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Advice for an Unforgettable Photo Essay
Six steps for turning your images into a memorable photo essay, from curating your best work to crafting a title.
A man sits alone on a chair on the side of the road. We see him from above, surrounded by grey cobblestones neatly placed, a broken plastic chair, and some pylons scattered along the curb. A street cat wanders out of the frame and away from the man. He appears lonely, the only person inhabiting the place in which he seems so comfortably seated. As the eye wanders throughout the frame, however, the viewer discovers more: a vast city cast beyond the street and behind the man’s chair. This image closes Sarah Pannell’s photo essay Sehir , a quiet study of urban life.
Possibilities, discovery, and stories: these are some of the most effective elements of a photo essay. Collections of images can help produce a narrative, evoke emotion, and guide the viewer through one or more perspectives. A well-executed photo essay doesn’t rely on a title or any prior knowledge of its creator; it narrates on its own, moving viewers through sensations, lessons, and reactions.
Famous photo essays like Country Doctor by W. Eugene Smith or Gordon Parks’ The Harlem Family are acclaimed for showing a glimpse into the lives of the sick and impoverished. Other well-made photo essays offer a new way to look at the everyday, such as Peter Funch’s much-reposted photo series 42nd and Vanderbilt , for which Funch photographed the same street corner for nine years. As shown by these photographers’ experiences with the medium, a collection of photos can enliven spaces and attitudes. Strong photo essays can give voice to marginalized individuals and shine a spotlight on previously overlooked experiences.
You don’t necessarily need to be a documentary photographer to create a powerful photo essay. Photo essays can showcase any topic, from nature photography to portraiture to wedding shots. We spoke to a few photographers to get their perspectives on what makes a good photo essay, and their tips for how any photographer can get started in this medium. Here are six steps to follow to create a photo essay that tells a memorable story.
Choose a specific topic or theme for your photo essay.
There are two types of photo essays: the narrative and the thematic. Narrative photo essays focus on a story you’re telling the viewer, while thematic photo essays speak to a specific subject.
The most natural method for choosing a topic or theme for your photo essay is to go with what you know. Photograph what you experience. Whether that includes people, objects, or the things you think about throughout the day, accessibility is key here. Common topics or concepts to start with are emotions (depicting sadness or happiness) or experiences (everyday life, city living).
For photographer Sharon Pannen , planning a photo essay is as simple as “picking out a subject you find interesting or you want to make a statement about.”
From Paper & Stories , a photo series by Sharon Pannen for Schön! Magazine.
Consider your photo subjects.
The subjects of your photographs, whether human or not, will fill the space of your photos and influence the mood or idea you’re trying to depict. The subject can determine whether or not your photos are considered interesting. “I always try to find someone that catches my eye. I especially like to see how the light falls on their face and how a certain aesthetic might add to their persona,” says photographer Victoria Wojtan .
While subjects and their interest factor are, well, subjective, when considering your subjects, you should ask yourself about your audience. Do other people want to see this? Is my subject representative of the larger idea my photo essay is trying to convey? Your projects can involve people you know or people you’ve only just met.
“Most projects I work on involve shooting portraits of strangers, so there’s always a tension in approaching someone for a portrait,” says photographer Taylor Dorrell . For Wojtan, that tension can help build trust with a subject and actually leads to more natural images “If there’s tension it’s usually because the person’s new to being photographed by someone for something that’s outside of a candid moment or selfie, and they need guidance for posing. This gives me the opportunity to make them feel more comfortable and let them be themselves. I tend to have a certain idea in mind, but try to allow for organic moments to happen.”
Aim for a variety of images.
Depending on your theme, there are a few types of photos you’ll want to use to anchor your essay. One or two lead photos should slowly introduce the viewer to your topic. These initial photos will function in a similar way to the introductory paragraph in a written essay or news article.
From there, you should consider further developing your narrative by introducing elements like portraiture, close ups, detail shots, and a carefully selected final photo to leave the viewer with the feeling you set out to produce in your photos. Consider your opening and closing images to be the most important elements of your photo essay, and choose them accordingly. You want your first images to hook the viewer, and you also want your final images to leave a lasting impression and perhaps offer a conclusion to the narrative you’ve developed.
Including different types of photos, shot at different ranges, angles, and perspectives, can help engage your viewer and add more texture to your series.
Says photographer Taylor Dorrell: “After I have a group of images, I tend to think about color, composition, the order the images were taken, the subject material, and relevance to the concept.”
From Taylor Dorrell’s photo essay White Fences : “White Fences is an ongoing photo series that explores the theme of suburban youth in the United States, specifically in the midwest suburb New Albany, Ohio.”
Put your emotions aside.
Self-doubt can easily come into play when working with your own photography. The adage that we are our own worst critics is often true. It can be difficult to objectively select your strongest images when creating a photo essay. This is why putting together photo essays is such a useful practice for developing your curatorial skills.
“The most important part for me is getting outside opinions. I don’t do that enough, and have a bias in selecting images that might not be the most powerful images or the most effective sequence of images,” says Dorrell. Your own perception of a photograph can cloud your ability to judge whether or not it adds to your photo essay. This is especially true when your essay deals with personal subjects. For example, a photo essay about your family may be hard to evaluate, as your own feelings about family members will impact how you take and view the photos. This is where getting feedback from peers can be invaluable to producing a strong series.
Collecting feedback while putting your photo essay together can help you determine the strengths, weaknesses, and gaps within the collection of photos you’ve produced. Ask your friends to tell you their favorites, why they like them, and what they think you’re going for in the work you’ve created. Their opinions can be your guide, not just your own emotions.
Edit your photo selection.
Beyond post-production, the series of photos you select as your essay will determine whether you’ve executed your theme or narrative effectively. Can the photos stand alone, without written words, and tell the story you set out to? Do they make sense together, in a logical sequence? The perfect photo essay will give your audience a full picture of the narrative, theme, or essence you’re looking to capture.
A good method to use to cull your images down is to remove as many as half of your images straight away to see if your narrative is still as strong with fewer photos. Or, perhaps, deciding on a small number you’d like to aim for (maybe just five to ten images) and using this as a method to narrow down to the images that tell your story best.
From Taylor Dorrell’s photo essay Over the Rhine , featured in Vice.
Give your photo essay a title, and add a concise written statement.
Finally, you’ll want to create a title and written statement for your photo essay. This will help position your work and can enable the viewer to fully understand your intention, or at least guide their perspective.
A solid written statement and title will be relevant to your topic, detail your primary objective, and introduce your point of view. It’s an opportunity to clarify your intentions to the viewer and ensure they walk away with a clear interpretation of your work. Depending on your photo essay, you may want to include several paragraphs of text, but even just one or two sentences of background can be enough to expand the viewer’s understanding of your work.
Consider if you’d like to add the written statement at the beginning of your essay to introduce it, or at the end as a conclusion. Either one can be impactful, and it depends how you’d like people to experience your work.
For his photo essay White Fences, excerpted above, Taylor Dorrell wrote only one sentence of introduction. But for his series Over the Rhine, Dorell included a longer written statement to accompany the work, which is “an ongoing photo series that seeks to explore the Cincinnati neighborhood of the same name and its surroundings. The series was started in response to the shooting of Samuel DuBose, an unarmed black man, by officer Ray Tensing of the University of Cincinnati Police, which happened July 19th, 2015.” Dorell’s text goes on to offer more background on the project, setting up the viewer with all the information they need to understand the context of the photo essay.
Depending on the motivations behind your photo essay and what sort of subject it depicts, a longer text may be necessary—or just a few words might be enough.
Looking for a place to share your photo essays with the world? Take a look at our guide to creating a photography website for tips on showcasing your photos online.
Cover image by Taylor Dorrell, from his photo essay Hurricane Over Sugar .
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How to create an outstanding Photo Essay
If you are working on your photo essay and would wish to know how to create a successful one, we have some tips, tricks, and techniques outlined in this article. With the sophistication of digital publishing, you need to be on your A-game when creating digital photos that tell a story.
As a custom essay writing service , our ultimate goal in this article is to guide you on creating a photo essay without straining. We like it when writing, and creativity is fun altogether. Therefore, we have outlined examples, classifications, and a framework that you can use when creating your photo essay.
This article also bears the definition of what a photo essay is. And although you could use this as a professional or a student, you can pay someone to do your essay on our website. When you do so, a polished essay writer will work with you in creating a good photo essay,
We have creatives with expertise, a knack for experimentation, critical thinking and creativity, and an insatiable urge to produce top content. If it sounds like you could use our help, let us know the best way we can assist you in creating a perfect photography essay.
If, however, all you need is insights to point you in the right direction, here is how to create a good photo essay without straining. Let’s explore!
What is a Photo Essay?
Visual storytelling appeals to everyone who has a sense of sight.
Unlike your typical essay in college, a photo essay is a project where you present a series of photographs or images to tell a story, share a narrative, or push a theme/agenda. Thus, a photo essay facilitates picture-led storytelling , which is a creative innovation in photojournalism.
It is also known as a photographic or picture essay. A great photo essay powerfully evokes emotions and appeals to the understanding of its intended audience without using words or with minimal words alongside the series of images.
A perfectly-created photo essay narrates a story using many photographs that take the viewer along your narrative journey. Indeed, it proves that a picture is worth a thousand words. In this case, since there are many pictures/images, you could say a photo essay is rich in words, flavor, and content, yet it does not have words.
Talking of photo essays, Ansel Adams is one of the revered and famous photo essayists. Other photo essayists include James Nachtwey, Eugene Smith, and Nancy Borowick .
How to Create a Photo Essay in a step-by-step format
Here is a step-by-step approach to follow to successfully create a compelling and engaging photo essay:
Step 1 – Do your Research
If you are to create an attractive and relevant photo essay, begin by researching the best framework to adopt. Look at what people are doing out there and find out how creatively you can do it better. There are inexhaustible ideas and concepts that you can explore when writing a photo essay. If you’ve not chosen a topic, thorough research can help you decide on a topic and handle it well.
Step 2 - Choose a theme for your photo essay
With the research, you can already identify a specific theme or narrative for your picture essay. Therefore, highlight the theme or narrative, write some notes about the direction you will tackle and how you will reach and satisfy your audience.
Step 2 – Choose a topic that aligns with the theme
Following the findings from your research, choose a great topic. You are not that lucky photo essayist who opportunistically happens upon a story and turns it into a brilliant photo essay. Therefore, you should choose an attractive, reasonable, short, and memorable topic. You are free to select any topic that interests you and one that you find fun to work on. Your chosen theme or narrative can help define the topic for your photo essay.
Step 3 – Pick your subjects
With the theme/narrative and the topic, you can then choose your subjects. These are the people, things, sceneries, or places of central focus in your photography essay.
The subjects are the ones that give your photo essay a voice, strengthen your narrative, and engage the audience.
Step 4 – Select your top images
Define the appropriate number of images that you intend to use when telling the story. For example, if you intend to leave the audience under suspense, choose which images to use and their order of appearance. Your photo essay project does not have to use all your images but the best.
The best way to integrate your theme, narrative, and subjects is to create a storyboard that helps you decide how to tell the story. Then, when you lay your ideas out, a storyboard helps you focus on what is essential, especially when you have little control over a given subject.
Step 5 – ask for insights and input from others
After creating the storyboard, choosing the photos, and writing a narrative or theme statement, you can share it with someone knowledgeable for critique. You should also invite views and comments from another person. Ensure that you give the entire photo cache to the person so that they can choose, then compare with your best photos and tweak your choice accordingly.
Step 6 – Write the captions and text
With everything set, write the accompanying content for your photo essay. As well, make sure you caption each photo to enhance your visual narrative. Nothing is cast in stone here because you can also drop using image captions. You can experiment with lighting, tone, color, composition, angles, and location so that the narrative flows. Also, don’t forget to create introductory messages and closing messages. You need to have your signature introductory and closing images well-decided.
Step 7 – Edit your work
Now that you have created a photo essay, it is now time to edit everything. You can ask for help or rest and do it when you are energetic and objective. If you want a skilled essay writer to write you an excellent narrative to post alongside your photo essay, you can always trust our essay website. We can also edit the narrative to maintain a good flow.
Step 8 – Publish/submit your work
If everything else is okay, convert the photo essay to the correct format and submit or publish it. Remember, photo essays can be a portion of a webpage, a webpage, a document, fashion publication, photo editorial, collage of images, or mixed media.
Helpful Tips when compiling your Photographic Essay
If you are on track to become a photo essayist, you need to grasp the most critical photo essaying tips, techniques, and tricks. Here is some best advice you could use to find a subject for your photo essay.
1. Try to tell a diverse and confident story
When you get out there to tell a story, make sure you do it most awesomely. Understand your target audience, do anything that will resonate with their needs, appeal to their emotions, logic, and thoughts, and leave them musing over your narrative. It is, therefore, vital that you consider what your key message will be and be confident when handling it in your photo essay.
2.Storyboard before building
Architects, surgeons, artists, engineers, you name the profession, all begin with either a sketch, blueprint or a plan to visualize the entire concept or creation before its actualization. In the real of photo essays, you have to be invested right from the beginning. Therefore, you need to create a storyboard that helps you to convert your vision, abstract thoughts, and ideas to a concrete plan that you can execute to succeed in your project. A storyboard also doubles as a shortlist for your photography project.
When storyboarding, you will notice that you take an outsider view, which helps you evaluate how every element fits into the larger picture – your narrative/theme. When doing it, you can discard otherwise burdensome but irrelevant content, which saves you time and leaves you to focus more.
Storyboarding is a critical, creative step when building a perfect photo essay as it ensures the flow to your viewers.
3. Have a visual structure
A contemporary photo essay follows a simple or basic framework that gives your theme direction and scope. Therefore, having a visual structure, marker, or framework helps you transform the photo series into a narrative. For instance, this Growing up young photo essay published in the BBC chooses to have quotes from the subjects running alongside the photos. Likewise, the picture essay done by photojournalist Stefanie Glinski titled One Month in Kabul Under Taliban rule – a photo essay has narrative and captions to further illustrate the themes, content, and narratives.
4. Have a variety of images
To write an exceptional photo essay, ensure that you have as many photos or images as possible. Assemble as much as you think you will need for the project, then use your ruthless photo editing skills to pick the best photos.
Although shedding content hurts, it’s the only best way to achieve the best piece. It is also better to be in a dilemma of which photos to use than wish that you included a specific shot. Having multiple shots ensures that everything is captured. Then compiling your photo series becomes easier.
5. Edit your photos well
When editing, do it ruthlessly. While you cannot be Annie Leibovitz, Stefanie Glinski, or Ansel Adams, you certainly have to up your game to be at par with them. You can either use a professional editor. Alternatively, you can edit your photos using Photoshop, Illustrator, or other image-editing software. Whatever you choose your struggle to be, ensure that you end up with high-quality photos that make sense to your theme or narrative. If you have to refine an image to remove blemish or flaws, use it as long as it ends up fine. Make sure that the focus of each photo is visible and that unwanted areas are cropped out. If you are editing on your own, edit the photos a few days after the shoot to have an objective mind when doing it.
6. Choose the top 10 images
You are not just going to lazily throw images and words all over a structure and have it for the best photo essay out there. Instead, you need to select quality photos that will tell your narrative. Be keen enough to ensure that any photo that makes it to the top 10 list is compelling and poignant. If you notice that you don’t have good equipment to produce or capture quality photos, don’t be afraid to pull in a professional photographer.
7. Use outside input to perfect your choice
When working on a photo essay project, you are not necessarily an island. The photo essayists we’ve mentioned work with teams. You equally need to get a trusted, visually active, and sophisticated individual, professional, or friend to help you.
Have them look at the photos you took and ask them to choose the best. As well, provide them with a written description of your narrative and ask them to select their 10 best photos.
Compare their choice with yours and if they differ, make a point of asking the reason. Listen keenly and tweak your narrative and choice as they most likely reflect what an audience would perceive from the photo essay.
8. Select the best photos from the best
Based on the reasons from your external source (friend, editor, or photographer), select the 10 best photographs to use in telling your story. As well, change the narration if there is a need to tweak it.
9. Write reasonable captions
For your final choice of 10 images, write a befitting caption that will help to enhance your visual narrative. You need to be concise, brief, and clear. If the photos have a strong or exciting background story you wish to run, have the narrative written as content alongside the photos.
However, if you feel like the images can stand alone without captions, don’t beat yourself over it; leave them out. After all, using captions is not a must.
Look at this example of Black Lives Matter Photo Essay (Link to external site).
Apart from the caption, you can add text that contains data, complex metrics, or maps to support your narrative. Using maps can help drive the point home.
10. Focus on the details
Yes, the devil is always in the details. When you eventually display your photo essay to an audience, everybody analyzes it their way. However, when you capture the details, you will take care of each perspective, judgment, and reasoning from your audience. Ensure that you place everything in context and that everything is up to date.
11. Make it fun
Unlike college essays that come with challenges, creating a photo essay should be fun. Therefore, enjoy every bit of the project. Doing so helps you to step up your game, inspire creativity, and relaxes your mind. There is nothing creative and innovative you cannot do in a photo essay with a let loose sort of spirit.
12. Set the scene
When telling a story through photography, you are equally writing your story. Therefore, ensure that you set a scene to capture the moment that appeals to your audience.
For the events that you have no control over, try as much as possible to take photos that match your narrative or theme.
13. Experiment more when taking photos
There is no single bullet to creating an outstanding photo essay. To achieve perfection, let your photo essay express your story in the best way it can. Therefore, you need to test filter effects, use fonts, adjust the visuals, check the contrast, adjust color, hue, and feel, and crop your photos well. With experimentation comes creativity and innovativeness, which birth perfection.
Classification of Photo Essays
In terms of classification, there are two general classes of photo essays where all the genres of photo essays fall. These classes are narrative and thematic.
1. Narrative Photo Essays
A narrative photo essay, as the name suggests, tells a specific story. But, mainly, these types of photo essays tend to tell a peculiar and more direct story.
Unlike thematic photo essays, narrative photo essays give less freedom to the photo essayist. The use of text is to have some sense of completion to the story.
For instance, the 28 Days in Afghanistan by Andrew Quilty published in the SBS is a narrative photo essay that documents the photographer’s experience in the war-torn nation using both text and unadulterated photos.
The picture essay by photojournalist Stefanie Glinski titled One Month in Kabul Under Taliban rule – a photo essay also falls under this category as it highlights her one-month encounter in Kabul.
2. Thematic photo Essays
Thematic photo essays are topic-specific. For example, they can be on politics, pollution, police brutality, global pandemic, poverty, crime, etc.
You have the freedom of choosing the subjects, location, and you do not necessarily have to incorporate text.
An example of a thematic photo essay is the “ They call us bewitched ” picture essay published in the Guardian. We also bumped into the Olympics Photos: Emotion runs high by the NBC News, which we find as an excellent thematic photo essay. Next, look at this Hurricane Katrina photo essay. It is thematic in the sense that it focuses on a natural disaster. Finally, if you want more examples, this photo essay titled “ From Trayvon Martin to Colin Kaepernick ” details the theme of Black Lives Matter/ police brutality.
Typical Photo Essay Examples/Genres to inspire your creativity
- The daily life photo essay – A Day-in-the-life photo essay tells a story about the day-to-day life of a given subject. It could be a lawyer, president, celebrity, farmer, industrialist, pope, student, etc. most of these photographic essays evoke emotions and help the audience enter into the subject's world.
- Transitioning through life photo essay – These are essays that detail photos of how people transform through life. It can be a photo of a celebrity, president, farmer, or famous person since they were young to date.
- Special events photo essays – As the name suggests, these are photo essays on special events, festivities, and occurrences. The events can be weddings, burials, art exhibitions, car shows, auction events, or celebrations. They have very elaborate and relatable background objects that connect to the main idea.
- Family photo essays – These can be photo essays on family members. You can include photos that show how the family has grown or detailing the family tree. They can also be family business photos that detail the leaders assigned roles to family businesses.
- Protest photo essays – These are thematic photo essays that detail how protests occurred and paint a clear picture of the theme of such protests as the Black Lives Matter protests. When creating a protest photo essay, you should have information about the particular protest. Focus on incidents and protests that occurred in history.
- Sports photo essays – Sports essays can be on sports events such as Olympics, Wimbledon, football leagues, or about sportsmen and women. For instance, the Skysports’ picture essay on Diego Maradona titled Diego Maradona: Images of a football Icon .
- Medical Photo Essays – Organizations such as WHO , Universities , or CDC have various examples of medical photo essays. These visual illustrations focus on medical research, medical practice, diseases, and medical breakthroughs.
- Scientific Photo Essays – Like medical essays, these photo essays detail scientific encounters, breakthroughs, inventions, etc.
- Celebrity photo essays – You can create a photo essay on a celebrity.
- Political photo essays are photo essays that capture and narrate political events, history, and news in a series of photographs and narratives. It could be about leftist and rightist politics or geopolitics as well as policy-making.
- War photo essays – Captures the critical and significant elements of conflict, war, and peace. There are many samples online.
- Timelapse photo essays – These are transformational photo essays that capture the changes of a subject through time. They might take longer to develop and can be on buildings, estates, cities, trees, or landscapes.
- Relationship photo essays – This photo essay genre captures the interaction between people, families, and loved ones. It is the most common assignment in journalism class. It offers an excellent chance to capture emotions like love, family, and friendship.
- Poverty photo essays – This genre of photo essays captures poverty from the standpoint of the subject. They can contain infrastructure, housing, amenities, food, water, etc. They are very emotional and can use narratives. They are the same as drought photo essays that capture how the drought has ravaged a geographic region of interest.
- City photo essays – These are photographic essays that capture a city's feel, life, and pleasures. They are thematic in nature and allow you to focus on specific areas, moods, and feeling that such places evoke.
- Education photo essays – Details issues in education. For instance, it can be a photo essay showing the disparity in access, challenges in education, or infrastructure in education. An example is The Many Faces of Learning, published in the Stanford Social Innovation Review. Another one is Embracing Education , published by the Lutheran World Federation.
As long as you can think of any topic, there is always a picture or photo essay genre where it can fall under. Remember, you can be asked to create a photo essay on a Word Document or PDF for class, which is where you get the chance to display your prowess and creativity.
Common Photo Essay Examples
Here are the famous photo essays that you can draw inspiration from:
- Various American Natural Sites by Ansel Adams
- “Everyday” by Noah Kalina
- “Signed, X” by Kate Ryan
- “The Vietnam War” by Philip Jones Griffiths
- “The Great Depression” by Dorothea Lange
Structure/Anatomy of a Photo Essay
Here is a blueprint or skeleton of how a basic photo essay can look like
Introductory text/content
This is where you type the text that explains or introduces the photo essay to your audience.
Signature Image
This is the strongest image that has a visual impact on the story you are running. It should be an image that invites the viewers to your story to be interested in looking further. In simple terms, this is your window, attention grabber, or icon; make it count.
This is the picture of a key player or the main subject of your story. You must ensure that the foreground and background elements reinforce the theme or narrative.
Where the subject is caught in real moments, such as in environmental portraits, is reportedly more compelling. You can use a series of posed portraits as well.
Overall wider view
This is the photograph that gives the viewers a sense of the place or part of the place where the story happens. You use such images to create a scene. It can also be a series of detailed images bundled together to set the scene.
Here, you need to follow up with a photograph that explains the finer details. The photo can be abstract but eye-catching in the sense that it draws the attention of the audience. It should be an image that reveals to the audience some aspect that is otherwise missed in a wider shot. You are allowed to use series of small detail photos as a mosaic in one image .
When defining an action, look for a photograph that shows the main theme in your story. For instance, if it is a Black Lives Matter protest, focus on a photo that captures banners, police, and protesters. Specifically, focus on the most poignant or dramatic images that capture people interacting with one another. You can as well capture gestures or moments that amplify the visual narrative you want to communicate.
Closing Photo and text
This is the powerful closing photograph that lets your audience ponder more about your visual narrative. You can follow it with a text highlighting the thoughts you want the audience to reason with as they come to the end of your photo essay.
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What is a photo essay?
- Photo essays vs photo stories
- How photo essays help you
- 9 Steps to create photo essays
How to share your photo essays
Read Time: 11 minutes
Gather up a handful of images that seem to go together, and voila! It’s a photo essay, right? Well… no. Though, this is a common misconception.
In reality, a photo essay is much more thoughtful and structured than that. When you take the time to craft one, you’re using skills from all facets of our craft – from composition to curation.
In this guide, you’ll learn what makes a photo essay an amazing project that stretches your skills. You’ll also learn exactly how to make one step by step.
- Photo essay vs photo story
A photo essay is a collection of images based around a theme, a topic, a creative approach, or an exploration of an idea. Photo essays balance visual variety with a cohesive style and concept.
What’s the difference between a photo essay and a photo story?
The terms photo essay and photo story are often used interchangeably. Even the dictionary definition of “photo essay” includes using images to convey either a theme or a story.
But in my experience, a photo essay and a photo story are two different things. As you delve into the field of visual storytelling, distinguishing between the two helps you to take a purposeful approach to what you’re making .
The differences ultimately lie in the distinctions between theme, topic and story.
Themes are big-picture concepts. Example: Wildness
Topics are more specific than themes, but still overarching. Example : Wild bears of Yellowstone National Park
Stories are specific instances or experiences that happen within, or provide an example for, a topic or theme. Example: A certain wild bear became habituated to tourists and was relocated to maintain its wildness
Unlike a theme or topic, a story has particular elements that make it a story. They include leading characters, a setting, a narrative arc, conflict, and (usually) resolution.
With that in mind, we can distingush between a photo essay and a photo story.
Themes and Topics vs Stories
A photo essay revolves around a topic, theme, idea, or concept. It visually explores a big-picture something .
This allows a good deal of artistic leeway where a photographer can express their vision, philosophies, opinions, or artistic expression as they create their images.
A photo story is a portfolio of images that illustrate – you guessed it – a story.
Because of this, there are distinct types of images that a photo story uses that add to the understanding, insight, clarity and meaning to the story for viewers. While they can certainly be artistically crafted and visually stunning, photo stories document something happening, and rely on visual variety for capturing the full experience.
A photo essay doesn’t need to have the same level of structured variety that a photo story requires. It can have images that overlap or are similar, as they each explore various aspects of a theme.
Photo essays can be about any topic. If you live in a city, consider using your nature photography to make an essay about the wildlife that lives in your neighborhood .
The role of text with photos
A photo story typically runs alongside text that narrates the story. We’re a visual species, and the images help us feel like we are there, experiencing what’s happening. So, the images add significant power to the text, but they’re often a partner to it.
This isn’t always the case, of course. Sometimes photo stories don’t need or use text. It’s like reading a graphic novel that doesn’t use text. Moving through the different images that build on each other ultimately unveils the narrative.
Photo essays don’t need to rely on text to illuminate the images’ theme or topic. The photographer may use captions (or even a text essay), or they may let the images speak for themselves.
Definitions are helpful guidelines (not strict rules)
Some people categorize photo essays as either narrative or thematic. That’s essentially just calling photo stories “narrative photo essays” and photo essays “thematic photo essays.”
But, a story is a defined thing, and any writer/editor will tell you themes and topics are not the same as stories. And we use the word “story” in our daily lives as it’s defined. So, it makes far more sense to name the difference between a photo essay and a photo story, and bask in the same clarity writers enjoy .
Photo stories illustrate a particular experience, event, narrative, something that happened or is happening.
Photo essays explore an idea, concept, topic, theme, creative approach, big-picture something .
Both photo essays and photo stories are immensely powerful visual tools. And yes, the differences between them can certainly be blurred, as is always the case with art.
Simply use this distinction as a general guideline, providing extra clarity around what you’re making and why you’re making it.
To dig into specific types of images used to create powerful photo stories, check out this training: 6 Must-Have Shots for a Photo Story.
Meanwhile, let’s dig deeper into photo essays.
Capturing amazing wildlife photos requires not only passion and skill but also the right equipment.
This guide breaks down the best options so you can find the perfect camera for your specific needs , whether you're a beginner or pro.
Photo essays are a chance to try new styles or techniques that stretch your skills and creativity. This image was part of an essay exploring simplicity and shape, and helped me learn new skills in black and white post-processing.
How photo essays improve your photography
Creating photo essays is an amazing antidote if you’ve ever felt a lack of direction or purpose in your photography. Photo essays help build your photographic skills in at least 3 important ways.
1. You become more strategic in creating a body of work
It’s easy to get stuck in a rut of photographing whatever pops up in front of you. And when you do, you end up with a collection of stand-alone shots.
These singles may work fine as a print, a quick Instagram post, or an addition to your gallery of shots on your website. But amassing a bunch of one-off shots limits your opportunities as a photographer for everything from exhibits to getting your work published.
Building photo essays pushes you to think strategically about what you photograph, why, and how. You’re working toward a particular deliverable – a cohesive visual essay – with the images you create.
This elevates your skills in crafting your photo essay, and in how you curate the rest of your work, from galleries on your website to selecting images to sell as prints .
2. You become more purposeful in your composition skills
Composition is so much more than just following the rule of thirds, golden spirals, or thinking about the angle of light in a shot.
Composition is also about thinking ahead in what you’re trying to accomplish with a photograph – from what you’re saying through it to its emotional impact on a viewer – and where it fits within a larger body of work.
Photo essays push you to think critically about each shot – from coming up with fresh compositions for familiar subjects, to devising surprising compositions to fit within a collection, to creating compositions that expand on what’s already in a photo essay.
You’re pushed beyond creating a single pleasing frame, which leads you to shoot more thoughtfully and proactively than ever.
(Here’s a podcast episode on switching from reactive shooting to proactive shooting .)
3. You develop strong editing and curation skills
Selecting which images stay, and which get left behind is one of the hardest jobs on a photographer’s to-do list. Mostly, it’s because of emotional attachment.
You might think it’s an amazing shot because you know the effort that went into capturing it. Or perhaps when you look at it, you get a twinge of the joy or exhilaration you felt the moment you captured it. There’s also the second-guessing that goes into which of two similar images is the best – which will people like more? So you’re tempted to just show both.
Ultimately, great photographers appear all the more skilled because they only show their best work. That in and of itself is a skill they’ve developed through years of ruthlessly editing their own work.
Because the most powerful photo essays only show a handful of extraordinary images, you’re bound to develop the very same critical skill (and look all the more talented because of it).
Photo essays are also a great stepping stone to creating photo stories. If you’re interested in moving beyond stand-alone shots and building stories, shooting photo essays will get your creative brain limbered up and ready for the adventure of photo stories.
A photo essay exploring the natural history of a favorite species is an exciting opportunity for an in-depth study. For me, that was a photo essay on emotive images of the American dipper (Cinclus mexicanus) as it hunts in streams.
9 Simple steps to create your photo essays
1. clarify your theme.
Choose a theme, topic, or concept you want to explore. Spend some time getting crystal clear on what you want to focus on. It helps to write out a few sentences, or even a few paragraphs noting:
- What you want the essay to be about
- What kinds of images you want to create as part of it
- How you’ll photograph the images
- The style, techniques, or gear you might use to create your images
- What “success” looks like when you’re done with your photo essay
You don’t have to stick to what you write down, of course. It can change during the image creation process. But fleshing your idea out on paper goes a long way in clarifying your photo essay theme and how you’ll go about creating it.
2. Create your images
Grab your camera and head outside!
As you’re photographing your essay, allow yourself some freedom to experiment. Try unusual compositions or techniques that are new to you.
Stretch your style a little, or “try on” the style of other photographers you admire who have photographed similar subjects.
Photo essays are wonderful opportunities to push yourself outside of your comfort zone and grow as a photographer .
Remember that a photo essay is a visually cohesive collection of images that make sense together. So, while you might stretch yourself into new terrain as you shoot, try to keep that approach, style, or strategy consistent.
Don’t be afraid to create lots of images. It’s great to have lots to choose from in the editing process, which comes up next.
3. Pull together your wide edit
Once you’ve created your images, pull together all the images that might make the cut. This could be as many as 40-60 images. Include anything you want to consider for the final essay in the wide edit.
From here, start weeding out images that:
- are weaker in composition or subject matter
- stand out like a sore thumb from the rest of the collection
- Are similar to other stronger images in the collection
It’s helpful to review the images at thumbnail size. You make more instinctive decisions and can more easily see the body of work as a whole. If an image is strong even at thumbnail size to stand out from similar frames while also partnering well with other images in the collection, that’s a good sign it’s strong enough for the essay.
4. Post-process your images for a cohesive look
Now it’s time to post-process the images. Use whatever editing software you’re comfortable with to polish your images.
Again, a photo essay has a cohesive visual look. If you use presets, filters, or other tools, use them across all the images.
5. Finalize your selection
It’s time to make the tough decisions. Select only the strongest for your photo essay from your group of images.
Each image should be strong enough to stand on its own and make sense as part of the whole group.
Many photo essays range from 8-12 images. But of course, it varies based on the essay. The number of images you have in your final photo essay is up to you.
Remember, less is more. A photo essay is most powerful when each image deserves to be included.
6. Put your images in a purposeful order
Create a visual flow with your images. Decide which image is first, and build from there. Use compositions, colors, and subject matter to decide which image goes next, then next, then next in the order.
Think of it like music: notes are arranged in a way that builds energy, or slows it down, surprise listeners with a new refrain, or drop into a familiar chorus. How the notes are ordered creates emotional arcs for listeners.
How you order your images is similar.
Think of the experience a viewer will have as they look at one image, then the next, and the next. Order your images so they create the experience you want your audience to have.
7. Get feedback
The best photographers make space for feedback, even when it’s tough to hear. Your work benefits from not just hearing feedback, but listening to it and applying what you learn from it.
Show your photo essay to people who have different sensibilities or tastes. Friends, family members, fellow photographers – anyone you trust to give you honest feedback.
Watch their reactions and hear what they say about what they’re seeing. Use their feedback to guide you in the next step.
8. Refine, revise, and finalize
Let your photo essay marinate for a little while. Take a day or two away from it. Then use your freshened eyes and the feedback you received from the previous step to refine your essay.
Swap out any selects you might want to change and reorder the images if needed.
9. Add captions
Even if you don’t plan on displaying captions with your images, captioning your images is a great practice to get into. It gives context, story, and important information to each image. And, more than likely, you will want to use these captions at some point when you share your photo essay, which we dive into later in this article.
Add captions to the image files using Lightroom, Bridge, or other software programs.
Create a document, such as a Google or Word doc, with captions for each image.
In your captions, share a bit about the story behind the image, or the creation process. Add whatever makes sense to share that provides a greater understanding of the image and its purpose.
Photo essays allow you to explore deliberate style choices, such as a focus on shapes, patterns, textures, and lines. Since each photo is part of a larger essay, it encourages you to be bold with choices you might not otherwise make.
5 Examples of amazing nature photo essays
1. “how the water shapes us” from the nature conservancy.
This gorgeous essay, crafted with the work of multiple photographers, explores the people and places within the Mississippi River basin. Through the images, we gain a sense of how the water influences life from the headwater all the way to the Gulf of Mexico. Notice how each photographer is tasked with the same theme, yet approaches it with their own distinct style and vision. It is a wonderful example of the sheer level of visual variety you can have while maintaining a consistent style or theme.
View it here
2. “A Cyclist on the English Landscape” from New York Times’ The World Through A Lens series
This photo essay is a series of self-portraits by travel photographer Roff Smith while “stuck” at home during the pandemic. As he peddled the roads making portraits, the project evolved into a “celebration of traveling at home”. It’s a great example of how visually consistent you can be inside a theme while making each image completely unique.
3. “Vermont, Dressed In Snow” from New York Times’ The World Through A Lens series
This essay by aerial photographer Caleb Kenna uses a very common photo essay theme: snow. Because all images are aerial photographs, there’s a consistency to them. Yet, the compositions are utterly unique from one another. It’s a great example of keeping viewers surprised as they move from one image to the next while still maintaining a clear focus on the theme.
4. “Starling-Studded Skies” from bioGraphic Magazine
This beautiful essay is by Kathryn Cooper, a physicist trained in bioinformatics, and a talented photographer. She used a 19th century photographic technique, chronophotography, to create images that give us a look at the art and science of starling murmurations. She states: “I’m interested in the transient moments when chaos briefly changes to order, and thousands of individual bodies appear to move as one.” This essay is a great example of deep exploration of a concept using a specific photographic technique.
View it here (Note: must be viewed on desktop)
5. “These Scrappy Photos Capture the Action-Packed World Beneath a Bird Feeder” from Audubon Magazine
This photo essay from conservation photographer Carla Rhodes explores the wildlife that takes advantage of the bounty of food waiting under bird feeders . Using remote camera photography , Rhodes gives viewers a unique ground-level perspective and captures moments that make us feel like we’re in conversation with friends in the Hundred Acre Woods. This essay is a great example of how perspective, personality, and chance can all come into play as you explore both an idea and a technique.
25 Ideas for creative photo essays you can make
The possibilities for photo essays are truly endless – from the concepts you explore to the techniques you use and styles you apply.
Choose an idea, hone your unique perspective on it, then start applying the 9 simple steps from above.
- The life of a plant or animal (your favorite species, a species living in your yard, etc)
- The many shapes of a single species (a tree species, a bird species, etc)
- How a place changes over time
- The various moods of a place
- A conservation issue you care about
- Math in nature
- Urban nature
- Seasonal changes
- Your yard as a space for nature
- Shifting climate and its impacts
- Human impacts on environments
- Elements: Water, wind, fire, earth
- Day in the life (of a person, a place, a stream, a tree…)
- Outdoor recreation (birding, kayaking, hiking, naturalist journaling…)
- Wildlife rehabilitation
- Lunar cycles
- Sunlight and shadows
- Your local watershed
- Coexistence
As you zero in on a photo essay theme, consider two things: what most excites you about an idea, and what about it pushes you out of your comfort zone. The heady mix of joy and challenge will ensure you stick with it.
Your photo essay is ready for the world! Decide how you’d like to make an impact with your work. You might use one or several of the options below.
1. Share it on your website
Create a gallery or a scrollytelling page on your website. This is a great way to drive traffic to your website where people can peruse your photo essay and the rest of the photography you have.
Putting it on your website and optimizing your images for SEO helps you build organic traffic and potentially be discovered by a broader audience, including photo editors.
2. Create a scrollytelling web page
If you enjoy the experience of immersive visual experiences, consider making one using your essay. And no, you don’t have to be a whiz at code to make it happen.
Shorthand helps you build web pages with scrollytelling techniques that make a big impression on viewers. Their free plan allows you to publish 3 essays or stories.
3. Create a Medium post
If you don’t have a website and want to keep things simple, a post on Medium is a great option.
Though it’s known for being a platform for bloggers, it’s also possible to add images to a post for a simple scroll.
And, because readers can discover and share posts, it’s a good place for your photos to get the attention of people who might not otherwise come across it.
4. Share it on Instagram
Instagram has changed a lot over the last couple of years, but it’s still a place for photographers to share their work thoughtfully.
There are at least 3 great ways to share your photo essay on the platform.
– Create a single post for each image. Add a caption. Publish one post per day until the full essay is on your feed. Share each post via Instagram Stories to bring more attention and interaction to your photo essay.
– Create a carousel post. You can add up 10 photos to a carousel post, so you may need to create two of them for your full photo essay. Or you might create a series of carousel posts using 3-4 images in each.
– Create a Reel featuring your images as a video. The algorithm heavily favors reels, so turning your photo essay into a video experience can get it out to a larger audience.
I ran a “create a reel” challenge in my membership community. One member created a reel with her still images around a serious conservation issue. It gathered a ton of attention and landed her opportunities to share her message through YouTube and podcast interviews and publishing opportunities. Watch it here.
5. Exhibit it locally
Reach out to local galleries, cafes, pubs, or even the public library to see if they’re interested in hanging your photo essay for display. Many local businesses and organizations happily support the work of local artists.
6. Pitch your photo essay to publications
One of the best ways to reach an audience with your work is to get it published. Find publications that are a great fit for the theme and style of your photo essay, then pitch your essay for consideration. You gain a fantastic opportunity to share your work widely and can earn a paycheck at the same time.
Remember that if you want to get your photo essay published, you may want to hold back from sharing it publicly before you pitch it to publications.
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How to train your brain to see solutions in photo stories so that you can engage your audience and gain the interest of editors.
This surprisingly powerful tool will help you both make time for your photography AND make great forward progress on your projects.
If you do these 3 things, you’ll have a share-worthy story your viewers feel connected to and inspired by.
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