speech writing is

Rice Speechwriting

Beginners guide to what is a speech writing, what is a speech writing: a beginner’s guide, what is the purpose of speech writing.

The purpose of speech writing is to craft a compelling and effective speech that conveys a specific message or idea to an audience. It involves writing a script that is well-structured, engaging, and tailored to the speaker’s delivery style and the audience’s needs.

Have you ever been called upon to deliver a speech and didn’t know where to start? Or maybe you’re looking to improve your public speaking skills and wondering how speech writing can help. Whatever the case may be, this beginner’s guide on speech writing is just what you need. In this blog, we will cover everything from understanding the art of speech writing to key elements of an effective speech. We will also discuss techniques for engaging speech writing, the role of audience analysis in speech writing, time and length considerations, and how to practice and rehearse your speech. By the end of this article, you will have a clear understanding of how speech writing can improve your public speaking skills and make you feel confident when delivering your next big presentation.

Understanding the Art of Speech Writing

Crafting a speech involves melding spoken and written language. Tailoring the speech to the audience and occasion is crucial, as is captivating the audience and evoking emotion. Effective speeches utilize rhetorical devices, anecdotes, and a conversational tone. Structuring the speech with a compelling opener, clear points, and a strong conclusion is imperative. Additionally, employing persuasive language and maintaining simplicity are essential elements. The University of North Carolina’s writing center greatly emphasizes the importance of using these techniques.

The Importance of Speech Writing

Crafting a persuasive and impactful speech is essential for reaching your audience effectively. A well-crafted speech incorporates a central idea, main point, and a thesis statement to engage the audience. Whether it’s for a large audience or different ways of public speaking, good speech writing ensures that your message resonates with the audience. Incorporating engaging visual aids, an impactful introduction, and a strong start are key features of a compelling speech. Embracing these elements sets the stage for a successful speech delivery.

The Role of a Speech Writer

A speechwriter holds the responsibility of composing speeches for various occasions and specific points, employing a speechwriting process that includes audience analysis for both the United States and New York audiences. This written text is essential for delivering impactful and persuasive messages, often serving as a good start to a great speech. Utilizing NLP terms like ‘short sentences’ and ‘persuasion’ enhances the content’s quality and relevance.

Key Elements of Effective Speech Writing

Balancing shorter sentences with longer ones is essential for crafting an engaging speech. Including subordinate clauses and personal stories caters to the target audience and adds persuasion. The speechwriting process, including the thesis statement and a compelling introduction, ensures the content captures the audience’s attention. Effective speech writing involves research and the generation of new ideas. Toastmasters International and the Writing Center at the University of North Carolina at Chapel Hill provide valuable resources for honing English and verbal skills.

Clarity and Purpose of the Speech

Achieving clarity, authenticity, and empathy defines a good speech. Whether to persuade, inform, or entertain, the purpose of a speech is crucial. It involves crafting persuasive content with rich vocabulary and clear repetition. Successful speechwriting demands a thorough understanding of the audience and a compelling introduction. Balancing short and long sentences is essential for holding the audience’s attention. This process is a fusion of linguistics, psychology, and rhetoric, making it an art form with a powerful impact.

Identifying Target Audience

Tailoring the speechwriting process hinges on identifying the target audience. Their attention is integral to the persuasive content, requiring adaptation of the speechwriting process. A speechwriter conducts audience analysis to capture the audience’s attention, employing new york audience analysis methods. Ensuring a good introduction and adapting the writing process for the target audience are key features of a great speech. Effective speechwriters prioritize the audience’s attention to craft compelling and persuasive speeches.

Structuring Your Speech

The speechwriting process relies on a well-defined structure, crucial to both the speech’s content and the writing process. It encompasses a compelling introduction, an informative body, and a strong conclusion. This process serves as a foundation for effective speeches, guiding the speaker through a series of reasons and a persuasive speechwriting definition. Furthermore, the structure, coupled with audience analysis, is integral to delivering a great speech that resonates with the intended listeners.

The Process of Writing a Speech

Crafting a speech involves composing the opening line, developing key points, and ensuring a strong start. Effective speech writing follows a structured approach, incorporating rhetorical questions and a compelling introduction. A speechwriter’s process includes formulating a thesis statement, leveraging rhetorical questions, and establishing a good start. This process entails careful consideration of the audience, persuasive language, and engaging content. The University of North Carolina’s writing center emphasizes the significance of persuasion, clarity, and concise sentences in speechwriting.

Starting with a Compelling Opener

A speechwriting process commences with a captivating opening line and a strong introduction, incorporating the right words and rhetorical questions. The opening line serves as both an introduction and a persuasive speech, laying the foundation for a great speechwriting definition. Additionally, the structure of the speechwriting process, along with audience analysis, plays a crucial role in crafting an effective opening. Considering these elements is imperative when aiming to start a speech with a compelling opener.

Developing the Body of the Speech

Crafting the body of a speech involves conveying the main points with persuasion and precision. It’s essential to outline the speechwriting process, ensuring a clear and impactful message. The body serves as a structured series of reasons, guiding the audience through the content. Through the use of short sentences and clear language, the body of the speech engages the audience, maintaining their attention. Crafting the body involves the art of persuasion, using the power of words to deliver a compelling message.

Crafting a Strong Conclusion

Crafting a strong conclusion involves reflecting the main points of the speech and summarizing key ideas, leaving the audience with a memorable statement. It’s the final chance to leave a lasting impression and challenge the audience to take action or consider new perspectives. A good conclusion can make the speech memorable and impactful, using persuasion and English language effectively to drive the desired response from the audience. Toastmasters International emphasizes the importance of a strong conclusion in speechwriting for maximum impact.

Techniques for Engaging Speech Writing

Engage the audience’s attention using rhetorical questions. Create a connection through anecdotes and personal stories. Emphasize key points with rhetorical devices to capture the audience’s attention. Maintain interest by varying sentence structure and length. Use visual aids to complement the spoken word and enhance understanding. Incorporate NLP terms such as “short sentences,” “writing center,” and “persuasion” to create engaging and informative speech writing.

Keeping the Content Engaging

Captivating the audience’s attention requires a conversational tone, alliteration, and repetition for effect. A strong introduction sets the tone, while emotional appeals evoke responses. Resonating with the target audience ensures engagement. Utilize short sentences, incorporate persuasion, and vary sentence structure to maintain interest. Infuse the speech with NLP terms like “writing center”, “University of North Carolina”, and “Toastmasters International” to enhance its appeal. Engaging content captivates the audience and compels them to listen attentively.

Maintaining Simplicity and Clarity

To ensure clarity and impact, express ideas in short sentences. Use a series of reasons and specific points to effectively convey the main idea. Enhance the speech with the right words for clarity and comprehension. Simplify complex concepts by incorporating anecdotes and personal stories. Subordinate clauses can provide structure and clarity in the speechwriting process.

The Power of Nonverbal Communication

Nonverbal cues, such as body language and gestures, can add emphasis to your spoken words, enhancing the overall impact of your speech. By incorporating visual aids and handouts, you can further augment the audience’s understanding and retention of key points. Utilizing a conversational tone and appropriate body language is crucial for establishing a genuine connection with your audience. Visual aids and gestures not only aid comprehension but also help in creating a lasting impression, captivat**ing** the audience with compelling visual elements.

The Role of Audience Analysis in Speech Writing

Tailoring a speech to the audience’s needs is paramount. Demographics like age, gender, and cultural background must be considered. Understanding the audience’s interests and affiliation is crucial for delivering a resonating speech. Content should be tailored to specific audience points of interest, engaging and speaking to their concerns.

Understanding Audience Demographics

Understanding the varied demographics of the audience, including age and cultural diversity, is crucial. Adapting the speech content to resonate with a diverse audience involves tailoring it to the different ways audience members process and interpret information. This adaptation ensures that the speech can effectively engage with the audience, no matter their background or age. Recognizing the importance of understanding audience demographics is key for effective audience analysis. By considering these factors, the speech can be tailored to meet the needs and preferences of the audience, resulting in a more impactful delivery.

Considering the Audience Size and Affiliation

When tailoring a speech, consider the audience size and affiliation to influence the tone and content effectively. Adapt the speech content and delivery to resonate with a large audience and different occasions, addressing the specific points of the target audience’s affiliation. By delivering a speech tailored to the audience’s size and specific points of affiliation, you can ensure that your message is received and understood by all.

Time and Length Considerations in Speech Writing

Choosing the appropriate time for your speech and determining its ideal length are crucial factors influenced by the purpose and audience demographics. Tailoring the speech’s content and structure for different occasions ensures relevance and impact. Adapting the speech to specific points and the audience’s demographics is key to its effectiveness. Understanding these time and length considerations allows for effective persuasion and engagement, catering to the audience’s diverse processing styles.

Choosing the Right Time for Your Speech

Selecting the optimal start and opening line is crucial for capturing the audience’s attention right from the beginning. It’s essential to consider the timing and the audience’s focus to deliver a compelling and persuasive speech. The right choice of opening line and attention to the audience set the tone for the speech, influencing the emotional response. A good introduction and opening line not only captivate the audience but also establish the desired tone for the speech.

Determining the Ideal Length of Your Speech

When deciding the ideal length of your speech, it’s crucial to tailor it to your specific points and purpose. Consider the attention span of your audience and the nature of the event. Engage in audience analysis to understand the right words and structure for your speech. Ensure that the length is appropriate for the occasion and target audience. By assessing these factors, you can structure your speech effectively and deliver it with confidence and persuasion.

How to Practice and Rehearse Your Speech

Incorporating rhetorical questions and anecdotes can deeply engage your audience, evoking an emotional response that resonates. Utilize visual aids, alliteration, and repetition to enhance your speech and captivate the audience’s attention. Effective speechwriting techniques are essential for crafting a compelling introduction and persuasive main points. By practicing a conversational tone and prioritizing clarity, you establish authenticity and empathy with your audience. Develop a structured series of reasons and a solid thesis statement to ensure your speech truly resonates.

Techniques for Effective Speech Rehearsal

When practicing your speech, aim for clarity and emphasis by using purposeful repetition and shorter sentences. Connect with your audience by infusing personal stories and quotations to make your speech more relatable. Maximize the impact of your written speech when spoken by practicing subordinate clauses and shorter sentences. Focus on clarity and authenticity, rehearsing your content with a good introduction and a persuasive central idea. Employ rhetorical devices and a conversational tone, ensuring the right vocabulary and grammar.

How Can Speech Writing Improve Your Public Speaking Skills?

Enhancing your public speaking skills is possible through speech writing. By emphasizing key points and a clear thesis, you can capture the audience’s attention. Developing a strong start and central idea helps deliver effective speeches. Utilize speechwriting techniques and rhetorical devices to structure engaging speeches that connect with the audience. Focus on authenticity, empathy, and a conversational tone to improve your public speaking skills.

In conclusion, speech writing is an art that requires careful consideration of various elements such as clarity, audience analysis, and engagement. By understanding the importance of speech writing and the role of a speech writer, you can craft effective speeches that leave a lasting impact on your audience. Remember to start with a compelling opener, develop a strong body, and end with a memorable conclusion. Engaging techniques, simplicity, and nonverbal communication are key to keeping your audience captivated. Additionally, analyzing your audience demographics and considering time and length considerations are vital for a successful speech. Lastly, practicing and rehearsing your speech will help improve your public speaking skills and ensure a confident delivery.

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Speech Writing

• Updated on  
• Jan 16, 2024

The power of good, inspiring, motivating, and thought-provoking speeches can never be overlooked. If we retrospect, a good speech has not only won people’s hearts but also has been a verbal tool to conquer nations. For centuries, many leaders have used this instrument to charm audiences with their powerful speeches. Apart from vocalizing your speech perfectly, the words you choose in a speech carry immense weight, and practising speech writing begins with our school life. Speech writing is an important part of the English syllabus for Class 12th, Class 11th, and Class 8th to 10th. This blog brings you the Speech Writing format, samples, examples, tips, and tricks!

This Blog Includes:

What is speech writing, speech in english language writing, how do you begin an english-language speech, introduction, how to write a speech, speech writing samples, example of a great speech, english speech topics, practice time.

Must Read: Story Writing Format for Class 9 & 10

Speech writing is the art of using proper grammar and expression to convey a thought or message to a reader. Speech writing isn’t all that distinct from other types of narrative writing. However, students should be aware of certain distinct punctuation and writing style techniques. While writing the ideal speech might be challenging, sticking to the appropriate speech writing structure will ensure that you never fall short.

“There are three things to aim at in public speaking: first, to get into your subject, then to get your subject into yourself, and lastly, to get your subject into the heart of your audience.”- Alexander Gregg

The English language includes eight parts of speech i.e. nouns , pronouns , verbs , adjectives 410 , adverbs , prepositions, conjunctions, and interjections.

• Noun- A noun is a word that describes anything, such as an animal, a person, a place, or an emotion. Nouns are the building blocks for most sentences.
• Pronoun – Pronouns are words that can be used in place of nouns. They are used so that we don’t have to repeat words. This makes our writing and speaking much more natural.
• Verb – A verb is a term that implies activity or ‘doing.’ These are very vital for your children’s grammar studies, as a sentence cannot be complete without a verb.
• Adjective – An adjective is a term that describes something. An adjective is frequently used before a noun to add extra information or description.
• Prepositions- A preposition is a term that expresses the location or timing of something in relation to something else.
• Conjunction- Because every language has its own set of conjunctions, English conjunctions differ from those found in other languages. They’re typically used as a connecting word between two statements, concepts, or ideas.
• Interjections- Interjections are words that are used to describe a strong emotion or a sudden feeling.

Relevant Read: Speech on the Importance of English

The way you start your English speech can set the tone for the remainder of it. This semester, there are a variety of options for you to begin presentations in your classes. For example, try some of these engaging speech in English language starters.

• Rhetorical questions : A rhetorical question is a figure of speech that uses a question to convey a point rather than asking for a response. The answer to a rhetorical question may be clear, yet the questioner asks it to emphasize the point. Rhetorical questions may be a good method for students to start their English speeches. This method of introducing your material might be appealing to the viewers and encourage them to consider how they personally relate to your issue.
• Statistics: When making an instructive or persuasive speech in an English class, statistics can help to strengthen the speaker’s authority and understanding of the subject. To get your point over quickly and create an emotional response, try using an unexpected statistic or fact that will resonate with the audience.
• Set up an imaginary scene: Create an imaginary situation in your audience’s thoughts if you want to persuade them to agree with you with your speech. This method of starting your speech assists each member of the audience in visualizing a fantastic scenario that you wish to see come true.

Relevant Read: Reported Speech Rules With Exercises

Format of Speech Writing

Here is the format of Speech Writing:

• Introduction : Greet the audience, tell them about yourself and further introduce the topic.
• Body : Present the topic in an elaborate way, explaining its key features, pros and cons, if any and the like.
• Conclusion : Summary of your speech, wrap up the topic and leave your audience with a compelling reminder to think about!

Let’s further understand each element of the format of Speech Writing in further detail:

After the greetings, the Introduction has to be attention-getting. Quickly get people’s attention. The goal of a speech is to engage the audience and persuade them to think or act in your favour. The introduction must effectively include: 

• A brief preview of your topic. 
• Define the outlines of your speech. (For example, I’ll be talking about…First..Second…Third)
• Begin with a story, quote, fact, joke, or observation in the room. It shouldn’t be longer than 3-4 lines. (For Example: “Mahatma Gandhi said once…”, or “This topic reminds me of an incident/story…”)

This part is also important because that’s when your audience decides if the speech is worth their time. Keep your introduction factual, interesting, and convincing.

It is the most important part of any speech. You should provide a number of reasons and arguments to convince the audience to agree with you.

Handling objections is an important aspect of speech composition. There is no time for questions or concerns since a speech is a monologue. Any concerns that may occur during the speech will be addressed by a powerful speech. As a result, you’ll be able to respond to questions as they come in from the crowd. To make speech simpler you can prepare a flow chart of the details in a systematic way.

For example: If your speech is about waste management; distribute information and arrange it according to subparagraphs for your reference. It could include:

• What is Waste Management?
• Major techniques used to manage waste
• Advantages of Waste Management  
• Importance of Waste Management 

The conclusion should be something that the audience takes with them. It could be a reminder, a collective call to action, a summary of your speech, or a story. For example: “It is upon us to choose the fate of our home, the earth by choosing to begin waste management at our personal spaces.”

After concluding, add a few lines of gratitude to the audience for their time.

For example: “Thank you for being a wonderful audience and lending me your time. Hope this speech gave you something to take away.”

Practice Your Speech Writing with these English Speech topics for students !

A good speech is well-timed, informative, and thought-provoking. Here are the tips for writing a good school speech:

Speech Sandwich of Public Speaking

The introduction and conclusion must be crisp. People psychologically follow the primacy effect (tendency to remember the first part of the list/speech) and recency effect (tendency to recall the last part of the list/speech). 

Use Concrete Facts

Make sure you thoroughly research your topic. Including facts appeals to the audience and makes your speech stronger. How much waste is managed? Give names of organisations and provide numerical data in one line.

Use Rhetorical Strategies and Humour

Include one or two open-ended or thought-provoking questions.  For Example: “Would we want our future generation to face trouble due to global warming?” Also, make good use of humour and convenient jokes that engages your audience and keeps them listening.

Check Out: Message Writing

Know your Audience and Plan Accordingly

This is essential before writing your speech. To whom is it directed? The categorised audience on the basis of –

• Knowledge of the Topic (familiar or unfamiliar)

Use the information to formulate the speech accordingly, use information that they will understand, and a sentence that they can retain.

Timing Yourself is Important

An important aspect of your speech is to time yourself.  Don’t write a speech that exceeds your word limit. Here’s how can decide the right timing for your speech writing:

• A one-minute speech roughly requires around 130-150 words
• A two-minute speech requires roughly around 250-300 words

Recommended Read: Letter Writing

Speech Writing Examples

Here are some examples to help you understand how to write a good speech. Read these to prepare for your next speech:

Write a speech to be delivered in the school assembly as Rahul/ Rubaina of Delhi Public School emphasises the importance of cleanliness, implying that the level of cleanliness represents the character of its residents. (150-200 words)

“Cleanliness is next to godliness,” said the great John Wesley. Hello, respected principal, instructors, and good friends. Today, I, Rahul/Rubaina, stand in front of you all to emphasise the significance of cleanliness.

Cleanliness is the condition or attribute of being or remaining clean. Everyone must learn about cleaning, hygiene, sanitation, and the different diseases that are produced by unsanitary circumstances. It is essential for physical well-being and the maintenance of a healthy atmosphere at home and at school. A filthy atmosphere invites a large number of mosquitos to grow and spread dangerous diseases. On the other side, poor personal cleanliness causes a variety of skin disorders as well as lowered immunity.

Habits formed at a young age become ingrained in one’s personality. Even if we teach our children to wash their hands before and after meals, brush their teeth and bathe on a regular basis, we are unconcerned about keeping public places clean. On October 2, 2014, the Indian Prime Minister began the “Swachh Bharat” programme to offer sanitation amenities to every family, including toilets, solid and liquid waste disposal systems, village cleanliness, and safe and appropriate drinking water supplies. Teachers and children in schools are actively participating in the ‘Clean India Campaign’ with zeal and excitement.

Good health ensures a healthy mind, which leads to better overall productivity, higher living standards, and economic development. It will improve India’s international standing. As a result, a clean environment is a green environment with fewer illnesses. Thus, cleanliness is defined as a symbol of mental purity.

Thank you very much.

Relevant Read: Speech on Corruption

You are Sahil/Sanya, the school’s Head Girl/Head Boy. You are greatly troubled by the increasing instances of aggressive behaviour among your students. You decide to speak about it during the morning assembly. Create a speech about “School Discipline.” (150 – 200 words)

INDISCIPLINE IN SCHOOLS,

It has been reported that the frequency of fights and incidences of bullying in our school has increased dramatically in the previous several months. Good morning to everyone present. Today, I, Sahil/Sanya, your head boy/girl, am here to shed light on the serious topic of “Increased Indiscipline in Schools.”

It has come to light that instructor disobedience, bullying, confrontations with students, truancy, and insults are becoming more widespread. Furthermore, there have been reports of parents noticing a shift in their children’s attitudes. As a result, many children are suffering emotionally, psychologically, and physically. The impact of this mindset on children at a young age is devastating and irreversible.

Not to mention the harm done to the school’s property. Theft of chalk, scribbling on desks, walls and lavatory doors, destruction of CCTV cameras and so forth. We are merely depriving ourselves of the comforts granted to us by doing so.

Following numerous meetings, it was determined that the main reasons for the problem were a lack of sufficient guidance, excessive use of social media, and peer pressure. The council is working to make things better. Everyone is required to take life skills classes. Counselling, motivating, and instilling friendly ideals will be part of the curriculum. Seminars for parents and students will be held on a regular basis.

A counsellor is being made available to help you all discuss your sentiments, grudges, and personal problems. We are doing everything we can and expect you to do the same.

So, let us work together to create an environment in which we encourage, motivate, assist, and be nice to one another because we are good and civilised humans capable of a great deal of love.

Relevant Read: How to Write a Speech on Discipline?

The current increase in incidences of violent student misbehaviour is cause for alarm for everyone. Students who learn how to manage their anger can help to alleviate the situation. Write a 150-200-word speech about the topic to be delivered at the school’s morning assembly. (10)

HOW TO CONTROL ANGER

Honourable Principal, Respected Teachers, and Dear Friends, I’d like to share a few “Ways to Manage Anger” with you today.

The growing intolerance among the younger generation, which is resulting in violence against teachers, is cause for severe concern. The guru-shishya parampara is losing its lustre. Aggressive behaviour in students can be provoked by a variety of factors, including self-defence, stressful circumstance, over-stimulation, or a lack of adult supervision.

It has become imperative to address the situation. Life skills workshops will be included in the curriculum. Teachers should be trained to deal with such stubborn and confrontational behaviours. Meditation and deep breathing are very beneficial and should be practised every morning. Students should be taught to count to ten before reacting angrily. Sessions on anger control and its importance must also be held.

Remember that Anger is one letter away from danger. It becomes much more crucial to be able to control one’s rage. It’s never too late to start, as a wise man once said.

“Every minute you stay angry, you lose sixty seconds of peace of mind.”

Relevant Read: English Speech Topics for Students

Martin Luther King Jr’s ‘I Have A Dream’ is one of his most famous speeches. Its impact has lasted through generations. The speech is written by utilising the techniques above. Here are some examples:

“still sadly crippled by the manacles of segregation and the chains of discrimination” – emotive Language

“In a sense, we’ve come to our nation’s capital to cash a check” – personalising the speech

“to stand up for freedom together” – a call to action.

Importantly, this is an example of how the listener comes first while drafting a speech. The language chosen appeals to a specific sort of audience and was widely utilised in 1963 when the speech was delivered.

• The Best Day of My Life
• Social Media: Bane or Boon?
• Pros and Cons of Online Learning
• Benefits of Yoga
• If I had a Superpower
• I wish I were ______
• Environment Conservation
• Women Should Rule the World!
• The Best Lesson I Have Learned
• Paperbacks vs E-books
• How to Tackle a Bad Habit?
• My Favorite Pastime/Hobby
• Understanding Feminism
• Fear of Missing Out (FOMO): Is it real or not?
• Importance of Reading
• Importance of Books in Our Life
• My Favorite Fictional Character
• Introverts vs Extroverts
• Lessons to Learn from Sports
• Beauty is in the eye of the beholder

Also Read: How to Ace IELTS Writing Section?

Ans. Speech writing is the process of communicating a notion or message to a reader by employing proper punctuation and expression. Speech writing is similar to other types of narrative writing. However, students should be aware of some different punctuation and writing structure techniques.

Ans. Before beginning with the speech, choose an important topic. Create an outline; rehearse your speech, and adjust the outline based on comments from the rehearsal. This five-step strategy for speech planning serves as the foundation for both lessons and learning activities.

Ans. Writing down a speech is vital since it helps you better comprehend the issue, organises your thoughts, prevents errors in your speech, allows you to get more comfortable with it, and improves its overall quality.

Speech writing and public speaking are effective and influential. Hope this blog helped you know the various tips for writing the speech people would want to hear. If you need help in making the right career choices at any phase of your academic and professional journey, our Leverage Edu experts are here to guide you. Sign up for a free session now!

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How to write a speech that your audience remembers

Whether in a work meeting or at an investor panel, you might give a speech at some point. And no matter how excited you are about the opportunity, the experience can be nerve-wracking . 

But feeling butterflies doesn’t mean you can’t give a great speech. With the proper preparation and a clear outline, apprehensive public speakers and natural wordsmiths alike can write and present a compelling message. Here’s how to write a good speech you’ll be proud to deliver.

What is good speech writing?

Good speech writing is the art of crafting words and ideas into a compelling, coherent, and memorable message that resonates with the audience. Here are some key elements of great speech writing:

• It begins with clearly understanding the speech's purpose and the audience it seeks to engage. 
• A well-written speech clearly conveys its central message, ensuring that the audience understands and retains the key points. 
• It is structured thoughtfully, with a captivating opening, a well-organized body, and a conclusion that reinforces the main message. 
• Good speech writing embraces the power of engaging content, weaving in stories, examples, and relatable anecdotes to connect with the audience on both intellectual and emotional levels. 

Ultimately, it is the combination of these elements, along with the authenticity and delivery of the speaker , that transforms words on a page into a powerful and impactful spoken narrative.

What makes a good speech?

A great speech includes several key qualities, but three fundamental elements make a speech truly effective:

Clarity and purpose

Remembering the audience, cohesive structure.

While other important factors make a speech a home run, these three elements are essential for writing an effective speech.

The main elements of a good speech

The main elements of a speech typically include:

• Introduction: The introduction sets the stage for your speech and grabs the audience's attention. It should include a hook or attention-grabbing opening, introduce the topic, and provide an overview of what will be covered.
• Opening/captivating statement: This is a strong statement that immediately engages the audience and creates curiosity about the speech topics.
• Thesis statement/central idea: The thesis statement or central idea is a concise statement that summarizes the main point or argument of your speech. It serves as a roadmap for the audience to understand what your speech is about.
• Body: The body of the speech is where you elaborate on your main points or arguments. Each point is typically supported by evidence, examples, statistics, or anecdotes. The body should be organized logically and coherently, with smooth transitions between the main points.
• Supporting evidence: This includes facts, data, research findings, expert opinions, or personal stories that support and strengthen your main points. Well-chosen and credible evidence enhances the persuasive power of your speech.
• Transitions: Transitions are phrases or statements that connect different parts of your speech, guiding the audience from one idea to the next. Effective transitions signal the shifts in topics or ideas and help maintain a smooth flow throughout the speech.
• Counterarguments and rebuttals (if applicable): If your speech involves addressing opposing viewpoints or counterarguments, you should acknowledge and address them. Presenting counterarguments makes your speech more persuasive and demonstrates critical thinking.
• Conclusion: The conclusion is the final part of your speech and should bring your message to a satisfying close. Summarize your main points, restate your thesis statement, and leave the audience with a memorable closing thought or call to action.
• Closing statement: This is the final statement that leaves a lasting impression and reinforces the main message of your speech. It can be a call to action, a thought-provoking question, a powerful quote, or a memorable anecdote.
• Delivery and presentation: How you deliver your speech is also an essential element to consider. Pay attention to your tone, body language, eye contact , voice modulation, and timing. Practice and rehearse your speech, and try using the 7-38-55 rule to ensure confident and effective delivery.

While the order and emphasis of these elements may vary depending on the type of speech and audience, these elements provide a framework for organizing and delivering a successful speech.

How to structure a good speech

You know what message you want to transmit, who you’re delivering it to, and even how you want to say it. But you need to know how to start, develop, and close a speech before writing it. 

Think of a speech like an essay. It should have an introduction, conclusion, and body sections in between. This places ideas in a logical order that the audience can better understand and follow them. Learning how to make a speech with an outline gives your storytelling the scaffolding it needs to get its point across.

Here’s a general speech structure to guide your writing process:

• Explanation 1
• Explanation 2
• Explanation 3

How to write a compelling speech opener

Some research shows that engaged audiences pay attention for only 15 to 20 minutes at a time. Other estimates are even lower, citing that people stop listening intently in fewer than 10 minutes . If you make a good first impression at the beginning of your speech, you have a better chance of interesting your audience through the middle when attention spans fade. 

Implementing the INTRO model can help grab and keep your audience’s attention as soon as you start speaking. This acronym stands for interest, need, timing, roadmap, and objectives, and it represents the key points you should hit in an opening. 

Here’s what to include for each of these points: 

• Interest : Introduce yourself or your topic concisely and speak with confidence . Write a compelling opening statement using relevant data or an anecdote that the audience can relate to.
• Needs : The audience is listening to you because they have something to learn. If you’re pitching a new app idea to a panel of investors, those potential partners want to discover more about your product and what they can earn from it. Read the room and gently remind them of the purpose of your speech. 
• Timing : When appropriate, let your audience know how long you’ll speak. This lets listeners set expectations and keep tabs on their own attention span. If a weary audience member knows you’ll talk for 40 minutes, they can better manage their energy as that time goes on. 
• Routemap : Give a brief overview of the three main points you’ll cover in your speech. If an audience member’s attention starts to drop off and they miss a few sentences, they can more easily get their bearings if they know the general outline of the presentation.
• Objectives : Tell the audience what you hope to achieve, encouraging them to listen to the end for the payout. 

Writing the middle of a speech

The body of your speech is the most information-dense section. Facts, visual aids, PowerPoints — all this information meets an audience with a waning attention span. Sticking to the speech structure gives your message focus and keeps you from going off track, making everything you say as useful as possible.

Limit the middle of your speech to three points, and support them with no more than three explanations. Following this model organizes your thoughts and prevents you from offering more information than the audience can retain. 

Using this section of the speech to make your presentation interactive can add interest and engage your audience. Try including a video or demonstration to break the monotony. A quick poll or survey also keeps the audience on their toes. 

Wrapping the speech up

To you, restating your points at the end can feel repetitive and dull. You’ve practiced countless times and heard it all before. But repetition aids memory and learning , helping your audience retain what you’ve told them. Use your speech’s conclusion to summarize the main points with a few short sentences.

Try to end on a memorable note, like posing a motivational quote or a thoughtful question the audience can contemplate once they leave. In proposal or pitch-style speeches, consider landing on a call to action (CTA) that invites your audience to take the next step.

How to write a good speech

If public speaking gives you the jitters, you’re not alone. Roughly 80% of the population feels nervous before giving a speech, and another 10% percent experiences intense anxiety and sometimes even panic. 

The fear of failure can cause procrastination and can cause you to put off your speechwriting process until the last minute. Finding the right words takes time and preparation, and if you’re already feeling nervous, starting from a blank page might seem even harder.

But putting in the effort despite your stress is worth it. Presenting a speech you worked hard on fosters authenticity and connects you to the subject matter, which can help your audience understand your points better. Human connection is all about honesty and vulnerability, and if you want to connect to the people you’re speaking to, they should see that in you.

1. Identify your objectives and target audience

Before diving into the writing process, find healthy coping strategies to help you stop worrying . Then you can define your speech’s purpose, think about your target audience, and start identifying your objectives. Here are some questions to ask yourself and ground your thinking : 

• What purpose do I want my speech to achieve? 
• What would it mean to me if I achieved the speech’s purpose?
• What audience am I writing for? 
• What do I know about my audience? 
• What values do I want to transmit? 
• If the audience remembers one take-home message, what should it be? 
• What do I want my audience to feel, think, or do after I finish speaking? 
• What parts of my message could be confusing and require further explanation?

2. Know your audience

Understanding your audience is crucial for tailoring your speech effectively. Consider the demographics of your audience, their interests, and their expectations. For instance, if you're addressing a group of healthcare professionals, you'll want to use medical terminology and data that resonate with them. Conversely, if your audience is a group of young students, you'd adjust your content to be more relatable to their experiences and interests. 

3. Choose a clear message

Your message should be the central idea that you want your audience to take away from your speech. Let's say you're giving a speech on climate change. Your clear message might be something like, "Individual actions can make a significant impact on mitigating climate change." Throughout your speech, all your points and examples should support this central message, reinforcing it for your audience.

4. Structure your speech

Organizing your speech properly keeps your audience engaged and helps them follow your ideas. The introduction should grab your audience's attention and introduce the topic. For example, if you're discussing space exploration, you could start with a fascinating fact about a recent space mission. In the body, you'd present your main points logically, such as the history of space exploration, its scientific significance, and future prospects. Finally, in the conclusion, you'd summarize your key points and reiterate the importance of space exploration in advancing human knowledge.

5. Use engaging content for clarity

Engaging content includes stories, anecdotes, statistics, and examples that illustrate your main points. For instance, if you're giving a speech about the importance of reading, you might share a personal story about how a particular book changed your perspective. You could also include statistics on the benefits of reading, such as improved cognitive abilities and empathy.

6. Maintain clarity and simplicity

It's essential to communicate your ideas clearly. Avoid using overly technical jargon or complex language that might confuse your audience. For example, if you're discussing a medical breakthrough with a non-medical audience, explain complex terms in simple, understandable language.

7. Practice and rehearse

Practice is key to delivering a great speech. Rehearse multiple times to refine your delivery, timing, and tone. Consider using a mirror or recording yourself to observe your body language and gestures. For instance, if you're giving a motivational speech, practice your gestures and expressions to convey enthusiasm and confidence.

8. Consider nonverbal communication

Your body language, tone of voice, and gestures should align with your message . If you're delivering a speech on leadership, maintain strong eye contact to convey authority and connection with your audience. A steady pace and varied tone can also enhance your speech's impact.

9. Engage your audience

Engaging your audience keeps them interested and attentive. Encourage interaction by asking thought-provoking questions or sharing relatable anecdotes. If you're giving a speech on teamwork, ask the audience to recall a time when teamwork led to a successful outcome, fostering engagement and connection.

10. Prepare for Q&A

Anticipate potential questions or objections your audience might have and prepare concise, well-informed responses. If you're delivering a speech on a controversial topic, such as healthcare reform, be ready to address common concerns, like the impact on healthcare costs or access to services, during the Q&A session.

By following these steps and incorporating examples that align with your specific speech topic and purpose, you can craft and deliver a compelling and impactful speech that resonates with your audience.

Tools for writing a great speech

There are several helpful tools available for speechwriting, both technological and communication-related. Here are a few examples:

• Word processing software: Tools like Microsoft Word, Google Docs, or other word processors provide a user-friendly environment for writing and editing speeches. They offer features like spell-checking, grammar correction, formatting options, and easy revision tracking.
• Presentation software: Software such as Microsoft PowerPoint or Google Slides is useful when creating visual aids to accompany your speech. These tools allow you to create engaging slideshows with text, images, charts, and videos to enhance your presentation.
• Speechwriting Templates: Online platforms or software offer pre-designed templates specifically for speechwriting. These templates provide guidance on structuring your speech and may include prompts for different sections like introductions, main points, and conclusions.
• Rhetorical devices and figures of speech: Rhetorical tools such as metaphors, similes, alliteration, and parallelism can add impact and persuasion to your speech. Resources like books, websites, or academic papers detailing various rhetorical devices can help you incorporate them effectively.
• Speechwriting apps: Mobile apps designed specifically for speechwriting can be helpful in organizing your thoughts, creating outlines, and composing a speech. These apps often provide features like voice recording, note-taking, and virtual prompts to keep you on track.
• Grammar and style checkers: Online tools or plugins like Grammarly or Hemingway Editor help improve the clarity and readability of your speech by checking for grammar, spelling, and style errors. They provide suggestions for sentence structure, word choice, and overall tone.
• Thesaurus and dictionary: Online or offline resources such as thesauruses and dictionaries help expand your vocabulary and find alternative words or phrases to express your ideas more effectively. They can also clarify meanings or provide context for unfamiliar terms.
• Online speechwriting communities: Joining online forums or communities focused on speechwriting can be beneficial for getting feedback, sharing ideas, and learning from experienced speechwriters. It's an opportunity to connect with like-minded individuals and improve your public speaking skills through collaboration.

Remember, while these tools can assist in the speechwriting process, it's essential to use them thoughtfully and adapt them to your specific needs and style. The most important aspect of speechwriting remains the creativity, authenticity, and connection with your audience that you bring to your speech.

5 tips for writing a speech

Behind every great speech is an excellent idea and a speaker who refined it. But a successful speech is about more than the initial words on the page, and there are a few more things you can do to help it land.

Here are five more tips for writing and practicing your speech:

1. Structure first, write second

If you start the writing process before organizing your thoughts, you may have to re-order, cut, and scrap the sentences you worked hard on. Save yourself some time by using a speech structure, like the one above, to order your talking points first. This can also help you identify unclear points or moments that disrupt your flow.

2. Do your homework

Data strengthens your argument with a scientific edge. Research your topic with an eye for attention-grabbing statistics, or look for findings you can use to support each point. If you’re pitching a product or service, pull information from company metrics that demonstrate past or potential successes. 

Audience members will likely have questions, so learn all talking points inside and out. If you tell investors that your product will provide 12% returns, for example, come prepared with projections that support that statement.

3. Sound like yourself

Memorable speakers have distinct voices. Think of Martin Luther King Jr’s urgent, inspiring timbre or Oprah’s empathetic, personal tone . Establish your voice — one that aligns with your personality and values — and stick with it. If you’re a motivational speaker, keep your tone upbeat to inspire your audience . If you’re the CEO of a startup, try sounding assured but approachable. 

4. Practice

As you practice a speech, you become more confident , gain a better handle on the material, and learn the outline so well that unexpected questions are less likely to trip you up. Practice in front of a colleague or friend for honest feedback about what you could change, and speak in front of the mirror to tweak your nonverbal communication and body language .

5. Remember to breathe

When you’re stressed, you breathe more rapidly . It can be challenging to talk normally when you can’t regulate your breath. Before your presentation, try some mindful breathing exercises so that when the day comes, you already have strategies that will calm you down and remain present . This can also help you control your voice and avoid speaking too quickly.

How to ghostwrite a great speech for someone else

Ghostwriting a speech requires a unique set of skills, as you're essentially writing a piece that will be delivered by someone else. Here are some tips on how to effectively ghostwrite a speech:

• Understand the speaker's voice and style : Begin by thoroughly understanding the speaker's personality, speaking style, and preferences. This includes their tone, humor, and any personal anecdotes they may want to include.
• Interview the speaker : Have a detailed conversation with the speaker to gather information about their speech's purpose, target audience, key messages, and any specific points they want to emphasize. Ask for personal stories or examples they may want to include.
• Research thoroughly : Research the topic to ensure you have a strong foundation of knowledge. This helps you craft a well-informed and credible speech.
• Create an outline : Develop a clear outline that includes the introduction, main points, supporting evidence, and a conclusion. Share this outline with the speaker for their input and approval.
• Write in the speaker's voice : While crafting the speech, maintain the speaker's voice and style. Use language and phrasing that feel natural to them. If they have a particular way of expressing ideas, incorporate that into the speech.
• Craft a captivating opening : Begin the speech with a compelling opening that grabs the audience's attention. This could be a relevant quote, an interesting fact, a personal anecdote, or a thought-provoking question.
• Organize content logically : Ensure the speech flows logically, with each point building on the previous one. Use transitions to guide the audience from one idea to the next smoothly.
• Incorporate engaging stories and examples : Include anecdotes, stories, and real-life examples that illustrate key points and make the speech relatable and memorable.
• Edit and revise : Edit the speech carefully for clarity, grammar, and coherence. Ensure the speech is the right length and aligns with the speaker's time constraints.
• Seek feedback : Share drafts of the speech with the speaker for their feedback and revisions. They may have specific changes or additions they'd like to make.
• Practice delivery : If possible, work with the speaker on their delivery. Practice the speech together, allowing the speaker to become familiar with the content and your writing style.
• Maintain confidentiality : As a ghostwriter, it's essential to respect the confidentiality and anonymity of the work. Do not disclose that you wrote the speech unless you have the speaker's permission to do so.
• Be flexible : Be open to making changes and revisions as per the speaker's preferences. Your goal is to make them look good and effectively convey their message.
• Meet deadlines : Stick to agreed-upon deadlines for drafts and revisions. Punctuality and reliability are essential in ghostwriting.
• Provide support : Support the speaker during their preparation and rehearsal process. This can include helping with cue cards, speech notes, or any other materials they need.

Remember that successful ghostwriting is about capturing the essence of the speaker while delivering a well-structured and engaging speech. Collaboration, communication, and adaptability are key to achieving this.

Give your best speech yet

Learn how to make a speech that’ll hold an audience’s attention by structuring your thoughts and practicing frequently. Put the effort into writing and preparing your content, and aim to improve your breathing, eye contact , and body language as you practice. The more you work on your speech, the more confident you’ll become.

The energy you invest in writing an effective speech will help your audience remember and connect to every concept. Remember: some life-changing philosophies have come from good speeches, so give your words a chance to resonate with others. You might even change their thinking.

Boost your speech skills

Enhance your public speaking with personalized coaching tailored to your needs

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

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Speechwriting 101: Writing an Effective Speech

Whether you are a communications pro or a human resources executive, the time will come when you will need to write a speech for yourself or someone else.  when that time comes, your career may depend on your success..

J. Lyman MacInnis, a corporate coach,  Toronto Star  columnist, accounting executive and author of  “ The Elements of Great Public Speaking ,”  has seen careers stalled – even damaged – by a failure to communicate messages effectively before groups of people. On the flip side, solid speechwriting skills can help launch and sustain a successful career.  What you need are forethought and methodical preparation.

Know Your Audience

Learn as much as possible about the audience and the event.  This will help you target the insights, experience or knowledge you have that this group wants or needs:

• Why has the audience been brought together?
• What do the members of the audience have in common?
• How big an audience will it be?
• What do they know, and what do they need to know?
• Do they expect discussion about a specific subject and, if so, what?
• What is the audience’s attitude and knowledge about the subject of your talk?
• What is their attitude toward you as the speaker?
• Why are they interested in your topic?

Choose Your Core Message

If the core message is on target, you can do other things wrong. But if the message is wrong, it doesn’t matter what you put around it.  To write the most effective speech, you should have significant knowledge about your topic, sincerely care about it and be eager to talk about it.  Focus on a message that is relevant to the target audience, and remember: an audience wants opinion. If you offer too little substance, your audience will label you a lightweight.  If you offer too many ideas, you make it difficult for them to know what’s important to you.

Research and Organize

Research until you drop.  This is where you pick up the information, connect the ideas and arrive at the insights that make your talk fresh.  You’ll have an easier time if you gather far more information than you need.  Arrange your research and notes into general categories and leave space between them. Then go back and rearrange. Fit related pieces together like a puzzle.

Develop Structure to Deliver Your Message

First, consider whether your goal is to inform, persuade, motivate or entertain.  Then outline your speech and fill in the details:

• Introduction – The early minutes of a talk are important to establish your credibility and likeability.  Personal anecdotes often work well to get things started.  This is also where you’ll outline your main points.
• Body – Get to the issues you’re there to address, limiting them to five points at most.  Then bolster those few points with illustrations, evidence and anecdotes.  Be passionate: your conviction can be as persuasive as the appeal of your ideas.
• Conclusion – Wrap up with feeling as well as fact. End with something upbeat that will inspire your listeners.

You want to leave the audience exhilarated, not drained. In our fast-paced age, 20-25 minutes is about as long as anyone will listen attentively to a speech. As you write and edit your speech, the general rule is to allow about 90 seconds for every double-spaced page of copy.

Spice it Up

Once you have the basic structure of your speech, it’s time to add variety and interest.  Giving an audience exactly what it expects is like passing out sleeping pills. Remember that a speech is more like conversation than formal writing.  Its phrasing is loose – but without the extremes of slang, the incomplete thoughts, the interruptions that flavor everyday speech.

• Give it rhythm. A good speech has pacing.
• Vary the sentence structure. Use short sentences. Use occasional long ones to keep the audience alert. Fragments are fine if used sparingly and for emphasis.
• Use the active voice and avoid passive sentences. Active forms of speech make your sentences more powerful.
• Repeat key words and points. Besides helping your audience remember something, repetition builds greater awareness of central points or the main theme.
• Ask rhetorical questions in a way that attracts your listeners’ attention.
• Personal experiences and anecdotes help bolster your points and help you connect with the audience.
• Use quotes. Good quotes work on several levels, forcing the audience to think. Make sure quotes are clearly attributed and said by someone your audience will probably recognize.

Be sure to use all of these devices sparingly in your speeches. If overused, the speech becomes exaggerated. Used with care, they will work well to move the speech along and help you deliver your message in an interesting, compelling way.

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How to write a good speech in 7 steps

By:  Susan Dugdale  

- an easily followed format for writing a great speech

Did you know writing a speech doesn't have be an anxious, nail biting experience?

Unsure? Don't be.

You may have lived with the idea you were never good with words for a long time. Or perhaps giving speeches at school brought you out in cold sweats.

However learning how to write a speech is relatively straight forward when you learn to write out loud.

And that's the journey I am offering to take you on: step by step.

To learn quickly, go slow

Take all the time you need. This speech format has 7 steps, each building on the next.

Walk, rather than run, your way through all of them. Don't be tempted to rush. Familiarize yourself with the ideas. Try them out.

I know there are well-advertised short cuts and promises of 'write a speech in 5 minutes'. However in reality they only truly work for somebody who already has the basic foundations of speech writing in place.

The foundation of good speech writing 

These steps are the backbone of sound speech preparation. Learn and follow them well at the outset and yes, given more experience and practice you could probably flick something together quickly. Like any skill, the more it's used, the easier it gets.

In the meantime...

Step 1: Begin with a speech overview or outline

Are you in a hurry? Without time to read a whole page? Grab ... The Quick How to Write a Speech Checklist And come back to get the details later.

• WHO you are writing your speech for (your target audience)
• WHY you are preparing this speech. What's the main purpose of your speech? Is it to inform or tell your audience about something? To teach them a new skill or demonstrate something? To persuade or to entertain? (See 4 types of speeches: informative, demonstrative, persuasive and special occasion or entertaining for more.) What do you want them to think, feel or do as a result of listening the speech?
• WHAT your speech is going to be about (its topic) - You'll want to have thought through your main points and have ranked them in order of importance. And have sorted the supporting research you need to make those points effectively.
• HOW much time you have for your speech eg. 3 minutes, 5 minutes... The amount of time you've been allocated dictates how much content you need. If you're unsure check this page: how many words per minute in a speech: a quick reference guide . You'll find estimates of the number of words required for 1 - 10 minute speeches by slow, medium and fast talkers.

Use an outline

The best way to make sure you deliver a perfect speech is to start by carefully completing a speech outline covering the essentials: WHO, WHY, WHAT and HOW.

Beginning to write without thinking your speech through is a bit like heading off on a journey not knowing why you're traveling or where you're going to end up. You can find yourself lost in a deep, dark, murky muddle of ideas very quickly!

Pulling together a speech overview or outline is a much safer option. It's the map you'll follow to get where you want to go.

Get a blank speech outline template to complete

Click the link to find out a whole lot more about preparing a speech outline . ☺ You'll also find a free printable blank speech outline template.  I recommend using it!

Understanding speech construction

Before you begin to write, using your completed outline as a guide, let's briefly look at what you're aiming to prepare.

• an opening or introduction
• the body where the bulk of the information is given
• and an ending (or summary).

Imagine your speech as a sandwich

If you think of a speech as a sandwich you'll get the idea.

The opening and ending are the slices of bread holding the filling (the major points or the body of your speech) together.

You can build yourself a simple sandwich with one filling (one big idea) or you could go gourmet and add up to three or, even five. The choice is yours.

But whatever you choose to serve, as a good cook, you need to consider who is going to eat it! And that's your audience.

So let's find out who they are before we do anything else. 

Step 2: Know who you are talking to

Understanding your audience.

Did you know a  good speech is never written from the speaker's point of view?  ( If you need to know more about why check out this page on  building rapport .)

Begin with the most important idea/point on your outline.

Consider HOW you can explain (show, tell) that to your audience in the most effective way for them to easily understand it.   

Writing from the audience's point of view

To help you write from an audience point of view, it's a good idea to identify either a real person or the type of person who is most likely to be listening to you.

Make sure you select someone who represents the "majority" of the people who will be in your audience. That is they are neither struggling to comprehend you at the bottom of your scale or light-years ahead at the top.

Now imagine they are sitting next to you eagerly waiting to hear what you're going to say. Give them a name, for example, Joe, to help make them real.

Ask yourself

• How do I need to tailor my information to meet Joe's needs? For example, do you tell personal stories to illustrate your main points? Absolutely! Yes. This is a very powerful technique. (Click storytelling in speeches to find out more.)
• What type or level of language is right for Joe as well as my topic? For example if I use jargon (activity, industry or profession specific vocabulary) will it be understood?

Step 3: Writing as you speak

Writing oral language.

Write down what you want to say about your first main point as if you were talking directly to Joe.

If it helps, say it all out loud before you write it down and/or record it.

Use the information below as a guide

(Click to download The Characteristics of Spoken Language  as a pdf.) 

You do not have to write absolutely everything you're going to say down * but you do need to write down, or outline, the sequence of ideas to ensure they are logical and easily followed.

Remember too, to explain or illustrate your point with examples from your research. 

( * Tip: If this is your first speech the safety net of having everything written down could be just what you need. It's easier to recover from a patch of jitters when you have a word by word manuscript than if you have either none, or a bare outline. Your call!)

Step 4: Checking tone and language

The focus of this step is re-working what you've done in Step 2 and 3.

You identified who you were talking to (Step 2) and in Step 3, wrote up your first main point.  Is it right? Have you made yourself clear?  Check it.

How well you complete this step depends on how well you understand the needs of the people who are going to listen to your speech.

Please do not assume because you know what you're talking about the person (Joe) you've chosen to represent your audience will too. Joe is not a mind-reader!

How to check what you've prepared

• Check the "tone" of your language . Is it right for the occasion, subject matter and your audience?
• Check the length of your sentences. You need short sentences. If they're too long or complicated you risk losing your listeners.

Check for jargon too. These are industry, activity or group exclusive words.

For instance take the phrase: authentic learning . This comes from teaching and refers to connecting lessons to the daily life of students. Authentic learning is learning that is relevant and meaningful for students. If you're not a teacher you may not understand the phrase.

The use of any vocabulary requiring insider knowledge needs to be thought through from the audience perspective. Jargon can close people out.

• Read what you've written out loud. If it flows naturally, in a logical manner, continue the process with your next main idea. If it doesn't, rework.

We use whole sentences and part ones, and we mix them up with asides or appeals e.g. "Did you get that? Of course you did. Right...Let's move it along. I was saying ..."

Click for more about the differences between spoken and written language .

And now repeat the process

Repeat this process for the remainder of your main ideas.

Because you've done the first one carefully, the rest should follow fairly easily.

Step 5: Use transitions

Providing links or transitions between main ideas.

Between each of your main ideas you need to provide a bridge or pathway for your audience. The clearer the pathway or bridge, the easier it is for them to make the transition from one idea to the next.

If your speech contains more than three main ideas and each is building on the last, then consider using a "catch-up" or summary as part of your transitions.

Is your speech being evaluated? Find out exactly what aspects you're being assessed on using this standard speech evaluation form

Link/transition examples

A link can be as simple as:

"We've explored one scenario for the ending of Block Buster 111, but let's consider another. This time..."

What follows this transition is the introduction of Main Idea Two.

Here's a summarizing link/transition example:

"We've ended Blockbuster 111 four ways so far. In the first, everybody died. In the second, everybody died BUT their ghosts remained to haunt the area. In the third, one villain died. His partner reformed and after a fight-out with the hero, they both strode off into the sunset, friends forever. In the fourth, the hero dies in a major battle but is reborn sometime in the future.

And now what about one more? What if nobody died? The fifth possibility..."

Go back through your main ideas checking the links. Remember Joe as you go. Try each transition or link out loud and really listen to yourself. Is it obvious? Easily followed?

Keep them if they are clear and concise.

For more about transitions (with examples) see Andrew Dlugan's excellent article, Speech Transitions: Magical words and Phrases .

Step 6: The end of your speech

The ideal ending is highly memorable . You want it to live on in the minds of your listeners long after your speech is finished. Often it combines a call to action with a summary of major points.

Example speech endings

Example 1: The desired outcome of a speech persuading people to vote for you in an upcoming election is that they get out there on voting day and do so. You can help that outcome along by calling them to register their support by signing a prepared pledge statement as they leave.

"We're agreed we want change. You can help us give it to you by signing this pledge statement as you leave. Be part of the change you want to see!

Example 2: The desired outcome is increased sales figures. The call to action is made urgent with the introduction of time specific incentives.

"You have three weeks from the time you leave this hall to make that dream family holiday in New Zealand yours. Can you do it? Will you do it? The kids will love it. Your wife will love it. Do it now!"

How to figure out the right call to action

A clue for working out what the most appropriate call to action might be, is to go back to your original purpose for giving the speech.

• Was it to motivate or inspire?
• Was it to persuade to a particular point of view?
• Was it to share specialist information?
• Was it to celebrate a person, a place, time or event?

Ask yourself what you want people to do as a result of having listened to your speech.

For more about ending speeches

Visit this page for more about how to end a speech effectively . You'll find two additional types of speech endings with examples.

Write and test

Write your ending and test it out loud. Try it out on a friend, or two. Is it good? Does it work?

Step 7: The introduction

Once you've got the filling (main ideas) the linking and the ending in place, it's time to focus on the introduction.

The introduction comes last as it's the most important part of your speech. This is the bit that either has people sitting up alert or slumped and waiting for you to end. It's the tone setter!

What makes a great speech opening?

Ideally you want an opening that makes listening to you the only thing the 'Joes' in the audience want to do.

You want them to forget they're hungry or that their chair is hard or that their bills need paying.

The way to do that is to capture their interest straight away. You do this with a "hook".

Hooks to catch your audience's attention

Hooks come in as many forms as there are speeches and audiences. Your task is work out what specific hook is needed to catch your audience.

Go back to the purpose. Why are you giving this speech?

Once you have your answer, consider your call to action. What do you want the audience to do, and, or take away, as a result of listening to you?

Next think about the imaginary or real person you wrote for when you were focusing on your main ideas.

Choosing the best hook

• Is it humor?
• Would shock tactics work?
• Is it a rhetorical question?
• Is it formality or informality?
• Is it an outline or overview of what you're going to cover, including the call to action?
• Or is it a mix of all these elements?

A hook example

Here's an example from a fictional political speech. The speaker is lobbying for votes. His audience are predominately workers whose future's are not secure.

"How's your imagination this morning? Good? (Pause for response from audience) Great, I'm glad. Because we're going to put it to work starting right now.

I want you to see your future. What does it look like? Are you happy? Is everything as you want it to be? No? Let's change that. We could do it. And we could do it today.

At the end of this speech you're going to be given the opportunity to change your world, for a better one ...

No, I'm not a magician. Or a simpleton with big ideas and precious little commonsense. I'm an ordinary man, just like you. And I have a plan to share!"

And then our speaker is off into his main points supported by examples. The end, which he has already foreshadowed in his opening, is the call to vote for him.

Prepare several hooks

Experiment with several openings until you've found the one that serves your audience, your subject matter and your purpose best.

For many more examples of speech openings go to: how to write a speech introduction . You'll find 12 of the very best ways to start a speech.

That completes the initial seven steps towards writing your speech. If you've followed them all the way through, congratulations, you now have the text of your speech!

Although you might have the words, you're still a couple of steps away from being ready to deliver them. Both of them are essential if you want the very best outcome possible. They are below. Please take them.

Step 8: Checking content and timing

This step pulls everything together.

Check once, check twice, check three times & then once more!

Go through your speech really carefully.

On the first read through check you've got your main points in their correct order with supporting material, plus an effective introduction and ending.

On the second read through check the linking passages or transitions making sure they are clear and easily followed.

On the third reading check your sentence structure, language use and tone.

Double, triple check the timing

Now go though once more.

This time read it aloud slowly and time yourself.

If it's too long for the time allowance you've been given make the necessary cuts.

Start by looking at your examples rather than the main ideas themselves. If you've used several examples to illustrate one principal idea, cut the least important out.

Also look to see if you've repeated yourself unnecessarily or, gone off track. If it's not relevant, cut it.

Repeat the process, condensing until your speech fits the required length, preferably coming in just under your time limit.

You can also find out how approximately long it will take you to say the words you have by using this very handy words to minutes converter . It's an excellent tool, one I frequently use. While it can't give you a precise time, it does provide a reasonable estimate.

Step 9: Rehearsing your speech

And NOW you are finished with writing the speech, and are ready for REHEARSAL .

Please don't be tempted to skip this step. It is not an extra thrown in for good measure. It's essential.

The "not-so-secret" secret of successful speeches combines good writing with practice, practice and then, practicing some more.

Go to how to practice public speaking and you'll find rehearsal techniques and suggestions to boost your speech delivery from ordinary to extraordinary.

The Quick How to Write a Speech Checklist

Before you begin writing you need:.

• Your speech OUTLINE with your main ideas ranked in the order you're going to present them. (If you haven't done one complete this 4 step sample speech outline . It will make the writing process much easier.)
• Your RESEARCH
• You also need to know WHO you're speaking to, the PURPOSE of the speech and HOW long you're speaking for

The basic format

• the body where you present your main ideas

Split your time allowance so that you spend approximately 70% on the body and 15% each on the introduction and ending.

How to write the speech

• Write your main ideas out incorporating your examples and research
• Link them together making sure each flows in a smooth, logical progression
• Write your ending, summarizing your main ideas briefly and end with a call for action
• Write your introduction considering the 'hook' you're going to use to get your audience listening
• An often quoted saying to explain the process is: Tell them what you're going to tell them (Introduction) Tell them (Body of your speech - the main ideas plus examples) Tell them what you told them (The ending)

TEST before presenting. Read aloud several times to check the flow of material, the suitability of language and the timing.

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Speech Writing

The 10 Key Steps for Perfect Speech Writing

16 min read

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Writing a good speech is tough. Many get stuck not knowing how to organize their thoughts, leading to boring speeches. 

Our guide breaks it down step by step, so you can write speeches that really connect. Plus, we’ve added some topics, examples, and tips to inspire you and give you a kickstart. 

So, let’s start with the basics!

• 1. What is Speech Writing?
• 2. Elements of Good Speech Writing
• 3. How to Write a Speech?
• 4. Speech Writing Format
• 5. Types Of Speech Writing 
• 6. Speech Writing Topics
• 7. Speech Writing Examples
• 8. Speech Writing Tips

What is Speech Writing?

A speech is a verbal presentation given to an audience as a means to express ideas, share information, or persuade others. A speech can serve various purposes such as informing, persuading, entertaining, or inspiring the listeners.

Speech writing is the process of creating a clear and organized script for a spoken presentation. This involves planning the content, choosing the right tone, and structuring the speech so the message is communicated clearly to the audience.

Speech writers carefully choose words , phrases , and rhetorical devices to maximize the impact of the spoken words. They aim to engage, inform, persuade, or inspire the listeners. Good speech writing is a skill that requires careful planning, research, and attention to detail.

Elements of Good Speech Writing

Writing a great speech is all about getting a few things right. Let's break down what makes a speech really work:

• Clear and to the Point: Make sure your message is crystal clear and focused. Know what you want to say and stick to it.
• Know Your Audience: Understand who you're talking to. What do they care about? What do they already know? Customize your speech to fit their interests and level of understanding.
• Start Strong: Grab your audience's attention from the get-go. Use a catchy opening line or an interesting fact to hook them in right away.
• Keep it Organized: A good speech flows smoothly from one point to the next. Divide it into sections—beginning, middle, and end—and make sure each part connects logically to the next.
• Stay on Topic: Don't overload your speech with too much information. Stick to your main message and use examples that support it.
• End Strong: Finish your speech with a bang. Summarize your main points and leave your audience with something to think about or act on.
• Practice Makes Perfect: Rehearse your speech until you're confident. Pay attention to your pace, tone, and body language to make sure you're delivering your message effectively.

Now that you know what elements make a good speech, let’s look into the steps to write one.

How to Write a Speech?

Writing a good speech that engages your audience requires careful planning and execution. 

Whether you're preparing a persuasive presentation or an informative talk the following ten steps will guide you from the initial concept to the final delivery:

Step 1: Define Your Purpose and Audience

Begin by identifying the main objective of your speech. Are you looking to inform, persuade, entertain, or inspire your audience? Understanding your purpose will shape the tone, content, and structure of your speech.

Know your audience's demographics, interests, and expectations. Consider factors such as age, education, beliefs, and cultural background. Tailor your speech to resonate with your specific audience.

Step 2: Choose a Topic

Select a topic that aligns with your purpose and audience's interest . Ensure your topic is not too broad or too narrow. You should be able to cover it effectively within your allotted time.

Step 3: Research and Gather Information

Thoroughly research your chosen topic . Utilize reputable sources such as books, articles, academic journals, and trusted websites.

Take detailed notes during your research to have a wealth of information and supporting evidence for your speech.

Step 4: Create a Strong Thesis or Central Message

Your thesis statement is the core message of your speech. It should be clear, concise, and specific. It encapsulates the key idea you want to convey to your audience. This statement will guide the content and structure of your speech.

Step 5: Develop an Outline

Divide your speech into three main sections: Introduction, Body, and Conclusion . Each section serves a distinct purpose.

Outline the main points you want to cover within the body of the speech. Organize them logically, and ensure each point supports your thesis.

Step 6: Write the Introduction

Craft a compelling introduction that captures your audience's attention . Use a hook, such as a relevant quote, story, or question, to pique their interest.

Provide context to help your audience understand the topic, and introduce your thesis statement to set the direction for your speech.

Step 7: Build the Body

In this section, expand on the main points outlined earlier. Each main point should be a clear and distinct idea.

Support your points with evidence, examples, and data. Use transitions to guide your audience smoothly from one point to the next, creating a coherent flow.

Step 8: Craft a Memorable Conclusion

Summarize the key points you've made in the body of your speech. Reiterate your thesis statement to reinforce your central message .

End with a compelling closing statement that leaves a lasting impression on your audience. This can be a call to action, a thought-provoking statement, or a memorable quote.

Step 9: Edit and Revise

Review your speech for clarity , grammar , and coherence . Check for any inconsistencies or unclear language and make the necessary changes.

Step 10: Practice and Rehearse

Practice your speech multiple times to become familiar with the content and the order of your points.

Work on your delivery skills , including tone, pace, and body language. Practicing in front of a mirror or recording yourself can help you identify areas for improvement.

Bonus Step: Get Feedback

If possible, conduct a practice run in front of a small audience. This can be friends, family, or classmates.

Listen to their feedback and address any concerns or suggestions. Incorporating feedback can significantly enhance your speech.

Speech Writing Format

Creating an impactful speech requires following a structured speech format to ensure that your message is conveyed clearly and engages your audience. 

Here is a standard speech writing pattern to guide you through the process:

1. Introduction:

• Hook: Start the speech with a compelling hook, such as a question, quote, anecdote, or startling fact, to grab the audience's attention.
• Provide Context: Give your audience a brief overview of the topic and its relevance.
• Thesis Statement: Present your central message or thesis statement, which sets the direction for the speech.
• Main Points: Divide the body of your speech into two to five main points or sections, each supporting your thesis statement.
• Supporting Evidence: For each main point, provide supporting evidence, data, examples, or anecdotes to make your argument compelling.
• Transitions: Use clear transitions between points to maintain a smooth and coherent flow throughout the speech.

3. Conclusion:

• Summarize Key Points: Briefly recap the main points you've covered in the body of your speech.
• Restate Thesis: Rewrite your thesis statement to reinforce your central message.
• Closing Statement: End with a memorable closing statement that leaves a lasting impression, which can be a call to action, a thought-provoking idea, or a final quote.

To get started, you can check out this speech writing template:

Learn more about speech format in this insightful read to get a better understanding!

Types Of Speech Writing 

There are many types of speeches , and they are combined into different categories. We will take a look at some basic types of speech writing:

Informative Speeches

Persuasive speeches, entertaining speeches, motivational speeches, special occasion speeches.

Now, let's explore each type in more detail:

An informative speech aims to educate or provide information to the audience. These speeches typically focus on facts, data, and explanations.

Examples: Informative speeches can cover a wide range of topics, such as scientific discoveries, historical events, technological advancements, or explanations of complex concepts.

A persuasive speech aims to convince the audience to adopt a particular viewpoint or take a specific action. These speeches often employ persuasive techniques and emotional appeals.

Examples: Persuasive speeches can address issues like climate change, social justice, political candidates, or consumer choices, urging the audience to support a particular stance or take action.

Entertaining speeches are designed to amuse and entertain the audience. They often include humor, anecdotes, and storytelling.

Examples: Stand-up comedy routines, humorous storytelling, and funny anecdotes are examples of entertaining speeches.

Motivational speeches are meant to motivate and uplift the audience. They often incorporate personal stories, motivational quotes, and themes of resilience and hope.

Examples: Speeches by notable figures like Martin Luther King Jr.'s "I Have a Dream" address social change. Others like commencement speeches inspire graduates to embrace the future.

Special occasion speeches are delivered during specific events or celebrations. These speeches can include toasts, eulogies, wedding speeches, and more.

Examples: A eulogy at a funeral, a wedding toast, or a commencement address at a graduation ceremony are all examples of special occasion speeches.

Speech Writing Topics

The topic is the first and foremost thing that you need to write a speech. Here are some amazing speech-writing topic ideas to help you get started.

Persuasive Speech Topics

• The impact of climate change on our future
• Social media and mental health: is it time for regulation?
• The importance of vaccination in preventing disease outbreaks
• The ethics of artificial intelligence and privacy
• The benefits of renewable energy for a sustainable future

Find more persuasive speech topics in our extensive list.

Demonstration Speech Topics

• How to create a delicious and healthy smoothie bowl
• DIY home renovation: painting techniques and tips
• The art of crafting homemade natural soap
• Mastering Yoga: a guided sun salutation sequence
• Gardening for beginners: planting your first vegetable garden

Impromptu Speech Topics

• If I could travel anywhere in the world right now, I would go to...
• The most influential person in my life and why.
• What superpower I wish I had and how I'd use it.
• A book that changed my perspective on life.
• The best piece of advice I've ever received and how it impacted me.

For more inspiring topics check out our impromptu speech topics blog!

Entertaining Speech Topics

• The art of dad jokes: Making people laugh with cheesy humor.
• Embarrassing moments at family gatherings: A humorous take.
• Hilarious autocorrect fails in text messaging.
• The funny side of pets and their quirky behaviors.
• Epic food mishaps in the kitchen: Tales of culinary disasters.

Check out our blog for more entertaining speech topics !

Informative Speech Topics

• The science behind Covid-19 vaccines
• Exploring the history and impact of the internet
• The art of sustainable gardening and urban farming
• Understanding cryptocurrency and blockchain technology
• The wonders of space exploration: mars missions and beyond

Find more interesting topics for informative speeches to get inspired.

Motivational Speech Topics

• “I’m proud of you my son” someday, my dad will say this to me
• Positive thinking boosts your self-confidence.
• It is perfectly fine for a boy to cry.
• Same-sex couples should be allowed to adopt a child
• I will make my parents proud

Looking for more inspirational speech topics? Read our motivational speech topics blog to get inspired!

Speech Writing Examples

When it comes to learning the art of speech writing practical guidance is important. To show effective speech writing techniques and structure, here are some short speech writing examples for students. 

These speech writing samples will help you understand how to craft compelling speeches that resonate with your audience.

Example#2                                   

Here is another example of speech writing class 11:

For additional samples, read through our speech examples blog!

Speech Writing Tips

Follow these tips for writing a speech that not only informs but also inspires and persuades.

• Audience Analysis: Before you start, conduct a thorough audience analysis. Understand their interests, knowledge, and expectations.
• Engaging Speech: Craft an engaging speech that captures your audience's attention from the start. Use rhetorical questions or captivating anecdotes.
• Short Sentences: Keep your sentences concise and easy to follow. Short sentences are more impactful.
• Connect with the Audience: Make your audience feel involved. Use relatable examples and stories to establish a connection.
• Great Speech Structure: Organize your speech with a clear structure, including an introduction, body, and conclusion.
• Rhetorical Questions: Utilize rhetorical questions to stimulate thought and engagement.
• Memorable Sentence Structures: Create memorable sentence structures that stick in their memory and the audience remembers the key message.
• Public Speaking: Remember that public speaking requires practice, so rehearse your speech multiple times to boost confidence and delivery.

Moving towards the end , for effective communication, speech writing is a skill that can empower you to inform, persuade, and inspire your audience. This comprehensive guide has walked you through the essential steps, outlines, and examples to help you craft a compelling and memorable speech.

If you think you are good at speaking but not so good at writing and this thing bothers you a lot, then there is no harm in getting some help. We at MyPerfectWords.com can save you from embarrassment by helping you write an outstanding speech. 

With our custom essay writing help , you'll get a speech that not only communicates your message effectively but also grabs your audience's attention. So request ‘write my speech’ and buy speech today!

In need of instant speech help? Try our free AI tool, Essay Typer , to perfect your speechwriting.

Frequently Asked Questions

What is a good sentence starter for a speech.

In speech writing starting lines play a crucial role. You can start your speech with the following:

• Thought provoking question: "Have you ever wondered what it takes to change the world?"
• A powerful quote: "As Nelson Mandela once said, 'It always seems impossible until it's done.'"
• A surprising fact: "Did you know that every minute, over 500 hours of video are uploaded to YouTube?"
• An engaging story: "Let me tell you about a young girl who defied all odds to achieve her dreams."

What are the 10 principles of speech writing?

• Clarity: Make sure your message is clear and easily understandable.
• Purpose: Define the main objective of your speech and stick to it.
• Audience Awareness: Understand your audience's demographics, interests, and expectations.
• Structure: Organize your speech into introduction, body, and conclusion.
• Content Relevance: Choose topics and information that are relevant and meaningful to your audience.
• Engagement: Use storytelling, humor, and rhetorical devices to keep your audience interested.
• Authenticity: Speak sincerely to establish trust and connection with your audience.
• Language: Use simple and concise language appropriate for your audience.
• Impact: Deliver a memorable message that leaves a lasting impression.
• Practice: Rehearse your speech multiple times for smooth delivery and confidence.

Write Essay Within 60 Seconds!

Dr. Barbara is a highly experienced writer and author who holds a Ph.D. degree in public health from an Ivy League school. She has worked in the medical field for many years, conducting extensive research on various health topics. Her writing has been featured in several top-tier publications.

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How to Write a Speech

Last Updated: June 24, 2024 Fact Checked

This article was co-authored by Patrick Muñoz . Patrick is an internationally recognized Voice & Speech Coach, focusing on public speaking, vocal power, accent and dialects, accent reduction, voiceover, acting and speech therapy. He has worked with clients such as Penelope Cruz, Eva Longoria, and Roselyn Sanchez. He was voted LA's Favorite Voice and Dialect Coach by BACKSTAGE, is the voice and speech coach for Disney and Turner Classic Movies, and is a member of Voice and Speech Trainers Association. There are 7 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 2,978,576 times.

Giving an original speech for a class, event, or work presentation can be nerve-wracking. However, writing an effective speech can help to bolster your confidence. With careful planning and an eye for detail, you can write a speech that will inform, persuade, motivate, or entertain! Give yourself plenty of time to craft your speech and practice it several times for best results.

Sample Speeches

Drafting an Effective Speech

• If you are writing a speech for a class, make sure to check with your teacher to get details about the number and acceptable types of sources.

• If you are writing an informative or persuasive speech, then plan to arrange your speech with a problem and solution structure. Start the speech by talking about what is wrong, then explain how to fix the problem in the second half of your speech. [4] X Research source

Tip : Keep in mind that you can always refine your outline later or as you draft your speech. Include all of the information that seems relevant now with the expectation that you will likely need to pare it down later.

• For example, if you are writing a motivational speech about weight loss, then you might say something like, “Five years ago, I could not walk up a flight of stairs without needing to take a break halfway up.”
• If you hope to persuade audience members to reduce their use of fossil fuels, then you might start off by saying, “Gas-powered vehicles are the reason why global warming is threatening to destroy our planet.”

• For example, if you are giving a speech on increasing funding for Alzheimer’s research, it would be helpful to provide information on how common Alzheimer’s disease is and how it affects families. You could accomplish this with a combination of a statistic and an anecdote.

Tip: Keep your introduction less than 1 paragraph or 1 double-spaced page long. This will help to ensure that you do not spend too much time on the context and background before getting to the meat of your topic. [7] X Research source

• For example, in a speech about ending animal testing for cosmetics, you might start with a point about how animal testing is cruel, then explain that it is unnecessary, and then talk about the alternatives to animal testing that make it obsolete.

• For example, if you are about to cover the concept of delayed onset muscle soreness (also known as DOMS), then explain what it is in a nutshell first, then go into more detail about it and how it relates to your point, then end that section of your speech with a brief summary of the main point you are trying to make.

• In that moment
• The following week

• For example, if you have just described the effects of global warming on the polar bear population, conclude your speech by telling your audience about non-profit organizations that are working to protect the environment and the polar bear population.
• If you have just shared your weight loss story to motivate your audience, tell them what they can do to start their own weight loss journey and share resources that you found helpful.

Making Your Speech More Engaging

• For example, instead of saying, “Achieving and maintaining a healthy body weight is the pinnacle of human existence because it enables you to accomplish physical feats that boost your confidence and give you a sense of accomplishment,” say, “A healthy body weight allows you to do more physically, and this may make you happier overall.”
• Keep in mind that it is also important to vary your sentence structure. You can include a longer sentence once or twice per page to add variety to your speech. Just avoid using lots of long sentences in your speech. [15] X Research source

• For example, if you are giving a speech for a group of sales associates who are trying to increase sales of a new product called “Synergy,” then you might repeat a simple phrase to that effect, such as “Tell your customers about Synergy,” or you could simply say, “Synergy” a few times during your speech to remind your audience of this product.
• If you are writing a motivational speech about how running can help people to overcome emotional hurdles, then you might repeat a phrase in your speech to emphasize this idea, such as, “Run through the pain.”

• For example, if you are giving a speech about moose mating patterns, 2 numbers that show the decline in the moose population over a 50 year period may be a striking addition to your speech. However, sharing a complex set of moose population statistics would be less compelling and possibly even confusing to your audience.
• Choose quotes that are easy to follow and make sure that you explain how each quote you use supports to your argument. Try to stick with quotes that use simple language and take up no more than 2 lines on your page.

• For example, when describing your love of food in a motivational speech about becoming a chef, you might decide to include a joke and say something like, “I always wanted to become a chef, ever since I was a little kid and I discovered that people actually make donuts and they don’t just randomly fall from the sky.”

• Avoid relying on the slides to make the speech for you. You will still need to deliver your speech in an engaging manner. Only use the slides as a complement to your words.

• Make sure to read your speech out loud when you review it! This will help you to determine if it sounds natural and if there are any awkward sections that you can cut, smooth out, or explain more clearly. [22] X Research source

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• ↑ http://teacher.scholastic.com/writewit/speech/tips.htm
• ↑ Patrick Muñoz. Voice & Speech Coach. Expert Interview. 12 November 2019.
• ↑ https://www.write-out-loud.com/howtowritespeech.html
• ↑ https://www.academicwritingsuccess.com/7-sensational-essay-hooks/
• ↑ https://writingcenter.unc.edu/tips-and-tools/speeches/
• ↑ https://www.unr.edu/writing-speaking-center/student-resources/writing-speaking-resources/speech-introductions
• ↑ https://pac.org/content/speechwriting-101-writing-effective-speech

About This Article

To write a speech, start off with an attention-grabbing statement, like "Before I begin my speech, I have something important to say." Once you've gotten everyone's attention, move on to your strongest argument or point first since that's what audiences will remember the most. Use transitions throughout your speech, like "This brings us back to the bigger picture," so the audience doesn't get lost. To conclude your speech, restate the key points and leave your audience with a question or something to think about. To learn how to edit your first draft, scroll down! Did this summary help you? Yes No

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Speech Writing Tips: 27 Key Tips from Seasoned Pros

• Filed under: Featured articles , Public speaking articles , Public speaking tips and tricks , Speaking tips

Whether it’s your first speech or your hundredth, you might be feeling the anxiety build as you stare at a blank page. You need to wow your audience, but you’re not sure how. It can be stressful to create a moving speech from nothing, but you’re not alone. Below, I’ve compiled a killer list of speech writing tips from seasoned pros.

So, what are the best speech writing tips to remember? Choose the right topic for your audience, which is based on their interests and needs. To make your speech more interesting, avoid jargon, and use personal stories and humor in your speech. Make your transitions from subtopic to another smooth, natural, and flawless.

By the end of this article, you’ll know how to write an awesome speech from start to finish. So, let’s not waste another moment!

Table of Contents

Speech Writing Tips: The Audience

Before you begin writing your speech , you need to consider several factors about your audience. Without taking these points into consideration, your speech will fall flat or may even offend your audience, so don’t rush past this part.

#1 Who is my audience for this speech?

This is the first and most important question you need to ask yourself. The answer will dictate the path your speech should take. This first tip has everything to do with the people you’re talking to and nothing at all to do with you.

Why does your audience even matter? Isn’t your speech all about you?

No! If a speech needs to touch an audience, move them, or inspire them, the speaker needs to recognize the audience and adapt to them. Your job, before any other, is to figure out who your audience is and then write your speech around their needs and expectations.

For example, if your audience is a room full of young mothers at a convention aimed at small crafting businesses, you don’t want to come at them with a bunch of sports metaphors. That’s not to say they won’t understand or appreciate one of those thrown in for contrast and a new twist. However, it’s safe to assume they’d rather hear crafting anecdotes or small business stories instead of quips about the latest sports news.

On the flip side, if you’re speaking to a room full of lawyers on a retreat intended to relax and entertain them, you wouldn’t want to fill your speech with depressing cases and stories of judicial frustration. More on that in a moment though.

The bottom line is that you need to gauge who your audience is before you write a single word.

#2 Why is my audience here?

I touched on this briefly a moment ago, but I want to dig into it a bit deeper to drive my point home. Knowing who your audience is, is only half the equation. Understanding why they are there is the other half.

The “why” matters almost as much and who they are. For example, if the audience is there because it’s required, they may come into the speech feeling hostile and tense. A hostile audience is a closed-off audience; they’ll need to be handled with care.

If the audience has paid to be there, on the other hand, they are more likely to be receptive and open right from the start.

So, why are they there?

• Is their attendance voluntary or compulsory?

#3 What does the audience want from my speech?

You know who you’ll be speaking to and why they are there. Now, you just need to figure out what they want from your speech. If you know what they want to walk away with, you can deliver it.

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In my previous examples, we saw mothers at a convention for small crafting business owners, and we saw a bunch of lawyers on a relaxing retreat. Each of those groups will be at their events for a specific reason, and you need to know what that reason is.

They are both groups of professionals, but they each have very different expectations for your speeches. One group expects to learn from you or be inspired. The other group wants to be entertained.

How you handle these two situations should be based on their needs. So, what do they want to get out of your speech ?

• Are they there to learn?
• Are they there to be inspired?
• Do they want to be entertained?
• Do they want to be challenged?
• What do they hope to gain from your speech?
• Why is this topic important to this particular audience?

Remember, this isn’t about what you want them to get out of it; it’s about their needs and expectations. Your job is to make sure your words resonate with them, and that won’t happen if you don’t understand what they need.

How do I utilize these speech writing tips for my audience?

So, now you know who your audience is, why they are there, and what they expect from you. But what do you do with all this information?

#4 Research demographics

Jump online and research your audience’s specific demographics. Important factors may include:

• Political affiliations

#5 Be informed about the industry

Pay attention to current trends in their industries as well as past ones. Doing some research now can help your speech writing process in the long run, so take the time to dig deep.

#6 Understand the mission

Every event has a mission. Speak to the event organizers to get a better feel for the main mission of this event. This is a good time to ask more questions about the attendees, too.

#7 Check out the venue

Look up the venue and speak to the people in charge. Organizers often choose venues that are friendly to their causes or already have a good reputation in their circles.

#8 Research other speakers

It helps to look at past speakers for the group and how they were received. It’s also very helpful to do some research on fellow speakers at this particular event, if there are any.

Speech Writing Tips for Choosing A Topic

Though you will likely have instructions for the general theme of your speaking engagement, the specific topic will be up to you. Choosing the right topic for your audience and their needs can be a stressful part of writing a speech.

Choosing the wrong topic can make your speech a nightmare for you and your audience. So how do you choose the right speech topic for your audience? Using the previous speech writing tips to get to know your audience, you should already have some ideas about topics of interest to that group.

Just in case you’re still stumped, here are some more speech writing tips for choosing a topic.

#9 Explore relevant speech topics

While researching your audience, the event, and the venue, you probably stumbled across interesting tidbits of information about each. Use them. Even if they seem insignificant at first, everything is worth exploring at this stage.

Look at the bits of information floating around the group you’ll be speaking about. This can be something in the news, a hot topic on social media, or new legislation that could affect the group.

#10 Ask event coordinators for speech ideas

Event coordinators will have a clear picture of the event, the main focus, and the interest of the attendees. Ask the coordinator for suggestions on topics. They may be willing to share the list of topics already being discussed by other speakers, too.

Knowing what other people will be talking about can help you choose a smaller niche or expand on that topic. It can help you avoid redundancy, too.

#11 Ask social media for speech topics

Harness the power of social media by asking your followers what kinds of topics they’d like to explore. Even if these people won’t be in that audience, if they’re familiar with the main theme, they probably have an idea of what kind of speech they’d enjoy hearing.

Writing the Speech

You’ve done a lot of research, spoken to important people, and have a solid plan for impressing your audience. Now comes the hard part.

Getting your ideas and facts down onto paper can be frustrating and incredibly stressful. What will you say? How will the audience react? What if you don’t make sense?

These next tips can help you nail the writing process and produce your finest speech yet.

#12 Write your speech outline first

Outline your speech before you begin writing the words you’ll be speaking. This helps you stay on topic. It also gives you an opportunity to test out the flow of ideas and pacing.

If anything in your outline seems out of place, you have an opportunity at this point to make room for it, or just chuck it. Don’t hang onto stubborn bits past the outline stage. If it just won’t fit, don’t try to force it. You’ll only frustrate yourself. Save that bit for another speech.

#13 Write Your Speech Introduction Last

It may seem counterintuitive to write the beginning last, but hear me out.

Your speech introduction is one of the most important parts of your speech. This will set the tone for the entire speech. Sometimes, it’s hard to get past that first step and get to the meat of your speech because you aren’t entirely certain what your speech is about yet.

So, skip the intro and start working on the body first. You’ll edit that draft over and over, fine-tuning it to perfection. And once you’re done, you will know exactly what your speech is about.

That’s the point where you can nail your introduction, touching on a few key points, and getting your audience ready for the main event.

When you do begin your introduction, lay it out in a simple way. Introduce yourself, talk about your purpose, mention your key points briefly, and establish credibility so your audience can trust you. If you can add some humor at this point, that would help relax your audience, but only do so if it’s appropriate for the occasion.

Your speech introduction is your hook. This is the way you grab attention. Use this moment to engage the audience, too. Eye contact, body language, and asking questions right from start will draw attention.

But a good hook needs more than these tricks. You need to get attendees to want to stay and listen.

Some hooks include:

• A puzzling question
• Posing a dilemma
• Or a combo of all of these

If you’re still stuck on introduction ideas, you can watch a few speeches from popular orators to get a feel for it.

#14 Use personal stories and humor in your speech

After your outline is done, look at your subtopics and choose a few to add personal stories too. It’s best to put personal anecdotes with the most important parts of your speech to help those aspects stand out. Adding a personal touch keeps audiences engaged and interested.

Don’t waste your anecdotes on minor points, unless they add something bigger than entertainment to the mix.

Make sure your anecdotes don’t pull focus from your topic. If people are too connected with your story, it could pull their attention away from the real point of your speech. There is a balancing act here.

#14 Use repetition when writing your speech

Humans are creatures of habit and routine. Both habits and routine come from the repetition of actions, thoughts, and words. Use that to your advantage when you write your next speech.

Pick a short phrase to repeat throughout your speech. It will trigger a subconscious reaction in your audience and help them pay attention. It will help them remember your points, too.

An example of repetition in a speech is Winston Churchill’s “We shall fight on the beaches; we shall fight on the landing ground” speech . Everyone knows and remembers most of it. It’s the repetition of “we shall fight” that made this speech memorable.

#15 Remember that your audience is not you

You were asked to make this speech because you’re an authority. Your job is to impart your knowledge or to entertain your audience, but you have to remember that they’re not you.

The attendees may be interested in your topic, but they don’t have the same knowledge you do ; that’s why you are up there talking and not them. So, this speech writing tip is here to remind you to be a teacher, a guide, and an authority.

Your audience is interested in what you have to say. They will want and need specifics, facts, sources, and information. It’s your job to give it to them. Though each person listening may have some knowledge on your topic, you need to be sure your words and points are clear to someone who might not know much at all.

#16 Don’t patronize or talk down to your audience

Yes, you’re an authority. People will be looking to you for guidance and information. However, you’re not their parent. You’re not above them or more important than they are. Be careful not to cross the line from friendly expert to overbearing know-it-all.

#17 Choose jargon carefully

You want to write and speak naturally, but using too much industry jargon can be just as bad as using none at all. Be sure to choose appropriate industry jargon sparingly, but not too little.

Jargon helps build your credibility, while too much makes you sound desperate.

#18 Nail your speech transitions

You’ll need to go from one subtopic to another in a smooth, natural, and flawless way . This can be a major sticking point for some people.

One of my favorite ways is to put an anecdote between two subtopics to help bridge the gap. Most personal stories have multiple meanings and lessons to be learned. Put an anecdote between two closely related subtopics to help.

You can also use the recap method to transition between subtopics. It’s as simple as saying, “We explored this and this, but let’s turn to this for a moment”, and then continue on. This works best with subtopics that are naturally close together.

#19 Write a great speech ending

Hey, no pressure, but you need to write an awesome speech ending. This is your chance to recap briefly, excite the audience, and add your call to action.

What did your audience want and need from your speech? What was the point of the entire thing? The ending of your speech is where you show your audience that you delivered exactly what they needed.

A call to action can be as simple as signing up for your mailing list or as complex as voting or buying something. Whatever it is, make it clear that your speech has been persuading enough to give the attendees what they need.

One major problem a lot of speeches have is that they wander. It’s a common mistake to let your speech meander back and forth over a variety of topics.

While it may make total sense to you as you write it and even practice it, you must remember that your audience will probably get lost with your ramblings or lose interest in what you have to say.

Here are some speech writing tips to keep your speeches focused.

#20 Keep a narrow focus for your speech

It’s exciting to get up in front of people and talk about your passions. The problem many speakers run into is the desire to cram too much information into a short span of time . This confuses audiences and muddies your point.

Instead of putting every idea into your speech like a blanket, think of your speech as a thread in a bigger tapestry. You aren’t there to show them the entire picture; you’re there to show them details on one important part.

If you stay focused and on topic, your audience will get more out of your speech than if you try to cover every possible point. Besides, if you stay focused now, you are more likely to be asked back for another speech on another part of your tapestry.

#21 Keep your speech simple

This speech writing tip isn’t as much about wowing your audience as it is to caution against too many of those tactics at once . It’s tempting to fill speeches with various “tricks of the trade” to keep attendees glued to their seats, but it can backfire.

If you keep your speech simple and to the point, listeners are more likely to remember what you said. That means they’ll get a lot more out of your speech than the generic memory of you being really fun to watch.

• Use short sentences
• Use simple language appropriate for the audience
• Don’t ramble
• Cut extraneous words that don’t add value

#22 Write your speech like you speak

Too many people ignore this speech writing tip—don’t be one of them! You need to write your speech like you speak. That means using everyday language and even colloquialisms where appropriate.

By keeping your speech natural, it’ll help you stay comfortable and confident, which then helps you stay on topic. Adding big words you don’t normally use will only distract you and your audience.

#23 Stick to the facts to write an impressive speech

Understandable, it’s easy to get sucked into the excitement of passionate topics. When people are excited about something, they tend to exaggerate. Since exaggeration is sometimes considered as one branch of lying , that tendency can get you in trouble when writing a speech.

Elaboration is one thing—and it’s a good thing to do in your speech—but it’s a slippery slope from elaboration to exaggeration. Be sure you can cite your sources at any given moment.

Stick to the facts and you won’t find yourself in front of an audience shaking their heads in disbelief. Even if your facts are wild, if you can back them up with sources, you’ll keep your audience listening.

#24 Try to sound normal

Another big issue speakers face is sounding unnatural. There is a stiffness or obvious discomfort to some speakers that can make the audience feel uncomfortable. Some of this is due to anxiety over public speaking, but some has to do with poor word choice while writing the speech.

These tips will help you write a more natural-sounding speech.

• Use common terminology for the industry, but avoid difficult to pronounce words.
• Ask questions to keep the audience engaged. Speakers and audiences are more comfortable when it feels like a conversation.
• Laugh, smile, and gesture as if you were speaking to a friend. Obviously, you don’t want to laugh and smile if it’s a somber event, but use socially acceptable emotions and behaviors to keep yourself relaxed.
• Be open, honest, and human. If you know you’ll be nervous, add it to your speech. Poorly veiled discomfort can infect audiences, too. Showing your vulnerability will help show your human side while setting the audience at ease. And writing it in the speech in advance can help alleviate some of the stress.
• Write your speech with contractions. Say things like “I’m” instead of “I am” and “they’re” instead of “they are” to keep your tone friendly.

Practice Makes Perfect

You’ve researched, outlined, written, and edited your speech. Pat yourself on the back, but you’re not done yet.

#25 Read your speech out loud

Seeing the same words over and over on the page can start to muddle your brain. It’s a fact. The more you look at your speech, the less likely you are to see the mistakes .

The only real way to overcome this is to read your words out loud. You can do this alone or with a friend, but you must not skip this part of your preparation.

When you read your words out loud, your brain will often autocorrect your mistakes, just like it does while writing and editing silently. The difference this time is that your ears will now catch the mistake and give you the chance to fix it.

So, for example, if you’re reading your speech and your mouth says one thing while the paper says something else, you know there’s an issue. Stop, examine the problem, and make corrections.

If you continue to stumble over places in your speech where it is grammatically correct and is mistake-free, your brain is telling you there’s still a problem. Maybe it doesn’t sound as natural as you thought. Maybe it’s the wrong tone.

Whatever it is, your brain, eyes, and ears are trying to tell you there’s an issue. Don’t ignore these situations.

#26 Record your speech

If you can’t figure out what the problem is while reading aloud, record yourself. This can be audio or video; it doesn’t matter. Just record your speech and then replay it.

You may be able to spot the mistake by listening or watching. If you’re still stumped why it sounds odd, ask a friend or two to help.

#27 Time yourself

When your speech is done, you have one more job to do. Time yourself. It seems so simple and obvious, but many people forget this step.

Writing a speech is an arduous task sometimes, and once it’s done, you may feel great relief. But if you don’t time yourself giving your completed speech, you may find yourself on speech day talking too long or not long enough.

While timing, if you keep coming up short, try these tricks to lengthen the speech:

• Add pauses for emphasis
• Speak slower
• Practice suitable gestures and body language
• Add more content

If your speech is coming up too long, try these tips to shorten it:

• Speak faster, but not too fast
• Add more contractions
• Remove extra sentences
• Check for the bad kind of repetition or overstating facts
• If all else fails, you may need to cut sections

These speech writing tips cover the planning, research, writing, and practice stages. No matter where you’re running into difficulties in writing your speech, there should be something here to help. And if you’re completely stumped or too nervous to even begin, just follow the steps in order.

I’m always looking for more tips and tricks to share with my readers. If you’ve developed your own processes and would like to share, I’d love to hear from you.

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I have been teaching and blogging about public speaking since spring 2007. Here, I am sharing the wisdom of how to cope in different public speaking situations.

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How to Write a Speech: A Guide to Enhance Your Writing Skills

Speech is a medium to convey a message to the world. It is a way of expressing your views on a topic or a way to showcase your strong opposition to a particular idea. To deliver an effective speech, you need a strong and commanding voice, but more important than that is what you say. Spending time in preparing a speech is as vital as presenting it well to your audience.

Read the article to learn what all you need to include in a speech and how to structure it.

Table of Contents

• Self-Introduction

The Opening Statement

Structuring the speech, choice of words, authenticity, writing in 1st person, tips to write a speech, frequently asked questions on speech, how to write a speech.

Writing a speech on any particular topic requires a lot of research. It also has to be structured well in order to properly get the message across to the target audience. If you have ever listened to famous orators, you would have noticed the kind of details they include when speaking about a particular topic, how they present it and how their speeches motivate and instill courage in people to work towards an individual or shared goal. Learning how to write such effective speeches can be done with a little guidance. So, here are a few points you can keep in mind when writing a speech on your own. Go through each of them carefully and follow them meticulously.

Self Introduction

When you are writing or delivering a speech, the very first thing you need to do is introduce yourself. When you are delivering a speech for a particular occasion, there might be a master of ceremony who might introduce you and invite you to share your thoughts. Whatever be the case, always remember to say one or two sentences about who you are and what you intend to do.

Introductions can change according to the nature of your target audience. It can be either formal or informal based on the audience you are addressing. Here are a few examples.

Addressing Friends/Classmates/Peers

• Hello everyone! I am ________. I am here to share my views on _________.
• Good morning friends. I, _________, am here to talk to you about _________.

Addressing Teachers/Higher Authorities

• Good morning/afternoon/evening. Before I start, I would like to thank _______ for giving me an opportunity to share my thoughts about ________ here today.
• A good day to all. I, __________, on behalf of _________, am standing here today to voice out my thoughts on _________.

It is said that the first seven seconds is all that a human brain requires to decide whether or not to focus on something. So, it is evident that a catchy opening statement is the factor that will impact your audience. Writing a speech does require a lot of research, and structuring it in an interesting, informative and coherent manner is something that should be done with utmost care.

When given a topic to speak on, the first thing you can do is brainstorm ideas and pen down all that comes to your mind. This will help you understand what aspect of the topic you want to focus on. With that in mind, you can start drafting your speech.

An opening statement can be anything that is relevant to the topic. Use words smartly to create an impression and grab the attention of your audience. A few ideas on framing opening statements are given below. Take a look.

• Asking an Engaging Question

Starting your speech by asking the audience a question can get their attention. It creates an interest and curiosity in the audience and makes them think about the question. This way, you would have already got their minds ready to listen and think.

• Fact or a Surprising Statement

Surprising the audience with an interesting fact or a statement can draw the attention of the audience. It can even be a joke; just make sure it is relevant. A good laugh would wake up their minds and they would want to listen to what you are going to say next.

• Adding a Quote

After you have found your topic to work on, look for a quote that best suits your topic. The quote can be one said by some famous personality or even from stories, movies or series. As long as it suits your topic and is appropriate to the target audience, use them confidently.  Again, finding a quote that is well-known or has scope for deep thought will be your success factor.

To structure your speech easily, it is advisable to break it into three parts or three sections – an introduction, body and conclusion.

• Introduction: Introduce the topic and your views on the topic briefly.
• Body: Give a detailed explanation of your topic. Your focus should be to inform and educate your audience on the said topic.
• Conclusion:  Voice out your thoughts/suggestions. Your intention here should be to make them think/act.

While delivering or writing a speech, it is essential to keep an eye on the language you are using. Choose the right kind of words. The person has the liberty to express their views in support or against the topic; just be sure to provide enough evidence to prove the discussed points. See to it that you use short and precise sentences. Your choice of words and what you emphasise on will decide the effect of the speech on the audience.

When writing a speech, make sure to,

• Avoid long, confusing sentences.
• Check the spelling, sentence structure and grammar.
• Not use contradictory words or statements that might cause any sort of issues.

Anything authentic will appeal to the audience, so including anecdotes, personal experiences and thoughts will help you build a good rapport with your audience. The only thing you need to take care is to not let yourself be carried away in the moment. Speak only what is necessary.

Using the 1st person point of view in a speech is believed to be more effective than a third person point of view. Just be careful not to make it too subjective and sway away from the topic.

• Understand the purpose of your speech: Before writing the speech, you must understand the topic and the purpose behind it. Reason out and evaluate if the speech has to be inspiring, entertaining or purely informative.
• Identify your audience: When writing or delivering a speech, your audience play the major role. Unless you know who your target audience is, you will not be able to draft a good and appropriate speech.
• Decide the length of the speech: Whatever be the topic, make sure you keep it short and to the point. Making a speech longer than it needs to be will only make it monotonous and boring.
• Revising and practicing the speech: After writing, it is essential to revise and recheck as there might be minor errors which you might have missed. Edit and revise until you are sure you have it right. Practise as much as required so you do not stammer in front of your audience.
• Mention your takeaways at the end of the speech: Takeaways are the points which have been majorly emphasised on and can bring a change. Be sure to always have a thought or idea that your audience can reflect upon at the end of your speech.

How to write a speech?

Writing a speech is basically about collecting, summarising and structuring your points on a given topic. Do a proper research, prepare multiple drafts, edit and revise until you are sure of the content.

Why is it important to introduce ourselves?

It is essential to introduce yourself while writing a speech, so that your audience or the readers know who the speaker is and understand where you come from. This will, in turn, help them connect with you and your thoughts.

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The Art Of Writing Effective Speeches

Imagine that you have been asked to emcee at an event tomorrow. What’s the first thing you’re going to do?…

Imagine that you have been asked to emcee at an event tomorrow. What’s the first thing you’re going to do? You’re most likely going to write down your speech and rehearse it till you feel confident. You’ll probably think about ways to connect with the audience and adjust your speech accordingly.

Speech writing is more common than we realize. Whether it’s wedding vows or farewell speeches, there are many times when we find ourselves making a speech. Writing a speech is easier than it sounds. Read on to learn tips that will help you write impactful speeches.

What Is Speech Writing?

A speech is a form of formal spoken communication that an individual delivers with the proper choice of words, expressions and examples. Its purpose is to explain, inform or persuade others. Speech writing is the art of writing a message for an audience that can captivate and influence them.

Writing a speech is different from writing any other piece of written communication because you write to be heard and not to be read. Effective speech writing not only helps you connect with a large number of people, it also helps you direct them towards a particular agenda. The ability to write and deliver good speeches will help you at conferences, client meetings and even dinner parties!

If you feel that drafting a speech is an unusual activity, here are a few real-life examples of speech writing that will change your mind:

Employees often use PowerPoint presentations to get their message across—whether it’s about a new business strategy or new initiatives. They’re usually required to explain those slides so that the audience understands their points. Employees often draft a speech to communicate their ideas during such presentations.

Educational institutions often invite chief guests for graduation ceremonies, where the chief guest delivers a speech. Typically, these speeches are inspiring and filled with good wishes for the graduating students. Chief guests often read from a speech that they have drafted beforehand.

Techniques For Writing A Speech

Anybody can learn how to become a speechwriter—it’s a skill that can be developed with patience and persistence. Here are a few powerful strategies for writing compelling speeches:

Monitor Language And Style

Use language appropriate to your audience. Make your speeches interesting by including real-life examples and quotes. Avoid using complex words and jargon. Deliver your speech with appropriate nonverbal cues that help draw your audience in. For instance, use an even tone, pause when needed, maintain eye contact and stand straight without fidgeting.

Make Room For Questions

An effective way to liven up your speech is to ask your audience open-ended questions. Not only does it engage them but it also helps them remain focused. Prepare a set of relevant or related questions in advance. You may also conclude your speech with a thought-provoking question.

Pause At The Right Moments

A powerful pause adds impact to a sentence. When writing a speech, group your sentences into short paragraphs and use the paragraph breaks to take a pause. Don’t be afraid to wait for a few seconds before speaking again. The drop and rise in your voice as you begin speaking after a pause will help you emphasize key points.

Use The Power Of Three

Words and messages are best remembered in groups of three. Group your ideas into threes and use alliteration to make them memorable. An example is,  “Live, laugh and love is the motto we live by.” The power of three makes speeches impactful.

Implement Dramatic Contrast

When you place two opposing ideas or viewpoints together, you create a dramatic contrast. This method is extremely useful if you want to surprise your audience and draw them into your speech. Here’s an example:  “Five years ago, we had nothing, but look at us today! Our earnings have doubled every quarter and we have opened offices in five cities.”

Effective Tips For Speech Writing

Here are a few tips that will help you write effective and impactful speeches:

Write down the  purpose or goal of the speech before you start drafting it and understand whether you’re trying to inspire, educate or entertain your audience

Your speech should be tailored to your audience so read the room before you include informal words or slangs

You don’t want to overwhelm your audience by speaking for too long so practice making your speech and time yourself

Make sure that there’s a beginning, a middle and an end, ensuring that you maintain continuity between the main ideas

Your opening is your best shot! Use humor or personal anecdotes to connect with the audience

Harappa Education’s Writing Proficiently course will teach you effective ways of writing your thoughts and ideas. The PREP (Point, Reasons, Example and Point) Model will help you structure your points. Discover how to tell your story in a way that will make everyone sit up and take notice.

Explore topics & skills such as Writing Skills , Process of Writing , 7 C’s of Communication , How to Make an Effective Presentation & the Rule of Three from Harappa Diaries and deliver your ideas with precision.

Speech Writing Format for Class 11 and 12, Topics and Examples

Speech Writing Explained

Your guide for writing the perfect speech in your class 11, 12 examinations. In this article you will learn all about speech writing, Format of Speech writing, examples and also solutions to previous years English  question papers. Don’t miss out the tips for writing a great speech in English.

• Speech writing Class 11,12
• Speech Writing Format Class 11, 12

Speech Writing Tips for Class 11 and 12

Speech writing examples, speech writing faqs.

• 10 Examples of Speech writing
• Tips to score more in Speech writing Questions

What is a speech?

Speech refers to a formal address or discourse delivered to an audience.

Speech writing Class 11,12 

Speech Writing – In an examination, nothing is written purposelessly. All the writing tasks have a purpose. Before writing a speech, make sure you are writing to inform people, to persuade them, to convince them, or to entertain them. Clarity of purpose will ensure clarity in the choice of style and vocabulary.

In the writing section (Section-B of Class 12 English paper ), Speech writing comes as a Very long answer type question (5 marks) with the maximum prescribed word limit of 120-150 words.

Generally, there is a choice (internal) between the following:-

1. Debate writing

2. Article writing

3. Speech writing

4. Report writing 

Talking about marks, it comes as a 5 marks question. The breakup of marks for class 12 English writing skills – speech writing (as per CBSE Marking scheme ) is as follows:-

Speech Writing Format Class 11, 12 

Speech Writing Format – In order to write a perfect speech, we must be well acquainted with the topic and must possess a wide range of vocabulary, a thorough knowledge of the subject, some research, and excellent organizational skills. Here are the ideal format and tips to help you write your perfect speech.

A perfect speech must consist of:-

1. HEADING – The heading should be catchy and in not more than 5-6 words. You can go as creative as you want with this one just make sure you do not devote too much time to it in the exam.

2. OPENING LINE- This includes salutations, introduction, and the topic. Make sure you do not mention your personal details (name, school name, etc.).

Speech writing Example – Respected Principal, teachers, and my dear friends! Today, I (the name is given in the question) stand before you all to speak on the topic “(given in the question)”.

OR you could start with a quote related to the topic and then go with the salutations and introduction.

1. BODY- It is the main part of your writing piece.

2. It is always prescribed that you begin with a short introduction on the topic, it’s meant to be precise.

3. Then you need to explain the current situation, the problems (if any), and whether after any corrective actions, betterment in the situation has been observed or not.

4. It may include advantages/ disadvantages depending upon the topic in question.

5. Now here, it is important you follow a sequence. It is possible that you have too many points or very few points. When you have a lot of varied points, it is better you choose a few best ones and write a line on each. In case you have very few already, explain them in at least two lines each.

6. You have to strictly follow the prescribed word limit in a limited time frame so just do not go on writing and writing.

7. MOST IMPORTANT- Always begin with your strongest point. You can accommodate the weaker ones in between and end with another strong point.

8. Feel free to give your personal opinion in one or two lines.

9. It is very important that you do not deviate from the topic. There are chances you may get ideas linking from one to another that may deviate you from the main point. You have to refrain from doing so.

10. SOLUTION/CONCLUDING PARAGRAPH- Now, it is to be remembered that wherever you elaborate a problem, you always have to mention the steps being taken to improvise the situation and suggest a few solutions as well.

Now, it would be great if you could add a few quotes relating to motivating the people to take action.

Here also, the rule of STRONG-WEAK-STRONG applies.

1. Last but not the least, the concluding line, thanking the audience for their cooperation and their patience. It is very important to conclude what you’ve started. Never leave a speech or for that matter, any of your answers open-ended.

Below is an example from the Sample Paper by CBSE.

SPEECH WRITING: IMPORTANCE OF CLEANLINESS

Suggested value points:

• Importance of Cleanliness – School, home & Surroundings • Present status • Prevents diseases • Need to practice? • Reflects the character of the nation • Benefits of Cleanliness • Conclusion

Tips on Speech writing – Here are a few valuable tips for you to attempt the class 12 English writing skills – speech writing question in a better way-

1. Make sure you use language which is suitable for the audience you are addressing. Usage of complex vocabulary for addressing children is not advisable.

2. Usage of quotes is highly recommended. Quotes can be used at the time of commencement or as an ending statement. A quote in the middle of the speech would also be fine.

3. Make sure you write in paragraphs.

4. Practice previous year question papers.

5. Read as many samples as you can. It will give you an idea as to how they are actually written.

6. Read newspaper editorials or opinions. They give new ideas and opinions that may help during exams.

7. Plan before you pen. Just make a list of all your important points on the rough sheet (last sheet of your answer booklet) so that you do not forget relevant points while writing. This also helps you in maintaining a sequence, which is very important.

8. The presentation is very important.

9. Make sure you double-check for grammatical accuracy and spellings. They carry marks.

10. Leave an adequate number of lines between paragraphs to make it look clean.

11. Underlining the main points is very important. But it is advised to do it after finishing your exam. Use a pencil and scale for underlining.

12. Always have a few general quotes in handy. They help in the presentation and show that you’re prepared.

Speech Writing Question Answers – Previous Years solved questions (Sample)

Below are a few solved questions for you so that you get an idea as to how to attempt class 12 English writing skills – speech writing question well. Remember, the more you read and practice, the better it is. As per, CBSE guidelines, it should not exceed the prescribed word limit of 150-200 words.

1. As Mukul / Mahima of Alps Public School, write a speech to be delivered in school assembly highlighting the importance of cleanliness suggesting that the state of cleanliness reflects the character of its citizens. (150-200 words) (10) (CBSE Sample Question Paper 2018-19)

IMPORTANCE OF CLEANLINESS.

In the words of the great John Wesley, “Cleanliness is next to godliness” Good Morning respected principal, teachers, and my dear friends. Today, I, Mukul/Mahima, stand before you all, to highlight the importance of cleanliness.

Cleanliness is the state or quality of being clean or being kept clean. It is essential for everyone to learn about cleanliness, hygiene, sanitation and the various diseases that are caused due to poor hygienic conditions. It is crucial for physical well-being and maintaining a healthy environment at home and at school. An unclean environment is an invitation for a lot of mosquitoes to breed in and spread deadly diseases. On the other hand, not maintaining personal hygiene leads to a lot of skin problems and decreased immunity.

The habits learnt at a young age get embedded into one’s personality. Even if we inculcate certain habits like washing hands before and after meals, regular brushing and bathing from a young age, we are not bothered about keeping public places clean. For this, on 2nd October, 2014, the Indian Prime Minister launched a nation-wide cleanliness campaign, “ Swachh Bharat” to provide sanitation facilities to every family, including toilets, solid and liquid waste disposal systems, village cleanliness, and safe and adequate drinking water supply. Teachers and students of schools are joining this ‘Clean India Campaign’ very actively with great fervour and joy.

Good health will ensure a healthy mind, which will lead to increased overall productivity resulting in higher standards of living, thus developing the economy. It will boost India’s international image. Thus, a clean environment is a green environment with less people falling ill. Cleanliness, hence, is defined to be the emblem of purity of mind.

2. You are Ali/Alia, Head girl / Head boy of your school. You are deeply disturbed by the rising cases of aggressive behaviour of students in your school. You decide to speak during the morning assembly about it. Write a speech on ‘Indiscipline in Schools’. (150 – 200 words) (10) (CBSE ALL INDIA Board 2017-18)

INDISCIPLINE IN SCHOOLS

It has been reported that number of fights and cases of bullying has gone up tremendously in the last few months in our school. Good morning to one and all present here. Today, I, Ali/Alia, your head boy/girl stand before you to throw light upon the grave issue of “Increasing Indiscipline in Schools”.

It has been brought into lime light that disobedience of teachers, bullying, fights with peers, truancy and insults is becoming a common trend. Not only this, there have been complaints of parents witnessing a shift in their children’s attitude. This is resulting in a lot of children getting hurt emotionally, mentally and physically. The impact this attitude is having on kids at early age is disastrous and irreversible.

Not to forget the damage that has been done to the school property. Stealing chalks, scribbling on desks, walls and washroom doors, destroying CCTV cameras and the list goes on. By doing this, we are only letting us deprive ourselves of the amenities being provided to us.

After a lot of meetings, lack of proper guidance, excessive use of social media and peer pressure have been observed to be the root causes of the problem. The counsel is taking steps to improve the situation. Life skill classes are being made mandatory for everyone. Teachings will include counselling, motivation and inculcating friendly values. Seminars for parents and students will be regularly organised. A counsellor to help you all share your feelings, grudges and sharing your personal problem is being made available. We are doing everything we can and expect the same from you.

So, let’s join our hands together and build an environment where we encourage, motivate, help and be kind to each other for we are good and civilised beings capable of a lot of love.

3. The recent rise in incidents of violent behaviour of students is a matter of concern for all. The problem can be curbed if students learn how to manage anger. Write a speech on the topic in 150-200 words to be delivered in the school morning assembly. (10) (CBSE COMPARTMENT JULY 2018)

HOW TO MANAGE ANGER

Honourable Principal, Respected teachers and my dear friends, today I would like to share with you few “Ways to Manage Anger”.

The growing intolerance among the new generation resulting in violence towards teachers is a matter of grave concern. The old-age guru-shishya parampara is losing its sheen. Aggressiveness in students may be triggered by several things: as a self-defence reaction, stressful situation, over-stimulation or lack of adult supervision.

It has become the need of the hour to curb the situation. Life skills classes shall be inculcated in the time-table. Teachers should be given training to handle such defiant and hostile behaviour. Meditation and deep breathing also helps and thus, should be practiced every morning. Students must be taught to count till 10 before reacting in anger. Also, sessions on anger management and it’s far-reaching importance must be held.

Remember, Anger is one letter short of danger. It makes it all the more important to be able to diffuse one’s anger. It’s never too late to begin because a wise man once said,

“For every minute you remain angry, you give up sixty seconds of your peace of mind.”

Related – Free Online English Test – MCQ Test Series

4. Write a speech in 150-200 words on ‘Benefits of early rising’ to be delivered by you in the morning assembly of your school. You are Karuna/Karan, Head Girl/Head Boy. (10) (CBSE 2016)

BENEFITS OF EARLY RISING

Honourable Principal, Respected teachers and my dear friends, today I, Karuna/Karan, your Head Girl/Head Boy stand before you all to highlight the far-reaching “Benefits of Early-rising”.

“Early to bed and early to rise, makes a person healthy, wealthy and wise.”

The words of Benjamin Franklin have been backed by science. It has been proved that morning people are persistent and proactive. It leads to better performance, greater success, and higher standards of living. Rising up early also relieves stress and tension because it gives you the time to squeeze in a workout before you get distracted. This is why; morning people tend to be healthier and happier as well as have lower body mass indexes.

For this, one needs to maintain a proper schedule and has to go to bed on time. You should restrict the usage of gadgets immediately before going to bed and these tiny steps will help you become an early riser. Researchers have also said that early morning is the best time to study and gain knowledge. This will help you in staying ahead in the class and keep your grades up. Most entrepreneurs are early risers as they believe it is the key to a successful, happy and content life.

Hence, if you don’t develop a habit of waking up before the rest of the world, you won’t be able to change the world.

5. Your PGT English Ms. Geetha is a short story writer also. ‘Sky is not Far’ is a collection of her latest short stories. This book has won a national award. Write a speech in 150 – 200 words you will deliver in her honour in the morning assembly. (10) (CBSE DELHI – 2017)

IN HONOUR OF Ms. GEETHA’S ACHIEVEMENT

Good morning everyone! Today, I stand before you all to bring into limelight the “Commendable Achievements of our PGT English teacher Ms. Geetha”.

Ms. Geetha has made all of us proud by winning the National Award for her book “SKY IS NOT FAR”. The book is all about the infinite possibilities in life and that there is no such word as “impossible”. The word itself says, “I M POSSIBLE”. Nothing is unachievable if we have decided what we want and are working for it. It is very important to have a positive outlook and be fearless.

Through her book, she has given us all hope and motivation.

We all know what an articulate writer she is; she masters the art of short story-writing. She has contributed immensely and profoundly to the school’s literary society. Her works have a special place in the school library. A versatile writer, as she is, she has written books on various themes. Her other books are a work of triumph.

Thus, we congratulate her on this very special occasion. It is a proud moment not only for her, but for the entire school. She has set an example for all of us. Indeed, the sky is not far.

Once again, Congratulations, ma’am! Today is your day.

BELOW IS THE LINK TO THE SAMPLE PAPER ALONG WITH ITS’ MARKING SCHEME:

• SAMPLE QUESTION PAPER
• MARKING SCHEME

ALL THE BEST! A GOOD TRAVELLER LEAVES NO TRACKS. JUST LIKE IT, A GOOD SPEECH LACKS FAULT FINDING.

1. What is speech writing? A1. Speech writing is a form of writing in which we write a speech or a formal disclosure to an audience on a general topic.

2. How to write a speech? A2. A speech should be written according to its format:

Opening line

• Introductory paragraph

3. What is the marks weightage and breakup of marks for class 11 speech writing? A3. Speech writing is of 5 marks. The breakup of these 5 marks is as follows-

• Format carries 1 mark
• content is for 2 marks
• expression has 2 marks.

4. In how many words should we write a speech for class 11? A4. The word limit for speech writing is 120-150.

5. What are the important topics for speech writing? A5. Important topics for speech writing are as follows:

• Importance of cleanliness
• Importance of health
• Global warming and climate change
• Importance of hard work
• Importance of discipline
• Social media: Boon or Curse?

6. How can we score full marks in speech writing? A6. You can score full marks in speech writing easily with the following tips and tricks:

• When you have a variety of points, choose the few best ones and write one line on each point.
• Always begin your content with the strongest point.
• Do not deviate from the given topic.
• Add a few quotes to make it impressive.
• Do not use complicated or elaborate vocabulary.
• Plan before your pen.

7. Give two examples of endings of speech. A7. In the ending of speech, we can write these phrases:

• Quotes motivating people to take action.
• We can suggest solutions

8. Give two ways to start a speech. A8. The two ways to start a speech are as follows:

• Start with a quote.
• Start with salutations and introductions.

9. Should we add a title to a speech? A9. Yes, we should add a title to our speech.

10. How many paragraphs should be there in a speech? A10. Ideally, there should be three paragraphs in a speech, as follows-

• Main paragraph

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Speech Structure: The Complete OBC Guide

What makes a great speech? The content, of course, but also the structure. All great speakers overlay their content on a well-known structure. 

Your speech structure is the glue that binds your points together. Without it, you cannot really have the impact you desire to have on the audience.

The beauty of this is that a good structure is so subtle it is almost invisible. Its effectiveness is only evident in its impact.

Speech writing can be intimidating for some, however, we have incorporated plenty of speech examples to get a complete understanding. We aim to explain a proper structure that can be applied to any of your speeches.

There are four things you need to keep in mind about this:

Table of Contents

What is the purpose of your speech?

Can too much content be harmful, who is the audience, informative speech, persuasive speech, argumentative speech, demonstration speech, humorous speech, strong statement, visual prop or demonstration, personal anecdote, problem or strong statement, summary on writing your introduction:, credibility, cause and effect:, problems and solutions:, lucky number three, summary on writing your body:, call to action, inspirational, key takeaway, summary of writing your conclusion:, meta description:, picking the right topic.

The content of a speech can largely determine how the audience receives it. For this, you will need to accurately assess who is going to be listening to your speech. There are some questions you need to ask before sitting down to write this speech.

Do you intend to introduce a concept or argue on a controversial topic? Is your purpose of imparting knowledge or guiding the audience through a demonstration? It is essential to have your intentions cleared; otherwise, you can risk creating a speech with no direction.

We understand that as daunting as speaking can be, it is, at the same time, fascinating. When you pick a topic that you are passionate about, it is easy to find yourself packing the speech with all kinds of information. However, in doing so, you can overwhelm your audience.

There is such a thing as too much information. You need to make sure that whatever information you do include is impactful and influential. Aim for something short but memorable. Pick one takeaway message and gear your speech towards that objective.

While it is vital to pick a topic that interests you, it is equally important to make sure that it can grab the audience’s attention. What is the target demographic for your speech? What is the setting for this speech? Is it a particularly controversial topic?

This is important because as humans, most people are likely to be more interested in your presentation if it benefits them somehow. At the same time, you have to consider the setting.

For instance: an office setting would not be the right setting for a controversial social speech. If your speech includes demonstration and requires volunteers, you need to ensure that this is an audience willing to participate.  

Do you understand the various types of speeches?

Before you pen down your presentation, stop to wonder whether you understand the different types of speeches. Understanding what kind of speech you are going for can help you better structure it for maximum efficiency:

An informative speech intends to explain complex topics to your audience by providing engaging information. This can include objects, events, procedures, and more. It is better if you pick a topic that you are interested in so that your enthusiasm shines through.

When you give an informative speech, you are merely trying to educate your audiences about a particular topic. You refrain from becoming too argumentative as it might come across too strong for your listeners. If this is the type of speech you intend to give, you can check out 100 Informative Speech Topics and Ideas to make your job easier. 

A persuasive speech intends to convince the audiences of your viewpoint. It uses compelling points to sway the listener’s opinions. The primary purpose of this type of speech is to affect the audiences’ thought process and persuade them to think about changing how they feel about a topic.

Some examples of a persuasive speech can be a politician’s speech, an animal activist’s speech, and so on. As you can see, the goal here is to persuade and obtain something ultimately. A politician might want to sway your vote in their favor, whereas ani activist has a cause that they’d like to advocate for.

If this is the type of speech you intend to give, you can check out 237 Easy Persuasive Speech Topics and Guide to better plan your speech.

An argumentative speech is more or less a persuasive speech. However, a persuasive speech does not always have to be argumentative. The purpose of an argumentative is to alter how the audience views a subject. 

Changing the audience’s opinion is not an easy job. This is why you need to not only pick a persuasive topic but also believe in it. You need a strong claim along with irrefutable points to support it. 

The best argumentative speeches utilize issues relating to current events. You can see this in the media in the form of mostly social, ethical, political, or religious arguments. Your arguments should make use of logic and realistic examples. Some examples of this type of speech can be: Dress codes shouldn’t be mandatory, Space exploration is a waste of money, etc.

If you’d like to see more topic ideas for an argumentative speech, you can browse the 200 Argumentative Speech Topics and ideas: A Complete Guide . 

A demonstration speech, true to its name, demonstrates to the audience how something works. This type of presentation is more common for high school or college students. It makes use of props and useful body language to properly guide the audience through an activity.

This type of speech can fall under informative speech as you are informing the listeners on a task. While this type of speech is considered a basic speech, it is an excellent way to practice your expository speaking.

If this is the type of speech you’d like to give, here’s a list of 279 Demonstration Speech Topics and Ideas: A Complete Guide , so that you can better perfect your speech.

A humorous speech is the perfect light-hearted solution for adding a fun twist to your speech. This type of presentation aims to entertain the audience. A humorous speech can incorporate any of the above examples. It is, thus, very versatile. And what’s more? You get to have just as much fun delivering it!  

The thing to keep in mind with this kind of speech is that you need to pick a proper topic. You intend to garner a joyful response to its best not to pick a sensitive topic. To help you out, you can browse the 300 Funny Speech Topics to Tickle Some Funny Bones! to structure your humorous speech.

Writing the Introduction (Opening)

The introduction of your speech is vital to the success of your speech. It is what sets the tone of your entire speech. It determines whether or not you grab the attention of the listeners. You will get only one chance to charm your audience and make sure they follow the rest of your speech.

So, how can you make this happen? There are a few different ways you can approach this:

Asking a question is an excellent way to grab your audience’s attention. It piques their curiosity and ensures that they will listen to get an answer to said question. The question can be either rhetorical or literal. For instance, “Have you ever wondered what it’d be like to live in a world without technology?” or “Have you ever felt broken-hearted?”.

Either the audience resonates with your question, or it generates curiosity. This is also a great way to get some audience participation. If you say, “With a show of hands, how many of us here have tried to change our habits and failed?” you can not only garner interest but also physically get the audience invested in your speech.

A question is a great way to get your listeners thinking about your topic while introducing your topic, all in a matter of seconds!

A strong statement is also an excellent way to create a compelling introduction. You must know Martin Luther King’s iconic, “I have a dream.” The intensity that radiates from that sentence immediately captures an audiences’ attention and creates a commanding presence.

Similarly, an excellent example of this type of opening is from Larry Smith’s speech. “I want to discuss with you this afternoon why you’re going to fail to have a great career.” This immediately generates intrigue and curiosity. That’s what you’re going for.

This statement does not have to just be cold facts. It can be a part of a personal story as well. For instance, the statement “Last week, I found out that my childhood friend got in a car accident” is bound to create a powerful silence. If your speech has such a strong emotive statement, you can use it in your introduction to engage your audience better.

Another helpful tip that goes with a strong statement in silence. Give your listener’s a chance to absorb the statement that you have put in front of them with a couple of seconds of silence before diving in further.

A prop can be a fantastic addition to your speech. Not only does it help emphasize your point, but it also helps the audience stay focused on your speech. Props are especially good for a demonstrative speech. Or you can simply incorporate demonstrations as part of your speech.

Body language speaks much louder than words can for us humans. This is why using colorful bags, a deck of cards, colored papers, etc. can be so effective as an opener for your speech. Once, I attended a speech where the speaker brought a heavy bag and simply set it on the table, talking about the bag. The audience was hooked, waiting eagerly till the end to find out what was in the bag.

A quotation can be the perfect way to capture your audience’s attention. It also helps set a tone for the speech that is to come. The quote you pick can be a well-known saying such as “They say all that glitters is not gold, well I beg to differ.” Doing so, you can ignite curiosity.

Similarly, you can also quote a person or a publication and tie it to your speech. For instance, for a motivational speech, you can take the example of someone like Bill Gates- “Your most unhappy customers are your greatest source of learning.” When you use a quote from a big name, you will definitely get people wanting to hear and learn more.

Humor is always a great tool to have in your arsenal. A good icebreaker can warm the listeners up to you and make them more receptive to the rest of your speech. Humor is a very endearing trait for a skilled speaker. Some ideas for your opening can be:

“It’s the funniest thing. As I was coming up to the stage, I began thinking we actually have quite a lot in common. None of us have a clue about what I’m going to say!”

“I know we are all busy, and I want to honor your time. So I will make sure to be accurate and brief, no matter long it takes me.”

The great thing about using humor is that it works on your audience subconsciously. You seem at ease with yourself and radiate confidence. You have to remember that for humor to be effective; it has to be effortless. If you seem unsure about your lines, the audience is sure to pick up on it.

A strong statistic will always add validity to your speeches. Presenting the audience with irrefutable facts backed up by a strong source is a surefire way to gain credibility. It can also add gravity to the scale of the issue that you want to draw attention to. 

However, it is easy to overdo things when it comes to numbers. It can be tempting to add strong statistics to the rest of your speech as well. But remember, the strongest points are ones that linger in an audience’s mind. If you give them too many numbers, none of them will stick out in their heads, and they are bound to feel lost.

Some examples can be: “Look to your right. Now, look to your left. One in three women and one in four women are known to have suffered physical violence. A statement like this not only ignites awareness but also physically makes your listener feel involved in your speech.

An anecdote is a short story taken from your life itself. The story usually adds to the theme of your story. Short and light-hearted anecdotes can add a lot of enthusiasm and charm to your speech. However, you don’t have to make them humorous. Even more, touching stories can be equally, if not more engaging.

When used correctly, a personal anecdote makes for the perfect introduction that draws your listeners towards your central message. Not only does it create empathy, but it also sparks interest. If you don’t have a personal anecdote itself, you can go for a third-person anecdote that speaks to you as well.

Opening with a problem can make for a strong opening. This method generates interest and keeps the audience listening with the promise of an upcoming solution. Try to aim for a problem that caters to a wider demographic for a higher relatability.

Problems that relate to current events can have a better draw. For instance: “Why should remote working be implemented even after quarantine?”

In a similar vein, a powerful statement can be an excellent way to capture your audience’s attention. A statement, when paired with silence, can make for an effective tool. Example: “The top 20% of our society makes 80% of all the money. Would you like to be part of this 20%? If so, I’m going to give you some pointers on how you can align yourself in that direction. Does that sound like something you might be interested in?”

• Your opening plays a big role in whether or not you can grab your listener’s attention straight off the bat.
• Give your audience a reason to pay attention by clearly stating the purpose of your speech.
• If you are giving a speech regarding a field you have some experience with, remember to establish credibility early on.
• Give a short highlight reel of your main points.
• Quotations or powerful statements are a great way to catch the audience’s attention.
• Including current events or statistics will make your speech seem more relevant to a wider range of listeners.
• Asking a question will get your audience more involved and add intrigue to the rest of your presentation.

Structuring your content (Body)

The body of your speech will hold all of your main points. Since this is the longest section of your speech, you need to ensure that it is interesting enough to keep everyone’s attention. Depending on the objective of your speech, you will need to add examples, opinions, and facts to back up your points. What helps during this time is proper organization.

Here are some things you want to keep in mind while drafting the body of your speech:

No matter how much you believe in your point, you still need to give your audience a credible reason to take your word for it. This can be done by adding examples, detailed descriptions, statistics, and so on. Always remember to credit the source when using a statistic. You can also add a strong testimonial to add a touch of personalized support if that applies to your objective.

Transitions

When you have a lot of content packed into your speech, transitions become vital to the effectiveness of your speech. You can consider these as points of a refresh in your speech. Here, the audience can reengage and follow along more attentively. 

The best transitions are always invisible. They can seamlessly add flow to your speech without giving any indication of such to your audience. There are many ways to incorporate this into your speech. 

Some examples can be:

A connective transition is where you reiterate a previous point and introduce a connecting point. The way this method works is that it rehashes an important aspect while relating it to what’s next.

The most effective way to use this is in a problem/solution module. This is where you begin by stating a problem and transition towards a solution.

Example: Now that we’ve understood the various negative effects of junk food, let me tell you how we can plan a better diet to combat obesity.

When you do this, you are providing a summary of the problem and swiftly leading them towards a solution. If you jump straight to the next section, it can feel rushed. Besides, pauses are another important element of speech delivery.

Keywords, as the name suggests, have a certain draw to them. These are words that are central to the theme of your speech. Repetition is a very effective tool in conveying your message. 

For instance: If your speech is about the scarcity of running water in rural communities, you can draw attention by repeating the factors that cause this issue. Doing so will also let you explain in better detail these factors while keeping your audience hooked to the main theme.

Content Approach

Depending on your speech, there are various ways to approach how you frame your content. We all know that content is king; however, without the right approach, it’s easy for your message to get lost along the way. This is why it’s so important to keep your subject matter relevant and interesting. Make sure the content is as compact and concise as you can make it. Some of the methods by which you can ensure this is as follows:

Cause and effect is a great way to present your ideas. This method works best for explaining events and consequences or results. Make sure to include all the appropriate details to add emphasis. The element of ‘what’s next’ is what keeps the audience hooked to your speech. As you unfold a cause and follow it with the effects, it will feel both interesting as well as rewarding to your audience.  

Problem and solution is a speech method as old as time. But it is so because of its reliability. This approach works best for a motivational speech. This type of speech intends to address a problem and offer a systematic solution that benefits the listeners. It is also a common approach for pushing an audience to buy into a service or product. You pose a problem and then offer a solution, including a whole package. Make sure the solution you offer is versatile so that it applies to a wider range of people, thereby increasing appeal.

A narrative approach is excellent for anybody who wants to sharpen their storytelling skills. The important ingredients for a narrative speech are chronology and a simple organization pattern. Typically, any story will have a beginning, middle, and end. Going in order, with smooth transitions will make your story easy to follow. 

This type of speech is most effective for presenting events, life lessons, experiences, rituals, and personal beliefs. Try to stick to the core of the story without too many unnecessary details. Just because a narrative includes storytelling does not mean it can’t have an end goal. For instance: a personal experience of failure might be a great story of caution for the listeners.

The most important thing for a successful narrative speech is build-up. You want your audience to be invested, to care about what comes next, to raise the stakes so that when you provide the conclusion, it is that much more effective. You must always ask yourself, “What do I want the audience to remember after this speech?”.

The best way to write this would be to outline a sketch of events that are relevant to your narrative. After that, you can think about the best way to escalate the stakes. Remember that eye contact is an important visual medium in a narrative speech. It will help your audience connect better to your story.

The number three is impactful. Even the general structure of a speech is divided into three parts: Opening, Body, and Conclusion. When you want to make a point that people remember, you should consider splitting it into three, where the first two act as a build-up while your final point brings the unexpected impact.

The best thing about this method is that you can apply it to just about any kind of speech. This, in fact, adds more structure to your speech and makes it more easily digestible. The key ingredient here becomes balance and transition. Make sure you focus on all three elements of your story equally, so it does not feel rushed. Add in a seamless transition to make your story structure seem effortless.  

• Make sure you have designed your content to suit your audience.
• Divide your body into easily digestible sections so that your main points come across clearly.
• Stress on keywords and clever repetitions to drive your point home.
• Work on your transitions to establish clear sections but a seamless switch to keep your listeners hooked.
• When using facts or statistics, always back it up with a credible source.

Closing your speech (Conclusion)

The conclusion is vital to the success of your speech. This is the parting thought that you will be leaving your audience with, so you have to make sure that it’s a good one. The conclusion is where you reiterate your key point. This is why there is so much importance put on a conclusion to be powerful enough to stay in your memory.

Here are some possible ways you can approach your conclusion:

A call-to-action refers to a statement or material that intends to encourage the listener or viewer to take the initiative. It can also be considered as instruction as it usually directs the audience towards something. 

The most effective way to approach this is to manage both your energy as well as your tempo. While it is essential to maintain a clear and well-enunciated speech throughout, when you reach a conclusion, you are going to want to speed up just a little bit. 

What this does is add a sense of urgency to the message that you are giving. Similarly, higher energy makes the audience resonate and respond equally. They will associate this high energy with your message and remember your speech for longer.

Some examples of this can be: “As we can see, the effects of depression can be life-threatening. So I encourage each and every one of you to go home today and reach out to your friends, talk to them and open up a platform where they know they can come to talk to you for anything. Because you’d rather hear their problems than hear about their death.”

For speeches that are over 5-6 minutes long, the audience can sometimes lose track of the earlier points. This is why it is necessary to summarize your main points before you leave the stage. You don’t have to take them through the entire story, but make sure you include the keywords that trigger in them the memory of that portion. 

You can do this by saying something along the lines of “Let me briefly run you through what we discussed” or “So, we talked about three main things today.” This not only does a great job of reiterating and reconfirming your main points but also signals to the audience that you are drawing towards the end of your presentation.

Repetition. Repetition. Repetition.

Even though you might be well familiarized with your speech, it is safe to assume that most of the audience is hearing it for the first time. For this reason, you need to drive your point home by essentially drilling it into their minds. Now, you can’t simply repeat the central theme over and over as that isn’t an effective strategy. But there can be an art to repetition as well.

You should aim to rephrase and reinforce your central idea as you conclude your speech. Don’t go for a word-for-word repetition, but aim to reframe your key themes and arguments. Paraphrasing, in this way, makes sure that you capture the essence of your speech without running the risk of boring your listeners with identical sentences.

We don’t even need to look too far for examples of this method. In Martin Luther King’s famous “I have a dream” speech at the Lincoln Memorial, he used this method of repetition paired with a rising momentum to create impact. Repetition works best when it is subtle and works on the listeners subconsciously.

Ending your speech on a light note is a great way to brighten moods and make sure the audience remembers your message. Your joke can also be a good way to repeat your central message. If you do decide to end with a humorous story, remember to carve out more time for it. Make sure your conclusion doesn’t distract from your main message.

Some people tend to get too excited and give away the upcoming punchline. Remember that the most effective humor approach is one you don’t see coming. How you can add the subtlety to your conclusion is by following this formula:

Set up – pause – Build up – pause – Punchline

Motivational conclusions are always an upbeat way to close your speech. You will be leaving the stage on high energy that is sure to be contagious. This also ensures that your audience will be taking a piece of your conclusion with them, making sure that it is not only memorable but also useful.

There are many ways to approach an inspirational closing. You can go with an anecdote, a quote, a poem, and so on. The purpose is to give a push, to add strength, to ignite a can-do attitude. 

The trick to a powerful inspirational speech is emotion. Humans are excellent at empathizing. If you can adequately emote throughout your story, adding drama into your storytelling, then it is bound to have a more substantial effect. Vocal variety can also be an excellent element for this. Alter your tempo to weave excitement into your story. You can also use smart pauses to add more intrigue. 

Your facial expressions play a significant role in how the audience receives your speech. Whether it is a sad or happy story, make sure that your face conveys it. It can be addictive to have the audience’s attention like this, but don’t get too greedy. Remember to end on your highest note, leaving a lasting impression. 

There are many types of speeches out there. For instance: you might think that a humorous speech is just that: humorous. But think again. All the best speeches have at least one key takeaway.

A takeaway message is quite similar to an inspirational conclusion. The question you have to ask yourself is this: What is the purpose of my speech? Even if you’ve got a fantastic anecdotal story to share, you have to remember that the audience will always wonder what they are getting from the speech. That will be your takeaway.

For an effective conclusion, you have to step back and overview your speech. From your introduction to the body, what is the message you are trying to convey? Make sure your conclusion reflects it. For example: if your speech is about a drowning story, you can probably try to include what you could’ve done and how the audience can avoid being in a similar situation.

A call-back is a fun twist to add to your conclusion. There is a reason why a circle is one of the most pleasing shapes; it gives you a sense of completion. Even if you aren’t aware of it, it works on your mind subliminally. An effective way to conduct this method is to find a way to tie your ending to your introduction.

You can understand a call-back as a reference. It doesn’t have to be limited to just the introduction; you can reference the body of your speech as well. This not only makes for a great repetition tool but also adds a feeling of completion into your presentation.

However, you should pick something that the audience can connect to. This helps create a special and unique bond as if it were an inside joke just between you two. 

• Signal your audience when you’re drawing to your conclusion.
• Add trigger transitions like “In conclusion,” “In summary,” “That brings us towards the end,” and so on.
• Try to end on a high note with something memorable.
• Write your conclusion last so that it complements your introduction.
• Try to paraphrase your words without repeating the same words over and over.
• Your audience is more likely to remember your speech if you end with something useful to them or with a call to action.
• Leave on an attention-grabbing note. 

Wrapping Up:

A speech typically has one of four purposes: to inform, to entertain, to instruct, or to persuade. To deliver an effective speech, you need to first make sure you understand what your objective is. Then, you can follow our guidelines to construct a solid structure and deliver a well-rounded and impactful presentation. Now that you know how to create an effective speech structure, you are ready to dominate the stage!  

The best speech structures are invisible and effective. Learn the tips and tricks to deliver the perfect opening, body, and conclusion and wow the stage.

DPI-835M: Speechwriting

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What makes a speech persuasive and memorable – and how do you write one? How can storytelling help political, corporate, nonprofit, and community leaders achieve their goals? What is the role of the speech in our politics, policymaking, and international relations? This course will explore the techniques speechwriters and speakers use, from research to rhetoric, to shape messages that move people and change the world.

Every Communications Program course assumes a fluency with the English language. Attendance at first class required.

Speech Writing

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Speech writing is the process of writing something that is generally meant to be delivered to a large audience. Speech writing is more or less like essay writing with an aim to either convince someone of a certain viewpoint or make a public statement. That does not mean that all speech writing is the same. There are different types of speeches that people make, some political, some educational, some may be a public address; and for each type, there is a certain way of writing. 

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The main difference between essay writing and speech writing is structure. Great speechwriters frame their speeches as an interesting narrative. They make it seem like the audience is being taken on a journey and the speech is the path that they follow. As mentioned earlier, speech writing is different for different occasions, but it will usually follow a set structure that can be broken down into three parts. 

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The Opening

The opening of the speech needs to be attention-grabbing and captivating. The main purpose of a speech is to be heard, and they need to engage people and convince them to think or act along the lines of the speaker. So the best start is to create an opening line that states the intent of the speaker or to pose a question or a shocking statistic.

The middle is where the speaker gets into the full swing of their argument. It is the main bulk of the speech. You should include a series of reasons and arguments as to why the audience needs to agree with you.

It is imperative that the audience hear the speaker and never forget them or the message they pose to the audience . The most memorable part of a speech is always the ending. A speech can be ended either with a recap of what the speaker said or by giving a call to action. 

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Trump speaks tonight: how to watch Trump’s speech tonight at the RNC

Donald trump jr. spoke wednesday at the republican national convention about his father’s bravery and ‘spirit that could never be broken.’.

By The Associated Press

10:32 AM on Jul 18, 2024 CDT — Updated 2 minutes ago

MILWAUKEE — Donald Trump takes the stage Thursday at the Republican National Convention to accept his party’s nomination again and give his first speech since he was cut off mid-sentence by a flurry of gunfire in an assassination attempt at a rally in Pennsylvania.

Trump’s speech is the finale of the four-day convention , which is scheduled to wrap up at 10 p.m. Dallas time on Thursday. The RNC released the day’s schedule late Thursday afternoon. Trump is scheduled to speak from 9 p.m. to 10:30 p.m. Most major networks are expected to air live coverage.

Trump appeared each of the first three days with a white bandage on his ear, covering a wound he sustained in the Saturday shooting .

His moment of survival has shaped the week, even as convention organizers insisted they would continue with their program as planned less than 48 hours after the shooting. Speakers and delegates have repeatedly chanted “Fight, fight, fight!” in homage to Trump’s words as he got to his feet and pumped his fist after Secret Service agents killed the gunman . And some of his supporters have started sporting their own makeshift bandages on the convention floor.

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Speakers paid tribute to victim Corey Comperatore , who died after shielding his wife and daughter from gunfire at the rally.

“Instead of a day of celebration, this could have been a day of heartache and mourning,” Trump’s vice presidential pick, Ohio Sen. J.D. Vance , said in his speech to the convention on Wednesday.

In his first prime-time speech since becoming the nominee for vice president , Vance spoke of growing up poor in Kentucky and Ohio, his mother addicted to drugs and his father absent, and of how he later joined the military and went on to the highest levels of U.S. politics.

Donald Trump Jr. spoke Wednesday about his father’s bravery, saying he showed “for all the world” that “the next American president has the heart of a lion.” But he toggled back and forth between talking about his father as a symbol of national unity and slamming his enemies.

“When he stood up with blood on his face and the flag at his back the world saw a spirit that could never be broken,” Trump Jr. said.

The convention has tried to give voice to the fear and frustration of conservatives while also trying to promote the former president as a symbol of hope for all voters.

The convention has showcased a Republican Party reshaped by Trump since he shocked the GOP establishment and won the hearts of the party’s grassroots on his way to the party’s 2016 nomination. Rivals Trump has vanquished — including Sens. Ted Cruz of Texas and Marco Rubio of Florida, former U.N. Ambassador Nikki Haley and Florida Gov. Ron DeSantis — put aside their past criticisms and gave him their unqualified support.

Even Vance, Trump’s pick to carry his movement into the next generation, was once a fierce critic who suggested in a private message since made public that Trump could be “America’s Hitler.”

Trump has not spoken in public since the shooting, though he’s given interviews off camera. But he referenced it during a private fundraiser on Wednesday, according to a clip of his remarks recorded on a cellphone and obtained by PBS News.

“I got lucky,” he said. “God was with me.”

The Associated Press

Who is Kai Trump? Granddaughter of Donald Trump to speak at RNC Wednesday

Kai Madison Trump, the 17-year-old daughter of Donald Trump Jr. , will join her father on the main stage Wednesday night at the Republican National Convention . They're set to address the GOP crowd at 9 p.m. CT/10 p.m. ET.

"I am honored to be speaking at the RNC at 9 p.m. (CDT)," Kai shared on her Instagram story, alongside a photo featuring her grandfather and his vice-presidential pick, Senator JD Vance .

More: RNC live updates: Peter Navarro, Newt Gingrich take the stage on Day 3 of the RNC

Born on May 12, 2007, Kai is the daughter of Donald Trump Jr. and Vanessa Trump, who divorced in 2018. She is the eldest of Donald Trump's ten grandchildren and has been in the public eye from a young age, attending high-profile events such as her grandfather's inauguration and the White House Easter Egg Roll.

An avid golfer, Kai frequently shares her passion for the sport on social media and her YouTube channel . Earlier this year, she celebrated a ladies' club championship victory at Trump's golf course in Palm Beach.

More recently, Kai shared a photo of the former president pumping his fist at a Pennsylvania campaign rally after surviving an assassination attempt , with the caption, "We love you Grandpa. Never stop fighting!"

Kai's speech at the RNC marks her first significant campaign role, highlighting her growing involvement in the Trump family's political activities.

Jeremy Yurow is a politics reporting fellow based in Hawaii for the USA TODAY Network. You can reach him at [email protected] or on X, formerly Twitter @JeremyYurow

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Trump Says He’s Revised His Convention Speech in Wake of Shooting

Speaking to The New York Post and The Washington Examiner, Mr. Trump said he had thrown out a “tough speech” he had planned to make at the Republican National Convention.

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By Jenny Gross

• July 15, 2024

Former President Donald J. Trump, in his first interviews since surviving an assassination attempt, said he had thrown out the speech that he planned to deliver at the Republican National Convention this week and was drafting one that was more unifying.

“I want to try to unite our country, but I don’t know if that’s possible,” he told The New York Post on Sunday in an interview on his private plane as he traveled to Milwaukee for the convention. “People are very divided.”

“I had all prepared an extremely tough speech, really good, all about the corrupt, horrible administration,” he said. “But I threw it away.”

Mr. Trump will formally accept the Republican presidential nomination for a third election cycle during the party’s convention, which starts on Monday.

He made similar comments to The Washington Examiner , which reported that Mr. Trump was wearing a gauze bandage over his ear. “I think it would be very bad if I got up and started going wild about how horrible everybody is, and how corrupt and crooked, even if it’s true,” he said.

But the assassination attempt may be more likely to further polarize American voters than unify them. As soon as the shooting happened, conspiracy theories began to take off. Some Republicans blamed President Biden and his supporters for the attack, while some Democrats blamed Mr. Trump for encouraging political violence.

After the shooting, Mr. Trump pumped his fist at the crowd and shouted, “Fight! Fight! Fight!” An Associated Press photographer captured the moment against the backdrop of an American flag, in a photo that the Trump campaign is already using on its fund-raising site. In the interview with The Post, Mr. Trump said, “A lot of people say it’s the most iconic photo they’ve ever seen. They’re right and I didn’t die. Usually you have to die to have an iconic picture.”

Mr. Trump said in the interviews that he was “not supposed to be here” and that he was “supposed to be dead.” He showed the reporters who interviewed him a bruise on his right forearm from Secret Service agents tackling him, and said his shoes fell off when the agents brought him to the ground.

Jenny Gross is a reporter for The Times in London covering breaking news and other topics. More about Jenny Gross

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Takeaways from J.D. Vance’s first date with America

Domenico Montanaro

J.D. Vance, former President Donald Trump's vice presidential running mate, stands at a podium during a walkthrough for the 2024 Republican National Convention at the Fiserv Forum in Milkwaukee this week. Nickolai Hammar/NPR hide caption

For more updates from the 2024 Republican National Convention in Milwaukee, head to the  NPR Network's live updates page .

MILWAUKEE — Sen. J.D. Vance of Ohio, Donald Trump’s vice-presidential pick, has gained a reputation in Washington as one of Trump’s staunchest and hardest-charging defenders.

Look no further than in the immediate aftermath of the assassination attempt on Trump’s life Saturday. Vance quickly took to social media to lay the blame squarely on President Biden and called a top Democrat on Capitol Hill a “scumbag” for having introduced legislation some months ago to remove Secret Service protection from convicted felons.

J.D. Vance addresses the RNC, and America, with a focus on Rustbelt roots

The MAGA warrior, though, is not who America met Wednesday night when he took to the stage at the Republican National Convention for his keynote speech as Trump’s running mate. The Marine veteran, instead, showed a decidedly softer side.

Here are four takeaways from Vance’s speech and the rest of Night 3 in Milwaukee:

1. This was Vance’s first date with America.

When you first meet someone — go on a date, interview for a job — you’re trying to put the best, friendliest, most amenable version of you forward. No one wants to see flashes of anger, name-calling and the like.

That’s especially true when you’re running for vice president, and nearly half the country doesn’t have an opinion about you yet. An Economist/YouGov poll out this week found 48% haven’t formed an opinion on Vance — just 22% have a positive one, while 31% view him unfavorably.

Signs read "Make America Strong Again!" on the third night of the Republican National Convention. Grace Widyatmadja/NPR hide caption

So in this speech, Vance stressed his more personal side — telling his kids to go to sleep, talking about his love for his mom and grandma. There were only a couple moments early on in his speech when he hinted at his outrage toward the left, saying that Trump had endured “abuse, slander and persecution,” that “lies” have been told about him and “then think of him with that fist raised,” and how the left has called him a “tyrant, who must be stopped at all costs” and yet, he “called for calm” and “national unity.”

In that speech, Vance didn’t make the hard pivot to blaming Democrats and the president. That side of Vance will surface again in this campaign, but it didn’t during his introduction to America. Instead, what the country saw was a smiling, relatively young man of 39 with a wife who loves him in awe of the moment — and clearly subordinate to the man at the top of the ticket.

2. This is still all about Donald Trump.

It was true coming into this convention and whoever the pick would be, but it’s perhaps even truer after this speech — perhaps at no time in history has a vice-presidential pick mattered less.

Sure, Trump being 78 could, in theory, raise the stakes for this kind of pick, and Trump selected someone literally half his age for the ticket. But this convention has been less the Republican National Convention than the Trump National Convention, and the attendees are here for one man and one man alone.

Vance made clear he has no intention of outshining Trump, the way Sarah Palin upstaged the late Sen. John McCain at the 2008 convention, for example. Her barnburner of a speech had people ripping the “McCain” off the McCain-Palin bumper stickers.

That’s not happening this time around — and that’s exactly how Trump wants it.

Former President and 2024 Republican presidential candidate Donald Trump attends the third day of the 2024 Republican National Convention. Patrick T. Fallon/AFP via Getty Images hide caption

3. Vance’s speech was targeted at a general-election audience.

The strong subtext of this week’s Republican convention has been a blue-collar appeal – more in tone than in policy, however.

Vance leaned hard into that and his biography and his family roots in Appalachia. Before becoming a U.S. senator, he wrote a New York Times -best selling memoir, Hillbilly Elegy: A Memoir of a Family and Culture in Crisis . Vance even referred to himself on the stage Wednesday night as a “Hillbilly.”

Women headline a night at the RNC that framed Trump as compassionate, not combative

Wisconsin, the site of the RNC this year, is a swing state with a strong, blue-collar voter base. Vance is from a Midwestern state with a similar profile. Even though his home state of Ohio is not a swing state anymore, with its lurch toward the GOP, Trump is hoping Vance can appeal to voters in the so-called Blue Wall states, including Michigan and Pennsylvania, which also have large white, working-class populations.

Vance hinted toward how important those states are early on in his speech when the Ohio delegation began cheering loudly for their state.

He cut them off and said, “We’ve got to chill with the Ohio love, we’ve got to win Michigan, too.”

4. Tone is one thing, but policy is another.

Vance said that the country needs a “leader who fights for the workers in this country,” that it needs someone to “fight for working men, union and non-union alike.” He added that under a Trump-Vance administration, they would no longer fight for Wall Street, but for the working man — even as Trump told Bloomberg News he would consider JP Morgan Chase CEO Jamie Dimon his Treasury secretary.

Over the course of his presidency, Trump gained a reputation as having very anti-union policies . Vance, for his part, with his blue-collar roots, earned a 0% rating from the AFL-CIO in 2023.

With his choice of Vance as VP, Trump doubles down on his version of isolationism

And yet, the president of the Teamsters spoke at the RNC Tuesday night. He didn’t endorse, but his presence spoke volumes. It was a clear indication of the pressure he feels from some within his union. That has far more to do with culture than it does pro-union policies.

“To court workers is very different than being pro-labor,” Harley Shaiken, a labor professor at the University of California, Berkeley, told NPR’s Don Gonyea . “The rhetoric comes easy, and the rhetoric can sometimes be appealing. But when there's no follow-through, it's very damaging.”

At the heart of that cultural appeal is one policy area Republicans talked quite a bit about Wednesday: immigration and the fear of job losses because of it.

The hard line the party has on that issue is like the glue to its working-class appeal. That’s a similar story with right-wing populism across the globe.

Of course, the man who sets the tone — and policies — in this party is Trump, and everyone will finally hear from him Thursday night, his first major address since the shooting Saturday.

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Steve Gleason Being Honored With The ESPN Arthur Ashe Award Speaks To His Remarkable Will To 'Write His Own Story'

Kyle t. mosley | jul 12, 2024.

• New Orleans Saints

Steve Gleason was honored with the Arthur Ashe Courage Award at the 2024 ESPYS . New Orleans native Anthony Mackie narrated the segment on Gleason in a six-minute video about Gleason's trials, tribulations, and triumphs with ALS.   

Amyotrophic lateral sclerosis (ALS), often referred to as Lou Gehrig's disease, is named after the superstar New York Yankee, who passed away from it on June 2, 1941.

DREW BREES ON STEVE GLEASON AT THE ESPYS

"When I think about Steve as a teammate , and a friend, I think of a guy who's always taken the idea of living to the next level," Drew Brees noted about Gleason at the ESPYS. "Steve has always been interested in having a deeper conversation, going on a bigger adventure, finding ways to experience the wonders of the world in every possible way. always curious to explore both the seen and the unseen of human emotion and connection. Experiencing plenty of fear along the way, but never shying away from challenging himself and those around him. That's what made us so devastating. When Steve was diagnosed with ALS, a disease with a terminal diagnosis that leaves you a prisoner in your own body but if you know anything about Steve, you know he has always been determined to write his own story and live to be 109."

Gleason reflected on the moment he was diagnosed with the crippling disease by Robert Miller on January 5, 2011d. "He told me that I had three to five years to live," Gleason said. "My temple. The body that carried me to the highest level of competitive athletics would wither and die in the next few years. While I was powerless to change the diagnosis. The one thing that I seemed to control was my attitude. My mindset."  

After Gleason's words, Mackie responded, "He's still here."

We’re in LA! We attended the ESPN Humanitarian dinner last night, and we’ll be at the ESPY award ceremony tonight. I’m getting to spend time with my family, and some of my favorite people from high school, NFL, and the ALS journey. To receive the Arthur Ashe award for Courage… pic.twitter.com/5CFeLPVVh9 — Steve Gleason - "Live Impossible" (@SteveGleason) July 11, 2024

Anyone fighting sickness, disease, or cancer will tell you that the first step to fighting for your life begins with your attitude. It's been a part of my testimony as a cancer survivor, as well as many others.

It's been ten years since Steve Gleason's diagnosis. It's also been ten years of a wife, family, friends, and fans observing one man's sheer will and determination to still make a difference in our world. Gleason's gratitude and appreciation for his family and life — as his body deteriorates — is a courageous testament to a man well admired worldwide.

Steve Gleason is a champion. No matter his state, his perseverance and courage to keep battling while supporting others with their challenges are remarkable. Team Gleason, Steve' and wife Michel's foundation, has "provided over $40 million in adventure, technology, equipment, and care services to people living with Amyotrophic Lateral Sclerosis (ALS) and countless others through advocacy, support and ultimately bringing an end to the disease."   

The @TeamGleason squad rolls deep - tune into the @ESPYS at 7 pm CT as @SteveGleason receives the Arthur Ashe Courage Award! pic.twitter.com/sFWCGbB9S9 — New Orleans Saints (@Saints) July 11, 2024

Shortly after my mother passed away from Alzheimer's disease in 2010, the Gleason's sent a check for the New Orleans Alzheimer's Walk for my advocacy group of walkers. It's the personal touch of the Gleason family that is so inspiring.  

I will never forget.  Most of all, many will never forget the Steve Gleason's life after football and what it meant for him to never give up hope and love for others.

STEVE GLEASON'S ESPYS SPEECH

Here's a transcript of Steve Gleason's speech as he accepted the Arthur Ashe Award for Courage from his beloved friend Drew Brees, with his son Rivers standing by his side.

"Thanks, Drew. I love you. Hi there, everyone. Hi, Gray and mama, and thanks for your help, Rivers. This award, the Arthur Ashe award for courage, is a sublime honor for me, and I always love the opportunity to wear my tuxedo. Arthur Ashe exemplified courage as living with an open heart of humility, kindness, and generosity, which united humanity. So to receive this award is amazing. When I learned I was receiving this award, I started reflecting on what that word, courage, means.

To be courageous, we must first experience loneliness, unworthiness, or any of the faces of fear. I was told I would have 3 years to live when I was diagnosed with ALS in 2011, so I've got the wilderness of fear tattooed all over me. For me, this honor represents some encouragement and triumph for the families currently living with ALS, all the people living with disabilities or other illnesses, and all of you who experience fear or suffering. I suppose if you have never experienced fear, isolation, or suffering, you can roll your sanctified ass right out of here. The truth is new human is immune from fear or adversity, not even super athletes, royal princes, or the most holy saints. Considering this truth of our humanity, it's vital that we all individually and collectively discover ways to be courageous and love the life we have. My view is that the fears and adversities we encounter are our opportunity to accept what is and explore what is on the other side of fear to grow stronger, better, and have peace of mind. From this perspective, resiliently moving through the adversities life brings us is our purpose in being human.

A speech that will touch people’s hearts for years to come ❤️ Steve Gleason delivered a memorable moment while accepting the Arthur Ashe Award for Courage at the 2024 ESPYS. pic.twitter.com/ljuQuPz68t — ESPN (@espn) July 12, 2024

It's clear to me that our ability to courageously share our vulnerabilities with each other is our greatest strength. By doing this, we're able to understand the issue, compassionately collaborate with each other to solve problems, and overcome fear. Without the understanding and compassionate support from my family, community, and caregivers, I'd have been dead years ago. Through this lens, you can see we're all in this together. We are all citizens of the world. Given our interconnectedness, the greatest aspect of our purpose is to generously help, serve, and love others. Do we have the courage to unconditionally love our neighbors, our so called enemies, and love ourselves? I don't think anyone will disagree that we face enormous challenges in the 21st century. If we can courageously share our fears and limitations with each other and compassionately collaborate to solve problems, our human potential is boundless.

If we can listen, understand, and help alleviate each other's suffering, then truly, all things are possible. Thank you again for this incredible honor. I love y'all."

• Steve Gleason at the 2024 ESPYS

KYLE T. MOSLEY

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King’s speech 2024: experts explain new government’s plans for workers’ rights, rail nationalisation, housebuilding and more

Professor of Urban Economics & Real Estate, University of Manchester

Senior Lecturer in Urban and Regional Planning, University of Liverpool

Senior Research Fellow, Energy Institute, University of Sheffield

Professor, Urban and Environmental Planning, University of Manchester

Associate Professor of Work and Employment, University of Southampton

Associate Professor in Education, University of Bristol

Professor of Industrial Strategy, Co-Director Centre for Governance, Regulation and Industrial Strategy (CGR&IS), University of Bath

Professor of Urban Planning and GISc, University of Manchester

Professor in Social Policy, University of York

Disclosure statement

Anupam Nanda's research has been funded/sponsored by various UK and international public and private funding bodies and companies, including UKRI, UK Foreign and Commonwealth Office, UK Department of Energy and Climate Change (formerly), IPF, RICS. He is a Fellow of the Royal Society of Arts (RSA) and Fellow of the Royal Geographical Society (RGS with IBG). He is a board member of the European Real Estate Society.

Colin Nolden receives funding from the British Academy through its Net Zero Governance Programme and from the UK Energy Research Centre (UKERC) through its Phase 4 Programme. Colin also works as an expert peer-reviewer for the Department for Energy Security and Net Zero and as a non-executive director of Community Energy South.

Graham is a member of the Town and Country Planning Association and Fellow of the Royal Geographical Society/ Institute of British Geographers. He is a Fellow of the Academy of Social Sciences (FAcSS). He has received ESRC funding in the past for two projects on planning, plus one on sustainable urbanism and one on flood risk governance.

Jane Parry receives funding from the ESRC and the British Academy. She is a member of the Labour Party.

Lorna Smith is a member of the National Association for the Teaching of English (NATE), the English Association (EA) and the British Educational Research Association (BERA). None are politically affiliated.

Phil Tomlinson receives funding from the Engineering and Physical Sciences Research Council (EPSRC) for Made Smarter Innovation: Centre for People-Led Digitalisation.

Richard Kingston currently receives funding from The Natural Environment Research Council and the Economic and Social Research Council. He is a chartered member of The Royal Town Planning Institute and a member of the Town and Country Planning Association.

Ruth Patrick's work on the two-child limit and the benefit cap was funded by the Nuffield Foundation. She is a member of the Labour Party.

Chia-Lin Chen does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

University of Liverpool , University of Bristol , and University of Sheffield provide funding as founding partners of The Conversation UK.

University of York , University of Southampton , University of Bath , and University of Manchester provide funding as members of The Conversation UK.

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The king’s speech has been delivered, marking the state opening of parliament (technically, this was the first king’s speech with a Labour government in 74 years). The speech was written by Keir Starmer’s government, not the king, and lays out the government’s agenda for the coming year. Here, a team of The Conversation’s academic experts break down the key policies most likely to have a direct impact on people’s lives.

Read the rest of our expert reactions to the government’s plans for political reform here .

Rail nationalisation can help get carbon targets back on track

Chia-Lin Chen, Senior Lecturer in Urban and Regional Planning, University of Liverpool

The king’s speech endorses the government’s rail renationalisation plan. Great British Railways, a new arm’s length body, is expected to play an overarching role in bringing together the different agents – Network Rail and train operators – to simplify and improve rail services.

There is an urgent need to address these worsening services both in terms of affordability and reliability, and to regain trust from passengers. Electric cars should not be the only solution for a net zero future – rail has huge potential to contribute to decarbonisation.

The rail nationalisation of the 21st century should not be a repeat of the 1947 nationalisation programme. Instead, it should be strategic and look at the bigger picture, taking a holistic approach for both passenger and freight services.

For passengers, price, reliability and accessibility are key. At the same time, the government should plan to invest in long-term rail infrastructure and capacity. This is crucial to ensure the UK’s future mobility shifts to rail as the backbone of national transport infrastructure.

Stability and credibility in finances

Phil Tomlinson, Professor of Industrial Strategy, University of Bath

New legislation has been announced requiring tax and spending plans to be scrutinised by the Office for Budget Responsibility (OBR). This is aimed squarely at underpinning the new government’s credibility with the financial markets. It means the OBR will be required to produce its own independent forecast (and assessment) of all “significant changes” to tax and spending set out in the chancellor’s budget.

This is the new government trying to convince markets that stability will be the “cornerstone” of its economic policy. In other words, it will not repeat former chancellor Kwasi Kwarteng’s ill-fated mini-budget of unfunded borrowing for tax cuts in 2022 – for which the Treasury refused to publish an accompanying OBR forecast.

Instead, the king’s speech contained a promise that the new government will abide by self-imposed fiscal rules that effectively will be policed by the OBR. But this may prove to be a double-edged sword.

The UK’s fiscal rules – inherited from the previous government – limit government borrowing and require public debt to be falling as a proportion of GDP over a five-year period. The rules are based on OBR forecasts, but these have often been wrong because it is difficult to make accurate predictions for five years into the future.

Previous chancellors have tweaked the fiscal rules, but there may be less flexibility to do so in future. Given that OBR forecasts and assessments now have a new legal standing, thanks to the plans in the king’s speech, any changes to (or breaches of) the fiscal rules may lose the Treasury credibility in the markets.

Many economists have raised concerns that the fiscal rules are holding back much-needed public investment, which is constraining UK growth. The Institute for Government recently suggested these rules ought to be more flexible in their design and implementation, and should align with the government’s long-term priorities. It will be interesting to see if the chancellor, Rachel Reeves, heeds such advice.

Opportunities for worker wellbeing and employment rights

Jane Parry, Associate Professor of Work and Employment, University of Southampton

In promising to end “exploitative” working practices, the government can also play a key role in modelling and disseminating good practice – providing employers with tools for designing work systems that build healthy and productive workforces.

Plans announced in the king’s speech to enhance employment rights might include guidance on good practice for out-of-hours and non-traditional contracts , and making occupational health considerations a routine part of hybrid work design. And employers could also look at ways to scrutinise work proposals for any negative impacts on diversity.

The government can invest in trials and skills development around hybrid and flexible working , which would enhance access to decent work and offer greater agility for organisations. These might include innovation around third spaces of work such as libraries or community centres, and other workplace adaptations.

It will be important to ensure that small- and medium-sized enterprises (SMEs), which provide the majority of UK employment , are not left behind in this innovation, and that all learning incorporates their unique needs. SMEs require support to ensure they can contribute towards sustainable growth of the economy.

Adapting to the COVID pandemic, and subsequently to hybrid working, has led to the most rapid period of learning in living memory for UK employers. This parliament could be the perfect time to place decent work and wellbeing at the centre of productivity discussions.

Accelerating investment in clean energy sources and services

Colin Nolden, Senior Research Fellow at the Energy Institute, University of Sheffield

Great British Energy, a publicly owned clean power company to be launched with headquarters in Scotland, is tasked with accelerating investment in clean energy sources. But it is unclear whether this will be achieved through public or private ownership of energy generation assets .

The establishment of an Industrial Strategy Council suggests a commitment to “mission orientation” – an approach that considers growth and prosperity as the main goals. The plan is to achieve this through long-term commitments to industrial, technological and service innovations which deliver specific outcomes – including clean energy and sustainable aviation fuel .

Meanwhile, the launch of Great British Railways, alongside more opportunities for collaboration among local and combined authorities, indicates support for public sector involvement in service provision at both local and regional levels.

These steps point towards a commitment to protect clean energy deployment that involves local authorities and community energy organisations from market pressures. Further innovation support among immature technologies – such as green hydrogen, floating offshore wind farms and tidal power – will enable more cost reductions. Public investment in mature technologies such as onshore and offshore wind will encourage private investment, while maintaining competitive market environments that help lower bills .

Want more politics coverage from academic experts? Every week, we bring you informed analysis of developments in government and fact check the claims being made. Sign up for our weekly politics newsletter , delivered every Friday throughout the campaign and beyond.

Failure to scrap two-child limit on benefits

Ruth Patrick, Professor of Social Policy, University of York

For researchers of poverty and social security, the king’s speech was most marked by what it didn’t contain, rather than what it did. While it was good to see a commitment to legislate on workers’ rights, there was very little proposed that will directly help the record numbers of children facing poverty across the UK.

A child wellbeing bill will be welcome, but it feels impossible to speak of the wellbeing of children while the two-child limit remains in place, gripping around 1.6 million children in poverty purely because of the number of brothers and sisters they have.

To properly address child poverty – rightly called a “stain on our society” by Liz Kendall, the new secretary of state for work and pensions – there is an urgent need to invest in social security, and start to reverse more than a decade of cuts and retrenchment in state support. The 4.3 million children in poverty and their families can wait no longer for change; they need support, and they need it now.

Getting Britain building could come with hidden costs

Graham Haughton, Professor of Urban and Environmental Planning; Anupam Nanda, Professor of Urban Economics & Real Estate; Richard Kingston, Professor of Urban Planning and GISc – all University of Manchester

To get Britain building, as was promised in the king’s speech, other building blocks are needed first, including more training for construction workers, building inspectors and planners. The speech nodded towards sustainability and reform of building regulations to address climate change, particularly energy performance in new buildings – this will be vital as well.

The danger of not getting these building blocks in place early is that the scale of proposed house building will derail other policy goals, such as controlling inflation, reducing energy costs, and achieving net zero targets.

If, over the next two years, homes are built at the rapid pace that has been proposed, it might contribute to diverting skills from other growth sectors, such as vital retrofit work for heat pump or solar installation. It could also potentially fuel labour shortages and some regional and national wage inflation – mainly in the south-east, where the gap between housing demand and supply is severe, and affordability is an especially serious issue.

While some increase in wages would be welcome after several years of stagnation, it is important to avoid returning to earlier periods of regional skill shortages and wage costs, especially now it is no longer possible to rely so much on attracting labour from EU countries.

So, training enough new construction workers, retraining existing workers, and attracting back those who have either left the labour market or moved into other sectors, will all be key to getting Britain building.

What improving education could look like

Lorna Smith, Associate Professor in Education, University of Bristol

The king’s speech announced the introduction of a bill “to raise standards in education and promote children’s wellbeing”. This legislation is likely to include the requirement that all state-funded schools follow the national curriculum. Academies and free schools will no longer be able to limit students’ opportunities and choices by, for instance, prioritising core subjects such as science and maths over wide technology and language options.

The children’s wellbeing bill looks set to also include a review of the whole curriculum . This is necessary. The curriculum needs to be revised and updated if it is to prepare young people for jobs not yet developed or even imagined.

A significant problem is the importance of assessment, which compels teachers to “teach to the test”. This means the key to revising the curriculum, and also the most significant challenge, is to simultaneously revise what is assessed and how this is done.

Exams, prioritised by the previous government, may not test the right skills and knowledge. A campaign is underway , for example, which calls on the government to reform the GCSEs in English Language and English Literature, describing them as “not fit for purpose”.

Traditional school subjects may be becoming outdated . And, now that young people must stay in education until 18, the question must be asked whether GCSEs at 16 are still necessary. If the national curriculum is to stay, this review must consult widely. It must listen to teachers in different communities, universities and employers – and listen carefully.

• UK politics
• Labour policy
• Keir Starmer
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