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What is a Video Essay? The Art of the Video Analysis Essay

I n the era of the internet and Youtube, the video essay has become an increasingly popular means of expressing ideas and concepts. However, there is a bit of an enigma behind the construction of the video essay largely due to the vagueness of the term.

What defines a video analysis essay? What is a video essay supposed to be about? In this article, we’ll take a look at the foundation of these videos and the various ways writers and editors use them creatively. Let’s dive in.

Watch: Our Best Film Video Essays of the Year

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What is a video essay?

First, let’s define video essay.

There is narrative film, documentary film, short films, and then there is the video essay. What is its role within the realm of visual media? Let’s begin with the video essay definition. 

VIDEO ESSAY DEFINITION

A video essay is a video that analyzes a specific topic, theme, person or thesis. Because video essays are a rather new form, they can be difficult to define, but recognizable nonetheless. To put it simply, they are essays in video form that aim to persuade, educate, or critique. 

These essays have become increasingly popular within the era of Youtube and with many creatives writing video essays on topics such as politics, music, film, and pop culture. 

What is a video essay used for?

• To persuade an audience of a thesis
• To educate on a specific subject
• To analyze and/or critique 

What is a video essay based on?

Establish a thesis.

Video analysis essays lack distinguished boundaries since there are countless topics a video essayist can tackle. Most essays, however, begin with a thesis. 

How Christopher Nolan Elevates the Movie Montage  •  Video Analysis Essays

Good essays often have a point to make. This point, or thesis, should be at the heart of every video analysis essay and is what binds the video together. 

Related Posts

• Stanley Kubrick Directing Style Explained →
• A Filmmaker’s Guide to Nolan’s Directing Style →
• How to Write a Voice Over Montage in a Script →

interviews in video essay

Utilize interviews.

A key determinant for the structure of an essay is the source of the ideas. A common source for this are interviews from experts in the field. These interviews can be cut and rearranged to support a thesis. 

Roger Deakins on "Learning to Light"  •  Video Analysis Essays

Utilizing first hand interviews is a great way to utilize ethos into the rhetoric of a video. However, it can be limiting since you are given a limited amount to work with. Voice over scripts, however, can give you the room to say anything. 

How to create the best video essays on Youtube

Write voice over scripts.

Voice over (VO) scripts allow video essayists to write out exactly what they want to say. This is one of the most common ways to structure a video analysis essay since it gives more freedom to the writer. It is also a great technique to use when taking on large topics.

In this video, it would have been difficult to explain every type of camera lens by cutting sound bites from interviews of filmmakers. A voice over script, on the other hand, allowed us to communicate information directly when and where we wanted to.

Ultimate Guide to Camera Lenses  •  Video essay examples

Some of the most famous video essayists like Every Frame a Painting and Nerdwriter1 utilize voice over to capitalize on their strength in writing video analysis essays. However, if you’re more of an editor than a writer, the next type of essay will be more up your alley. 

Video analysis essay without a script

Edit a supercut.

Rather than leaning on interview sound bites or voice over, the supercut video depends more on editing. You might be thinking “What is a video essay without writing?” The beauty of the video essay is that the writing can be done throughout the editing. Supercuts create arguments or themes visually through specific sequences. 

Another one of the great video essay channels, Screen Junkies, put together a supercut of the last decade in cinema. The video could be called a portrait of the last decade in cinema.

2010 - 2019: A Decade In Film  •  Best videos on Youtube

This video is rather general as it visually establishes the theme of art during a general time period. Other essays can be much more specific. 

Critical essays

Video essays are a uniquely effective means of creating an argument. This is especially true in critical essays. This type of video critiques the facets of a specific topic. 

In this video, by one of the best video essay channels, Every Frame a Painting, the topic of the film score is analyzed and critiqued — specifically temp film score.

Every Frame a Painting Marvel Symphonic Universe  •  Essay examples

Of course, not all essays critique the work of artists. Persuasion of an opinion is only one way to use the video form. Another popular use is to educate. 

• The Different Types of Camera Lenses →
• Write and Create Professionally Formatted Screenplays →
• How to Create Unforgettable Film Moments with Music →

Video analysis essay

Visual analysis.

One of the biggest advantages that video analysis essays have over traditional, written essays is the use of visuals. The use of visuals has allowed video essayists to display the subject or work that they are analyzing. It has also allowed them to be more specific with what they are analyzing. Writing video essays entails structuring both words and visuals. 

Take this video on There Will Be Blood for example. In a traditional, written essay, the writer would have had to first explain what occurs in the film then make their analysis and repeat.

This can be extremely inefficient and redundant. By analyzing the scene through a video, the points and lessons are much more clear and efficient. 

There Will Be Blood  •   Subscribe on YouTube

Through these video analysis essays, the scene of a film becomes support for a claim rather than the topic of the essay. 

Dissect an artist

Essays that focus on analysis do not always focus on a work of art. Oftentimes, they focus on the artist themself. In this type of essay, a thesis is typically made about an artist’s style or approach. The work of that artist is then used to support this thesis.

Nerdwriter1, one of the best video essays on Youtube, creates this type to analyze filmmakers, actors, photographers or in this case, iconic painters. 

Caravaggio: Master Of Light  •  Best video essays on YouTube

In the world of film, the artist video analysis essay tends to cover auteur filmmakers. Auteur filmmakers tend to have distinct styles and repetitive techniques that many filmmakers learn from and use in their own work. 

Stanley Kubrick is perhaps the most notable example. In this video, we analyze Kubrick’s best films and the techniques he uses that make so many of us drawn to his films. 

Why We're Obsessed with Stanley Kubrick Movies  •  Video essay examples

Critical essays and analytical essays choose to focus on a piece of work or an artist. Essays that aim to educate, however, draw on various sources to teach technique and the purpose behind those techniques. 

What is a video essay written about?

Historical analysis.

Another popular type of essay is historical analysis. Video analysis essays are a great medium to analyze the history of a specific topic. They are an opportunity for essayists to share their research as well as their opinion on history. 

Our video on aspect ratio , for example, analyzes how aspect ratios began in cinema and how they continue to evolve. We also make and support the claim that the 2:1 aspect ratio is becoming increasingly popular among filmmakers. 

Why More Directors are Switching to 18:9  •  Video analysis essay

Analyzing the work of great artists inherently yields a lesson to be learned. Some essays teach more directly.

• Types of Camera Movements in Film Explained →
• What is Aspect Ratio? A Formula for Framing Success →
• Visualize your scenes with intuitive online shotlist software →

Writing video essays about technique

Teach technique.

Educational essays designed to teach are typically more direct. They tend to be more valuable for those looking to create art rather than solely analyze it.

In this video, we explain every type of camera movement and the storytelling value of each. Educational essays must be based on research, evidence, and facts rather than opinion.

Ultimate Guide to Camera Movement  •  Best video essays on YouTube

As you can see, there are many reasons why the video essay has become an increasingly popular means of communicating information. Its ability to use both sound and picture makes it efficient and effective. It also draws on the language of filmmaking to express ideas through editing. But it also gives writers the creative freedom they love. 

Writing video essays is a new art form that many channels have set high standards for. What is a video essay supposed to be about? That’s up to you. 

Organize Post Production Workflow

The quality of an essay largely depends on the quality of the edit. If editing is not your strong suit, check out our next article. We dive into tips and techniques that will help you organize your Post-Production workflow to edit like a pro. 

Up Next: Post Production →

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How to Write a Video Essay: A Step-by-Step Guide and Tips

• by Joseph Kenas
• January 5, 2024
• Writing Tips

The video essay has become an increasingly popular way of presenting ideas and concepts in the age of the internet and YouTube. In this guide, we present a step-by-step guide on how to write a video essay and tips on how to make it.

While it is easy to write a normal essay, the structure of the video essay is a bit of a mystery, owing to the newness of the term.

However, in this article, we are going to define what is a video essay, how to write a video essay, and also How to present a video essay well in class.

What is a Video Essay?

A video essay is a video that delves into a certain subject, concept, person, or thesis. Video essays are difficult to characterize because they are a relatively new form, yet they are recognized regardless. Simply, video essays are visual compilations that try to persuade, educate, or criticize.

These days, there are many creatives making video essays on topics like politics, music, movies, and pop culture.

With these, essays have become increasingly popular in the era of video media such as Youtube, Vimeo, and others.

Video essays, like photo and traditional essays, tell a story or make a point.

The distinction is that video essays provide information through visuals.

When creating a video essay, you can incorporate video, images, text, music, and/or narration to make it dynamic and successful.

When you consider it, many music videos are actually video essays. 

Since making videos for YouTube and other video sites has grown so popular, many professors are now assigning video essays instead of regular essays to their students. So the question is, how do you write a video essay script?

Steps on How to Write a Video Essay Script

Unscripted videos cost time, effort, and are unpleasant to watch. The first thing you should do before making a video writes a script, even if it’s only a few lines long. Don’t be intimidated by the prospect of writing a script. All you need is a starting point.

A video script is important for anyone who wants to film a video with more confidence and clarity. They all contain comparable forms of information, such as who is speaking, what is said, where, and other important details.

While there are no precise criteria that a video essay must follow, it appears that most renowned video essayists are adhering to some steps as the form gets more popular and acknowledged online. 

1. Write a Thesis

Because a video essayist can handle a wide range of themes, video analysis essays lack defined bounds. The majority of essays, on the other hand, begin with a thesis.

A thesis is a statement, claim, theme, or concept that the rest of the essay is built around. A thesis might be broad, including a variety of art forms. Other theses can be quite detailed.

A good essay will almost always have a point to express. Every video analysis essay should have a central idea, or thesis, that ties the film together.

2. Write a Summary

Starting with a brief allows you and your team to document the answers to the most pressing project concerns. It ensures that everyone participating in the video production is on the same page.

This will avoid problems of mixing ideas or getting stuck when you are almost completing the project.

3. Choose a Proper Environment and Appropriate Tools

When it comes to writing your script, use any tool you’re familiar with, such as pen and paper. Also, find a writing atmosphere that is relaxing for you, where you can concentrate and be creative.

Consider what you don’t have to express out loud when you’re writing. Visual elements will be used to communicate a large portion of your content.

4. Use a Template

When you don’t have to reinvent the process every time you sit down, you get speed and consistency.

It’s using your cumulative knowledge of what works and doing it over and over again. Don’t start with a blank page when I sit down to create a script- try to use an already made template. 

5. Be Conversational

You want scripts that use language that is specific and targeted. Always avoid buzzwords, cliches, and generalizations. You want your audience to comprehend you clearly without rolling their eyes.

6. Be Narrative

Make careful to use a strong story structure when you’re trying to explain anything clearly. Ensure your script has a beginning, middle, and end, no matter how short it is. This will provide a familiar path for the viewers of your video script.

7. Edit Your Script

Make each word work for a certain position on the page when you choose your words.

They must serve a purpose.

After you’ve completed your first draft, go over your script and review it.

Then begin editing, reordering, and trimming. Remove as much as possible.

Consider cutting it if it isn’t helping you achieve your goal.

 8. Read Your Script Loudly

Before recording or going on in your process, it’s recommended to read your script aloud at least once. Even if you won’t be the one reading it, this is a good method to ensure that your message is clear. It’s a good idea to be away from people so you may practice in peace.

Words that flow well on paper don’t always flow well when spoken aloud. You might need to make some adjustments based on how tough certain phrases are to pronounce- it’s a lot easier to change it now than when recording.

9. Get Feedback

Sometimes it is very difficult to point out your mistakes in any piece of writing. Therefore, if you want a perfect video essay script, it is advisable to seek feedback from people who are not involved in the project.

Keep in mind that many will try to tear your work apart and make you feel incompetent. However, it can also be an opportunity to make your video better.

The best way to gather feedback is to assemble a group of people and read your script to them. Watch their facial reaction and jot own comments as you read. Make sure not to defend your decisions. Only listen to comments and ask questions to clarify.

After gathering feedback, decide on what points to include in your video essay. Also, you can ask someone else to read it to you so that you can listen to its follow.

A video essay can be a good mode to present all types of essays, especially compare and contrast essays as you can visually contrast the two subjects of your content.

How to make a Good Video from your Essay Script

You can make a good video from your script if you ask yourself the following questions;

• What is the video’s purpose? What is the purpose of the video in the first place?
• Who is this video’s intended audience?
• What is the subject of our video? (The more precise you can be, the better.) 
• What are the most important points to remember from the video?- What should viewers take away from it?

If the context had multiple characters, present their dialogues well in the essay to bring originality. If there is a need to involve another person, feel free to incorporate them.

How to Present a Video Essay Well in Class

• Write down keywords or main ideas in a notecard; do not write details- writing main ideas will help you remember your points when presenting. This helps you scan through your notecard for information.
• Practice- in presentations it is easy to tell who has practiced and who hasn’t. For your video essay to grab your class and professor’s attention, practice is the key. Practice in front of your friends and family asking for feedback and try to improve.
• Smile at your audience- this is one of the most important points when presenting anything in front of an audience. A smiley face draws the attention of the audience making them smile in return thus giving you confidence.
• Walk to your seat with a smile- try not to be disappointed even if you are not applauded. Be confident that you have aced your video presentation.

Other video presentations tips include;

• Making eye contact
• Have a good posture
• Do not argue with the audience 
• Look at everyone around the room, not just one audience or one spot
• Rember to use your hand and facial expressions to make a point.

Joseph is a freelance journalist and a part-time writer with a particular interest in the gig economy. He writes about schooling, college life, and changing trends in education. When not writing, Joseph is hiking or playing chess.

How to do a Video Essay: The Video Essay Process

• Plan, Prepare & Create

Storyboarding

• Finding, Filming & Editing
• References & Credits
• The Video Essay Process

This section will give an introductory overview of the stages required to create a video essay.  Video essayers advice is to start simple and work through each stage of the video production process. Visit the Resources page of this guide for more.

Identify what is your argument? What is it that you want to communicate to the viewer? Write this down in a few sentences, refer and modify it as required.

Watch Video Essays

Watch a selection of video essays, read blogs and web pages from video essayers and decide what type of video essay you would like to create. Start simple.

A storyboard is a detailed outline (similar to an outline in a written essay) that helps you to organise and visualise the video essay as to what is on the screen, text, media, message and transitions between shots.

Storyboards assist in determining the length, message and meaning of the video essay and help save time with editing and post production processes.

• Free Storyboard Templates

Collect & Edit

Collect video material as downloads, ripping DVDs, screen grabs, mobile phone footage and create voice-overs. Use research skills to find information and statements to support your argument. Maintain a standard of quality and manage your videos by naming conventions and storage.

Use editing software and experiment with available functionality to enhance and support your argument. Add a voice-over, sound effects, music and other aspects of multimodality. Be sure to include references and credits to all sources used in creating the video essay.

Revisit elements of your video essay and modify as required.

Visit the Resources page of this guide for more.

• Where to find video and how to capture it
• Video Editing Basics - iMovie
• Software Guides

References & Credits

References to cite sources used in the Video Essay. Referencing is a formal, systematic way of acknowledging sources that you have used in your video essay. It is imperative that you reference all sources used (including videos, stills, music, sfx) and apply the correct formatting so that references cited can be easily traced. The referencing style used at ECU is the APA style, 6th ed. 2010. Refer to the ECU Referencing Library Guide for accurate citation in APA style.

Production credits Individuals: acknowledgement of individuals and their role in the production. Purpose: A statement for internal use, e.g. “This video was produced for [course name] at [institution’s name] in [semester, year]”

• Referencing Library Guide
• << Previous: What is a Video Essay?
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• What is a Video Essay?
• Modes, MultiModality & Multiliteracies
• A Pedagogy of Multiliteracies
• Modes Of Multimodality
• Video Essay Journals
• Video Essay Channels
• Weblinks to Video Essay Resources
• Weblinks to Creative Commons Resources
• Titles in the Library
• Referencing & Copyright
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• Last Updated: Aug 28, 2023 2:57 PM
• URL: https://ecu.au.libguides.com/video-essay

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By The Berkeley MFE Program | Jun 22, 2022 | Applying , STEM , Data Science , MFE , quant finance , graduate studies , video essay

It is important that we are able to hear and see you. Before you start recording, make sure you are in a quiet space with good lighting. In orde r to minimize distractions, please have a neutral background that isn’t busy with objects or bright colors.

You want to make sure you are in a well lit room. If possible, we recommend recording during the day with natural light. If your space has a window directly behind you, ensure that the shades or curtains are closed.

Check the quality of the device you are recording on. Make sure that your face is fully in frame and visible, and that your audio is clear. You will have an opportunity to do a test before you begin the recording, be sure to take advantage of this opportunity. 

You have two attempts to record your video, so make sure beforehand that you are in an area with stable Internet connection. Since you will record the video essay directly in the application portal. We encourage you to check your internet speed and that your video will upload properly at the end of your recording. You can use an online speed test to check your speed.

We all know that the first impression is usually the most important. The video essay may be the only time the admissions committee will see and hear you, so take the time to ensure you are well dressed and groomed.

The essay question(s) will not be available beforehand. While you will not be able to prepare in advance, we recommend preparing yourself mentally: take deep breaths, go out for a walk, hydrate, etc. Do what you need to get in the right mind set. When you are ready and completed the video and audio check, the question(s) will appear on screen when you hit “Ready.” We have designed the question(s) to be answered it on the spot and you will have a few seconds to read the prompt before the recording begins. 

You only have two minutes to answer the prompt. Make sure to pay attention to the time and start wrapping up before time runs out. Once you completed the recording, take a few minutes to review your response. Utilize the second attempt if needed. If you decide to record your response using the second att empt, we strongly advise that you do not read your answer or look it up on the internet. Use your own words, be yourself and talk to us as if you were sitting across from us during an interview.  This is not a pass or fail exercise. We want to hear from you, your opinion, and what you have to say on this subject.   

We hope these tips will help you feel more confident and ready for the video portion. If you have not already done so, we encourage you review the application tips . If you still have questions or need additional guidance, here are ways to connect or learn more: sign-up for an information session or join the weekly Q&A session via zoom on Tuesdays from 3-4 PM PT/Wednesday from 9-10 AM PT.

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Home Resources Free Guides Video Essays Guide

Video Essays Guide

Introductory guide to video essays., drawing on the inspiring work of pioneering educators and researchers engaging with this creative method, this guide aims to offer a research-led introduction for students, teachers and researchers approaching the video essay for the first time..

Introduction to Video Essays

Studying and researching film through film

A research-led introduction for students, teachers and researchers approaching the video essay for the first time.

Finding Coherence Across Journals

Guidelines and criteria for making, curating and publishing video essays

A look at the existing guidelines for the production and evaluation of video essays.

How To Make Video Essay Guides

Preproduction, Production, Postproduction

Considerations for planning, making and editing a video essay.

Copyright Considerations

How copyright law regulates the creative reuse of existing materials

Understanding the basic principles of copyright law when producing or using creative works.

Dissemination

A selected list of journals and websites where you can publish video essays.

Video essays as creative assessment method at SOAS, University of London

Reducing the uncertainty around creative assessment methods.

About this guide

Authors's biographies, list of references and contact details

Launch Event

An online event organised by Learning on Screen in collaboration with SOAS, University of London.

Visual Rhetoric

Video essay resource guide.

PAR 102 (M-Th, 9 AM- 5 PM) Fine Arts Library Media Lab (same hours as FAL) PCL Media Lab (same hours as PCL)

About video essays

What are they.

“The video essay is often described as a form of new media, but the basic principles are as old as rhetoric: the author makes an assertion, then presents evidence to back up his claim. Of course it was always possible for film critics to do this in print, and they’ve been doing it for over 100 years, following more or less the same template that one would use while writing about any art form: state your thesis or opinion, then back it with examples. In college, I was assured that in its heart, all written criticism was essentially the same – that in terms of rhetorical construction, book reviews, music reviews, dance reviews and film reviews were cut from the same cloth, but tailored to suit the specific properties of the medium being described, with greater emphasis given to form or content depending on the author’s goals and the reader’s presumed interest.”

Matt Zoller Seitz on the video essay .

what makes a good video essay? 

Tony Zhou on how to structure a video essay

Kevin B. Lee on what makes a video essay “ great “

why should we use them? what are their limits?

Kevin B. Lee’s  experimental/artistic pitch for video essays

Kevin B. Lee’s mainstream pitch for video essay

“Of all the many developments in the short history of film criticism and scholarship, the video essay has the greatest potential to challenge the now historically located text-based dominance of the appraisal and interpretation of film and its contextual cultures…”

Andrew McWhirter argues that t he video essay has significant academic potential in the Fall 2015 issue of  Screen

“Importantly, the [new] media stylo does not replace traditional scholarship. This is a new practice beyond traditional scholarship. So how does critical media differ from traditional scholarship and what advantages does it offer? First, as you will see with the works in this issue, critical media demonstrates a shift in rhetorical mode. The traditional essay is argumentative-thesis, evidence, conclusion. Traditional scholarship aspires to exhaustion, to be the definitive, end-all-be-all, last word on a particular subject. The media stylo, by contrast, suggests possibilities-it is not the end of scholarly inquiry; it is the beginning. It explores and experiments and is designed just as much to inspire as to convince…”

Eric Fadden’s “ A Manifesto for Critical Media “

Adam Westbrook’s “ The Web-Video Problem: Why It’s Time to Rethinking Visual Storytelling from the Bottom Up “

Video essayists and venues

Matt Zoller Seitz (various venues) A writer and director by trade, Zoller Seitz is nonetheless probably best known as a prominent American cultural critic.  He’s made over 1000 hours of video essays and is generally recognized as a founder of the video essay movement in high-brow periodicals.  A recognized expert on Wes Anderson, Zoller Seitz is also notable because he often mixes other cinematic media (especially television) into his analysis, as in the above example, which doubles as an experiment in the absence of voiceover.

Various contributors, Press Play Co-founded by Matt Zoller Seitz and Ken Cancelosi,  Press Play  (published by Indiewire)   is one of the oldest high-brow venues for video essays about television, cinema, and other aspects of popular culture.

Various contributors, Keyframe   (A Fandor online publication) Fandor’s video essay department publishes work from many editors (what many video essayists call themselves) on and in a range of topics and styles.  Check it out to get an idea of all that things a video essay can do!

Various contributors, Moving Image Source A high-brow publication for video essays.

Tony Zhou, Every Frame a Painting The master of video essays on filmic form, Tony’s arguments are clean, simple, and well-evidenced.  Look to Tony as an example of aggressive and precise editing and arrangement.  He’s also an excellent sound editor–pay attention to his choices and try out some of his sound-mixing techniques in your essay.

Adam Johnston, Your Movie Sucks (YMS) Although an excellent example of epideictic film rhetoric, this channel is a great example of what  not  to do in this assignment (write a movie review, gush about how good/bad you think a movie is, focus on motifs or narrative content instead of  film form  as the center of your argument).  What you  can  learn from Adam is a lot about style.  Adam’s delivery, pacing, and editing all work together to promote a mildly-disinterested-and-therefore-credible ethos through a near-monotone, which I’ll affectionately dub the “Daria” narratorial ethos.

Adam Westbrook, delve.tv Adam Westbrook is part of an emerging group of professional video essayists and delve.tv is his version of a visual podcast.  Using the video essay form, Adam has developed a professional public intellectual ethos for himself through skillful overlay of explanation/interpretation and concept.  Check out Westbrook’s work as a really good example of presenting and representing visual concepts crucial to an argument.  He’s a master at making an argument in the form of storytelling, and he uses the video essay as a vehicle for that enterprise.

:: kogonada (various venues) If you found yourself wondering what the auteur video essay might look like, :: kogonada is it.  I like to call this “expressionist” video essay style.  Kogonada is the ultimate minimalist when it comes to voiceover/text over–its message impossibly and almost excessively efficient.  Half of the videos in his library are simple, expertly-executed supercuts , highlighting how heavily video essays rely on the “supercut” technique to make an argument.  Crafting an essay in this style really limits your audience and may not be a very good fit for the constraints of assignment (very “cutting edge,” as we talked about it in class), but you will probably draw inspiration from ::kogonada’s distinct, recognizable style, as well as an idea of what a video essay can do at the outer limits of its form.

Lewis Bond,  Channel Criswell Narrating in brogue-y Northern English, Bond takes his time, releasing a very carefully-edited, high-production video essay once every couple of months.  He’s a decent editor, but I feel his essays tend to run long, and I feel rushed by his narration at times.  Bond also makes a useful distinction between video essays and analysis/reviews on his channel–and while most of his analysis/reviews focus on film content (what you don’t want to imitate), his video essays stay pretty focused on film technique (what you do).  Hearing the same author consciously engage in two different modes of analysis might help you better understand the distinction between the two, as well.

Jack Nugent,  Now You See It Nugent’s brisk, formal analysis is both insightful and accessible–a good example of what it takes to secure a significant following in the highly-competitive Youtube marketplace.  [That’s my way of slyly calling him commercial.] Nugent is especially good at pairing his narration with his images.  Concentrate and reflect upon his simple pairings as you watch–how does Nugent help you process both sets of information at the pacing he sets?

Evan Puschak, The Nerdwriter Nerdwriter  is a great example the diversity of topics a video essay can be used to craft an argument about.  Every week, Puschak publishes an episode on science, art, and culture.  Look at all the different things Puschak considers visual rhetoric and think about how he’s using the video essay form to make honed, precisely-executed arguments about popular culture.

Dennis Hartwig and John P. Hess,  FilmmakerIQ Hartwig and Hess use video essays to explain filmmaking technique to aspiring filmmakers.  I’ve included the channel here as another example of what  not  to do in your argument, although perhaps some of the technical explanations that Hartwig and Hess have produced might help you as secondary sources.  Your target audience (someone familiar on basic film theory trying to better understand film form) is likely to find the highly technical, prescriptive arguments on FilmIQ boring or alienating. Don’t focus on technical production in your essay (how the film accomplishes a particular visual technique using a camera); rather, focus on how the audience interprets the end result in the film itself; in other words, focus on choices the audience can notice and interpret–how is the audience interpreting the product of production?  How often is the audience thinking about/noticing production in that process?

Kevin B. Lee (various venues) A good example of the older, high-brow generation of video essayists, Kevin’s collection of work hosted on his Vimeo channel offers slow, deliberate, lecture-inspired readings of film techniques and form.  Note the distinct stylistic difference between Kevin’s pacing and someone like Zhou or Lewis.  How does delivery affect reception?

Software Guides

How to access Lynda tutorials (these will change your life)

Handbrake and MakeMKV  (file converters)

Adobe Premiere  (video editing)

Camtasia  (screen capture)

File management

Use your free UTBox account to upload and manage your files.  Make sure you’ve got some sort of system for tracking and assembling everything into your video editing software.   UTBox has a 2 terabyte limit (much higher than Google Drive) and is an excellent file management resource for all sorts of academic work.

Adobe Premiere saves versions with links to your video files, so it’s imperative that you keep your video files folder in the same place on every machine you open it up on.  That’s why I keep all my video files in a big folder on box that I drop on the desktop of any machine I’m working on before I open my premiere files.  The Adobe Premiere project walkthrough  has more details on this.

Where to find video and how to capture it

About fair use . Make sure your composition complies with the Fair Use doctrine and familiarize yourself with the four criteria.

The best place to capture images is always from a high-resolution DVD or video file .  The first place you should go to get the film is the library– see instructions for searching here .

To import the video and audio from your DVD or video file into your video editing software (like Premiere), you will first need to use a software to convert it to an .mkv.  See instructions on how to do that here .

Camtasia tutorials .  Camtasia is a program that allows you to capture anything that’s going on on your screen .  This is a critical tool for this assignment as you decide what kind of interface you want to present to your reader in your video essay.  Camtasia also allows you to capture any high-quality video playing on your desktop without licensing restrictions.

You can also use Clip Converter to capture images and sound from pre-existing YouTube videos , and it may be a little faster and easier than Camtasia.   I suggest converting things into .mkv before putting them into your video editor, regardless of where you get the material from.

Film theory and criticism

• /r/truefilm’s reading and viewing guide

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The Video Essay As Art: 11 Ways to Make a Video Essay

Part one in a series of commissioned pieces on video essay form, originally published at Fandor Keyframe.

This feature piece, the first in an ongoing series, was originally published by Fandor Keyframe in May 2016. You can read the other pieces in this series here .

When you think of the video essay, you might imagine someone expressing their love of a movie over a selection of clips, a compilation of a famous director’s signature shots, or a voice that says: “Hi, my name is Tony.” But these are just a few of a remarkable variety of approaches to making videos exploring film and media, a diversity of forms that is continually evolving and expanding. Here’s an attempt to account for some of the more recognizable modes of video essay, with key examples for each.

Supercut . A collection of images or sounds arranged under a category (i.e. Jacob T. Swinney’s wonderful The Dutch Angle ) or used to break down a film to a set of elements (i.e. Zackery Ramos-Taylor’s recent Hearing Star Wars: The Force Awakens and Joel Bocko’s The Colors of Daisies ). The supercut is usually very short and lacks text so as to maximize its impact on a visual level. This brevity of form emphasizes a central concept more than a narrative argument. If a supercut has an argument to make, it is typically in the order in which items are sequenced.

Personal Review . This broad category of video essay hinges on a strongly personalized account of a film. Scout Tafoya’s recurring series The Unloved is a prominent example of this, wherein he makes the claim that each film he focuses on is underappreciated and then asserts their qualities through visual analysis. The best of these, in my opinion, is his video on Michael Mann’s Public Enemies :

Vlog . While similar to the personal review, the vlog differs strongly in mode of presentation. There is a greater focus on direct address of the viewers, and on delivering opinion rather than analysis. They’re often played up for comedic entertainment value and feature a lot of voiceover or footage of the editor themselves. Chez Lindsay’s video on Joel Schumacher’s The Phantom of the Opera is a sprawling, informative, funny journey through theater and cinema history that in many respects encompasses elements of the video essay but first and foremost is grounded in a personal perspective. Outside of film, the work Jon Bois does at SB Nation in his series Pretty Good would also fall under this category (his latest, on character types in 24 , is very much worth the watch). The popular YouTube series CinemaSins would also fall under this category, which relies moreso on personal nit-picking than film analysis.

Scene Breakdown . A visually-driven close reading of a scene (or many scenes in one film) that leans heavily on explaining film form and technique. Tony Zhou is especially skilled at this, and his scene breakdowns often come nestled in a video about many scenes, like his look at ensemble staging in Bong Joon-ho’s Memories of Murder or the approach to staging a fight scene in his video Jackie Chan—How to Do Action Comedy :

Shot Analysis . A cousin of the supercut and scene breakdown, though more analytical in nature than the former, the shot analysis dissects a shot or a repeated type of shot. Josh Forrest’s engaging video on the insert shot in David Fincher’s Zodiac is not shot analysis in and of itself; it’s more of a supercut. David Chen’s Edgar Wright and the Art of Close-Ups , on the other hand, is definitely a shot analysis, turning its compilation structure into a video essay by virtue of its director’s commentary track (which we might call the DVD-era ancestor of the video essay):

Structural Analysis . To paraphrase Kurt Vonnegut, these videos look at a film’s story shape, seeking to uncover hidden meaning or a subtextual emphasis by viewing the film as a collection of scenes rather than necessarily a plot or narrative. Kevin B. Lee’s Between the Lines: THE DAY HE ARRIVES is one of the best videos in this field, comparing repeated scenes in Hong Sang-soo’s film to reveal the film’s playful interpretation of time passing. One of my video essays for Fandor last year, Containing the Madness: George A. Romero’s THE CRAZIES , was an attempt to engage with this mode of video essay:

Side-by-side Analysis . Not a supercut, not yet a shot analysis. The side-by-side is a fascinating form of the video essay pushed by essayists like Cristina Álvarez Lopez, Catherine Grant ( All That Pastiche Allows ) and, in recent months, Davide Rapp, which finds meaning through visual comparison of two or more film clips in real-time. In What is Neorealism? , kogonada brilliantly employs the side-by-side comparison to reflect on the ideological and creative differences between Vittorio de Sica and David O. Selznick in the cutting of the same picture.

Side-by-sides with voiceover narration are relatively rare. Álvarez, Grant and Rapp tend to let viewers interpret the footage on their own. Rapp’s series of videos under the Seeing Double and Seeing Triple moniker place sequences from films and their various remakes side-by-side and implicitly address not only specific but generational aesthetic and narrative priorities. A particularly illuminating video in this collection is his look at Michael Haneke’s two versions of Funny Games :

Recut . The line between video essay and video art is blurred when we look at the imaginative re-purposing of texts. Filmscalpel’s 12 Silent Men is a good example of this, which was shared as a video essay despite being very similar in form to Vicki Bennett’s work of video art, 4:33: The Movie . Davide Rapp’s enchanting SECRET GATEWAYS (below), where he maps the space of a house in a Buster Keaton short and then moves his virtual camera between each of these rooms, is a more visually-focused re-purposing. I’d count my video essay, The Secret Video Essays of Jenni Olson , as also being a part of this form. It’s worth noting that an imaginative recut does not need to be visual, it can also be conceptual, as in Jeremy Ratzlaff’s Paul Thomas Anderson: A Chronological Timeline . This recut concept also extends to re-purposed marketing materials or film trailers, as seen in The Maze of Susan Lowell by Cristina Álvarez López and Adrian Martin, which suggests an alternate cut of The Big Combo with Susan as the protagonist. The very popular YouTube series Honest Trailers would also fall into the category of the recut, as they mimic and parody film trailer form, though their comedic narration-as-criticism does blur the line even more.

Subject Essay . These videos typically tell a story to explore a filmmaker’s (or actor’s, cinematographer’s, etc.) body of work, an era of filmmaking or a recurring motif in a lot of films, incorporating elements of scene, shot and thematic analysis. For the most part, the better videos in this field seek to educate or inform the viewer about a relatively unknown body of work or period of time. In this vein they teeter on the edge of conventional documentary cinema, like Kevin B. Lee’s Bruce Lee, Before and After the Dragon , and are reminiscent of some of the essay films of Mark Rappaport (whose body of work in and of itself defies easy genre labels). An unconventional example of this, and one of the best video essays of 2015, is Tony Zhou’s Vancouver Never Plays Itself . Another unconventional example, and one which straddles the modes of supercut and shot analysis, is Rishi Kaneria’s brilliant Why Props Matter .

Academic Supplement . When Kevin B. Lee made his refractive video essay What Makes a Video Essay Great? back in 2014, he used an excerpt from Thomas van den Berg’s Reliable Unreliability vs Unreliable Reliability or, Perceptual Subversions of the Continuity Editing System , a chiefly academic piece of video criticism that runs for over half an hour, features lecture-like narration and is grounded in academic and theoretical concepts of cinema. While this video does stand on its own as analysis, when I say supplement I mean that it is supplemental to the academic form. Some of the video works from David Bordwell, which he has termed video lectures, are examples of this form, in spite of what they have in common with shot analysis and filmic survey (in particular, his Constructive Editing in Robert Bresson’s Pickpocket ). Catherine Grant, another academic working in the realm of video essays, has managed to often subvert this expectation that academics making video essays will make supplementary works, turning in some wonderfully imaginative and non-academic videos like her brilliant UN/CONTAINED .

Desktop Video . A recent mode of video arguably born from the metatextual work of Harun Farocki ( Interface in particular), this seeks to present an argument about film within the confines of a computer screen. It’s worth noting that while the visual experience is tethered to a screen, like the recent horror flick Unfriended, it’s often not actually a real-time one-take desktop journey. The defining film in this field (arguably moving beyond the video essay label to become an experimental documentary in its own right) is Kevin B. Lee’s Transformers: The Premake :

As you can see from the various definitions above, the problem with all of these videos standing under the umbrella category of the video essay is that they’re all trying to do different things and aiming for different audiences. Because of this, when any two practitioners talk about what they like in video essays, they may be talking about very different things, not just in terms of content but in what they think the purposes of these videos are. Earlier this month Filmmaker Magazine posted a series of responses to the question What is a Video Essay? and answers ranged from a tool to stimulate better film viewing to a new form of essay filmmaking; and from a means of expressing cinephile obsession to a means of critiquing that same obsession.

On the other hand, what’s certain is that these videos, in their multitude of forms, have become very popular online over the last few years. There are many communities forming in the world of video essays, not just within publishing sites like the one you’re visiting now, but also in the “schools” of approaches taken by like-minded video makers. The mostly straightforward film-analysis approach is a favorite among very popular YouTubers. The academic-minded teaching aide is championed by the online journal [in]Transition. The personal love letter to cinema arises in supercuts and most single-film videos. The miniature essay film floats in and out of categorization, making it one of the most interesting forms of video essay.

Here at Keyframe I’ll be writing about various approaches to the video essay, looking at a wide variety of videos and video essayists and speaking to curators and editors to try to understand just how we got to where we are now. I’ll explore questions such as: why do some supercuts work better than others; when and when not to use voiceover and much more. Join us, won’t you?

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Media Production and Film Studies

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• Finding Books
• Professional Organizations
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• The Video Essay

So you want to make a video essay...

The video essay: how-to, featured video essays.

• Copyright & Fair Use
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Additional Resources

Academic Journals

• in[Transition] : The first open access, peer-reviewed journal on videographic criticism
• AUDIOVISUALCY: Videographic Film and Moving Image Studies : An online forum for video essays or works of audovisual screen studies that have an analytical, critical, reflexive or scholarly purpose; fully attribute all sources used; are made according to Fair Use principles; are non-commercial in nature.

Video Essay Channels

• Every Frame a Painting  
• Indietrix Film Reviews
• 100 Years of Cinema  
• Channel Criswell  
• Lindsay Ellis

Library Guides

• Tufts University Library: Multimedia Production
• Edith Cowan University Library: The Video Essay
• Pace University Library: Film Criticism

What is a video essay ?

Christian Keathley, a Professor of Film & Media Culture at Middlebury College & co-founder of in[Transition], defines video essays as

“short critical essays on a given film or filmmaker, typically read in voice-over by the author and supplemented with carefully chosen and organized film clips”

Video essays have found incresased popularity in recent years on digital content sharing platforms like YouTube & Vimeo. Despite their scholarly-focused and argument-driven nature, video essays have since been associated with (and mistaken for) other popular forms of commentary (e.g. movie commentaries, reaction videos, online fan-edits, etc.) shared on the same platforms. The two do have similarities in their accessibility and utilize the same set of creative tools and texhniques. However, the video essay in its academic form does follow certain conventions (a written critical component from the author, scholarly research, and peer review), as opposed to popular commentaries. 

Video essays as a medium are an important audivisual form of scholarship, particularly in terms of expression, creation, and accessibility. Traditional essays may not always lend themselves to the fullest expression of film and how we interpret/analyze visual images. As students of film and media studies, it is important to both understand the medium from a critical point of view, as well as from a creative point of view. 

• Planning & Preparation
• Gathering Materials & Filming
• Editing & Sharing
• Understanding File Formats

So you've been assigned a video essay for class, or you want to make one on your own...

Where do you start? Like any other form of traditional essay, you will begin by Developing A Topic , whether it's a persuasive argument, a narrative story, or a research question. If you’re telling a story, think about good elements of narrative. If you’re making an argument in your video essay, think about the elements of making an effective argument. If you're drafting a research question, make sure to be specific and answer the following: who?, what?, where?, when?, why?, and how?

For more information about developing a topic or researcj question, please check out the following resources: 

• Pace Library Guide: The Research Process, Step-By-Step
• Pace Library Guide: Getting Started with Research

Once you have a well-developed topic and/or research question, then you can Create an Outline and Write a Script for your video essay. Utilizing your background research, evidence from whichever piece(s) of media you are analyzing/discussing, and your own arguments/interpretations of that media, you can build an outline and write a basic script to refer to when filmming and/or recording your video essay. This script will especially be important if you plan to record a voiceover. 

For more information about how to write a script/create an outline, please check out the following resources: 

• Excelsior Online Writing Lab: Video Essays
• How To Make A Video Essay: Writing   by  Indietrix Film Reviews

Now, you've got your script and you're ready to start gathering materials (scenes, images, audio, etc.) to edit into your video essay.  The best place to capture images is always  from a high-resolution DVD, Blue-ray, or video file. 

There are a couple of different places you can acquire these files. Of course, you can always invest in your own copies of the physical media. This is the best (and most ethical ) way to get high quality images, video, and footage.

Should you wish to do a screen capture, you can use platforms like Camtasia or Clip Converter to record images or footage directly from your screen. These aren't always the most ethical means to record footage, so if you choose to do so, be sure to consult Fair Use Guidelines before doing so. For this process, you will also likely need a DVD Drive, whether external or internal. Having one that can read DVDs and Blu-rays is a plus! Resoruces for how to do these technical processes are included below. 

Before you actually aquire any footage or media for your video essay, it's important to weigh the ethical considerations (i.e. Fair Use & Copyright Law) no matter what the media is or your intention to use it. 

Resources: 

• How To Make A Video Essay: Footage and Voiceover   from  Indietrix Film Reviews  
• How To Make Video Essays:  This video is especially helpful in terms of the technology of filming and recording voiceovers for video essays, less so the other aspects of video essay production. 
• Camtasia: Screen Capture & Recording Tutorials

As for finding stock photos or images to use that are in the Public Domain , check out this well-curated list of public domain image libraries, websites, and archives at the Tufts University Library Multimedia Production Resource Guide . 

Use editing software and experiment with available functionality to enhance and support your argument. Add a voice-over, sound effects, music and other aspects of multimodality. Be sure to include references and credits to all sources used in creating the video essay. 

For more information on editing video essays, please check out the following resources: 

• How to Make a Video Essay: Editing by  Indietrix Film Reviews
• Vimeo: Editing Basics

When creating, saving, uploading, and sharing video essays, it's important to have a basic understanding of digitail file formats, for videos, audio, and images. 

Linked below are some resources (websites, videos, & infographics) to help you learn how to navigate each file format and learn their best uses. It's likely you'll become aware of and proficient at most of this as you move through your Film & Screen Studies coursework, so think of these resources as a brief introduction to the topic and/or as little reminders for you to refer to in the future. 

Books: 

• Portable Moving Images: A Media History of Storage  Formats  by Ricardo Cedeño Montaña
• Images on the Move: Materiality - Networks -  Formats   Editor: Olga Moskatova

Blog Posts: 

• Understanding Video File Formats, Codecs and Containers by Andy Owen at TechSmith
• Video Formats – Meaning, types and everything you should know   by  Akeem Okunola at InEvent
• Image file formats: When to Use Each File Type   by Samual Lundquist at 99Designs

Other Resources: 

• Introduction to Digital Format Preservation, The Library of Congress

Image Credit: WonderShare, "Top 9 Video Formats You May Want to Know In 2023." 

The Place of Voiceover in Academic Audiovisual Film and Television Criticism from Ian Garwood on Vimeo .

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What Is a Video Essay? Definition & Examples Of Video Essays

A video essay consists of a series of videos that collectively, present an in-depth analysis or interpretation of a given subject or topic.

In this way, a video essay can be thought of as a condensed version of a lengthy written article.

VIDEO ESSAY

What is a video essay.

A video essay is an audio-visual presentation of your thoughts on a topic or text that usually lasts between 5 and 10 minutes long.

It can take the form of any type of media such as film, animation, or even PowerPoint presentations.

The most important thing to remember when creating a video essay is to include voiceover narration throughout the whole project so that viewers feel they are listening in on your thoughts and ideas rather than watching passively.

Video essays are typically created by content creators’ critics to make arguments about cinema, television, art history, and culture more broadly.

Ever wondered how ideas unfold in the dynamic world of video?

That’s where video essays come in.

They’re a compelling blend of documentary and personal reflection, packed into a visually engaging package.

We’ll dive deep into the art of the video essay, a form that’s taken the internet by storm.

In this article, we’ll explore how video essays have revolutionized storytelling and education.

They’re not just a person talking to a camera; they’re a meticulously crafted narrative, often weaving together film footage, voiceover, text, and music to argue and inform.

Stick with us as we unpack the nuances that make video essays a unique and powerful medium for expression and learning.

Components Of A Video Essay

As storytellers and educators, we recognize the intricate elements that comprise a video essay.

Each component is vital for communicating the essay’s message and maintaining the audience’s engagement.

Narrative Structure serves as the backbone of a video essay.

Our crafting of this structure relies on a cinematic approach where the beginning, middle, and end serve to introduce, argue, and explore our ideas.

Film Footage then breathes life into our words.

We handpick scenes from various sources, be it iconic or obscure, to visually accentuate our narrative.

The Voiceover we provide acts as a guide for our viewers.

It delivers our analysis and commentary, ensuring our perspective is heard.

Paired with this is the Text and Graphics segment, offering another layer of interpretation.

We animate bullet points, overlay subtitles, and incorporate infographics to highlight key points.

Our sound design, specifically the Music and Sound Effects , creates the video essay’s atmosphere.

It underscores the emotions we wish to evoke and punctuates the points we make.

This auditory component is as crucial as the visual, as it can completely change the viewer’s experience.

We also pay close attention to the Editing and Pacing .

This ensures our video essays are not only informative but also engaging.

The rhythm of the cuts and transitions keeps viewers invested from start to finish.

In essence, a strong video essay is a tapestry woven with:

• Narrative Structure – the story’s framework,
• Film Footage – visual evidence supporting our claims,
• Voiceover – our distinctive voice that narrates the essay,
• Text and Graphics – the clarity of our arguments through visual aids,
• Music and Sound Effects – the emotive undercurrent of our piece,
• Editing and Pacing – the flow that maintains engagement.

Each element works Along with the others, making our video essays not just informative, but also a cinematic experience.

Through these components, we offer a comprehensive yet compelling way of storytelling that captivates and educates our audience.

The Power Of Visual Storytelling

Visual storytelling harnesses the innate human attraction to imagery and narrative.

At its core, a video essay is a compelling form of visual storytelling that combines the rich tradition of oral narrative with the dynamic appeal of cinema.

The impact of visual storytelling in video essays can be profound.

When crafted effectively, they engage viewers on multiple sensory levels – not just audibly but visually, leading to a more immersive and memorable experience.

Imagery in visual storytelling isn’t merely decorative.

It’s a crucial carrier of thematic content, enhancing the narrative and supporting the overarching message.

By incorporating film footage and stills, video essays create a tapestry of visuals that resonate with viewers.

• Film Footage – Brings concepts to life with cinematic flair,
• Stills and Graphics – Emphasize key points and add depth to the narrative.

Through the deliberate choice of images and juxtaposition, video essays are able to articulate complex ideas.

They elicit emotions and evoke reactions that pure text or speech cannot match.

From documentaries like An Inconvenient Truth to educational content on platforms like TED-Ed, video essays have proven their capacity to inform and inspire.

Sound design in video essays goes beyond mere accompaniment; it’s an integral component of storytelling.

Music and sound effects set the tone, heighten tension, and can even alter the audience’s perception of the visuals.

It’s this synergy that elevates the story, giving it texture and nuance.

• Music – Sets the emotional tone,
• Sound Effects – Enhances the realism of the visuals.

Crafting a narrative in this medium isn’t just about what’s on screen.

It requires an understanding of how each element – from script to sound – works in concert.

This unity forms an intricate dance of auditory and visual elements that can transform a simple message into a powerful narrative experience.

The Influence Of Video Essays In Education

Video essays have become a dynamic tool in academic settings, transcending traditional teaching methods.

By blending entertainment with education, they engage students in ways that lectures and textbooks alone cannot.

How To Create A Powerful Video Essay

Creating a compelling video essay isn’t just about stitching clips together.

It requires a blend of critical thinking, storytelling, and technical skill.

Choose a Central Thesis that resonates with your intended audience.

Like any persuasive essay, your video should have a clear argument or point of view that you aim to get across.

Research Thoroughly to support your thesis with factual data and thought-provoking insights.

Whether you’re dissecting themes in The Great Gatsby or examining the cinematography of Citizen Kane , your analysis must be thorough and well-founded.

Plan Your Narrative Structure before jumping into the editing process.

Decide the flow of your argument and how each segment supports your central message.

Typically, you’d include:

• An intriguing introduction – set the stage for what’s coming,
• A body that elaborates your thesis – present your evidence and arguments,
• Clearly separated sections – these act as paragraphs would in written essays.

Visuals Are Key in a video essay.

We opt for high-quality footage that not only illustrates but also enhances our narrative.

Think of visuals as examples that will bring your argument to life.

Audio selection Should Never Be an Afterthought.

Pair your visuals with a soundtrack that complements the mood you’re aiming to create.

Voice-overs should be clear and paced in a way that’s easy for the audience to follow.

Editing Is Where It All Comes Together.

Here, timing and rhythm are crucial to maintain viewer engagement.

We ensure our cuts are clean and purposeful, and transition effects are used judiciously.

Interactive Elements like on-screen text or graphics can add a layer of depth to your video essay.

Use such elements to highlight important points or data without disrupting the flow of your narrative.

Feedback Is Invaluable before finalizing your video essay.

We often share our drafts with a trusted group to gain insights that we might have missed.

It’s a part of refining our work to make sure it’s as impactful as it can be.

Remember, creating a video essay is about more than compiling clips and sound – it’s a form of expression that combines film criticism with visual storytelling.

It’s about crafting an experience that informs and intrigues, compelling the viewer to see a subject through a new lens.

With the right approach, we’re not just delivering information; we’re creating an immersive narrative experience.

What Is A Video Essay – Wrap Up

We’ve explored the intricate craft of video essays, shedding light on their ability to captivate and inform.

By weaving together compelling visuals and sound with a strong narrative, we can create immersive experiences that resonate with our audience.

Let’s harness these tools and share our stories, knowing that with the right approach, our video essays can truly make an impact.

Remember, it’s our unique perspective and creative vision that will set our work apart in the ever-evolving landscape of digital storytelling.

Frequently Asked Questions

What is visual storytelling in video essays.

Visual storytelling in video essays is the craft of using visual elements to narrate a story or present an argument, engaging viewers on a sensory level beyond just text or speech.

Why Is Visual Storytelling Important In Video Essays?

Visual storytelling is important because it captures attention and immerses the audience, making the content more memorable and impactful through the integration of visuals, sound, and narrative.

What Are The Key Elements Of A Powerful Video Essay?

The key elements include a central thesis, thorough research, a well-planned narrative structure, high-quality visuals, fitting audio, effective editing, interactive components, and a compelling immersive narrative experience.

How Do I Choose A Central Thesis For My Video Essay?

Choose a central thesis that is focused, debatable, and thought-provoking to anchor your video essay and give it a clear direction.

What Should I Focus On During The Research Phase?

Focus on gathering varied and credible information that supports your thesis and enriches the narrative with compelling facts and insights.

What Role Does Audio Play In Video Essays?

Audio enhances the visual experience by adding depth to the narrative, providing emotional cues, and aiding in information retention.

How Can Interactive Elements Improve My Video Essay?

Interactive elements can enhance engagement by allowing viewers to participate actively, often leading to a deeper understanding and connection with the content.

Why Is Feedback Important In Creating A Video Essay?

Feedback is crucial as it provides insights into how your video essay is perceived, allowing you to make adjustments to improve clarity, impact, and viewer experience.

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A video essay is a type of video that is used to present a single, cohesive argument or idea. They can be used to communicate a complex idea in a way that is easy to understand. They can also be used to show how a

It is indeed.

Absolutely, Greg.

Great post! I found the definition of video essays to be particularly insightful.

As someone who is new to the world of video essays, it’s helpful to understand the different forms and purposes of this medium. The examples you provided were also enlightening, particularly the one on the First Amendment.

I’m looking forward to exploring more video essays in the future!

I found this post to be incredibly informative and helpful in understanding the concept of video essays.

As a budding filmmaker, I’m intrigued by the idea of blending traditional essay structure with visual storytelling. The examples provided in the post were particularly insightful, showcasing the versatility of video essays in capturing complex ideas and emotions. I can’t wait to explore this medium further and see where it takes me!

I found this post really fascinating, especially the section on the different types of video essays. I never knew there were so many variations!

As a student, I’m definitely going to start experimenting with video essays as a way to express myself and communicate my ideas. Thanks for sharing!

Interesting read! I’m curious to explore more video essays and see how they can be used to convey complex ideas in an engaging way.

Appreciate the comment

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Scripting Video Essays: How to Write a Great Narrative

There are many ways in which you can write video essays. Some have argued that video essays are a new trend in the world of creative writing. There is so much emphasis on developing a story from visuals, photographs, videos, and music to tell an enduring tale or lesson in this day and age. 

So, if you want to join the video essay bandwagon as an artist, expert, researcher, or student, you must know how to write them first before creating them.

Writing a narrative video essay is a great way to share your ideas with the world. Narrative essays let you not only say something meaningful but also show it. A good narrative video essay is also about the art of visual storytelling.

But first, if you are wondering what exactly is a video essay. Let’s address it first.

What is a Video Essay?

A video essay is a form of a documentary-like video narrative film using film footage, video clips, and graphics to discuss an issue or topic. Academics and artists can typically use video essays to discuss their research. 

In addition to blog posts and magazine articles, video essays are a new type of storytelling in the digital world. They take one idea and meticulously construct a narrative on how it came to be, how it’s been used/applied, or what it means.

In its most popular form (one person talking head), a video essay is made up of between 3-7 minutes in length and usually presents one concept or topic.

It often looks at a film and demonstrates how it is engaging in meaning or does not. The video essay can also emphasize the acts performed by actors or directors, such as performance, staging, and editing techniques.

But today, it is not fixated to film subjects only.  You can also expand your visual stories about anything under the sun like history, politics, science, technology, etc. Just choose an idea and proceed with your essay writing.

Here is an excellent example of the best video essays –  Example: Best Video Essays by Vox

How do you Create a Narrative in your Video Essay?

To create a compelling video essay, you must know how to write an essay with a video component to produce a compelling story. A good video essay should have the following qualities:

• It should be insightful, thought-provoking, or informative.
• It should be argumentative and practice critical thinking
• It should be visual, formal, and well-structured.
• It should help the viewer understand and appreciate a topic/situation from various angles.
• It should inspire viewers through findings, vocabulary, and plot.

The best video essays also use candid footage and demonstrate the use of nonfiction or documentary filmmaking techniques . And the main reason why people gravitate towards narrative essays is that they let you show your ideas visually to your viewers.

How to Write a Video Essay Script?

Many people are starting to make video essays as a way of presenting their own thoughts and experiences. The problem is that these videos do not have any actual narration, leaving the viewer lost trying to understand what’s happening.

But to write a grand narrative, you must follow the following stages:

Brainstorming ideas is the first stage. At this stage, you should list a few interesting concepts in an organized way. You may want to use the topic form like: “A Case for Video Essays” or “How to Create a Story Using Text and Images?” So, while ideating, follow these:

• Begin by picking a topic ( mostly what you are passionate about).
• Think about your point of view and audience. 
• Set up the background and context for your essay or story (the “what”). 
• Reveal the turning point in your story (the “why”). 
• Provide evidence to support your account of events (the “where”) 
• Discuss how the incident relates to broader social concerns (the “what now?”).

Research is the next stage of writing a video essay. The moment you decide to make a video essay, you should have enough information about the topic. The more information and research you do in the ideation stage, the easier it will be for you as a writer and speaker to share your knowledge with the audience. Research may include:

• Finding out facts from books, interviews, or research papers.
• Finding out relevant video footage of the person, place, or event.
• Getting access to the video footage of a particular event (e.g., presidential speeches).
• Find audio or video files on the Internet and transcribe them into text format (e.g., podcasts, interviews).
• THE ESSAY STRUCTURE: 

Because the video essay is still relatively new, there are no definitive rules about structure and genre for these films.  But still, we should adhere to some basic rules while constructing the script structure. Your structure is the most crucial stage for a crackling narrative. 

The essentials of a great narrative essay structure are as follows :

• First, create a rough outline from your research material.
• Think about a compelling opening line with a single line answer to the question of the essay
• Begin with questions, then answer in a way to create an argument.
• The Argument then leads to the next question.
• The emotion and Tone of the script should be formal, thought-provoking, insightful, and informative, supported by relevant visual reference.
• The essay must represent a single point of view.
• But it should be a well-reasoned perspective.
• It must have the writer or creator’s personal touch.
• Good writing is about the economy of words articulated to the point.
• Don’t forget to mention the What is the Takeaway for the audience.
• Don’t make it lengthy. Video essays are also about documenting or reviewing videos. So the script should not eat it all.
• Once you have structured the script, go back to the beginning and review your work.

Once you have prepared a rough draft of your essay, read it out loud and find the rhythm in the story. Is it telling the theme visually?  Rewrite and get the tone right. Your first few scripts may not be satisfactory. Don’t worry about that. It is a learning process.

• WRITING THE FINAL DRAFT:

Now, once you have gotten all the ideas into a script, you will be eager to write the final draft. At this stage, make sure to follow the following tips:

• Make sure every line is comprehensible so that viewers can easily understand your point of view without missing anything important in it.
• Proofread and make sure that you don’t leave any unfinished work or broken sentences in the video essay structure.
• Check the length of the video essay and make sure to follow the minimum requirements.
• Once you are done with the script, check for the formatting of your work.
• Spend extra time on a great narration that helps explain your content effectively and concisely.
• Get a clear idea about what you want to say so that you know what kind of images to use in the final draft of your essay and how they should be arranged.
• Conclude the essay by providing the audience with everything they need to know about your subject.

For a compelling narrative, the first thing to do is identify what makes the story you are trying to tell unique and why an audience wants to learn about it.

Related Question:

Are Video Essays Popular Today?

Though the concept was coined in the mid-1990s, it has only become popular in the last five years or so. As of now, a considerable amount of video essays and short films are uploaded on Youtube. Some have even garnered millions of views.  The prominent mentions are the Nerdwriter, and Every Frame is a Painting.

check out – Best Video Essays of last year

How Long Does a Video Essay Take to Write?

If you are writing a long video essay, it can take you a considerable amount of time. However, if you aim to create a short film covering one event, it can be done in a day or two. 

But, you may take time if you don’t have the research material in your hand. 

Final words:

The video essay became popular because it is a way to engage with the writer rather than just “watching” them talk about something. But, to make a great narrative, you have to research a lot and put in your best efforts. 

We hope this write-up has helped you create a great video essay. Happy writing!

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10 of the Most Niche YouTube Video Essays You Absolutely Need to Watch

YouTube’s algorithm is designed to keep your eyeballs glued to video after video (after video, after video...). The dangers of this rabbit hole are well-documented . However, for every ideological radicalization enabled by YouTube, I like to think there’s at least one innocent, newfound pop culture obsession discovered at 3 a.m. via the greatest medium of our time: the Video Essay.

The genre of YouTube video essays is more interesting than it sounds. Sure, any piece of video content that advances a central thesis could be considered a “video essay.” But there are key components of video essays that elevate the genre into so much more than simply a YouTube version of a written article. Over the past few years, the term “YouTube video essay” has grown to evoke connotations of niche fascination and discovery. For creators, the field is highly competitive with strong personalities trying to get eyes on extremely in-depth analysis of a wide range of topics. The “niche” factor is especially important here. Ultimately, the hallmark of a good video essay is its ability to captivate you into watching hours of content about a subject matter you would have never expected to care about in the first place. Scary? Maybe. Fun? Definitely.

Whether you’re skeptical about the power of video essays, or you’re an existing fan looking for your next niche obsession, I’ve rounded up some of my personal favorite YouTube video essays for you to lean in and watch. This is not a comprehensive list by any means, and it largely reflects what the algorithm thinks (knows) I personally want to watch.

Other factors that influenced my selection process: The video essays needed to have a strong, surprising thesis—something other than a creator saying “ this thing good ” or “ this thing bad. ” These videos also stood out to me due to their sheer amount of thorough, hard-hitting evidence, as well as the dedication on the behalf of the YouTubers who chose to share with us hours upon hours of research into these topics.

And yes, I have watched all the hours of content featured here. I’m a professional.

Disney’s FastPass: A Complicated History

Let’s start strong with a documentary so premium, I can’t believe it’s free. Multiple articles and reviews have been dedicated to Defunctland’s video series about, well, waiting in line. I know what you’re thinking—the only thing that sounds more boring than waiting in line is watching a video about waiting in line. But Defunctland’s investigation into the history of Disneyland’s FastPass system has so much more to offer.

Class warfare. Human behavior. The perils of capitalism. One commenter under the video captures it well by writing “oddly informative and vaguely terrifying.” Since its launch in 2017, Kevin Perjurer’s entire Defunctland YouTube channel has become a leading voice in extremely thorough video essays. The FastPass analysis is one of the most rewarding of all of Defunctland’s in-depth amusement park coverage.

I won’t spoil it here, but the best part of the video is hands-down when Perjurer reveals an animated simulation of the theme park experience to test out how various line-reservation systems work. Again, no spoilers, but get ready for a wildly satisfying “gotcha” moment.

Personally, I’ve never had any interest one way or another about Disney-affiliated theme parks. I’ve never been, and I never planned on going. That’s the main reason I’m selling you on this video essay right off the bat. Defunctland is a perfect example of how the genre of video essays has such a high bar for investigative reporting, shocking analysis, and an ability to suck you in to a topic you never thought you’d care about.

Watch time : 1:42:59 (like a proper feature documentary)

THE Vampire Diaries Video

No list of video essays can get very far without including Jenny Nicholson , a true titan of the genre. Or, as one commenter puts it, “The power of Jenny Nicholson: getting me to watch an almost three hour long video about something I don’t care about.” I struggled to pick which of her videos to feature here, but at over seven million views, “THE Vampire Diaries Video” might just be Nicholson’s magnum opus. Once you break out the red string on a cork board, it’s safe to say that you’re in magnum opus territory.

I haven’t ever seen an episode of CW’s The Vampire Diaries , but since this video essay captivated me, I can safely say that I’m an expert on the show. Nicholson’s reputation as a knowledgeable, passionate, funny YouTuber is well-earned. She’s a proper geek, and watching her cultural analyses feel like I’m nerding out with one of my smartest friends. If you really don’t think The Vampire Diaries investigation is for you (and I argue that it’s for everyone), I recommend “ A needlessly thorough roast of Dear Evan Hansen ” instead.

Watch time : 2:33:19

In Search Of A Flat Earth

Did you think you could get through a YouTube video round-up without single mention of Flat Earthers? Wishful thinking.

“In Search of Flat Earth” is a beautiful, thoughtful video essay slash feature-length documentary. Don’t go into this video if you’re looking to bash and ridicule flat earth conspiracy theorists. Instead, Olson’s core argument takes a somewhat sympathetic gaze to the fact that Flat Earthers cannot be “reasoned” out of their beliefs with “science” or “evidence.” Plus, this video has a satisfying second-act plot twist. As Olson points out, “In Search of Flat Earth” could have an alternative clickbait title of “The Twist at 37 Minutes Will Make You Believe We Live In Hell.” Over the years,  Dan Olson of Folding Ideas has helped to popularize the entire video essay genre, and this one just might be his masterpiece.

Watch time : 1:16:16

The Rise and Fall of Teen Dystopias

Sarah Z is your go-to Gen Z cultural critic and explainer. The YouTuber brings her knack for loving-yet-shrewd analysis to dig into fandom culture, the YA book industry, and why the teen dystopia got beaten into the ground.

I’ve found that one of the most reliable video essay formulas is some version of “what went wrong with [incredibly popular cultural moment].” In the case of teen dystopias, it’s a fascinating take on how a generation of teen girls were drawn to bad ass, anti-establishment heroines, only to watch those types of characters get mass produced and diluted into mockery. But maybe I’m biased here; as the exact demographic targeted by the peak of The Hunger Games, Twilight, and Divergent, this cultural debrief speaks to my soul.

Watch time : 1:22:41

A Buffet of Black Food History

Food is an effective way to combine economic, cultural, and social histories–and Black American food history is an especially rich one. Food resonates with people, allowing us to connect with the past in a much more real way than if we were memorizing dates and locations from a textbook. Historian Elexius Jionde of Intelexual Media is a pro at taking what could be a standard history lesson and turning it into an interesting journey full of crazy characters and tidbits.

Most of the comments beneath the video are complaints that the video deserves to be so much longer. It’s jam-packed with surprising facts, fun asides, and, of course, tantalizing descriptions of the food at hand. Jionde even warns you right at the top: “Turn this video off right now if you’re hungry.”

Watch time : 22:39

The reign of the Slim-Thick Influencer

At this point, I’m assuming you know what a BBL is. Even if you aren’t familiar with the term (Brazilian butt lifts, FYI), then you’ve still probably observed the trend. Before big butts, it was thigh gaps. The pendulum swing of trending body types is nothing new. Curves are in, curves are out, thick thighs save lives, “skinny fat” is bad, and now, “slim thick” looms large. How do different body types fall in and out of fashion, and what effect does this have on the people living in those bodies?

Creator Khadija Mbowe identifies and analyzes a lot of the issues with how women’s bodies (especially Black women’s) are commodified, without ever blaming the bodies that are under fire. Mbowe handles the topic with grace and humor, even when discussing how deeply personal it is to them. If you’ve ever found yourself staring at a photo of an Instagram influencer, please do yourself a favor and watch this video essay.

Watch time : 54:18

Flight of the Navigator

Once again: I have been sucked into a video about a film that I have never seen and probably never will. Captain Disillusion, whose real name is Alan Melikdjanian, is another giant of the video essay genre, posting videos to a not-too-shabby audience of 2.29 million subscribers. Most of Captain Dissilision’s videos that I’d seen before this were of the creator debunking viral videos, exposing how certain visual effects were “obviously” faked. In this video, he turns his eye for debunking special effects not to viral videos, but to the 1986 Disney sci-fi adventure Flight of the Navigator.

This behind-the-scenes analysis of the Disney film is incredibly informative, tackling every instance when someone might ask, “ Hey, how did they manage to film that? ” It also touches upon the history of the special effects industry, something that deserves a little extra appreciation as CGI takes over every corner of movie-making.

Watch time : 41:28

The Failure of Victorious

YouTuber Quinton Reviews is dedicated to his craft, and I thank him for it. As you’ve certainly caught on to by now, you truly do not need to know anything about the show Victorious to enjoy an hours-long video essay that digs into it. What makes this video stand out is the sheer amount of content that this YouTuber both consumed and then created for us. Part of the video length—a whopping five hours—is due to the fact that every single episode of the Nickelodeon show is dissected. Another reason for the length is all the care that Quinton Reviews puts into providing context. And the context is what made me stick around: the failures of TV networks, the psychological dangers of working as child stars, and the questionable adult jokes that were broadcast to young audiences…if you’re at all interested in tainting your memory of hit Nickelodeon shows, this video is for you.

Watch time : 5:34:58 ( And that’s just part one. Strap in! )

Why Anime is for Black People

In this video Travis goes through the history of the “hip hop x anime” phenomenon, in which East Asian media permeates Black culture (and vice versa, as he hints at near the end). Although I am (1) not Black and (2) not an avid anime fan, I first clicked on this video because I’m a fan of comedian and writer Yedoye Travis. And yet—big shocker—I was immediately engrossed with the subject matter, despite having no context heading into it. Once you finish watching this video, be sure to check out Megan Thee Stallion’s interview about her connection to anime .

I haven’t run this part by my editor yet, but now would be a prime time to plug Lifehacker Editor-in-Chief Jordan Calhoun’s book, Piccolo Is Black: A Memoir of Race, Religion, and Pop Culture . Just saying.

Watch time : 18:34 (basically nothing in the world of video essays, especially compared to the five hours of Victorious content I binged earlier)

Efficiency in Comedy: The Office vs. Friends

I’m rounding out this list on a note of personal sentimentality. This is one of the first video essays that got me hooked on the format, mostly because I had followed creator Drew Gooden to YouTube after his stardom on Vine (RIP). This video is one of his most popular, combining comedy and math to pit two of the most popular sitcoms of all time in a joke-for-joke battle.

Gooden in particular stands out as someone who excels as both an earnest comic and a thoughtful critic of comedy. I appreciate his perspective as someone who knows what it’s like to work for a laugh and wants to get to the bottom of why something is or isn’t funny. This isn’t even one of Gooden’s best videos (I actually think his take on the parallels between Community and Arrested Development has a much stronger argument), but it’s a great example of the sort of perspective best situated to make video essays in the first place. Because what makes all these video essays so compelling is often the personality behind the argument. These aren’t investigative journalists or professional critics. They’re YouTubers. Really smart YouTubers, but still: These videos are born out of everyday people who simply have something to say.

I believe the modern YouTube video essay is uniquely situated to put cultural critique back into the hands of the average consumer—but only if that consumer is willing to put in the work to become a creator themselves.

Watch time : 17:36

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The best video essays of 2021

An escape from the most popular to the most captivating

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As coronavirus cloistered the world, the genre of video essays continued to augment in popularity on Youtube. Despite the homogeny of the creator space being apparent from a cursory glance, 2021 saw POC video essayists gaining momentum on the platform. From behemoths like D’Angelo Wallace to humble creators like myself, there is a gradient of experiences that are finally being represented thanks to YouTube’s algorithm “apparently” being an equalizer. That being said, this article hopes to shed light on some of gems you may have missed.

Beyond the players, the format of video essays has also evolved. Gone are the days when a midwestern man could aggregate thousands of views on a video about why water is wet. (OK, jk, that still happens.) But most of today’s video essays now amalgamate several genres of YouTube videos. Whether it’s the commentary crossovers à la Tara Mooknee , or the stand-up comedy stylings of Chill Goblin , there is a variety of variations to find. Here are a few that surprised us in the last year. —Ransford James, aka Foreign

[ Ed. note: This list is ordered chronologically rather than ranked by preference, meaning everything is worth checking out. And if you need more to watch, check out last year’s list .]

“Your Island is a Commune pt. 1,” Nowhere Grotesk

I first discovered this touching series on Animal Crossing: New Horizons via the social posts on F. D. Signifier’s YouTube channel — more on him later, but credit where credit’s due. Nowhere Grotesk’s bio on social media reads, “We’re two visual artists that create and examine art through a utopian leftist lens,” and that feeling permeates this series.

Discussing Animal Crossing: New Horizons through the lens of communal living and pastoral nostalgia, Nowhere Grotesk pushes back on the easy joke that Tom Nook is a greedy capitalist. Instead, this series shows how Animal Crossing: New Horizons conveys the concept of community as directly in conflict with urbanization and capitalism, thriving only when everyone’s needs are met without the turmoil of work. Even the addition of the Happy Home Paradise DLC , which gives players the option to work for additional outcomes, doesn’t nullify the anticapitalist argument here; working is a choice you can but don’t have to make. The island even meets more of the players’ needs by providing free healthcare. Animal Crossing isn’t the apolitical fluff many seem to think; instead, it’s a lovely, immersive argument for anarcho-communism, mutual aid, and rooting our politics in community. —Wil Williams

“The Market of Humiliating Black Women,” Tee Noir

This offering is far from obscure, but by the off chance that Tee Noir has evaded your eyes and eluded your ears, consider my favorite video from her so far: “ The Market of Humiliating Black Women .” Without spoiling this masterpiece, Tee breaks down what is such an innocuous experience that not many people even notice: How quotidian Black women’s pain is in popular media. From high-budget Tyler Perry movies to grainy WorldstarHipHop videos, the parodying of pain that Black women face on the daily is rewarded with thousands of millions of views and thousands of shares.

This is an experience that is far from second-hand with regard to Tee Noir, as she faces scrutiny that men don’t, simply by virtue of being a Black woman on this platform — let alone her queerness. —RJ

“The Day Rue ‘Became’ Black,” Yhara Zayd

After hitting shelves in 2008, Suzanne Collins’ The Hunger Games was praised for the way it conveyed real-life modern class struggles in a strange, borderline fantastical world. The Hunger Games was clear about what it was saying and referencing, but apparently, some readers didn’t get the memo — or perhaps they refused to.

In this video, Zayd pulls on the Hunger Games fandom’s history to dissect what made some readers so shocked when Amandla Stenberg, a young Black actress, was cast as Rue, a young girl who is ... canonically Black. This isn’t just about people reading a book wrong, though; it’s about why audiences felt less protective of Rue the moment she “became” Black “in casting.” It’s also about why most of those comments have since been scrubbed from the internet.

Yhara Zayd’s work has been featured on all of my video essay lists , and for good reason. Her sharp, concise, passionate analysis is scored by a low-key (but not necessarily relaxed) aesthetic and narration style. Her occasional breaks to make a joke or loosen up her script emphasize what’s so important about the topic at hand: the humanity. —WW

“Infantilization and the Body Hair Debate,” Shanspeare

Unironic ASMR, charismatic candor, and witty humor are but a few of Shanspeare’s calling cards. Despite the myriad of channels dedicated to analyzing pop culture, none do it quite like Shanspeare. “ Infantilization and the Body Hair Debate ” is one of the most eye-opening videos that I have encountered, and it has provoked me — a cishet Afro-Caribbean man — into thoroughly addressing my own contributions to the subject matter. This deep dive into how the world incentivizes childlike behavior from women is as unnerving as it is necessary to watch. From the way I speak to women, to my subconscious preference of nicely shaven legs, Shanspeare details how all of that is essentially the product of a purposeful inculcation that was underway far before I was even a thought. I cannot emphasize to you enough that you should watch this masterpiece and all of her other ones as well. —RJ

“Bo Burnham vs. Jeff Bezos,” CJ the X

Thanks to my specific symptoms of ADHD, it can be really hard for me to devote time to watch video essays that are over an hour long, and even harder for me to really fall in love with them. I hope this will help convey the gravity with which I am saying that I watched this two-and-a-half-hour video more times than any other video on YouTube this year. What starts as an analysis of Bo Burnham’s Inside slowly morphs into something else, then something else, then something else . This video transitions so gracefully between discussions of posthumanism, the internet, online fame, and what makes something funny, all while being punctuated with CJ the X’s hallmark near-absurdist blink-and-you’ll-miss-it humor. What makes this video an instant classic of the medium, though, is how it lands: a deep, sincere, vulnerable love letter to empathy and human connection, wound up in a personal anecdote that makes the thesis feel even more real.

I struggled to have basic hope or faith in humanity this year. I struggled to tell myself that everything is worth it. No piece of media helped me more with those struggles than this video. I wrote a piece on my read of Inside before seeing this video, and after watching it, my read on Inside has changed. And I’m so grateful. — WW

“The Reign of the Slim Thick Influencer,” Khadija Mbowe

I hope that this creator needs no introduction, because I feel woefully unequipped to introduce them myself. Khadija Mbowe walks the walk, and the walk is an onerous one. Being a feminine-presenting nonbinary creator of an obsidian hue, they brazenly break down some of the most nuanced topics with empathy and levity. Moreover, they pay it forward by promoting creators that the algorithm may have missed — much like myself, and in the same way Tee Noir promoted them a year ago.

“ The Reign of the Slim-Thick Influencer ” is arguably my favorite Khadija Mbowe video this year. It’s a discussion of the trend of Brazilian butt lifts , how influencers like Kim Kardashian perpetuate unrealistic beauty standards, and the awful origins of commodifying the Black woman’s body. This is a must-see for everybody who consumes social media, which is … everybody. — RJ

“make more characters bi, you cowards: why (not) romance?,” voice memos for the void

An installment of Voice Memos for the Void’s Romance in Media series, “make more characters bi, you cowards: why (not) romance?” does what it says on the tin. This video analyzes the strange state of bisexual characters in media, pointing out how rarely bisexual characters get to fall in love. Not have sex, but fall in love. Voice Memos for the Void effortlessly combats rebuttals to this idea that we hear every time we ask for more representation and romance: “Why do they need to be queer?” “Why do they need to be in love?” It also dives into different depictions of masculinity, a history of Byronic heroes, and the troubling tropes that follow bisexual characters around in media, like that of the Magical and/or Hedonistic Bisexual . Forgive the glitchy camera in this video; equipment is expensive, and the commentary more than makes up for the video fidelity. We can thank F. D. Signifier’s feed for putting this video on my radar, too. — WW

“The Black Right Wing,” Anansi’s Library

While Tee Noir enjoys (?) a visibility that many POC creators don’t, Anansi boasts a dedicated 15,000 subscriber count but is deserving of far more. They stay closer to the format that many video essays have in the past of concealing their face in their videos, relying more on the merit of their musings than the luster of their looks. Many of us simply create and comment on the actions of others, but Anansi, for lack of a better term, is really in the field. They are deeply entrenched in American activism, which makes their videos simply an accompaniment to a much larger concerted effort.

This video on The Black Right Wing is redolent of the very fight that they have fought on many occasions. It details this unique subset of Black Americans that embraces the Trumpian conservatism that still plagues the United States to this very day. If you are fascinated by the neurosis necessary to align oneself with a party that is antipodal to your existence, then this is the video for you! — RJ

“On Leftist Disunity,” St. Andrewism

By now you must see the peaks and valleys that this list is riding, from creators who have passed the 100,000 mark to those who are still in the 10,000s. The themes that combine in all of them are apparent: their marginalized status, the video essay format, and most of all, the quality. Over the last year, the Trinibagan St. Andrewism has amassed over 50,000 subscribers, and his video On Leftist Disunity is a highlight. This video is the quintessential love letter to the leftist community that encourages the embrace of the many differences it has within it. Instead of approaching this with the pessimism that many people do, St. Andrew seems gleefully optimistic that this diversity of thought will end up saving not only the United States but the world. —RJ

“Break Bread,” F. D. Signifier

OK, now we can talk about F. D. Signifier in earnest. In my video essay list for our Masterpieces of Streaming series, I gave a brief history of video essays through the lens of educational videos. In “Breaking Bread,” F. D. Signifier offers an uncomfortably accurate parallel history: the rise of video essays from rant reviewers like The Nostalgia Critic. The trend of debate bros and, in F. D. Signifier’s words, every LeftTuber making a video about Ben Shapiro, isn’t just rooted in the medium’s history, though; it’s also rooted in whiteness. That lens and style of video stays prominent thanks to the YouTube algorithm, and while the homogeneity of video essays has been critiqued many times, “Break Bread” breaks down the issue with an astounding level of complexity, research, and guests from all over the video essay ecosystem. How much of a video essayist’s success comes down to talent? How much comes down to luck? And how much comes down to the algorithm knowing that what keeps people watching is simply who looks familiar? — WW

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Video transcript

Application Prompts for 2024-2025

Your essay and short answer responses help us get to know you.

We’ve selected the following prompts for the UNC-specific portion for the first-year and transfer applications for 2024-2025. We’re proud of the Carolina community and how each student makes us better through their excellence, intellect, and character. In reading your responses, we hope to learn what being a part of the Carolina community would mean to you.

Short answer prompts

We’d like to know how you’d contribute to the Carolina community and ask that you respond to each prompt in up to 250 words.

• Discuss one of your personal qualities and share a story, anecdote, or memory of how it helped you make a positive impact on a community. This could be your current community or another community you have engaged.
• Discuss an academic topic that you’re excited to explore and learn more about in college. Why does this topic interest you? Topics could be a specific course of study, research interests, or any other area related to your academic experience in college.

Common Application essay

You’ll choose one Common Essay prompt to respond to in 250-650 words. These prompts are common to all schools who accept the Common Application, and you can view the prompts here. Choose the option that best helps you answer that question and write an essay of no more than 650 words, using the prompt to inspire and structure your response. Remember: 650 words is your limit, not your goal. Use the full range if you need it, but don’t feel obligated to do so. The Common Application also has an optional section where you’ll have the opportunity to write about how COVID-19 has affected you.

Your responses will be evaluated not only for admission, but also for possible selection for scholarships and other special opportunities. We look forward to learning more about you!

Advice for Your Application

First-year application, transfer application.

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Guest Essay

The American Elevator Explains Why Housing Costs Have Skyrocketed

By Stephen Jacob Smith

Mr. Smith is the founder and executive director of the Center for Building in North America.

My mission to understand the American elevator began in 2021 when I came down with a crippling postviral illness . The stairs to my third-floor Brooklyn walk-up apartment would leave me dizzy and winded, my ears ringing, heart beating out of my chest. At 32, I’d joined the 12 percent of Americans who report serious difficulty with stairs. On bad days, I became a prisoner in my own home.

A few months later, visiting Bucharest, I rode the elevator in my mother’s five-story building. A developer in a much poorer Eastern European country could afford to include an elevator, but the developer of my luxury five-story building in Brooklyn, built 25 years after the passage of the Americans With Disabilities Act, could not? I quit my job in real estate and started a nonprofit focused on building codes and construction policy.

Through my research on elevators , I got a glimpse into why so little new housing is built in America and why what is built is often of such low quality and at high cost . The problem with elevators is a microcosm of the challenges of the broader construction industry — from labor to building codes to a sheer lack of political will. These challenges are at the root of a mounting housing crisis that has spread to nearly every part of the country and is damaging our economic productivity and our environment.

Elevators in North America have become over-engineered, bespoke, handcrafted and expensive pieces of equipment that are unaffordable in all the places where they are most needed. Special interests here have run wild with an outdated, inefficient, overregulated system. Accessibility rules miss the forest for the trees. Our broken immigration system cannot supply the labor that the construction industry desperately needs. Regulators distrust global best practices and our construction rules are so heavily oriented toward single-family housing that we’ve forgotten the basics of how a city should work.

Similar themes explain everything from our stalled high-speed rail development to why it’s so hard to find someone to fix a toilet or shower. It’s become hard to shake the feeling that America has simply lost the capacity to build things in the real world, outside of an app.

The passenger elevator was invented and popularized in the United States and helped our country grow into an economic powerhouse. The elevator-powered Manhattan skyline became the command center for the global economy, where a wave of postwar redevelopment turned emptied-out old tenements into rows of luxury elevator buildings, fortifying the city with a middle- and upper-income tax base to counterbalance the coming decades of urban decay.

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Donald Trump Slams George Clooney For New York Times Essay Urging Joe Biden To Exit Presidential Race

By Ted Johnson

Ted Johnson

Political Editor

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Donald Trump chastised George Clooney as a “fake movie” actor and said that he should “get out of politics,” following Clooney’s bombshell op-ed in the New York Times urging Joe Biden to exit the presidential race.

It may seem like a curious position for Trump to take, given Clooney’s questioning of Biden’s age, but the former president’s campaign is set up to run against the current president, not some other rival.

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Trump also posted a mock video of Clooney in conversation with Biden.

Clooney’s op-ed helped reignite calls for Biden to step aside or reconsider his decision to stay in the race, as it seemed earlier in the week that the president’s campaign was making progress in tempering a revolt within the party. Clooney’s op-ed, though, raised questions of Biden’s fitness by pointing not just to the president’s debate performance but his appearance at a Hollywood-filled fundraiser on June 15. Biden traveled from Europe to the Los Angeles event, and appeared tired at times in his conversation with Barack Obama and Jimmy Kimmel.

Politico reported Thursday that Clooney reached out to Obama to give him a heads up about the op-ed, but the former president did not advise him or object to it.

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UCAS to replace personal statement essay with three questions to help disadvantaged people

UCAS surveyed potential applicants about to start their personal statement and found more than three-quarters prefer the new three-question format.

By Claire Gilbody Dickerson, news reporter

Thursday 18 July 2024 03:37, UK

Students applying for university through UCAS will be required to answer three questions under new plans to help support people from disadvantaged backgrounds. 

Under the current system, prospective students have been filling out a free-response essay for their personal statement, which can be up to 4,000 characters long.

But amid concerns the task helps advantaged people who can get support, the essay will, as of September 2025, be replaced with three mandatory questions.

The questions are:

• Why do you want to study this course or subject?

• How have your qualifications and studies helped you to prepare for this course or subject?

• What else have you done to prepare outside of education, and why are these experiences helpful?

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Students seeking to start university in 2026 will be the first to experience the reformed application form, which will allow for the same amount of writing as the essay.

The move comes as UCAS data suggests the gap in university application rates between the most and least advantaged students has widened in the last year.

Keep up with all the latest news from the UK and around the world by following Sky News

Data shows the application rate from the most disadvantaged backgrounds has fallen slightly to 25.4% in England, while the application rate for the most advantaged has marginally increased to 60.7%.

UCAS surveyed potential applicants about to start their personal statement, and found more than three-quarters prefer the new three-question format.

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Previous UCAS research found 79% of students felt that the process of writing the personal statement was difficult to complete without support.

Jo Saxton, chief executive at UCAS, said: "The changes to the personal statement, along with our recent fee waiver for students in receipt of free school meals, are all part of UCAS's contribution to the sector-wide effort to ensure more people from disadvantaged backgrounds can benefit from the life-changing opportunity of higher education."

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