in order, place the fans in the appropriate spots, and so on. You can visit a game center to get inspiration on how to set up a gaming shop to look perfect.

Related: How to Start a Recharge Card Printing Business in Nigeria

6. Get Started and Get Working

With everything now in place, you can now get started operating the business. Although a gaming center doesn’t need much advertisement to start getting customers, you need to come up with and implement a good marketing strategy for the business.

Some of the strategies you can use include:

Word of Mouth

The easiest and most effective way of marketing a video gaming center is through word of mouth. This involves letting people (usually kids and sports lovers) know that there’s a new gaming shop in town.

To make this strategy work, you’ll need to offer discounts, or charge cheaper fees at the start to entice a lot of people. Also, tell them to encourage their friends to come play with them.

Here you can let two people play, but charge the fee for one person. Perhaps, you can also let them play two or three games and get one free. This works like magic.

Promoting on Signboard

This is very much self-explanatory. You just need to find a board and write about your business. For example, “PES and GTA Available Here”, or “NairaRush Gaming Center”.

Expanding as You Grow

If you have reasonable capital, you can encompass other businesses such as phone charging, POS business, and recharge card business with the video gaming center business. This will help maximize your profits massively, and also make you more money in the shortest time with the business.

Related: How to Start a Phone Accessories Business in Nigeria

How Profitable is a Video Game Business in Nigeria?

One common question asked by people looking to venture into the business is – is video game business profitable in Nigeria?

Of course, it is! Though the profitability is affected by many factors including location, and the cost of operation.

The required equipment to start a game business in Nigeria are usually expensive, so you may need more capital to get them.

On the part of the location, the cost of playing games at gaming centers varies based on location. This cost usually ranges from N30 to N50 per game as of the time of curating this post. And with this business the more people play, the more money you’ll make.

After subtracting the cost of daily operations, on average you could make up to 5,000 profits per day from just one gaming center in Nigeria.

Related: How to Start a POS Business and Make 5K+ Daily

How Much Do You Need to Set Up a Gaming Center in Nigeria?

One thing that gets people stuck while looking to start a video game business in Nigeria is the capital required. Realistically, you need a reasonable amount of money to set up a gaming center.

There’s a lot of upfront investment to be made in a game business in Nigeria. So, while looking to start, you’ll need anything from 150,000 to 350,000 naira as capital.

Keep in mind that this varies based on location. For example, the cost of acquiring a shop in Lagos may differ from how much it costs in Asaba. Also, you’ll encounter some expenses along the way that may cost some money.

Related: 20 Smart Ways to Make Money Online in Nigeria

The game station business in Nigeria is one of the easy-to-start and highly profitable businesses. It can be started by anyone, and it is a good source of daily income.

I believe this post on how to start a video gaming business will serve as a good beginner guide to help you get started and succeed.

Tags: small business Video game

His name is Olatunde, he is the founder of Nairarush.com.ng. He is Nigerian who likes sharing information about anything about finance. And because he has been making money online for years now, he also share some information about investing, online business ideas, loans for students and businesses, and lots more.

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I really appreciate your write up I’m planning to set up on as a side hustle soon

Word on a marble…am planing to run one as well,.how do one get a licenced,,like register..

How to Start a Video Game Center Business in Nigeria

How to Start a Video Game Center Business in Nigeria: A Comprehensive Guide

The video game industry has experienced significant growth globally, and Nigeria is no exception. Starting a video game center can be an exciting and profitable venture, catering to the growing population of gamers.

In this blog post, we will provide you with a step-by-step guide on how to start a video game center business in Nigeria.

From selecting the right location to equipping your center with the latest gaming technology, we’ll cover essential aspects of this business.

Additionally, we will address some frequently asked questions (FAQs) to help you embark on your entrepreneurial journey.

Market Research and Planning

Conduct market research to identify the demand for video game centers in your target area. Analyze the demographics, competition, and preferences of potential customers. Develop a business plan that outlines your goals, target audience, pricing strategy, gaming equipment, and marketing approach.

Choose the Right Location

Select a location that is easily accessible, preferably in a densely populated area with a significant number of potential customers, such as near shopping malls, colleges, or entertainment districts. Consider factors like foot traffic, parking availability, and the proximity to your target audience.

Acquire Necessary Licenses and Permits

Register your video game center as a business entity with the appropriate government agencies, such as the Corporate Affairs Commission (CAC). Obtain the necessary licenses and permits, including a business license and any permits required for operating an entertainment venue.

Set Up the Gaming Center

Create an appealing and comfortable gaming environment for your customers. Decorate the space with gaming-themed elements, comfortable seating, and proper lighting. Ensure adequate ventilation and temperature control to provide a pleasant experience.

Equip the Gaming Center

Invest in high-quality gaming equipment, including gaming consoles, PCs, virtual reality (VR) systems, and a variety of popular game titles. Provide a diverse selection of games that cater to different genres and age groups. Consider multiplayer games to encourage social interaction among customers.

Create a Gaming Lounge Atmosphere

Designate separate gaming zones within your center to cater to different preferences and age groups. Provide amenities like refreshments, snacks, and comfortable seating areas for customers to relax between gaming sessions. Offer charging stations for mobile devices and accessories.

Marketing and Promotion

Develop a marketing strategy to create awareness about your video game center. Utilize online platforms, social media, and local advertising channels to reach your target audience. Collaborate with local gaming communities, organize gaming tournaments, or offer special promotions to attract customers.

Provide Excellent Customer Service

Train your staff to provide exceptional customer service and technical support. Ensure they are knowledgeable about the gaming equipment and can assist customers with game selection or troubleshooting. Create a friendly and inclusive environment that welcomes gamers of all skill levels.

1. How much capital do I need to start a video game center?

The capital required to start a video game center can vary depending on factors such as location, size, equipment quality, and renovation costs. It is recommended to conduct a thorough cost analysis and budgeting process to determine the specific capital needed for your business.

2. How can I attract customers to my video game center?

To attract customers, utilize online and offline marketing strategies. Engage with gaming communities through social media, create a website or online presence, offer special promotions, and host gaming tournaments or events. Provide a high-quality gaming experience and excellent customer service to encourage word-of-mouth referrals.

3. How can I stay updated with the latest gaming trends and technologies?

Stay updated by regularly researching gaming industry news, attending gaming conventions or conferences, and engaging with gaming communities both online and offline. Follow reputable gaming websites, blogs, and social media accounts to stay informed about new games

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How to start video game center business in nigeria.

Starting a video game center in Nigeria is very lucrative. It is a business that never dies due to its high demands.

One of the easiest ways to make money in Nigeria is to start a business. It is preferable to start an online business but let us face the fact not everyone is meant to start their business online . Some of us are meant to start a physical business that has a physical address. This business can be a buy and selling business or it can be a service rendering business .

In this article, I will be sharing with you how you can start a video game center or a video game business in Nigeria. I will be sharing how much it cost to start a game center in a country like Nigeria, the business plan, whether the business is profitable, and more. Nigeria is an underdeveloped country and due to this about 80% of its citizens cannot afford luxury items.

Many of them cannot even afford a three square meals daily. And despite all these many children and young adults who cannot afford computer games still want to have a feel of it and the amazing things it offers. Thus the high demand for gaming centers in Nigeria. If you start a video game business in Nigeria you can be able to provide these video games for people to play at a price.

Is Video Game Business Profitable?

The video game business is a profitable business in Nigeria. It is profitable because Nigerians like playing all sorts of games and they can pay money to play these games. It is also profitable because like I said earlier many cannot afford to buy these video games in their homes. So due to this, they will have to come to the video gaming center to play games.

The third reason why it is a lucrative business is that it is highly addictive. Video games or any kind of game can be very addictive and when it is addictive your profits margin will increase because customers will pay more – spending more time in your gaming center.

How to Start a Video Game Center in Nigeria

Here are the steps to start a video game center in Nigeria.

1. Write a Business Plan

If you really want to start a successful video game business in Nigeria and you are thinking of investing hugely into the business you need a video game business plan . A video game business plan will guide you on everything you need to know about running a video game business in Nigeria.

It will inform you on the capital needed to start the business whether on a small scale or large scale and how you can make profits from the business despite the fact you are new to it. Today, there are many business consultants that can write a business plan for you.

You may even find any of these people online but if you cannot locate any you can write the business plan yourself with any business plan templates you find online.

2. Get your Starting Capital

After getting someone to write your business plan or writing it yourself the next step will be to get the capital needed to start your video game center. Capital is very important in any business. You need capital to bring your game center into reality. The capital needed to start a profitable video game center depends on many things.

It depends on inflation – the current prices of goods and services in the country. It depends on how big you want your video game center to be and it depends on the location you want for the business. With a minimum of #1.5 million, you can start a small-scale video game business center in Nigeria.

This capital will take care of all your expenses at least for the two months of the business and one year rent.

3. Get the Equipment Needed

You need equipment to run a profitable video game center in a country like Nigeria. These equipment ranges from the most important to the less important. These are

1. Video games (different types)

2. Plasma TVs

4. Fans (Standing or Ceiling fans)

5. Generator

6. Light bulbs

7. Seats (chairs or benches)

For the games, you can buy PS 4, PS 5, Xbox, and any other new computer games Nigerians will like.

4. Rent a Shop for Gaming Center

If you want to start the video game center in your house it is important to rent a shop and there are a few pointers to note when you are renting a shop for this business. The first thing you need to take note of is that the cost of your shop rent should not be expensive. Your shop rent should not be more than 30% of your initial capital.

The second thing you should watch out for is the location of the shop you want to rent. You cannot rent a shop for your gaming center in an isolated place or area. You need to rent a shop in a highly-populated area. This will help your business to make profits easily because it will make customers locate your game center fast and visit you.

The third thing you need to do is to make sure your shop is spacious enough. Remember it is a video of the game center.

5. Install Games and Equipment

After renting your shop the next step will be to install your shelves, TV, and video games. To do this you will need the services of an electrician. The electrician will help you run wires for your light bulbs and for your TVs and games. You will also need curtains or window blinds to make the gaming center dark and cool.

Some blue lights or colored bulbs will go a long way to make the place conducive. Ceiling fans and standing or wall fans will be good. It will make your customers stay for a long while.

6. Start your Video Game Business

Immediately you get your set up right you can then start your video game business. Invite family and friends to come to have fun and give them discounts. Open necessary accounts so that you can monitor your income and expenses. In the account books, you can have a place to record the number of gamers that played and how much they played. You can measure how they played by minutes or by game sessions.

7. Advertise the Video Game Center

Advertising your video game business is very important. It is necessary for people in that area to know that there is a video game center around them. You can posters or handbills to run these adverts. Run the adverts for 6 months to 1 year before you stop. Read our guide on how to advertise your business on Twitter in Nigeria .

Starting a video game center in Nigeria is very lucrative. It is a business that never dies due to its high demands. It is a business that will yield high profits day in and day out.

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How to Start a Video Game Center – Sample Business Plan Template

By: Author Tony Martins Ajaero

Home » Business ideas » Entertainment Industry » Gaming Industry

Do you want to start a video game center from scratch? Or you need a sample video game center business plan template? If YES, then i advice you read on.

If you are passionate about keeping children, young adults and even older people busy and happy, you should think towards starting your own Video Game Centre. Starting a video game centre is one of the easiest forms of business ventures to start. This is especially if your aim of starting the business is geared towards taking stress off people and making them happy.

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Since the invention of the first video game, tons of unique and interesting video games have been produced and more would still be produced.

You might want to say that people prefer playing their video games in their houses – yes, you might be right. However, truth still remains that most people might not afford to keep buying new editions of video games time after time once they are released in the markets; hence the need to visit a gaming centre.

Remember, people visit gaming centre not just for the reason of playing games, but also to rent latest cartridges of games that they do not have or can’t afford. You could also walk up to a gaming centre to exchange your old game box for another one at a very minimal fee.

Whether you like it or not, gamers would always come to a point where the games they have no longer look interesting to them, so the need to get a new one would always come to the fore.

In case you don’t know, most gaming centres start making profits within few months of establishment. So if you think this is one venture you might want to explore, here are the 7 surefire guides to starting and effectively running a video game centre you might want to consider.

Starting a Video Game Centre – Sample Business Plan Template

1. choose a suitable location.

Let us get it straight here; starting a video gaming centre doesn’t thrive in every area. The truth is that there are certain factors that must be considered before starting your gaming centre if indeed you want to get good returns on your investment.

For example, if you start your video gaming centre in a rich and highbrow area, you may struggle to convince those rich kids to come patronize you. Since they are rich, their parents could possibly afford to buy any video game of their choice for them, and besides most rich folks like protecting their wards from the public.

Therefore, research has shown that the best place to start a video game business is in a middle class area. People that live in these areas can afford to pay to play video games in your centre or even rent games cartridge or exchange their old game box.

2. Rent a Decent and Comfortable Office Space

Your choice of office space matters a lot. Since the idea is to create a relaxing environment where people could come pay to have fun playing the video games of their choice, it would be nice to make your gaming centre cozy and relaxing. The ambience in your centre goes a long way in determining the numbers of repeat customers you might likely attract. Be sure to look well when you want to rent a space for this game.

3. Equip Your Gaming Centre

The need for you to equip your gaming centre can’t possibly be overemphasized. This is because you need to make your business point as attractive as ever.

You would need between 5 to 20 computers, Xbox stations, comfortable chairs, tables, Air Conditions, Shelve for stocking video games amongst others. You might also want to ask people who are already in the business about the gadgets you might need.

4. Get Your Pricing Right

Since the bulk of your customers come from the middle class, it is advisable to set prices for playing you video games on the moderate side. Don’t allow the drive to want to recoup your money fast tempt you to set prices that can scare your potential customers off.

The truth is that since you are new in town, making your price a little bit lower than what is obtainable in your area goes a long way in enabling clients to be attracted to your gaming centre.

5. Be Current with Your Choice of Games

Before going out there to buy and install video games in your centre, the wisest thing to do is to research and know the trendy video games , the video games that beginners like playing and even the video games that people hardly afford because of its high market price.

Your choice of games could go a long way to determine the rate at which gamers visit your centre to either play video games or rent video game’s cartridges.

6. Make Your Rules & Regulations Obvious

The tendencies for gamers to gamble or create troubles in your gaming centre cannot be undermined. If indeed you want to operate a video gaming centre devoid of troubles, you just have to set your ground rules and regulations and make it obvious for all to see.

For example, since you might be dealing with teenagers; when setting your rules and regulations, make sure you put the culture and general code of conducts that exist in your locality into consideration. You could ban gambling in your centre, stop people from smoking, stop people from eating in your gaming centre or even stop people from making unbearable noise or playing loud music.

7. Advertise Your Gaming Centre

Although addicted gamers would always go around town looking for new gaming centres; that is not enough reason not to advertise your gaming centre.

You don’t need to spend fortune to advertise your video game centre; with minimal cash you can get all the information about your centre colorfully printed in a handbill and then get them distributed in schools, summer classes, parks, Youth Clubs and even in churches.

The idea is to make sure you target places where you might see teenagers. You could also place your advert for free on youth forums online.

Considering these 7 hot tips before starting your video game centre means that you might be on your way to opening a great gaming centre which you will surely reap good returns on your investment within the shortest possible period from.

In addition to the above stated tips, if you have been able to build a profitable video game centre, you can negotiate with Video Games manufacturing companies and you will be able to get some of the games for free or at a very reduced price.

8 Steps to start a video game business in Nigeria (2024)

Updated March 19, 2024
Read Time 10 mins

The video gaming business is one of the industries that continues to record outstanding growth in Nigeria and the rest of the world. Millions of people globally love playing games. You can find game enthusiasts enjoying a top-notch online slot when they are free, either for fun or profits.

The popularity of video games, especially among the young population, makes the gaming business a lucrative venture. Video games are a source of entertainment for the masses where some people can hardly go a day without indulging in the sport.

If you are an entrepreneur and would like to invest in the gaming business, you must get it right the first time to run your entity successfully and profitably.

Thankfully, there are plenty of gaming business ideas to explore to start an entity you will love. One of them is starting a video game business where revelers can come to your establishment to play their favorite video games.

Below we will give you a comprehensive guide on the 8 most important steps to start a video game business in Nigeria.

Table of Contents

1. Start with a Detailed Business Plan
2. Get Capital and Equipment
3. Get a Strategic Location
4. Choose the Proper Business Model
5. Study the Latest Trends and Productions
6. Register your Gaming Business
7. Aggressively Promote your Entity
8. Know How to Anticipate and Tackle Issues
Conclusion

How to start a video game business in Nigeria

1. start with a detailed business plan.

The first step towards establishing a successful gaming business is to have a solid business plan in place. It is particularly important if you are going to be seeking funding for the entity. An excellent gaming center business plan will essentially include setting your goals and how you intend to achieve them.

Great plans include details that can help improve your chances of success. They feature information like market analysis, customer segmentation, marketing, competitive analysis, cash flow projections, logistics and operations plans, and the path to long-term growth. These plans can also help you accomplish several things, including:

Starting your gaming business on the right foot.
Remain effective in the development and management of priorities and operations.
Establishing specific short and long-term goals.
Remain credible and coherent with your employees and partners.
Launch a crowdfunding campaign or raise funds for your gaming business.

A well-written plan will also help you track the progress of the entity when it begins to grow. Gaming business plans are tools that can help you make crucial decisions. Note that entrepreneurship presents endless crisis management and decision-making.

Gaming business plans can also help you anticipate problems you may face during operations to aid you in coming up with realistic solutions. You do not even have to write the plan on your own. There is an option of hiring an expert gaming business plan writer or accountant to help you out.

2. Get Capital and Equipment

Your gaming business will ideally be in an indoor location that will require some level of structure to attract as many customers as possible. Consider the capital you have at hand if you do not plan on borrowing extra funds.

The capital you will need to start a gaming business will depend on the number of clients you wish to serve and the type of equipment to buy. Seeing that the venture is mainly electronic, it will not come cheap. However, high investments will likely see you get high returns.

You will need several appliances for this venture, and these include:

A Games Centre- it is the game environment where you will set the equipment for play. Invest in a good space, as this will determine the patronage you will end up with.
TV Sets and Chairs- flat screens and comfortable chairs are non-negotiable if you want to offer unmatched gaming experiences.
Games Consoles, GamePads, and Games – Game consoles to invest in include Play Stations and Xboxes. For your video gaming business to thrive, you will also need to buy actual games for your clients. Try and keep up with new releases so that customers get the products they want at all times.
Generator Set- to keep players busy, you will need a steady supply of power. Generators come in handy when power fails.

Other optional equipment you can get for your business include sound systems and fans that can give your business a better competitive edge.

3. Get a Strategic Location

Location is everything when it comes to your gaming business. Understand that the location of your gaming business will set the tone of your entity. It may also decide what customers think about your establishment.

Look for a space that gamers can easily access. Good roads and reliable water and power supply are a few factors to have in mind before you settle for a gaming business location.

Avoid dingy alleys as your shop may end up being a hideout for criminals. Pick a secure location for the safety of your equipment and clients as well. Most importantly, before you start a gaming business, it is vital to ensure that it is close to the market to increase your chances of success.

A place with tons of foot traffic, especially from younger people, is bound to be a hit.

If you will be renting out a place, consider the price and determine whether it is within your budget. It is usually best to get a space where you will not need to do a lot of renovations before the gaming business can kick-off.

Remember that you want to pick the perfect location for your gaming business where you will not have to keep moving because it can be inconvenient and expensive.

4. Choose the Proper Business Model

You must have a good business model to run your gaming entity. Common options available when choosing a gaming business model include:

Advertising models
Franchising models
Affiliate marketing models
Razorblade models
Freemium models
Subscription models
Reverse razor blade models
Ecommerce models
Agency models

Compare the various models to determine the one that makes the most sense for your gaming entity. Whether you want to work with a cloud gaming business model or a mobile gaming business model, there are various factors you need to put into consideration. The most important is thinking about the needs of your clients.

For a flourishing gaming business, you also need to consider how your clients will interact with the gaming business.

It’s vital to also consider your value proposition, competition, and market potential. Be sure to pick a model that ensures you make money and consistently deliver value to your clients.

5. Study the Latest Trends and Productions

Running an outdated gaming business will only see you incur terrible losses. To avoid this, you must be very careful with the products you offer clients. Study the global gaming business to know what works and what does not work.

You cannot only have video games that were produced in the 90s in your portfolio. Extensively research the best companies that offer gaming products for your business.

Learn what’s hot in the industry and the things to avoid if you want your gaming business to remain relevant. Always remember that your customers are key to driving the success of your video game establishment.

You want to make sure the products and services you offer are in line with what they need and want. It’s also vital to get educated about future gaming and business technologies. This way, you will not spend too much time and other resources investing in something that will be obsolete in the next few years.

You can gather information about relevant trends for your gaming business in multiple ways. One is through networking with other like-minded individuals. They can help pinpoint the trends you should focus on.

Doing market research can also help you get information straight from the source. Another option to explore is to look at the industry leaders. They can help you jump on the right trends that will see you elevate your gaming business to the next level.

6. Register your Gaming Business

Never attempt to run a gaming business without getting proper documentation. It will save you a lot of headache and harassment from enforcement agencies as well as other elements. CAC (Corporate Affairs Commission) is the accredited business registration commission in Nigeria .

Register the gaming business in your business name as an entity that is aimed at making gains. Having a unique name prevents other entrepreneurs from using it. In addition to the name, you will need to present other vital information to register your gaming business in Nigeria, such as:

General nature of your establishment
Address of your gaming business
Name, occupation, address, and other details of the business proprietors.
Signatures from all the proprietors

You can also try and source an operating gaming license from the gaming board of the area where you want to set up your entity. It will aid you in getting the license you need to operate a well as accommodate video game lovers legally without security operatives’ interference.

For this, you will need to write an application letter to the Director-General of the Nigeria Lottery Regulatory commission demonstrating your aspiration to start a gaming business in the country. If you get cleared, you will have a clearance certificate that allows you to operate a business in the industry of gambling.

7. Aggressively Promote your Entity

If you are just starting your gaming business, you need to spread the word about its existence to attract potential clients. Depending on your marketing budget, there are multiple avenues you can invest in to let people know about your video game entity.

If you do not have too much money, social media is your best bet. Open up pages on various platforms like Facebook and Instagram and put in the effort to promote your pages.

You can also offer discounts, especially in the first few days. Everyone loves a good introductory offer, and this is bound to bring game lovers your way. You can copy the 200% bonus model to make your gaming establishment more attractive.

This may even mean that some clients can get to play some games for free. It will allow them to sample what your gaming business has to offer. If they like what they see, they will tell their family and friends, and this is how your establishment will become popular.

Be sure to offer A1 services in your gaming business at all times because it is the only way you will attract customers and retain them for long.

8. Know How to Anticipate and Tackle Issues

When operating a gaming business, you must also understand the environment where your operations are located. In this case, because it is Nigeria, understand that a section of the population deems video gaming businesses as illegal and socially wrong.

You may have to endure police raids from time to time and complaints from parents of young gamers. This is something that can have a significant impact on your entity. To steer clear of such problems, you need to be well prepared.

For instance, if parents come screaming into your establishment demanding that their children leave the gaming zone, try to stay calm. It’s also advisable to set rules for your gaming business such as:

Ensure that there is a written rule banning teenagers in uniform from visiting your gaming business.
Prohibit access to the game lounge by students during school hours.
Have a non-refundable policy for games revelers play.

Keep the rules in a place where everyone who enters the gaming lounge can read. When it comes to unlawful police raids, be sure to have your license in place. Try as hard as possible to ensure that dubious people do not frequent your gaming establishment because they will constantly attract law enforcement.

Running a gaming business in Nigeria can prove to be a profitable venture if you do it right. Following the above steps will put you on the right track to operating a business that will grow, and you will be proud of.

Do you operate or want to start a gaming business? Which steps above have you followed? Do you have any other valuable advice for an individual looking for useful information on how to start a gaming business? We would love to hear from you in the comments.

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Thomas Glare

Thomas Glare is a dedicated video gamer, reviewer, and content writer, always willing to analyze and provide feedback on new games in the industry. His passion is not limited to a specific genre, but he definitely appreciated a thought-through product, regardless of its main idea.

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By Media Nigeria on March 16, 2018 No Comment

Every young teen or youth between the ages of 14-22years old knows what a video game is in Nigeria. Halls established as computer video game business centers testify to the fact that it is a viable means of livelihood. So, how do you go about the start of a video game business in Nigeria?

Video games Business Plan is a lucrative business that needs a lot of strategic Planning to start and a business coach to help you start the Implementation.

How Profitable Is This Business?

The games sessions last for about 10mins. It can either be played as a single player or a multi player. Each player pays at least N50 for a session of 10 minutes, and if you want to play additional game you will have to pay for another session.

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It means for every one hour you make about N300 (if its only a single player) to N600 (if it is a double player) just on a single game, then do the math for three or four video games.

The traffic maybe very low as from 8 AM to 1 PM week days because majority of the youths which are the main age group that patronize video game store will be off to school, except on weekends or holidays.

But as from 2pm to 8pm the traffic is usually very high as this is the rush hour, because by then most schools must have been through with lectures. By that time when you get to the game store you have to wait for your turn before you can play, as all the video games will be occupiedby players.

Imagine you have three games and your rush hour last for about six hours, it means you will be making over N6,000 within that six hours, that is, one video game gives you N240 per hour, and in six hours that will be N1,800 just for one video game. Then you do the math then, if your video game store is in a busy location teeming with age group between 12-30 years of age (mostly primary, secondary and tertiary institution students), and you have about two to three Video games and you operate it from morning to evening, even during weekends, I tell you, you will be making loads of money there.

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You might look at N50 per game as a small money, but when it is coming at a high velocity, it will no longer be a small money then. With a good saving mentality, at the end of three months you will be talking about a high turnover in your bank account. It is a cool way to make money.

You don’t need to buy games CDs you can alway go online to download the latest game versions for free with a flash drive and you can play then directly from your flash drive without being worried of changing your Video game lens every now and then.

The major challenge in this business is that you need power to run it and power is not all that constant here, but with a good generator set, you can solve the power problem.

LOCATION When you are considering a location for this business, you first have to answer this question. Who are the people or the age group that mostly patronize a video games store?

They are the youths, age group 12 to 30 (mostly primary school, secondary school and tertiary institution students). So your business will do better when you site it in a place that has a high population of this age group, e.g places close to a higher institution with lots of external (off campus) hostels, and other busy towns or streets.

THINGS YOU NEED FOR THIS BUSINESS

1. Playstation and X-box. Playstation 2 fairly use is about N12,000 and a brand new one goes for like N25,000. You can make do with a fairly use. If you don’t have capital for X-box yet, you can start with PS-2 then as your business begins to grow then you can add more video games to your collections.

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2. 21 inches colour Television. Fairly use will go for about N10,000,while brand new will go for as much as N25,000. You can make do with fairly use for a start.

3. Chairs and Table You can ask a carpenter to prepare a cabinet-like table for you that you can keep your TV and your games. If you can’t afford white chairs, you can still ask a carpenter to prepare long benches for your customers to sit on.

4. Generator set Small Generator set ”I better pass my neighbour” cost about N13,000.

5. Sound system (Optional). This is optional but if you can provide music system for your customers it will go a long way to make your video game store appear cool and relaxing. This might give you an edge over your competitors.

Once you start, use flyers and words of mouth to advertise your business.

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How To Start A Video Game Business In Nigeria added by Media Nigeria on March 16, 2018 View all posts by Media Nigeria →

How To Start A Computer Video Game Business In Nigeria

Since 1947, video games have survived the tests of time to become part of day to day life. In fact, many people simple can’t do without it. Its ability to get people addicted has created business opportunity. Halls established as computer video game business centers testify to the fact that it is a viable means of livelihood. So, how do you go about the start of a video game business?

As the days go by, many more games come into play, making the future of the video game business realistic. Therefore, varying choices of life is a factor to consider when starting a computer video game business center.

Video games

The popular video games peculiar to people in this part of the world has been soccer – play station games consisting of different leagues and football tournaments from around the world. Due to love for football, the inclination of winning using your team has been the instigating factor of video game play.

SEE ALSO: How To Become A Millionaire Publishing Sports Newspapers

The PS series have provided the platforms of play for most of the games, Xbox 360 provides on the other hand, amazing fun through series of other games. You might choose from any of these:

Play station 4
Play station 3
Nintendo DS
Nintendo 3DS
Play station Vita

Getting Started In Your Computer Video Game Business

Videos games are usually indoor, requiring a level of structure. A couple of appliances will need to be put together to constitute a game environment. I will be highlighting them thus-

Game center: The place where the game appliances are set up and prepared for play. This is one of the most important aspects of game stations. A well located game center results in high patronage, therefore, make sure you get a location where people who are game oriented could be found.

The size of your computer video game business center should depend on how many people you anticipate. But sometimes, location and scarcity of shops could make you use whatever is available. In that case, you have to use what is available to achieve your objective by cutting unnecessary appliances in order to create space for more players. The cost of a shop/ location to be used as a game center varies and depends on the size and where it is situated.

Setting it up: Primarily, what you need to set the place up are TV sets and chairs (in some settings, chairs are not required). The TVs and chairs should be set to accommodate two players or more, but the overall setting should be based on the space available.

Now the game machines have to be connected to the TVs and tested. If the game center is big enough, it is better to categorize it according to games. Football here, kids and family games there, and other games in their respective positions.

Generator: Get a standby generator to upset the deficiency of PHCN. Your business will require a constant power supply to keep the game players busy. So, get UPS to keep the games going when power fails until you restore it alternatively. (using the generator)

Choosing your games: Your target audience is a factor that could enable you to choose the types of games to feature. The most common games have been football, other games could be found in Nintendo 3DS family packs, which gives children alternative to football. Other games could be featured, selecting from the list of games above. Just find one that would appeal to your audience. Note: You have to get the consoles first, new or fairly used.

How You Will Make Money From Computer Video Game Business

Game play charges are served in minutes, for instance, 10 minutes play could cost N100.00, that’s 2 players.

So every 10 minutes, a set of play generates N100.00, if there are 6 sets in 60 minutes you will make N600.00.

If you have a busy weekend, you may make as much as N7200.00 in 12 hours. It could be more, it all depends on how big your game center is.

SEE ALSO: How To Make Money As A Sports Analyst

Note: You have to appreciate your customers by giving them bonus games.

To keep good timing and record of play, you may need extra pair of eyes. (players may manipulate the timing) Hire people who will help you run the game house, choose from your family members if possible.

Note: It will save you cost a great deal if you use fairly used appliances to start. But you need to exercise care to buy good ones.

As the days go by, more video games come into play. Keep in touch with happenings in the world of video games, it will help you to update your game center accordingly.

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Here in this post, we are going to show you a detailed and well-researched guide on the steps to start a video game business in Nigeria.

Business Overview of Video Game Business in Nigeria

Every young teen or youth between the ages of 14-22years old knows what a video game is in Nigeria. The only thing which differentiates them is which one do you play? Some like to play the Play station Portable (PSP) or Play station 2 and 3 (PS2 or PS3).

It all centres on video games. Back then in secondary school, we were so enthusiastic about going to the game centre to play about 3 to 5games before heading home, sometimes we even go there during school midterm breaks or term closure just to flex our hands on the gamepads.

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8 Steps to Start a Video Game Business in Nigeria

All we knew then was that we were enjoying ourselves, spending close to almost #500 per day playing games for those of us who had the money and were addicted to it.

We also had people who spend up to #1500 and more on playing games. These people were given their own special T.V Sets to use. Little did we know that we were enriching another person’s pocket.

In a day, lots of students, young lads who were not in school and hustling youths do come in every time of the day to play a set.

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How Profitable Is This Business?

Youths are coming up day by day, they are looking for something to while away their time, to give them joy, and some take it as a hobby.

On a daily basis over a thousand game sets are played per day at a game lounge, and they charge a minimum of #50 per set for 10minutes, a game centre is open for more than 12hours, come to think of how many game sets could be played in a day.

Over 100 game sets are played in a day at a game centre. If you multiply each game set by #50, it gives you #5,000 per day of good sales, and on weekends there is a likely increase of customers due to free day at home, so if you have a large gaming hall or lounge, you are likely to have more than enough customers on that very day.

Getting #5,000 daily for 6days gives you a total of #30,000. If you deduct your daily cost of running the place like buying fuel and maybe some little repairs, you will have about #18,000 in a week.

This is a great sum as it is mostly the salary of some people or half of it which you will get in a week. This shows that the business is very profitable beyond doubts.

In our various streets, you may see one or two game centres located around the corner, with lots of youths playing games to pacify themselves.

Just like in Ebonyi state, there is a popular game centre in Abakaliki town called ORGANIZER which is small considering the size but yet they are full to the brim with customers waiting for their turns to play.

From 10am till 7pm everyday they are open for business. With just 5 T.V sets and yet people throng there every day.

Opportunities in the Business

Youths do not really stick around waiting for their own game turn at a video game centre, if the place is filled up and there is another video game centre around, they would move over there.

Youths are not really patient in waiting for turns at a video game centre, unless where they are waiting for their turn is better at gaming services than others. So even if you are open today, you are sure of getting new customers for your first 6months in the business.

Competitions and Targets

Of course there will be competition, but no matter the competition if you are good at your gaming services, you will get lots of customers waiting at your gaming lounge to play video games.

The targets are the youths between the ages of 14-22years, but do not forget those above 23-26years who may be working or engaged in one other activity or the other, they too do have time after their busy schedule to play 3-5sets.

So when you set your priorities and advertise yourself effectively, you are sure to get a lot of customers drumming in profit for you.

Now you are interested in this business and would like to know the steps to take towards starting; here it goes.

Read Also: 6 Freelance Businesses You Can Start Tomorrow Morning

How to Start the Business:

1. knowledge and experience.

You may ask if you really need any knowledge or experience to operate this business, Of course you do need to know some things about video games and the latest facts and trends, what was trending in the year 2008 will not be a trend in the year 2018, so you have to know about the market and what the customers are looking for or what they prefer.

As this will help you know about your business better and monitor effectively in case of any dishonest encounters or trouble.

2. Hire a Gaming Assistant

This type of business should be a part-time job for you so you will need an extra hand monitoring your business for you when you will not be around.

You have to get someone you can trust and who will not be dishonest due to the large income you will be making daily, the person may want to cheat you.

But also the person must know how to operate the various game consoles and able to do immediate and necessary troubleshooting when necessary.

3. Raw Materials/Equipment Needed

For you to start your video game business, you will need the following;

Game Consoles (PS2 OR PS3, XBOX360 etc)
Generating Set
Step-down Adaptors.
A Shop space (Game Hall)
Tables and Chairs.

If you have the following, you can start up your video game business and start reaping for profits.

You can get your consoles and pads from any electronic store or special game stores or preferably you can order them online to get good quality.

You T.V sets can be gotten at stores which sell Belgium electronics. Rent a space at somewhere close to the main road and with a large space to accommodate a lot of people.

Depend on what scale you want to start, you can get as much TV sets as you can afford.

Read Also: 8 Reasons Why Your Smartphone Is Charging Slowly

4. Technology needed

The technologies you will need are your game consoles and TV sets, you must be able to use them to monitor your game players. Get T.V sets that come with timer to enable you set the time for your games.

5. Getting a good Location

When selecting a location for your business is careful to select somewhere open to everyone and not hidden at a corner to avoid creating a hideout for bad boys and individuals with bad intentions. Also, a place with good electricity supply should be considered to enable you cut down expenses on fuel.

6. Funding Needed/Tips for Funding

You can get funds for this business through savings of your own, or through loans from friends and family or you can get soft loans from banks which you can pay back within one year of operation of your business.

7. Business Name Registration and Licensing

You should register your business name as you are a business entity aimed at making gains. You should register your video game business to avoid your name being used elsewhere.

Also try to get a gaming operating license from the gaming board of the state you want to operate in, as this will give you the license to operate and accommodate gamers legally without any disturbance of security operatives.

8. Service Tips

Ensure to make your customers comfortable with your services, do not encourage gambling in your gaming centre as this attracts problems and fights.

Try to give free games to people who patronise you steadily as this would encourage them to come again. Also try to encourage them to pay before starting a game in order to dispel confusion and rifts between you and your customers.

Management and Sustainability

If you are starting on a small scale, you should have just 1 gaming assistant to help you but if you are going to be having above 6 t.v sets and game consoles, you need to get two or three, as gamers may try to be cunning to make them play extra games.

Try to make agreements with your staff on how much to remit to you every day from the business and also how to cater for the fuel and other emergencies that may come up that will need money, as this usually makes the owner and the workers have an understanding and avoid any rifts. Also you should monitor the opening and closing of your video game centre.

Promotion tips

In order to get more and the best out of your business, give out free games to patronisers, make your assistants comfortable working for you, also give them incentives for working.

In the beginning you have to modify your mode of payment of your workers to avoid any problems in future. Also give them off days to make them relax from most of the stress of the working days.

Also you could organise competitions for gamers where you would reward the winners, but let it not be a gambling competition.

Read Also: How to Start a T-Shirt Printing Business in Nigeria

Video game business is a really part time business for anyone who chooses to venture into this business as its profitability is beyond doubt.

If you are looking for a business to start with low capital and make a little top up to your salary, you should consider opening a video gaming centre.

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How To Start A Gaming Business In Nigeria – An Honest Guide

Wondering how much it costs to start a video game business? Not to worry, here is an article on how to start a gaming business in Nigeria?

As long as having just one or two sources of income is not enough for you, then this article is meant for you.

There are lots of opportunity in this business, if you don't know … you better ask somebody.

Let me not waste your time, lets dig right into how to start a gaming business in Nigeria.

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How To Start A Gaming Business In Nigeria

Overview of starting a gaming business in nigeria.

The video gaming business is a very profitable one if you know your way around it.

While it may not be the ideal relaxation and fun center for the seniors in Nigeria, there is no doubt that the younger population finds it very entertaining, and these are the groups a gaming lounge usually targets.

The ideal age and demographics for gaming businesses are between 7 to 25.

There are several outliers of this range, but you will find most gamers in this population.

This article is dedicated to showing you all you need to know to successfully start a gaming business in Nigeria.

The thing is, while you may have an idea of the gaming business, successfully establishing one is another ball game entirely, and ill-informed understanding could make everything go south pretty quickly.

On the bright side, you can, without any technical knowledge, simply open a game lounge for an instant in a day, considering you have all the tools, so the problem that you would encounter isn't really from the hardware set up.

After all, anyone could connect the Play Station and Xbox game consoles and start his or her business.

However, this is only a surface success bound to crash within few months to a year if the necessary homework before starting the business was not properly set up.

This business guide will help you prepare properly before starting your business and how to ensure that operation is sustained all through.

Please note that if you are going to approach the banks or meet any financial institution, or even talk to family or friends for financial support, then you may need a comprehensive video game business plan that you will submit to them.

You'd be lucky if they don't ask you!

However, you can browse online for gaming café business plan sample, they are all over the internet.

Study The Environments And Trends

This is 2021, and it is important to understand that it is no longer funny how expensive life has become in Nigeria.

This means that you have to be more careful and thorough with your analysis before putting any major work in place.

These are some of the things you would need to take into consideration before getting the video business started

Gaming Business Location

Location is one of the most important keys in determining whether your business will be a success or not.

Years back, gaming lounges were mostly patronized by kids, but following updates of new game consoles, the trend has moved towards the older populations.

This is due to the subsequent increase in cost and the enchanting real-like graphics that make it irresistible.

The issue, however, is that not all adults play games, and you would need to know where to locate the target population to make your business a success.

Adults in metropolitan cities or at least urban areas are major targets, and you could get this set of people from every State in Nigeria.

All you need to do is focus on the busy cities.

Fixed and Operational costs

Whether you decide to open a single lounge or have branches; hire assistants, or run it with family (not advisable); you must understand that you will part with a significant amount of cash.

You need to consider the operational costs of running the gaming business daily before diving into it. You would have to consider how you intend to run your lounge.

Which electricity source would you depend on?

How do you intend to update games to keep with the trend?

Do you plan to have almost all game sets available, or would you rather stick to dinosaur sets like FIFA franchises?

You also need to consider rental fees that you will need to handle yearly.

These calculations are very important as updating game sets can be very expensive.

For example, the cracked version of the ePES 2020 was over ₦20,000, and this is a supposedly cheaper football franchise to FIFA, and you would need to update these games yearly.

The Right Game Providers And Games

You have to understand that why there are hundreds of video games that you can pile up in your lounge, Nigerians have favorites, and fortunately, these favorites are pretty much generic.

Some of the popular game sets are FIFA, ePES, God of War, GTA, and some other few.

You have to know the games that the Nigeria space loves and make sure you have them available. You could add others as popular ones like Mortal Kombat, W2k series, and so on

Register The Gaming Business

This is not negotiable as it saves you a lot of stress when it comes to dealing with enforcement agencies and other elements.

The Corporate Affairs Commission (CAC) is the accredited business registration commission in Nigeria.

Is Gaming Business Profitable?

Rough cost analysis.

Yes, it is, and with a great business plan having a three-year revenue analysis, you could build an empire out of it.

Previously, there was a time when a 10-minute football match was only ₦50.

Now, that same time frame costs as much as ₦100 to ₦200.

Under the assumption that a video game costs ₦100 and a 100 game set is played daily, then you should have ₦10,00 for the day.

If you run a 6-day weekly business, you would have ₦60,000 for the week.

If running cost is about ₦15, 000 – ₦20, 000 (highest possible running cost when there are unexpected repairs) weekly, you would have ₦40,000 to ₦45,000 weekly

40, 000 X 4weeks = 160, 000 monthly

160, 000 X 12 months = 1,920,000 Gross profit

Ideal Operation-Fixed Cost Include:

Rent = 20,000 monthly X 12 months = ₦240,000 annually

Miscellaneous yearly expenses = ₦ 100,000

Net Profit = 1,920,000 – 340,000 = 1,580,000.

You are still a millionaire at the end of the month.

Note, however, that this analysis is on the ground that there are at least two game sets available, and the lounge would be open from 8am to 8pm.

Also, it is possible to make more money in the long run if you decide to open other branches.

You should also note that this would affect the supposed income of the year if a new branch were opened.

Gaming Business Break-Even Analysis

Before break-even analysis is discussed, below are examples of starting fixed costs. These costs are very important in computing when you will achieve break-even:

Gaming Business Starting Fixed Cost

Business registration
Game Consoles (PS2 OR PS3, XBOX360, and many more)
Step-down Adaptors.
Tables and Chairs.
Generator power Set
Miscellaneous

Starting this business from scratch means you will need to get some tools to work with.

While it is possible to have some of this equipment, this analysis will be computed under the assumption of the opposite.

A break-even analysis is a prediction cash model that predicts how long it will take you to recover all the expenses in setting up the video game lounge assuming all expenses remain the same.

Mathematically, it is,

Break-Even Analysis = year where total profits- total expenses = 0

Once a break-even has been achieved, then that is when you really start to make a profit.

The section above discussed a possible cost analysis, and the expected annual cost was a total of ₦340,000.

This should be called the yearly running cost.

To know when you achieve break-even, you will have to calculate the setting fixed costs of setting up the lounge and add it to the yearly cost of running the business.

Then subtract these from each year's profit.

The year where subsequent yearly profits exceed the starting fixed cost and the yearly running expenses is the year break-even has been achieved.

See an example for elaboration:

Suppose it took you 1,000,000 to get the starting fixed costs handled, then automatically, you already have an expense of that amount.

For your business first year, if you had a yearly running cost of ₦ 340,000 and made a profit of ₦900,000 due to the fact that it was the first year, then your break-even analysis would be:

B.E analysis = 900,000 – 1,000,000 – 340,000 = -440,000

This means that while you were able to cut down on your expenses of one million for the first year, you have still not made any real profit, and in the real sense still running at a loss.

For year two, if you have a running cost of ₦340,000 and a yearly profit of ₦1,000,000 then:

B.E analysis = 1,000,000 – 440,000 – 340,000 = 220,000

This calculation means that you were able to break even in the second year, and you have your first real profit 24 months since opening your lounge at the sum of ₦220,000.

The break-even analysis help people know if a business is worth going into or not.

Advice On Gaming Business

As an extra tip, you should understand that the environment or country that you run a business might have a significant effect on your business, which is the case with a gaming business in Nigeria.

Naturally, a game business should be just like every normal legal business, but the public perception of gaming lounges makes it seem like an illegal activity which on an honest scale is extremely wrong.

The biggest problems that you would likely encounter in your business are having to deal with parents of gamers and unlawful police raids.

This section is targeted to handle these two major problems so you have a successful business free from unnecessary loss.

The tips will be divided into two general sections, one targeted at addressing parents and the other at handling the law enforcement agencies.

Tips To Tackle Parents Issues

It is not uncommon to see parents burst into gaming lounges to demand refunds after their kids or wards play games in these lounges.

You can have a strong ground by setting the following rules:

Ensure that you have a written rule prohibiting school uniformed teenagers from entering the lounge.
Prohibit teenagers and kids between the age of 8 to 18 from accessing your lounge during school hours.
Have a written and signed non-refundable policy for games played
Have a written statement that emphasizes that you run a legal profit-yielding business, have the right to operate without any restriction, and will not bear responsibilities for customers' game spending.
Make sure that all of the rules above are printed in a signed document with headings “RULE OF ENGAGEMENT” and ensure that it is easy for lounge visitors to see them.

Tips To Tackle Police Issues In Gaming Business

Make sure your business is registered with the Corporate Affairs Commission and always have the documents in your lounge to tender in case of any raid.

Try as much as possible to restrict dubious personalities like well-known cultists or area boys from accessing your lounges as these elements easily draw security enforcements to themselves.

SEE ALSO | Paul Onuachu Biography, Networth, Salary, Wife, Age

With these tips on how to start a gaming business in Nigeria, you are good to go. Cheers!

This article was most recently revised and updated 3 years ago

How To Start A Gaming Business In Nigeria – An Honest Guide

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How To Start A Profitable Video Game Center Business In Nigeria

Entrepreneurship presents various opportunities for wealth creation in Nigeria. While online businesses are often lauded for their accessibility, not everyone is suited for them.

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For those inclined towards physical ventures, options such as buy-and-sell enterprises or service-based establishments beckon.

This article delves into the realm of starting a video game center or gaming business in Nigeria, exploring startup costs, business plans, profitability, and more.

Nigeria, characterized by underdevelopment and financial constraints for a significant portion of its populace, showcases a paradoxical demand for luxury experiences, including video gaming.

Understanding the Profitability of Video Game Businesses

The video game industry in Nigeria is buoyant, owing to the population’s penchant for gaming and the unmet demand due to economic limitations.

Despite financial constraints, many Nigerians are eager to indulge in video gaming experiences, making gaming centers a lucrative venture.

Moreover, video gaming’s addictive nature ensures prolonged patronage, translating to increased profits as customers spend more time at the gaming center.

Steps to Launching a Video Game Center in Nigeria

1. develop a comprehensive business plan:.

Crafting a well-defined business plan is crucial for the success of a video game center in Nigeria. This plan should encompass financial projections, operational strategies, and marketing approaches tailored to the local market dynamics.

2. Secure Adequate Starting Capital:

Adequate capital is vital for establishing a successful video game center. Factors influencing the required capital include inflation rates, business scale, and location preferences. With a minimum investment of ₦1.5 million, one can initiate a small-scale gaming center, covering initial expenses and one year’s rent.

3. Procure Essential Equipment:

Essential equipment for a video game center includes gaming consoles (e.g., PS4, PS5, Xbox), plasma TVs, shelves, seating arrangements, generators, lighting fixtures, and cooling systems. These assets contribute to providing a comfortable and immersive gaming environment for patrons.

4. Secure a Suitable Location:

Choosing an appropriate location is pivotal for the success of a video game center. Optimal locations are densely populated areas with easy accessibility. Additionally, rental costs should not exceed 30% of the initial capital to ensure profitability.

5. Install Gaming Infrastructure:

Engage the services of an electrician to install necessary infrastructure, including wiring for lighting, TVs, and gaming consoles. Create a conducive ambiance through appropriate lighting, cooling systems, and comfortable seating arrangements.

6. Launch Operations:

Once the setup is complete, commence operations by inviting friends and family for trial sessions, offering discounts to incentivize patronage. Implement efficient accounting practices to monitor revenue and expenses accurately.

7. Implement Advertising Strategies:

Promote the video game center through various advertising channels, including posters, handbills, and social media platforms. Sustained advertising efforts over six months to a year can effectively raise awareness and attract customers.

In Conclusion

Establishing a video game center in Nigeria presents a lucrative entrepreneurial opportunity. With high demand and the addictive nature of gaming, such businesses promise consistent profitability.

By following these steps and adopting effective marketing strategies, aspiring entrepreneurs can embark on a rewarding journey in the gaming industry.

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10 Steps to Launching a Profitable Game Center Business: A Beginners Guide

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Are you tired of your mundane 9 to 5 job and want to become your own boss?

Do you have a passion for gaming and want to turn it into a profitable business?

Starting your own game center may seem like a daunting task, but with the right guidance and preparation, it can be a lucrative investment that provides endless entertainment and fun for gamers.

The gaming industry has witnessed tremendous growth over the years, with a global market value of $152 billion in 2019. This is projected to increase to $196 billion by 2022, making it one of the fastest-growing industries in the world. With the rise of technology and the increasing demand for online and mobile gaming, there has never been a better time to invest in a game center.

In this article, we have put together a comprehensive checklist on how to open/start/launch a game center business in 10 steps.

Whether you are new to the industry or a seasoned gamer looking to start your own business, this guide will provide you with the necessary steps you need to take to get your game center up and running.

So, grab a cup of coffee, sit back, and let’s dive into the world of game center business!

Step 1: Conduct industry research
Step 2: Draft a business plan
Step 3: Identify customer base and potential market
Step 4: Develop financial model and budget
Step 5: Secure necessary permits and licensing
Step 6: Establish business structure and system
Step 7: Secure proper funding
Step 8: Select prime location and space for the business
Step 9: Purchase or secure equipment and supplies
Step 10: Market your business

These steps may seem overwhelming, but it is important to note that starting a game center business requires patience, dedication, and careful planning. With a solid business plan and the right strategy, you can turn your passion for gaming into a successful and rewarding venture.

1. Conduct Industry Research

Before opening a game center business, it's vital to conduct thorough research of the industry. Knowing the current market trends, competitors and customer preferences is key to creating a business that is financially stable and satisfies the target customer base.

Research the market: Analyze the local market to determine if there's a demand and what type of games are popular in the area
Identify current and future competitors: Look for other game centers and assess their strengths and weaknesses. Determine if there's potential to offer something unique and different
Analyze target audience: Research the demographics of the area and determine what type of games would interest the target audience

Tips & Tricks:

Consider conducting surveys or focus groups to better understand the target audience
Don't forget to research online gaming trends, as they can provide insight into what games could do well in a physical game center
Check local zoning laws to see if there are any restrictions on opening a game center, such as being too close to schools or residential areas

After completing industry research, the accumulated data should be utilized to develop a comprehensive business plan. This plan will serve as a roadmap for launching and operating the game center.

Game Center Business Plan DOWNLOAD

2. Draft A Business Plan

Before opening a game center business, it is crucial to have a solid business plan in place. This will serve as a roadmap for your business and help you to stay on track towards achieving your goals.

Chapter 1: Executive Summary

The first chapter of your business plan should be an executive summary. This should give an overview of your game center business, including its mission statement, target market, unique selling proposition, and financial goals.

Chapter 2: Market Analysis

In this chapter, you should conduct a thorough analysis of the market in which your game center business will operate. This should include researching your target audience, analyzing your competition, and identifying any potential opportunities or threats to your business.

Chapter 3: Marketing and Sales Strategy

In this chapter, you should outline your marketing and sales strategy for your game center business. This should include your promotional tactics, pricing strategy, and sales projections.

Chapter 4: Financial Plan

The financial plan chapter of your business plan should include your start-up costs, projected revenue, and profit and loss statements. It is important to have a realistic financial plan in place to ensure the long-term success of your game center business.

Chapter 5: Management Structure

Outline the management structure of your game center business in this chapter, including the responsibilities of each team member and their qualifications. It is important to have a strong management structure in place to ensure the smooth running of your business.

Chapter 6: Operations Plan

The operations plan should detail how your game center business will operate and include any operational strategies or systems you plan to implement, such as software for managing bookings or inventory.

Chapter 7: Legal Requirements

Ensure you are legally compliant by researching the legal requirements for starting a game center business in your area. This chapter should include information about licenses and permits you may need, as well as any regulations or laws you need to follow.

Tips & Tricks

Remember to keep your business plan concise and focused on your goals.
Include financial forecasting tools, such as break-even analysis and return on investment projections.
Refer back to your business plan regularly to track your progress and ensure you are staying on target.

Chapter 8: Conclusion

In conclusion, a well-developed business plan is essential to the success of your game center business. By following these steps and creating a thorough plan, you can help ensure the long-term success of your venture.

3. Identify Customer Base & Potential Market

Before launching any business, it is essential to identify the customer base and potential market to make sure that the product or service meets the demand of the market. A game center business is no exception.

3.1 Conduct Market Research

Conducting market research is crucial in identifying the customer base and potential market. This includes analyzing the demographics, psychographics, and behavior of the target market. It will also help identify the popular games, preferences, and interests of the potential customers. This information is valuable in deciding what games to offer and how they can be marketed.

3.2 Define Target Market

After analyzing the market research, define the target market . It could be families, teenagers, college students, or gamers. Defining the target market helps to tailor the gaming experience and outputs to the interests and preferences of the customers.

3.3 Determine Competition

Determining the competition is essential in identifying the potential market. Look for other game centers located within the same area and evaluate their marketing strategies, game variety, and customer service. This will help to identify any gaps or opportunities in the market.

Offer a unique gaming experience to stand out from competitors and attract potential customers.
Pay attention to customer feedback and tailor the gaming experience accordingly to retain customers.
Offer promotions, loyalty programs, and referral bonuses to attract and retain customers.

3.4 Create Marketing Strategy

Based on the customer base and potential market analysis, create a marketing strategy to promote the game center. It could include leveraging social media, targeting specific events, offering promotions or discounts, and creating targeted advertisements. Promote the gaming experience, the game variety, the game quality, and the customer service to attract more potential customers. Additionally, offer loyalty programs or referral bonuses to retain customers.

3.5 Monitor and Update

Finally, monitor the changes in the market and analyze the customer feedback regularly. Use this information to update the gaming experience, promotional offers, and marketing strategies accordingly. The ongoing process of analyzing and updating will help the game center stay relevant and attractive to the target market.

4. Develop Financial Model & Budget

Developing a financial model and budget is a crucial step in the process of starting a game center business. It will help you understand the potential costs and revenue streams involved in running your business.

Identify your revenue streams: Before you start developing your financial model, you need to identify the different revenue streams for your business. This could include entry fees, game rentals, food and beverage sales, and more.
Research your competition: Research other game center businesses in your area to get an idea of their pricing and revenue streams. This will help you determine how much you can realistically charge for your services.
Estimate your costs: Determine the costs involved in running your business, including rent, utilities, employee wages, equipment, and more.
Calculate your break-even point: Once you have estimated your costs and revenue streams, calculate the point at which your business will break even. This will help you understand how much revenue you need to generate to make a profit.
Develop a budget: Use your financial model to create a detailed budget for your business. This will help you track your expenses and ensure that you are staying on track.
Consider hiring a professional accountant to help you with your financial model and budget.
Be conservative in your revenue projections to avoid disappointment later on.
Regularly review and update your financial model and budget to ensure that your business is on track.

Developing a financial model and budget can be time-consuming, but it will help you make informed decisions about your business and increase your chances of success. Take the time to research and create a thorough financial plan before launching your game center business.

5. Secure Necessary Permits & Licensing

Opening a game center business requires different licenses and permits, depending on your location and the type of games you will offer. These regulations are in place to ensure that you meet various safety, zoning, and health requirements. Thus, it is crucial to research the permits and licenses required by your city, county, and state before starting your business. Here are the necessary steps to securing permits and licenses.

Step 1: Research the permits and licenses required for opening a game center business in your location. Contact the local government agency responsible for business licensing and zoning to obtain information about the specific permits and licenses you will need.
Step 2: Obtain a business license. Most states require that all businesses have a license to operate, which involves submitting an application along with a fee to the state government agency or your local city hall.
Step 3: Apply for a zoning permit. This permit is important because it confirms that your business location is zoned for commercial use. Check the zoning laws and regulations in your location before selecting your business location.
Step 4: Obtain a building permit. If you plan to remodel or repair your business location, you may need to obtain a building permit. Depending on your location, you may need to submit an application with the state, county, or city.
Step 5: Get an occupancy permit. This permit ensures that your business location meets safety and health standards. You may need to pass an inspection before the government issues an occupancy permit.
Step 6: Secure additional permits and licenses; these may include a sales tax permit, amusement and gaming license, and fire safety inspection certificate.
Research the permits and licenses required for opening a game center business in your location before starting your business to avoid delays.
Local authorities can assist with clarifying the licensing and permit requirements for your type of game center business. Take advantage of your local economic development office - they usually offer free assistance to help you with licensing and permit requirements.
Some states may require that your business has workers' compensation and general liability insurance. Check with the business licensing and zoning agency in your area to learn more.

After securing the necessary permits and licenses, you can legally operate your game center business in your location. Make sure that you meet all the safety and health standards required by the authorities. Maintaining regulatory compliance can help you avoid noncompliance penalties and fines.

6. Establish Business Structure & System

Now that you have a solid plan in place for your game center business, it's time to establish the structure and system for your venture. This step involves deciding the legal structure of your business, determining the financial requirements, and setting up the operational framework. Here are the essential chapters you need to focus on:

6.1 Legal structure

One of the first things you need to decide when starting a game center business is the legal structure of your company. This decision affects the way you file taxes, the amount of paperwork you need to maintain, and the potential liability you face. The most common options include:

Sole proprietorship
Partnership
Corporation

6.2 Financial requirements

Starting a game center business involves some upfront costs, such as renting or buying a space, investing in equipment and technology, and setting up the infrastructure. Along with that, you'll need to create a budget and financial plan that covers expenses, income, and cash flow projections for at least the first year of operation. Some of the essential financial requirements include:

Cash reserves for emergencies
Equipment and furniture costs
Marketing and advertising expenses
Insurance and legal fees
Possible loans or financing options

6.3 Operational framework

A successful game center business depends on a well-structured operational framework that covers everything from game selection to customer service. It would help if you designed a system that allows smooth business operations, staff management, and inventory control to ensure customer satisfaction and profitability. Here are some essential aspects to consider:

Game selection and variety
Staff hiring and training
Opening hours and scheduling
Cash handling and payment methods
Point-of-sale system and inventory management

Top Tips & Tricks for Business Structure & System:

Tip #1: Choose the legal structure that suits your needs and protects your assets.
Tip #2: Keep a close eye on your financials and adjust your budget as needed. Keep the records organized and up-to-date.
Tip #3: Create a standard operating manual that outlines your business procedures, staff workflows, and customer satisfaction guidelines.

Establishing a robust business structure and system can seem overwhelming, but as a pro business consultant who has helped countless entrepreneurs, I can assure you that it is a crucial step in launching a successful game center business. By following the guidelines and staying organized, you can create a solid foundation that sets you up for long-term growth and profitability.

7. Secure Proper Funding

Starting a game center can be lucrative, but it also requires a significant amount of funds . You will need startup money to acquire the necessary equipment, rent a commercial space, purchase insurance, hire employees, and invest in advertising. Without proper funding, your game center business may fail even before it starts.

Ways to Secure Proper Funding

1. Personal Savings

One way to fund your game center is by using your personal savings to get started.
You can also tap into your retirement accounts if you have a 401(k) or IRA plan.
However, this should only be done as a last resort because there are penalties for withdrawing early.

2. Small Business Loans

If you're unable to fund your game center through personal savings, you can apply for a small business loan .
There are various types of small business loans, including traditional bank loans, SBA loans, and online loans.
Be prepared to complete a thorough application process, including providing financial statements and demonstrating how you plan to repay the loan.

3. Grants and Crowdfunding

There are various grants available to entrepreneurs in certain industries, including gaming.
You may also consider utilizing crowdfunding platforms such as Kickstarter or GoFundMe to raise money for your game center.
Note that you will need to provide an enticing plan to potential funders, and there are fees associated with using these platforms.
Research and compare different funding options before committing to one. Choose the funding option that works best for your business and financial situation.
Keep your personal finances separate from your business finances to maintain accurate records and avoid potential legal issues.
You can also consider seeking out investors, but be prepared to give up some control over your business in exchange for their financial support.

8. Select Prime Location & Space For The Business

When starting a game center business, the first step towards success is selecting a prime location for the business. This involves scouting for locations that are easily accessible and have high traffic. The following chapters provide a comprehensive look at how to select a prime location and space for your gaming center.

Chapter 1: Research on Potential Locations

Researching on potential locations for your gaming center is an essential step towards finding the best one. Start by checking the local newspapers, internet, and advertisements to identify available spaces for rent or lease. You can also ask local realtors for a list of available spaces in the area. Once you have a few potential locations, visit them and evaluate the feasibility of each site. Look out for aspects such as the flow of traffic, accessibility, visibility, and zoning laws, among others.

Chapter 2: Consider Your Target Market

Your target market should always be in your mind as you consider potential locations for your gaming center. Be sure to select a location that is easily accessible to your target market. For instance, if your target market comprises young people, a mall or shopping center within a busy urban area would make an excellent location.

Chapter 3: Choose the Right Space Size

Choosing the right size for your gaming center depends on your business needs and budget. Consider how many game machines you would like to have and how many customers are expected to visit your center. Approximately, games centers require at least between 50 and 150 square feet per gaming machine, and 1,000 to 5,000 square feet for the entire space. Remember that smaller gaming centers tend to be more affordable to maintain, while larger spaces may cost more in rent and other overheads.

Chapter 4: Negotiate Your Lease Agreement

As a new business owner, it is imperative to negotiate a favorable lease agreement for the space you choose. Ensure that you carefully review the lease agreement and understand your obligations as a tenant. Consider negotiating with your landlord for a long-term lease (3-5 years) with a renewal option in case you want to continue with your business after the lease period is over. This could protect your business if the landlord decides not to renew the lease.

Helpful Tips & Tricks:

Look out for essential features like parking, security, and proximity to public transport when choosing your location
Ensure that your location stands out by having a unique and eye-catching storefront or signage
Negotiate for flexibility in your lease agreement, including options to sublease or expand your space in the future if needed.

In conclusion, the location and space you choose for your gaming center can make or break your business. It is important to gather as much information about potential locations as possible, consider your target market, pick the right space size, and negotiate a favorable lease agreement. By following these steps and the tips provided, you are sure to open a successful gaming center business.

9. Purchase Or Secure Equipment & Supplies

Before opening a game center, it is essential to have all the necessary equipment and supplies in place. This step is crucial to ensure that your customers have a fun and enjoyable experience at your center. Here are some of the things you need to consider:

Games: The primary attraction of your game center will be the games you offer, so invest in the latest and popular games that cater to different age groups and interests. Consider games that are suitable for solo play, multiplayer, and family entertainment.
Consoles: Purchase gaming consoles like PlayStation, Xbox, or Nintendo Switch, to run the games. Have multiple consoles, so that your customers do have to wait long for their turn to play.
TVs and Monitors: Invest in large screens to run the games. Consider having high-resolution TVs and monitors, as they enhance the gaming experience.
Furniture: Choose comfortable sofas, chairs, and benches to provide a cozy and functional seating area for your customers. Also, don't forget to buy tables and shelves to store the consoles and games.
Other Supplies: Purchase accessories like controllers, cables, headphones, and charging stations to enhance the gaming experience. Additionally, have a good sound system to create an immersive gaming experience.
Always have backup equipment in case of technical issues.
Consider leasing equipment or buying used equipment to save money.
Do your research and compare prices before purchasing equipment and supplies.

Securing equipment and supplies can be a significant investment, so it is critical to create a budget and source the items wisely. You can purchase new equipment, lease or buy used equipment, depending on your budget and goals.

Furthermore, it is essential to create a system to manage your equipment . You need to keep track of your equipment and ensure they are in good condition and working optimally. You may need to hire staff to manage your equipment and ensure they are maintained correctly.

In conclusion, having the right equipment and supplies is essential to provide a fun gaming experience to your customers. A well-equipped game center will attract more customers and lead to repeat business. Follow the above checklist to make sure you have everything you need before opening your game center.

10. Market Your Business

Marketing is the lifeblood of any successful business. It is essential to have a well-planned marketing strategy for your game center business. Your marketing plan should be effective enough to reach your target audience and attract customers. Here are some important steps you should consider while marketing your business.

Step 1: Develop a Brand Identity

Your game center business should have a unique identity that sets it apart from the competition. Create a brand identity that resonates with your target audience and reflects your business values. Develop a logo, website, and social media pages that reflect your brand identity.

Step 2: Define Your Target Audience

Your marketing efforts should be focused on your target audience. Research your target market and identify their preferences, needs, and behavior. Develop a customer persona to help you understand your target audience.

Use social media platforms like Facebook, Twitter, and Instagram to reach out to your target audience.
Sponsor local events and sports teams to increase visibility and attract customers.
Offer special promotions and discounts to attract customers and retain existing ones.

Step 3: Choose the Right Channels

Choose the right marketing channels to reach your target audience. Use a mix of traditional and digital marketing channels. Some popular channels include social media, email marketing, print ads, radio, and TV ads.

Step 4: Develop a Content Strategy

Create a content marketing strategy to attract and engage your target audience. Use high-quality images, videos, and blog posts to showcase your products and services. Develop social media campaigns that resonate with your target audience.

Step 5: Use SEO to Increase Visibility

Optimize your website and content for search engines to increase visibility and attract organic traffic. Use relevant keywords, meta tags, and descriptions to rank higher on search engines.

Step 6: Track Your Marketing Metrics

Track your marketing metrics to measure the effectiveness of your marketing efforts. Use analytics tools to monitor your website traffic, social media engagement, and conversion rate. Use these insights to refine your marketing strategy.

Step 7: Leverage User-generated Content

Leverage user-generated content to promote your game center business. Encourage customers to leave reviews, share their experience on social media, and tag your business. Use this content to showcase your products and services.

Step 8: Build Partnerships

Build partnerships with other businesses and organizations to increase visibility and attract customers. Partner with local businesses, schools, and community centers to promote your game center business.

Step 9: Attend Events

Attend local events and trade shows to promote your game center business. Network with potential customers and other business owners. Use these events to showcase your products and services.

Step 10: Measure ROI

Measure your return on investment (ROI) for each marketing campaign. Calculate the cost of each campaign and the revenue generated. Use this data to prioritize and refine your marketing strategy.

Use email marketing to stay in touch with your customers and promote your business.
Partner with influencers and bloggers to promote your game center business.
Create referral programs to incentivize customers to refer their friends and family.

Starting a game center business is a challenging yet fulfilling endeavor that requires careful planning and execution. With the steps outlined in this 10-step checklist, you can be on your way to turning your passion for gaming into a successful business venture.

Remember that conducting industry research, drafting a comprehensive business plan, identifying your customer base and potential market, developing a financial model and budget, securing necessary permits and licensing, establishing a solid business structure and system, securing proper funding, selecting the prime location and space for your business, purchasing or securing equipment and supplies, and marketing your business are all vital steps to take to ensure a successful launch.

With the global market value of the gaming industry projected to reach $196 billion by 2022 , opening a game center business can be a lucrative investment that provides endless entertainment and fun for gamers. Stay patient, dedicated, and focused on your goals, and you may just find success and satisfaction in the world of game center business.

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Business Idea

Top 10 Computer Game Center Business Tips

February 13, 2024

Computer Game Center Business Tips : Here are detailed instructions on How to Start Computer game center business in Nigeria.

Since 1947, Computer games have survived the trial of time to close some portion of everyday life.

Actually, many individuals’ basic can’t manage without it.

Its capacity to get individuals dependent has made business opportunity.

Corridors built up as PC Computer game business centers vouch for the way that it is a reasonable method for vocation.

All in all, how would you start a Computer game business?

BusinessHAB partners with over 1000+ experts from a wide range of fields to ensure our content is accurate and based on well-established research and testimony. Content Managers conduct interviews and work closely with each expert to review information, answer reader questions, and add credible advice. Learn more about our editorial process and why millions of readers trust BusinessHAB. Do You Have any information to share with us? Do well to contact us on Email below. You can request publication of your article for publication by sending it to us via our Email below.

Read also: Top 30 Man-power Business in Nigeria

Computer Game Center Business Tips

Profitability analysis of computer game business in nigeria.

As the days pass by, numerous more games become possibly the most important factor, making the fate of the Computer game business practical.

Hence, changing decisions of life is a factor to consider when beginning a PC Computer game business center.

In Nigeria today, numerous people are related (specifically or by implication) to various sort of games, these range from indoor games, open air games, and Computer games.

Nigeria harbors game devotee and these can be utilized as leeway to business visionaries.

Who are searching for the suitable business that can generate benefit in a little measure of time.

Game center business is very lucrative in Nigeria.

You just need to know the nitty-gritty of its start-up and operation.

And you can make certain of a feasible business.

What is a Computer game center ?

A game center is a place where exercises of indoor (and possibly open air) games happen.

A place where game (video, board) fans meet to play games against each other.

Computer game centers are very basic in Nigeria.

A portion of the game centers has open air games.

Swimming pools, tennis court, Golf, and so fort.

While some simply concentrate on the indoor games.

The truth is; indoor games are less expensive than open air games.

However, we will focus on the indoor games.

What are Computer games?

The famous Computer games that individual wouldn’t want to miss in this piece of the world has been soccer.

These are play station games comprising of various alliances and football competitions from around the globe.

Because of adoration for football.

The slant of winning utilizing your group has been the inciting variable of Computer game play.

Kinds of Computer Games You Should have

The PS arrangement has given the stages of play to the greater part of the game.

Xbox 360 gives astonishing fun through the arrangement of different games.

You may also look over any of these:

Play station 4
Play station 3
Nintendo DS
Nintendo 3DS
Play station Vita

A Step by Step Guide to Starting Your Computer Game Business in Nigeria

1. get your business registered.

Videos games are normally indoor, requiring a level of structure.

A few machines should be assembled to constitute a game domain.

I believe you must have registered your business by now with the Corporate Affairs Commission of Nigeria, CAC.

So, I will lay emphasis on what to do to make your Computer Game Business in Nigeria a success. See the step-by-step guide below.

Read also: 25 Tips to Start Designing Blogging Business in Nigeria

2. Strategically Site Your Game Centre Shop

A Game center is where the game apparatuses are set up and arranged for play.

This is a standout amongst the most important parts of game stations.

A very much found game center outcomes in high support.

Consequently, ensure you get an area where individuals who are game arranged could be found.

The span of your PC Computer game business center ought to rely on upon what number of individuals you envision.

In any case, here and there, area and the shortage of shops could make you utilize whatever is accessible.

All things considered, you need to utilize what is accessible to accomplish your goal by slicing superfluous machines so as to make space for more players.

The cost of a shop/area to be utilized as a game center fluctuates and relies on upon the size and where it is arranged.

3.Get and Setup Your TV sets and Seats

Setting it up: Primarily, what you have to set the place up are TV sets and seats (in a few settings, seats are not required).

The TVs and seats ought to be set to suit two players or all the more.

Yet the general setting ought to be found on the space accessible.

4.Have a Variety of Computer Game Machines Ready

Presently the game machines must be associated with the TVs and tried.

In the event that the game center is sufficiently enormous.

It is ideal to classify it as per games.

Football here, children and family games there.

And different games in their individual positions.

Read also: Top 18 Fact to Start Entrepreneurial support Services in Nigeria

5.Get a Standby Generator; Guard against power failure.

Generator: Get a standby generator to cater for the inadequacy of PHCN.

Your business will require a steady power supply to keep the game players occupied.

Thus, get UPS to keep the games going when the power comes up short until you reestablish it then again. (utilizing the generator)

6.Select and Offer the Best games:

Your intended interest group is an element.

That could empower you to pick the sorts of games to include.

The most well-known games have been football.

Different games could be found in Nintendo a 3DS family pack.

Which gives youngsters contrasting option to football.

Different games could be included, choosing from the rundown of games above.

Simply discover one that would speak to your group of onlookers.

Note: You need to get the consoles to begin with, new or genuinely utilized.

See also: Tips to Apply for Conventional Business Loan in Nigeria

7. Know how to Make Money from Computer Game Business in Nigeria

You ought to begin by employing at least 3 individuals.

That will guarantee the proficient operation of the place.

These individuals ought to be well learned in the handling of friendliness.

You ought to likewise get an adviser specialist.

That will guarantee the smooth operation of the Equipment of the place.

You ought to guarantee that your costs are very aggressive.

Guarantee likewise, that you convey best of value to your customers.

See also: Top 50 Family Business for Next Generation in Nigeria

8.Know Customer Management in Computer Game Business in Nigeria

You can keep your customers posted by getting data from them on what they truly like.

Attempt and get together with their goals.

Likewise, try to meetup with what’s happening with competitions.

Rivalries in Computer Game Business in Nigeria.

This will make customers to be joined to your place.

Likewise, you ought to guarantee that your customers are dealt with extraordinary.

Likewise try to make exceptional engagements for them, similar to play 3 games and get the last game free.

Of course, this will urge them to return and play more games from you.

Read also: 20 Tips to Start Online Photo Selling Business in Nigeria

9. Estimates of Profits from Your Computer Game Business in Nigeria

Get aggressive cost and settle a decent cost for your games.

Computer games ought to cost N 50/10 mins.

Likewise, game and snooker board ought to be a similar cost.

Table games can go higher (in light of the fact that the games tend to go through more opportunity) to N 100 each.

Here is the breakdown of the reasonable gains you can make in 60 minutes

1 PS 3 reassure game = N 100/10 minutes (2 players) =N 600/Hr

4 PS 3 games = N 600 X 4 = N 2400/Hr

Snooker games = N 100/game (2 players, no less than 3 games in a Hr) =N 300/Hr

Prepackaged games = N 200/game (2 players, at most 2 games in a Hr) = N 200

2 Board games =N 400

See also: Top 39 Customer’s Satisfaction Business Techniques in Nigeria

10 Get other Avenues to Make More Money from Your Computer game Business?

Game play charges are served in minutes, for example, 10 minutes play could cost N100.00, that is 2 players.

So, at regular intervals, an arrangement of play generates N100.00.

If there are 6 sets in an hour you will make N600.00.

In the event that you have a bustling end of the week.

You may make as much as N7200.00 in 12 hours. It could be more; everything relies on upon how enormous your game center is.

Note: You need to value your customers by giving them extra games.

To keep great planning and record of play, you may require an additional match of eyes.

Players may control the planning.

Hire individuals who will help you run the game house.

Read also: Top 101 Capacity Plan Business in Nigeria

Note : It will spare you cost an awesome arrangement on the off chance.

That you utilize genuinely utilized apparatuses to begin.

However, you have to exercise care to purchase great ones.

As the days pass by, more Computer games become possibly the most important factor.

Stay in contact with happenings in the realm of Computer games.

It will help you to refresh your game center as needs be.

If you need a complete business plan, please let us know.

Or, you want us to help you set up this business, kindly contact us. Otherwise, Please check out these other business ideas you can do in Nigeria

Related Tags

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Gud morning, I would like to start up a computer game Centre… How can u reach me wit ur contacts pls?

Good decision sir, Please work with BusinessHAB.com to carry you along any business line.Thanks.

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Business ideas

8 Steps to start a video game business in Nigeria in 2022

If you are an entrepreneur and would like to invest in the gaming business, you must get it right the first time to run your entity successfully and profitably.

Below we will give you a comprehensive guide on the 8 most important steps to start a video game business in Nigeria.

What's in this guide?

How to start a video game business in Nigeria

1. start with a detailed business plan .

Starting your gaming business on the right foot.
Remain effective in the development and management of priorities and operations.
Establishing specific short and long-term goals.
Remain credible and coherent with your employees and partners.
Launch a crowdfunding campaign or raise funds for your gaming business.

Also Read: 18 Small business ideas you can start on Instagram

2. Get Capital and Equipment

You will need several appliances for this venture, and these include:

A Games Centre- it is the game environment where you will set the equipment for play. Invest in a good space, as this will determine the patronage you will end up with.
TV Sets and Chairs- flat screens and comfortable chairs are non-negotiable if you want to offer unmatched gaming experiences.
Games Consoles, GamePads, and Games – Game consoles to invest in include Play Stations and Xboxes. For your video gaming business to thrive, you will also need to buy actual games for your clients. Try and keep up with new releases so that customers get the products they want at all times.
Generator Set- to keep players busy, you will need a steady supply of power. Generators come in handy when power fails.

Other optional equipment you can get for your business include sound systems and fans that can give your business a better competitive edge.

Also Read: 10 Business ideas you can start on Facebook

3. Get a Strategic Location

Look for a space that gamers can easily access. Good roads and reliable water and power supply are a few factors to have in mind before you settle for a gaming business location.

A place with tons of foot traffic, especially from younger people, is bound to be a hit.

Remember that you want to pick the perfect location for your gaming business where you will not have to keep moving because it can be inconvenient and expensive.

Must See: Check our Business Ideas Playlist

4. Choose the Proper Business Model

You must have a good business model to run your gaming entity. Common options available when choosing a gaming business model include:

Advertising models
Franchising models
Affiliate marketing models
Razorblade models
Freemium models
Subscription models
Reverse razor blade models
Ecommerce models
Agency models

For a flourishing gaming business, you also need to consider how your clients will interact with the gaming business.

It’s vital to also consider your value proposition, competition, and market potential. Be sure to pick a model that ensures you make money and consistently deliver value to your clients.

5. Study the Latest Trends and Productions

You cannot only have video games that were produced in the 90s in your portfolio. Extensively research the best companies that offer gaming products for your business.

Also Read: How To Start A Real Estate Business In Nigeria

6. Register your Gaming Business

General nature of your establishment
Address of your gaming business
Name, occupation, address, and other details of the business proprietors.
Signatures from all the proprietors

7. Aggressively Promote your Entity

If you do not have too much money, social media is your best bet. Open up pages on various platforms like Facebook and Instagram and put in the effort to promote your pages.

Be sure to offer A1 services in your gaming business at all times because it is the only way you will attract customers and retain them for long.

Must Read: 57 Most Profitable Business Ideas in Nigeria For Student To Do & Make Money Now

8. Know How to Anticipate and Tackle Issues

Ensure that there is a written rule banning teenagers in uniform from visiting your gaming business.
Prohibit access to the game lounge by students during school hours.
Have a non-refundable policy for games revelers play.

Also Read: 10 Best Small Business Ideas To Start At Nigeria University

Conclusion

Stay connected

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Gaming Lounge Business Plan Template

Written by Dave Lavinsky

Gaming Lounge Business Plan

Over the past 10+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their gaming lounge companies.

If you’re unfamiliar with creating a gaming lounge business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.

In this article, you will learn some background information on why business planning is important. Then, you will learn how to write a gaming lounge business plan step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What is a Gaming Lounge Business Plan?

A business plan provides a snapshot of your gaming lounge business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan for a Gaming Lounge

If you’re looking to start a gaming lounge business or grow your existing gaming lounge company, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your gaming lounge business to improve your chances of success. Your gaming lounge business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Gaming Lounge Businesses

With regards to funding, the main sources of funding for a gaming lounge business are personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan (hand it to them in person or email to them as a PDF file) and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for gaming lounge companies.

Finish Your Business Plan Today!

How to write a business plan for a gaming lounge business.

If you want to start a gaming lounge business or expand your current one, you need a business plan. The guide and sample below details the necessary information for how to write each essential component of your gaming lounge business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the kind of gaming lounge business you are running and the status. For example, are you a startup, do you have a gaming lounge business that you would like to grow, or are you operating a chain of gaming lounge businesses?

Next, provide an overview of each of the subsequent sections of your plan.

Give a brief overv iew of the gaming lounge industry.
Discuss the type of gaming lounge business you are operating.
Detail your direct competitors. Give an overview of your target customers.
Provide a snapshot of your marketing strategy. Identify the key members of your team.
Offer an overview of your financial plan.

Company Overview

In your company overview, you will detail the type of gaming lounge business you are operating.

For example, you m ight specialize in one of the following types of gaming lounge businesses:

Gaming lounge membership club : While the lounge is dedicated to serious video game play, the members-only club creates a community of friends and hours of enjoyment. Members pay monthly dues for unlimited access to video gaming, virtual reality and class video slot machine play.
Board game cafe: Board gaming cafes are dedicated to board game aficionados who join any games that appeal to them. Appetizers and beverages may be offered.
Arcade gaming lounge: For video arcade diehards, the arcade gaming lounge represents the classic arcade games much beloved by players. Games are video slot machine-play.
Gaming bar and grill: For players who like to combine the latest video games, virtual reality and high-end technology, gaming bars are the go-to place. Players typically have a choice of beer, wine or cocktails with favorite foods, such as burgers and fries, from the grill.

In addition to explaining the type of gaming lounge business you will operate, the company overview needs to provide background on the business.

Include answers to questions such as:

When and why did you start the business?
What milestones have you achieved to date? Milestones could include the number of gamers served, the number of large gaming events held, or, reaching X number of lounges opened, etc.
Your legal business structure. Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the gaming lounge industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the gaming lounge industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.

The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your gaming lounge business plan:

How big is the gaming lounge industry (in dollars)?
Is the market declining or increasing?
Who are the key competitors in the market?
Who are the key suppliers in the market?
What trends are affecting the industry?
What is the industry’s growth forecast over the next 5 – 10 years?
What is the relevant market size? That is, how big is the potential target market for your gaming lounge business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your gaming lounge business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: individuals, club members, event partygoers, and corporations.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of gaming lounge business you operate. Clearly, individuals would respond to different marketing promotions than event partygoers, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.

Psychographic profiles explain the wants and needs of your target customers. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers. Ideally you can speak with a sample of your target customers before writing your plan to better understand their needs.

Finish Your Gaming Lounge Business Plan in 1 Day!

Don’t you wish there was a faster, easier way to finish your business plan?

With Growthink’s Ultimate Business Plan Template you can finish your plan in just 8 hours or less!

Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are othe r gaming lounge businesses.

Indirect competitors are other options that customers have to purchase from that aren’t directly competing with your product or service. This includes bowling alleys with pinball machines, at-home gaming, or gambling with casino-play. You need to mention direct competition, as well.

For each direct competitor, provide an overview of their business and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as

What types of customers do they serve?
What type of gaming lounge business are they?
What is their pricing (premium, low, etc.)?
What are they good at?
What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

Will you provide rewards for frequent players?
Will you offer events, such as video tournaments, that your competition doesn’t?
Will you provide the newest technology in gaming consoles?
Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a gaming lounge business plan, your marketing strategy should include the following:

Product : In the product section, you should reiterate the type o f gaming lounge company that you documented in your company overview. Then, detail the specific products or services you will be offering. For example, will you provide gaming tournaments, rewards for frequent players, themed parties, club membership perks and extended gaming hours on special occasions?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of yo ur plan, yo u are presenting the products and/or services you offer and their prices.

Place : Place refers to the site of your gaming lounge company. Document where your company is situated and mention how the site will impact your success. For example, is your gaming lounge business located in a popular restaurant and theater district, a standalone building or in a “destination” setting? Discuss how your site might be the ideal location for your customers.

Promotions : The final part of your gaming lounge marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:

Advertise in gaming magazines
Reach out to gaming websites
Distribute flyers for special gaming events
Engage in email marketing
Advertise to club members on social media platforms
Improve the SEO (search engine optimization) on your website for targeted keywords

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your gaming lounge business, including adding and maintaining video machines and equipment, planning and providing tournaments and special events, restocking food inventory, etc.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to book your Xth gaming tournament, or when you hope to reach $X in revenue. It could also be when you expect to expand your gaming lounge business to additional locations.

Management Team

To demonstrate your gaming lounge business’ potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally, you and/or your team members have direct experience in managing gaming lounge businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing a gaming lounge business or successfully running a video arcade or casino gaming room.

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance s heet, and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you see 10 new video club memberships per day, or develop new ways to enhance video gamer play areas ? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your gaming lounge business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a video game room business:

Cost of gaming equipment and maintenance
Payroll or salaries paid to staff
Business insurance
Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, and foodstuffs, board games, barware, or restaurant equipment

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your office location lease or a list of club memberships generating steady income.

Writing a business plan for your gaming lounge business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert and understand how to start a gaming lounge business. You will understand the gaming lounge industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful gaming lounge business.

Don’t you wish there was a faster, easier way to finish your Gaming Lounge business plan?

OR, Let Us Develop Your Plan For You

Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.

Click here to see how Growthink’s business plan professional services can help you create a winning business.

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The gaming industry is burgeoning, and now more than ever, there’s a demand for offline spaces where gamers can gather, compete, and socialize. If you’re a video game enthusiast, starting a Game Center or Lounge can be a lucrative venture, turning your passion into profit. Here’s a detailed plan to help you set the stage for a successful Game Lounge.

Business Plan for Starting a Game Center/Lounge :

1. market research :.

Understand the local demand. Is there a sizable youth population? Do colleges exist nearby? The target audience will dictate your gaming selection and pricing.

2. Location :

Choose a location frequented by the youth – near educational institutions or popular hangout spots. Ensure it’s easily accessible and safe, especially during late hours.

3. Game Selection :

Start with 10 high-end gaming machines. Keep a mix of popular genres – action, strategy, sports, and racing. Regularly update the games based on the latest trends and customer preferences.

Popular Game Selection for UK and USA Game Lounges :

When it comes to game selection, staying updated with the latest trends and customer favorites is essential. Here’s a list of games that have been popular in the UK and USA, making them potential hits for your Game Lounge:

1. Console Games :

FIFA Series : A favorite among football/soccer fans. With annual updates, it remains a must-have for any game lounge.
Call of Duty Series : This first-person shooter game has a massive fan following. With multiple editions like “Call of Duty: Warzone” and “Call of Duty: Black Ops”, it offers various modes for players.
NBA 2K Series : Basketball enthusiasts flock to play this game. The realistic gameplay and graphics make it a favorite.
Madden NFL : An American Football video game series with a vast audience in the USA.
Red Dead Redemption 2 : An action-adventure game set in the Wild West. Its intriguing storyline and multiplayer mode make it a hit.

2. PC Games :

League of Legends : A multiplayer online battle arena (MOBA) that has tournaments held worldwide.
Counter-Strike: Global Offensive : This first-person shooter game has a competitive scene and is a staple in most game lounges.
Fortnite : A battle royale game that has taken the world by storm with its fun graphics and gameplay.
Valorant : A team-based tactical shooter that’s gaining momentum.
Minecraft : This sandbox game allows players to build and explore virtual worlds.

3. Virtual Reality (VR) Games :

Beat Saber : A VR rhythm game where players slash beats of adrenaline-pumping music.
Half-Life: Alyx : This game offers an immersive first-person shooter experience in VR.
Superhot VR : A unique first-person shooter where time moves only when the player moves.

Remember, while these games are popular now, the gaming industry evolves rapidly. Keeping your game lounge updated with the latest releases and customer preferences will ensure a steady flow of gamers eager to experience the newest games on the market.

You can integrate this section after the initial “Game Selection” in the business plan to provide a comprehensive list of popular games to consider for the lounge.

4. Additional Entertainment :

Apart from video games, invest in a pool table, air hockey, or even a foosball table to diversify the entertainment quotient.

5. Comfort & Ambiance :

The interior design should resonate with a modern and vibrant theme. Ensure comfortable seating, perhaps gaming chairs or bean bags. The lighting should be adequate but not glaring.

6. Refreshments :

Offer a range of snacks and beverages. Consider partnering with local eateries for food deliveries. Remember, well-fed gamers stay longer!

7. Licenses & Permissions :

Ensure you have all necessary permissions, especially for copyrighted games. Also, consider noise regulations and licenses for food and beverages.

8. Safety & Security :

Ensure that the premises are safe with CCTV surveillance. The machines should also have anti-theft measures.

Marketing the Business :

Social Media Buzz : Use platforms like Instagram and Facebook. Share behind-the-scenes, updates, and host virtual tournaments.
Membership Deals : Offer discounts or packages for members to build a loyal customer base.
Collaborate with Streamers : Partner with local game streamers or influencers for shoutouts.
Host Tournaments : Regularly organize gaming tournaments with attractive prizes.
Local Advertisements : Use local newspapers, radio, and college notice boards for promotions.

Engaging the Customers :

Leaderboards : Showcase top players and their scores to invoke a competitive spirit.
Theme Nights : Organize events like ‘Retro Game Night’ or ‘FPS Fridays’.
Rewards System : Offer loyalty points or rewards for regular customers.
Feedback Loop : Encourage feedback and suggestions, and act upon them.
Regular Updates : Keep updating the game library, keeping in sync with the latest trends.

Managing Day-to-Day Operations :

Trained Staff : Hire staff who understand games and can assist or guide the gamers.
Maintenance Schedule : Regularly service the machines and keep them in top-notch condition.
Inventory Checks : Regularly update the snacks and beverages section, ensuring freshness.
Accounting : Maintain a daily log of earnings, expenses, and memberships. Consider using accounting software.
Customer Service : Address grievances promptly. Happy customers are repeat customers.

Conclusion :

Starting a Game Lounge requires passion, dedication, and a keen understanding of the gaming community’s preferences. With the right mix of games, ambiance, and customer engagement, your game center can become the go-to spot for game enthusiasts in your city. All the best on your venture into the gaming world!

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Business Plan

Business Center Business Plan in Nigeria / Starting a Business Center Services

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Business Center Business Plan in Nigeria / How to Start a Computer Business Center in Nigeria

Business Center Business Plan in Nigeria – In the Nigerian context, a business center is any business where you can carry out your official secretarial works like type setting, scanning, designing, laminating, etc for a fee. It is true that some people have invested in this business with a level of failure but most investors have recorded remarkable success starting and running a computer business center.

Read: Computer Repair Business Plan in Nigeria

Also read: computer training center feasibility study in nigeria.

For as long as there are official documents to be typed, photocopied, scanned, letterheads designed and passport photography’s taken, there will always be a need for business center services in Nigeria.

Though many people now have computers and printers in their homes and offices but they often run to business centers for one or more of these reasons;

They run out of inks, toners, or even papers
They have to print or photocopy documents in bulk.
They have emergencies on the road (which is often) and need to produce some documents for their meetings and presentations.
They do not have the skills to properly design or elaborate their presentations.
So much more!

This is one business that you can start with a few thousands and be counting your hundreds of thousands in profit in a matter months. If you are interested in making money, please read along.

Acquire All Necessary Skills and Training

Computer service business is a service oriented business and hence it needs skill, experience and expertise. Therefore, you should acquire both basic and professional certification in different computer applications and programs. I will suggest you learn the following programs; Word Processing package, PowerPoint presentation, excel Spreadsheet, Coreal draw, Access Database, graphics design, etc. Being fully equipped on these computer applications and programs will definitely increase chances of your success as computer business center owner.

Write a Detailed Business Center Business Plan in Nigeria – For N10, 000, we will send you a sample business center business plan in Nigeria. Our business plan can be used for bank loans, grants, and entrepreneurship competitions. This sample business center business plan in Nigeria covers the following aspects: Executive Summary, Business Description, Products and Services, Market Analysis, Competitor Analysis, Sales and Marketing Plan, Operational Plan, Management Team, Financial Plan and Projections

To place order for this business plan, pay N10, 000 to:

BANK NAME: GUARANTY TRUST BANK (GTB)

ACCOUNT NAME: CHIBUZOR TOCHI ONYEMENAM

ACCOUNT NUMBER: 0044056891

After payment, send the following details via text to 07033378184.

Depositors Name

Your email address

The title of the business plan you paid for (i.e. business centre business plan in Nigeria pdf)

Your business plan will be sent to your email within 10 minutes after payment.

Get a Space

It is important that you situate this shop near a well trafficked area. One of these locations will be ideal for a business center; A university environment, any public office such as secretariats, ministries, office complex, local government council offices, immigration office, FRSC, etc. This will guarantee a lot of turnover for you. The space does not have to be in a lock up shop. A small 8 X 8 feet iron container will do (this type that is used for importation and exportation of goods).

Your Equipment

Photocopier Machine. This is one of the main equipment you need. You will need to buy a brand new one. Although there will be people who will be willing to sell you a fairly used machine claiming it will serve the same purpose as a new one, I strongly advise that you buy a new one. This will not just last longer, it will save you the stress of frequent repairs which is usually the case with fairly used photocopier machine. Moreso, a new machine will make the photocopied documents come out sharp. To your advantage, there is also manufacturer guarantee on the new machine. Believe me; it is more economical to buy a new photocopier machine than bothering yourself over the constant fixing of an old one.

Paper. You will also need to get different sizes of printing paper. Depending on your capital, its either you buy in rims or a carton of five rims, either of the choices is okay.

Staplers and pins. There is giant paper stapler and also regular sized stapling machine too. It is advisable that you get both as you will be having customers doing high and low volumes of work.

Laptop and Desktop Computers. Your business center is incomplete if you do not own a computer system. So start with one or two systems at first. It is advisable that you acquire a laptop computer instead of a desktop computer. If you do not have enough capital then you can go for a desktop computer. The advantage that a laptop has over a desktop computer is that it saves you power. This is a good deal considering that power supply is erratic in Nigeria. The battery of your laptop can serve you for few hours that you would have spent consuming fuel if you had chosen a desktop.

Internet Modem. You will also need to get an internet modem for customers who will want to print out documents from their email. Be aware though that you are not an Internet cafe. The essence of the internet connection is so that those who want to download or upload documents can do so conveniently without going to the internet cafe.

Digital Camera and Photo Printer. There is need for instant photographs for official and other purposes. For this, you should get a digital camera with at least a lens of 8 pixels and a digital photo printer (You can make do of the “Hiti” digital printer).

Other items you will need are a spiral binding machine (Optional), generator set, UPS, tables, chairs/stools, a ceiling fan/standing fan, etc.

Hire Your Shop Attendants

It is almost impossible for you to do this business alone without hiring an assistant. This is because you have to attend to a lot of customers with different mission who can come at the same time, and most of them are usually in a hurry. Whether you are employing a male or a female, your assistant must have good knowledge of computer operations and how to handle customers. It is not difficult to come across such one. You can put up some “vacancy” posters around your area. Over time, you may need to get more attendants as your business grows. Ensure you monitor them closely because it is easy to be dishonest with the sales record in a business center.

Create Your Price List

You can create your price list by checking out what other computer business center take for a particular service they render to their customers. As a new beginner in the business, you can reduce your price on every service you render so that you can build a customer base.

It Is a Wise Investment

In summary, a business center is a profitable business you can venture into. You can start the business in a small or medium scale and grow into a mega business enterprise. The choice is yours.

Hurry now and get your own business center business plan in Nigeria + feasibility study.

To plan order, pay N10,000 to:

BANK NAME: GUARANTY TRUST BANK (GTB) ACCOUNT NAME: CHIBUZOR TOCHI ONYEMENAM ACCOUNT NUMBER: 0044056891 OR BANK NAME: FIRST BANK PLC ACCOUNT NAME: CHIBUZOR TOCHI ONYEMENAM ACCOUNT NUMBER: 3066880122

After payment, send your name, email address and title of business plan (i.e. business center business plan in Nigeria pdf) via text to 07033378184. Your business plan will be sent to your email within 10 minutes after payment. Thank you.

game center business plan in nigeria

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The Game Center business plan in Nigeria Market Analysis:

Game Center Business Plan in Nigeria Finance and financial considerations of starting.

The Market for Game Centers in Nigeria:

Game center business plan in Nigeria

Find the right location for your gaming center.

Fundamental Steps in Starting A Game Center in Nigeria

Top 3 Reasons for starting a Gamer Business in Nigeria.

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Understanding Video Gaming Business in Nigeria

How to Start a Video Game Center Business in Nigeria

1. Do Your Research

2. Arrange for Capital

3. Get a Shop

4. Get All Necessary Equipment

Equipment Needed to Set Up a Video Gaming Center

5. Set Up Your Game Center

6. Get Started and Get Working

Word of Mouth

Promoting on Signboard

Expanding as You Grow

How Profitable is a Video Game Business in Nigeria?

How Much Do You Need to Set Up a Gaming Center in Nigeria?

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How to Start a Video Game Center Business in Nigeria

Market Research and Planning

Choose the Right Location

Acquire Necessary Licenses and Permits

Set Up the Gaming Center

Equip the Gaming Center

Create a Gaming Lounge Atmosphere

Marketing and Promotion

Provide Excellent Customer Service

1. How much capital do I need to start a video game center?

2. How can I attract customers to my video game center?

3. How can I stay updated with the latest gaming trends and technologies?

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How to Start a Video Game Center in Nigeria

1. Write a Business Plan

2. Get your Starting Capital

3. Get the Equipment Needed

4. Rent a Shop for Gaming Center

5. Install Games and Equipment

6. Start your Video Game Business

7. Advertise the Video Game Center

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Starting a Video Game Centre – Sample Business Plan Template

2. Rent a Decent and Comfortable Office Space

3. Equip Your Gaming Centre

4. Get Your Pricing Right